Marketing • Design • Development

Established in 2003, we’re now one of the UK’s leading full-service digital agencies with a growing team of over 40 talented and creative individuals.

We provide bespoke web solutions using open source technologies such as Drupal, Magento, Grails and the Zend Framework. We've chosen the best web technologies for content management systems, e-commerce, bespoke applications and integrated solutions - so we’re able to match the best technology to the needs of your business. Our developers are split into technology-specific teams to ensure that each project gets the expertise and attention it needs.

Our dedicated marketing team are available to help with all of your digital marketing requirements, from consultancy and planning through to delivery and reporting - we’ve got the experts to help. We aim to drive more, relevant traffic to your website, engage with your customers across all channels to increase conversions, enhance your visibility and ultimately, drive sales.

We also work directly with clients, providing full-service digital solutions and collaborate with advertising, branding and creative agencies in need of a web development services. In addition, we offer support for large-scale development projects and assist partner development agencies where a high-level of technical expertise is required.

 
$10,000+
 
$100 - $149 / hr
 
50 - 249
 Founded
2003
Show all +
Manchester, United Kingdom
headquarters
other locations
  • 17 Macklin Street
    London WC2B 5GN
    United Kingdom
  • Stockport, GTM M18 7JW
    United Kingdom

Portfolio

Key clients: 

 

  • Greater London Authority
  • Merlin Entertainments
  • Little Greene Paint
  • Body Building Warehouse
  • High Street TV
  • BASF
  • The Royal Navy
  • Jackson Lees
  • War Child UK
  • AMAN
  • British Council
  • McGraw-Hill Education

Reviews

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E-Commerce Website Development for Online Art School

"They take ownership of the project and go the extra mile to make sure they deliver what we expect."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
May 2018 - Sept. 2018
Project summary: 

During an extensive engagement, CTI Digital built an initial website and later implemented e-commerce capabilities. Services included a frontend redesign and crafting a more suitable method to track metrics.

The Reviewer
 
1-10 Employees
 
Liverpool, UK
Phil Davies
Director, ArtTutor.com
 
Verified
The Review
Feedback summary: 

Over several years, CTI Digital has proved to be a trustworthy technological partner due to an accessible and invested team. Their dedication to delivering high-quality work is admirable and has been evident even as the firm grows and becomes more prominent.

BACKGROUND

Please describe your company and your position there.

I am the founding director of an online art school for leisure and hobby artists. We offer tutorials and tips via video courses to people who want to improve their drawing and painting skills.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire CTI Digital?

We hired CTI Digital to manage the initial build of the website and provide ongoing development. Our latest project is converting the site into an e-commerce platform so that our courses can be purchased à la carte, rather than having to join the site on a year-long membership.

What were your goals for this project?

We sought to increase our profitability by opening up a new market and providing our existing customers with a different way to consume our courses.

SOLUTION

How did you select this vendor?

We chose them in 2011 for the initial build and continue to use them for our development needs.

Can you go into detail about the services they provided and the scope of the project?

CTI Digital’s first objective was to convert our existing membership site into an e-commerce store that makes every course a standalone product. In doing so, they redesigned our website’s frontend to make it more appealing to our target audience. Further, CTI Digital developed a bespoke affiliate program and created a system that tracks students’ progress through courses and allows them to download a certificate upon completion. Lastly, they found a more suitable way to track usage, key financial metrics, and student engagement.

What was the team composition?

The team assigned to our account consists of a project manager, an account manager, at least four developers, and two designers.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

It is too early to provide specific measurements because we have yet to launch, but so far, the process has been exceptional. CTI Digital’s workflow has been well-planned and thorough. We’ve experienced clear and timely communication.

How was project management arranged and how effective was it?

There is always a clear point of contact for the project, but we also get direct access to developers and designers through Jira for clarifying details, which tends to speed up the process. Their UX technicians were tremendously helpful. Their members were heavily invested in understanding our ultimate goal. As the product owner, this process has helped me realize how important it is to take extra time to think about new features and review the user experience.

What did you find most impressive about this company?

They take ownership of the project and go the extra mile to make sure they deliver what we expect. There is a perfect balance between access to a project manager and their team at-large.

Are there any areas where they can improve?

In the six years or so we've worked with them, CTI Digital has grown into an extremely professional and efficient outfit. They continually improve, and, opposite to so many businesses, their growth has actually increased the amount of personal attention we get from them. I can't fault them in any area.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They are very organized.
  • 5.0 Cost
    Value / within estimates
    You receive the high quality that you are paying for.
  • 5.0 Quality
    Service & deliverables
    The quality of their work is outstanding.
  • 5.0 NPS
    Willing to refer
    I am very likely to recommend them.

Custom Drupal Development and Hosting for British Council

"They understand and are sympathetic to the fact that when something goes wrong you want it fixed as quickly as possible."

Quality: 
4.0
Schedule: 
3.5
Cost: 
4.0
Willing to refer: 
4.5
The Project
 
Confidential
 
Jan. 2014 - Ongoing
Project summary: 

CTI Digital provides a single management service for the British Council, combining hosting and Drupal technical development. The team also updates the website and CRM system.

