Designing Apps for Elderly Smartphone Users

As people age, changes in health quality are inevitable. It's important for app designers and developers to keep this in mind when they create apps that elderly consumers will use.

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Recent Articles

6 Tips for Promoting Your Mobile App Using Websites & Social Media

Codrin Arsene 6 Tips for Promoting A Mobile App on Your Website and Social Media

After developing a fully functional mobile application, developers must turn their focus to promoting their app in order to engage users and drive downloads. Two methods that increase the effectiveness of app promotion efforts are using a website and social media profiles.

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Regulating Political Expression in the Workplace

Regulating Political Expression in the WorkplaceIn order to deal with politically-charged conflict, HR personnel need to first understand how their employees are affected by the changing political landscape and how that affects their work. Clutch surveyed 1,000 full-time employees on their experience with company policies regarding political expression in the workplace.

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What We Learned from Over 2,500 AdWords Audits

What We Learned From Over 2,500 AdWords AuditsAn audit of over 2,500 AdWords accounts by PPC agency Disruptive Advertising, reveals three keys to online ad success.

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3 UX Mistakes That Can Lead to Project Nightmares

3 UX Mistakes That Can Lead to Project NightmaresUser experience (UX) has a direct impact on the impression digital audiences have of a particular brand. Avoiding crucial mistakes during the UX design process helps to provide an overall positive interaction between a brand and its customers. 

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How to Boost Content Marketing ROI with Micro-Influencers

How to Boost Content Marketing ROI with Micro-InfluencersInfluencer marketing entails partnering with industry leaders, recognized personas, or celebrities to help your company share its message or advertise its products to a broader market. To achieve authentic influencer marketing, follow these five steps to engage micro-influencers with small but mighty followings.

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Why Small Businesses Need to Invest More in Their Websites

Why Small Businesses Need to Invest More in Their Websites

Clutch interviewed web design and development experts from Tiny Frog Technologies and ePageCity to learn about the steps small businesses should take to overcome common hurdles in maintaining a website.

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Strategies for Maximizing B2B Website Conversions

Strategies for Maximizing B2B Website Conversions by Patrick Foster

Have you noticed potential customers landing on your site and then bouncing off without making a purchase? This may be a result of your website design. Ecommerce consultant Patrick Foster, explains six approaches to improve your online sales conversions.

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Reporting Basics for New (or Overwhelmed) Marketers

Reporting Basics for New (or Overwhelmed) Marketers by Spela Grasic of Cheeky Monkey Media

A step-by-step guide to tracking and reporting your digital marketing efforts, using marketing agency Cheeky Monkey Media as a case study.

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How Small Business Marketing Can Succeed in 2017

How Small Business Marketing Can Succeed In 2017In the final installment of the 2017 Small Business Digital Marketing Survey, Clutch interviewed 350 small business owners and managers to understand their approach to marketing and advertising. As many small businesses increase their investment in digital marketing, Clutch analyzed survey results and interviewed experts to identify key marketing and advertising strategies that can help small businesses succeed.

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Generate Inbound Leads with Content Marketing & Website Optimization

How to Generate Inbound Leads Through Content Marketing & Website Optimization

Strategies to generate more inbound leads through content marketing and website optimization.

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Recent Interviews

Interview with Brent Feldman from Matchbox Design Group

matchbox design groupClutch spoke with Brent Feldman, owner of Matchbox Design Group, to gather his insights into PEOs and payroll software.

Interview with Dave Todaro from Ascendle

ascendleClutch spoke with Dave Todaro, founder and president of Ascendle, about the software development process and keys to success in the market.

Interview with SurveyGizmo's CEO and Co-Founder Christian Vanek

Clutch spoke with Christian Vanek, CEO and Co-Founder of SurveyGizmo, about employee feedback and job fulfillment.

Interview with Matt Bowman of Thrive Internet Marketing

Thrive Internet Marketing Logo

Clutch spoke with Matt Bowman, President of Thrive Internet Marketing, about SEO priorities and strategy.

Interview with Eric Hernandez from PrimePay

primepayClutch spoke with Eric Hernandez, VP of Client Success at PrimePay, about the features and customer support of payroll solutions.

Interview with Shrad Rao from Wagepoint

wagepointClutch spoke with Shrad Rao, CEO of Wagepoint, about the features and customer support of payroll solutions.

Interview with Alice Azzaro from MAP Solutions

map solutionsClutch spoke with Alice Azzaro, owner of Management Accounting and Payroll (MAP) Solutions, about the features and customer support of payroll solutions.

Interview with the App Developers Alliance's President: Jake Ward


Clearbridge Mobile Logotype

Clutch spoke with Jake Ward, the President and CEO of the app developers alliance, a trade group that represents developers as a profession.

Interview with Corey Northcutt of Northcutt

Clutch spoke with Corey Northcutt, CEO of online marketing agency Northcutt, about the results of our Enterprise Marketing Survey 2016.

Interview with Dalton Finney from BFO

Clutch spoke with Dalton Finney, SEO Analyst and website transition expert from BFO, about recent website transition trends and best practices for launching a new website.