# Scalero
Scalero Reviews (20), Pricing, Services & Verified Ratings
- Premier Verified
- 4.9 out of 5 average review rating
- 5 connections joined Scalero's Network

[Visit Website](https://scalero.io)
[Get a Custom Proposal](https://clutch.co/profile/scalero-0)

**The premier lifecycle marketing studio✨**
From strategy to execution, we bring deep expertise in top lifecycle marketing platforms—Customer.io, Iterable, Braze, Klaviyo, Simon Data, Bloomreach, and more. Whether you're optimizing automation or scaling customer journeys, we make it seamless.

## Company Information
- Minimum project size: $1,000+
- Hourly rate: $100 - $149
- Number of employees: 10 - 49
- 4 Locations:
  - Oakland, CA (Headquarters)
  - New York, NY
  - Ciudad de México, Mexico
  - København, Denmark

- Founded in 2019
- 1 languages: English


## Services, Focus Areas, Industries, and Clients

### Service Lines

- 90% Email Marketing

- 10% CRM Consulting and SI


### Focus Areas

- CRM Solutions:
    - 100% Mailchimp CRM Consulting & Implementation


### Industries

- 10% Automotive

- 10% Retail

- 10% Education

- 15% Information technology

- 10% eCommerce

- 15% Consumer products & services

- 10% Hospitality & leisure

- 10% Supply Chain, Logistics, and Transport

- 10% Other industries


### Clients

- 20% Small Business (<$10M)

- 80% Midmarket ($10M - $1B)


## Pricing Snapshot

Average rating for cost based on this provider's reviews: 4.8 out of 5


**What Clients Have Said** *(This summary is based on verified Clutch reviews.)*:

Scalero offers competitive pricing that fits client budgets, providing strong value for cost. Clients appreciate their effective communication and project management. Specific project costs were not disclosed, but engagements often involve small teams of 2-5 members, indicating flexibility and scalability in their services.


**Most Common Project Size**: $50,000 to $199,999 based on 9 reviews
*(Pricing information for this provider is based on reviews where the project size was available.)*

### Pricing by Service

- Email Marketing: $50,000 to $199,999 based on 6 reviews

- Content Marketing: $10,000 to $49,000 based on 2 reviews

- Other Digital Marketing: Less than $10,000 based on 2 reviews

- Digital Strategy: $10,000 to $49,000 based on 1 review

- SMS Marketing: $50,000 to $199,999 based on 1 review

- API Development: Confidential based on 1 review

- Ecommerce Marketing: Confidential based on 1 review

- Marketing Strategy: Confidential based on 1 review



## Reviews

Clutch investigates each reviewer's identity and work history. Every review goes through a rigorous, human-led verification process to confirm the reviewer's identity, and reviews that we verify are visibly marked as 'Verified' so you can trust that they come from a real client. [Learn More](https://help.clutch.co/en/knowledge/how-clutch-verifies-reviews)


### Scalero Review Insights

Overall Review Rating: 4.9
- Quality: 4.9
- Schedule: 4.9
- Cost: 4.8
- Willing to Refer: 4.9



### Top Mentions

- Timely (14 mentions)

- Communicative (8 mentions)

- High-quality work (6 mentions)

- Great project management (5 mentions)

- Proactive (4 mentions)

- Flexible (3 mentions)

- Knowledgeable (3 mentions)

- Open to feedback (3 mentions)

- Well-organized projects (3 mentions)

- Collaborative (2 mentions)

- Easy to work with (2 mentions)

- Reliable (2 mentions)

- Trustworthy (2 mentions)

- Unique expertise (2 mentions)

- Accessible (1 mentions)

- Adaptable (1 mentions)

- Exceptional performance (1 mentions)

- Helpful (1 mentions)

- Results-oriented (1 mentions)

- Team players (1 mentions)



### Review Highlights

**Strong Project Management and Communication**
Clients consistently praise Scalero's project management skills, highlighting their timely delivery, strong communication, and responsiveness. Their ability to integrate with client teams and maintain clear communication channels is well-regarded.

**Expertise in Technical Implementation**
Scalero is adept at handling technical challenges, such as data migration, platform transitions, and coding complex email automations. Their technical proficiency ensures seamless project execution and integration.

**Positive Impact on Revenue and Engagement**
Clients report increased revenue, engagement, and ROI from email marketing efforts managed by Scalero. Their strategic input and execution drive tangible business results.

**Seamless Collaboration and Integration**
Scalero's ability to integrate into client workflows and act as an extension of the client's team is highly valued. Their collaborative spirit and proactive approach enhance the client experience.

**Client-Centric Approach and Customization**
Scalero tailors their services to meet specific client needs, offering personalized solutions and adapting to various workflows. Their flexibility and commitment to client satisfaction are frequently noted.

**Minor Suggestions for Improvement**
While overall feedback is positive, a few clients suggested improvements in areas like follow-through on ideas and incorporating in-house copywriting. These minor areas for enhancement do not detract significantly from their overall performance.

