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Which Type of Software Application Is Right for My Business?Determine whether a commercial off-the-shelf software solution or custom application development is better for your business.

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Recent Articles

How to Use SEO for an Inbound Strategy

SEO is an important part of a successful inbound marketing strategy.How to Use SEO for an Inbound Strategy

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5 Signs of a Malware Infection and How to Get Rid of It

Why You Should Adopt the Dedicated Team Model for Outsourced Projects

Malware is a common and dangerous infection that threatens users every day. Learn how to spot malware and get rid of it.

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Why You Should Adopt the Dedicated Team Model for Outsourced Projects

Why You Should Adopt the Dedicated Team Model for Outsourced Projects

When outsourcing projects, businesses need to choose which model will work best for them: a team extension or dedicated team. A dedicated team may offer a more cohesive outsourcing experience and a higher quality product. 

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How Your Business Should Use Video Marketing

how your business should use video marketingVideo marketing helps you engage with customers in an exciting, popular format. Use this article to understand how video marketing can work for your business.

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How Mobile Apps Can Help Optimize Your Business Prospects

How Mobile Apps Can Help Optimize Your Business Prospects

 

Invest in mobile apps to stay relevant in the industry and advance your business. 

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A Complete Solution for Customer Loyalty Strategy

 A Complete Solution for Customer Loyalty StrategyYou need to give customers a reason to choose you over one of your competitors not just once but repeatedly. This is why having a customer loyalty program is important.

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The Impact of Robocalls on Business Phone Communication

Robocalls Influence on Business Phone CommunicationRobocalls can negatively impact the success of businesses' phone communication with customers. As robocallers use increasingly sophisticated scams to trick people, how can legitimate businesses ensure customers know their calls are real and helpful?

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How to Get Your App Featured in the App Store

How to Get Your App Featured in The App StorePaired with social media and conference promotion, a website with high rankings and visibility will give your product a head start in the App Store. Learn more about the right conferences to attend and how to optimize UX so you can launch your app with confidence and secure positive user ratings and reviews.  

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How Organic Marketing Benefits Businesses

How Organic Marketing Benefits BusinessesOrganic marketing allows businesses to attract customers naturally and can produce long-term results that help them maintain their audience.

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Why Your Company Should Invest in User Research

Why Your Company Should Invest in User ResearchYour company must invest in user research. Without user research, it's impossible to do good UX design. 

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How to Leverage Videos for Your Business

How to Leverage Videos for Your BusinessVideos can truly be a game changer for your business. Strategic deployment across landing pages boosts brand awareness, engagement, and conversions. 

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5 Unique Ways to Ace Your E-Commerce SEO Strategy

5 Unique Ways to Ace Your E-Commerce SEO StrategyE-commerce website owners serve to benefit from leveraging best practice techniques to improve organic search rankings. Use this breakdown of five foundational SEO technical elements to maximize your platform’s visibility.  

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Is a Political Expression Policy Necessary to Avoid a Hostile Workplace?

Is a Political Expression Policy Necessary to Avoid a Hostile Workplace?

Political expression and discussion can cause tension in the workplace, though most employees report not feeling uncomfortable or discriminated against because of their political views. Businesses can avoid a hostile work environment by developing a political expression policy. 

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The Pros and Cons of Custom Software Development

The Pros and Cons of Custom Software DevelopmentShould your business choose commercial off-the-shelf packaged solutions or hire a specialist to help with custom software development?

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How to Increase Organic Traffic by Revamping Existing Content

How to Increase Organic Traffic by Revamping Existing ContentRepurposing content saves time and increases your reach.

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Workforce Retraining and Employee Job Development in 2019

Workforce RetrainingEmployees expect their companies to help them build new skills and capabilities. Companies must consider job development and retraining offerings as a necessary to recruit and retain top employees.

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How to Evaluate the Performance of Your Website

How to Evaluate the Performance of Your WebsiteBusinesses can gauge the performance of their website by tracking key performance indicators. 

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Why Backlinking, Not Content, Is King

Why Backlinking is King, Not Content Link-building can increase your company's success and generate leads. 

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What Is the ROI of UX Design?

What Is the ROI of UX Design?Businesses can use the benefits of user-first design to improve their returns on investment, connect with their target audience, and leave room for growth. 

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Why AI Can Assist but Never Replace Web Designers and Developers

The human desire for automation is timeless. Now that artificial intelligence (AI) is so much more than just a buzzword, it’s becoming a reality of modern life. AI has come far, but it still has a long way to go before it can function at the same level as real people.  

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