2020 Reviews

Top Email Marketing Software - 2019 Reviews

Last updated Aug 3, 2018
  • HubSpot

    Blogging tool, browser plug-in curates data from any site onto social channels

    • $200 - $2400/mo.
    • Free trial
    Made for:

    Companies looking for a sophisticated all-in-one marketing automation tool that covers all areas of digital marketing: email, social media, landing page development. 

    Not for:

    Small companies looking for a simple marketing tool. 

  • Distribion

    Budget management, automated inventory notifications

    • Pricing Unavailable
    Made for:
    Companies that manage vendors and inventory or flexible contact management
    Not for:
    Extensive marketing content creation
  • VerticalResponse

    Unlimited sends, Google Analytics and Salesforce integrations

    • $0 - $363/mo.
    • Free version, Free trial
    Made for:

    Nonprofits (free plan), and 25MB of online image storage for newsletters

    Not for:

    Action-triggered emails, auto-responders or free email surveys

     

  • Constant Contact

    Various template options based on occasion, social network integration

    • $20 - $85/mo.
    • Free trial
    Made for:

    Small businesses, nonprofits and franchises looking for an easy to use platform with extensive support and resources

    Not for:

    Deep tracking after clicks to web

  • Benchmark

    Customizable, photo and code editor, browser extension adds images to library

    • $10 - $4000/mo.
    • Free trial
    Made for:

    Website and network secure campaigns

    Not for:

    Attaching files or a wide variety of email designs

  • Drip

    Scalable, lead scoring, KickOffLabs and Gravity Force Integrations

    • $49 - $149 / month
    Made for:
    Unlimited email sends for a limited number of contacts
    Not for:
    Enterprises
  • SumoMe

    WordPress plugin, email address capture form

    • $0 - $100/mo.
    • Free version, Free trial
    Made for:

    Growing email lists and integrating with most email marketing tools

    Not for:

    Creating email marketing campaigns

  • SharpSpring

    Seamless website integration, workflow builder

    • Pricing Unavailable
    Made for:
    Small businesses, or easy prospect scoring and management
    Not for:
    Enterprises, BigCommerce integration or custom reports and easy data management
  • Hatchbuck

    Inexpensive, simple, extensive email analytics

    • $29 - $329/mo.
    Made for:

    Made for small businesses and marketing agencies

    Not for:

    Competitor tracking or monitoring, WordPress integration

  • Salesfusion

    Lead and account scoring and management, Oktopost and Outlook integrations

    • $500 - $1805/mo.
    Made for:
    Extensive reporting and HTML coders
    Not for:
    Companies without a designer or developer
  • Aurea (formerly Lyris HQ)

    Customizable interface, intuitive workflows

    • Pricing Unavailable
    Made for:
    Agencies, CRM and eCommerce integration
    Not for:
    Dedicated support or advanced testing
  • OpenMoves

    Enterprise level platform that's affordable and easy to use with amazing service

    • Starting at $25/month
    Made for:

    Advanced contact segmentation, and A/B testing

    Not for:

    Small businesses

  • Marketing Creatio

    Multichannel marketing management software

    • $875+
    • Free trial
    Made for:

    Midsize and large organizations to orchestrate customer journeys and accelerate lead-to-revenue.

    Not for:

    Small businesses or simple marketing activies. 

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