Could you share any statistics or metrics from this engagement?
We did receive quite a lot of leads from RightHello's work, especially after they took over our core email marketing campaign. I was quite surprised by the number of people who actually replied to our email. We have a number of different emails and, with RightHello's help, we've seen that how we write the email and how the email is structured is very important. We've had some campaigns that failed but, on the whole, most were quite successful.
In some cases, we have established longer relations with prospective clients. In the development industry, you never get a contract immediately. Usually, it's just getting to know each other and then eventually something maybe works out. We have gotten many good leads from them – some of these are smaller contracts, nothing game changing. But, that is very useful for expanding our network, which is the biggest thing we've gotten out of our collaboration with them.
How did RightHello perform from a project management standpoint?
There were no problems in this area. Usually, things went fast and were delivered on time, whether it was gathering the contacts or delivering the campaigns – no problems here.
What distinguishes RightHello from other providers?
I haven't worked with many marketing agencies, but one thing I really liked is that they are very responsive when you contact them. Sometimes, things go wrong; sometimes, things go right, but they're always very responsive. They help you and they try to fix things. The turnaround time is always very fast, so there is no waiting, even though it's email communication mainly. They are very nice people, and that makes working with their company a pleasant experience.
Is there anything RightHello could have improved or done differently?
One area that we initially didn't like was the web tool they had for managing the contacts. But, they got a new one now, so it isn't valid anymore. I can't think of anything else.