The Reviewer
 
1001-10,000 Employees
 
London, United Kingdom
Project Manager
 
Verified
The Review
Feedback summary: 

There were some QA issues since the new site was deployed on a tight timeline, however, the team has handled any issues very well. The development side of the project was done well, and CTI Digital will continue to provide website upgrades.

BACKGROUND

Please describe your company.

We’re a U.K.-based company with 100 offices internationally. We work with the U.K. government and overseas governments on a variety of different projects, which can be from face-to-face involvement to a digital offer for teachers and young people to help them work towards a better future.

What is your position?

I’m an outside consultant, and I act as a project manager.

OPPORTUNITY / CHALLENGE

Could you describe the business challenge that you were trying to address when you first approached CTI Digital?

Previously the main challenge was that the website had been going for quite a while, and it had been built internally. It moved to being managed by two separate companies in terms of server hosting and the development. We had one company that did the server hosting and another that did the technical development. That was not efficient, so we put out a tender to look for a single managed service, which is the contract that CTI won.

SOLUTION

Could you describe the actual scope of work assigned to them?

The main service is the server hosting, which was outsourced by CTI, but ultimately they’re responsible for it. The other area is the technical development. CTI has a team of developers that we use to update our website. The website isn’t just a content management-based website, it also has transactional tasks on there, which is very similar to an e-commerce solution. A user can apply for grant funding, going through the various steps on a digital form. There are all different functions like that. There are different awards they can apply for, and they can download resource packs.

At the time CTI got involved with us, everything was fragmented, and we were operating on Drupal 6. The work they were doing for us wasn’t just maintenance and business as usual, but it was also a migration project from Drupal 6 to Drupal 7 and moving from the old supplier to them as a new supplier. They’ve used an agile approach to the work.

How did you come to choose CTI Digital as your partner?

Because we work in the U.K. and work quite closely with the U.K. government, we have a recommended list of suppliers. A supplier would have to be on the list, and I think there were three or four suppliers that we looked at in terms of the tendering process. CTI Digital was one of them, and they were a recommended Drupal supplier.

Can you provide a ballpark dollar figure for the size of the work that they’ve done for you?

That number is confidential. In terms of volume of users, the site attracts between 40,000 and 60,000 visits per month, and we have more than 100,000 registered users on the website. It’s definitely not an insignificant engagement.

What is the current status of the project?

The relationship remains ongoing. When we tendered for a new supplier, it was on the understanding that it was initially to get through this development window, and then it would be a year to two-year contract that is renewable at the end of the first year. We’ve just renewed our contract with them for another year.

RESULTS & FEEDBACK

In terms of results, could you share any statistics, metrics, or user feedback that would demonstrate the quality of their performance?

It’s difficult to say because this website, 12 or 18 months ago, was in quite a bad place. It had a bad reputation, both internally and externally, for going offline quite a lot and for the transactions being complex. We’re only just now getting into the position where we’re starting to get that confidence back.

I would say that in terms of a website, it’s still very much in its infancy. We’re still dealing with a lot of support calls as a result of developments that weren’t tested properly by CTI. That wasn’t really their fault as we had put them under pressure to deliver and deploy solutions that maybe weren’t tested properly. As a result of that experience, we have built in a QA [quality assurance] and testing process, so things are a lot better now than they were. We still get quite a few support calls, and we use CTI Digital more for support than development right now.

When working with CTI Digital, is there anything that you would consider unique about their strategic approach or development methodology that distinguish them from other vendors?

The support is really great. The team that deals with support is absolutely brilliant. They understand your business very quickly. They understand and are sympathetic to the fact that when something goes wrong you want it fixed as quickly as possible. You can very easily build that trust in the working relationship. For example, I will not demand something be fixed the same day if I know we can wait a couple of days or a week. We have a very good two-way working relationship.

In terms of my all of the suppliers I’ve worked with, CTI would definitely come in second. The support is really good, and it’s all down to the way we got these working relationships and the communication.

In retrospect, are there areas in which you think they could improve as a service provider?

It wasn’t a user-centered design approach that they used. I think that might be different now because they’ve learned a lot of lessons through the work they’ve done with us. A lot of the developments that were made were done without any consultation with the end-user community. As I said before, that isn’t just CTI’s fault. As an organization, we were at fault there. I think if we were to do this scale of project again, it would be more user focused at the beginning.

The development side is solid, and it’s a lot better than it was, but it tends to be very heavy on the processes. So, it’s all about the process, not about what the customer wants. I don’t think that my needs are taken into consideration. It’s more about CTI and their processes.

What advice, if any, would you give a future client of theirs?

I would recommend being more conscientious of the end user when moving through the development process. It’s the most important part because you just never know how the end user will interact with a solution. The only way to figure that out is to incorporate them into the process deliberately.

4.0
Overall Score
  • 3.5 Scheduling
    ON TIME / DEADLINES
  • 4.0 Cost
    Value / within estimates
  • 4.0 Quality
    Service & deliverables
  • 4.5 NPS
    Willing to refer