**Value-Driven Partnerships**
Scalero is recognized for providing excellent value for cost, aligning with client budgets while delivering high-quality services. Their pricing and results-driven approach foster strong, ongoing partnerships.

**High-Quality Deliverables and Attention to Detail**
Clients appreciate the quality and precision of Scalero's work, noting their thoroughness and ability to deliver error-free outputs. Their attention to detail contributes to the success of campaigns.

**Proficiency in Email Marketing Strategies**
Scalero excels in boosting email marketing metrics, improving open rates, click rates, and conversions for various clients. Their expertise spans multiple industries, helping businesses achieve significant engagement and retention improvements.


### Scalero Reviews

#### Email Marketing for Space Rental Marketplace (Featured Review)
**The Project**
- Services: Email Marketing
- Project size: $200,000 to $999,999
- Project length: Apr. 2022 - Ongoing

**Project Summary**: Scalero provides digital marketing services for a space rental marketplace. The team is responsible for onboarding a new email service provider (ESP) and customer data platform (CDP), among other tasks.

**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Head of Lifecycle Marketing, Peerspace
- Industry: eCommerce
- Client size: 51-200 Employees
- Review Type: Online Review
- Verified

**The Review** — May 1, 2025

**Feedback Summary**: Scalero has successfully implemented several large-scale projects, resulting in a strong email open rate, a low unsubscribe rate, and an increase in email volumes. The team is highly responsive, communicative, and knowledgeable. Scalero meets all deadlines and navigates technical issues with ease.
""They are responsive and hit deadlines, even the tight ones.""

**BACKGROUND**
Please describe your company and position.I am the Head of Lifecycle Marketing of PeerspaceDescribe what your company does in a single sentence.Space rental marketplace for events, meetings, production shoots.

**OPPORTUNITY / CHALLENGE**
What specific goals or objectives did you hire Scalero to accomplish?Marketing operationsCodingIndustry knowledgeonboarding new ESPMore support

**SOLUTION**
How did you find Scalero?ReferralWhy did you select Scalero over others?High ratingsPricing fit our budgetGood value for costReferred to meHow many teammates from Scalero were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Onboarding of new ESP and CDPIP warming of new ESPTransfer of all email campaignsEmail coding/build of email campaigns and Push campaignsHelp with launch of new push channelTemplate creation for company going international - localizationOverall monitoringData connection and audience buildingIndustry knowledgeWeekly meetings

**RESULTS & FEEDBACK**
What were the measurable outcomes from the project that demonstrate progress or success?Successful implementation of several huge scale projects - ESP, CDP, LocalizationHiring of Scalero allowed us to keep our team lean while being cost effective. It was cheaper and more efficient to have the Scalero team us needing to hire a new full time employee.Overall email ORs have stayed strong >50% exceeding OKRs while volumes have doubled from 5-10M (b/w Jan - Dec 2024) and unsubs have stayed low (~0.3% 2024 avg)Lifecycle team introduced ~26 new/updated email automations in 2024 (accounts for over a 50% increase in output from the team - up from 15 LY)Describe their project management. Did they deliver items on time? How did they respond to your needs?Great—we have a weekly meeting and stay in touch on Slack all the time. They are responsive and hit deadlines, even the tight ones. They are good at communicating if there will be an issue.What was your primary form of communication with Scalero?In-Person MeetingVirtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?Wide knowledge base - they are great at getting industry knowledge. If they don't know an answer they will be able to research and provide a recommendation.Technical expertise - we have really complicated problems and coding and they are able to navigate it with ease - in all different tech platforms.Responsiveness - they are easy to communicate and get in touch with. Very quick. They are very much less of an outside agency to us - and more a part of the team.Are there any areas for improvement or something Scalero could have done differently?Copy writing is something that we used to use them for but have found that internal sources get our brand voice a little more.


---


#### Email Marketing Services for Cruise Line
**The Project**
- Services: Email Marketing
- Project size: $50,000 to $199,999
- Project length: Jan. 2024 - Ongoing

**Project Summary**: Scalero provides email marketing services for a cruise line. The team is responsible for developing and deploying 5–7 promotional marketing emails per week and managing the client's email marketing platform.

**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Manager, CRM Targeting & Analytics, Holland America Line
- Industry: Hospitality & leisure

- Client size: 1,001-5,000 Employees
- Review Type: Online Review
- Verified

**The Review** — Oct 10, 2025

**Feedback Summary**: Scalero's work has increased the client's team bandwidth by managing six weekly emails, saving 24 to 30 hours weekly. The team has created or enhanced over 15 email automations, improving customer engagement and retention. Moreover, Scalero delivers high-quality work and meets deadlines.
""Their level of flexibility and partnership is rare and it's what truly sets Scalero apart.""

**BACKGROUND**
Please describe your company and position.I am the Manager, CRM Targeting & Analytics of Holland America LineDescribe what your company does in a single sentence.Holland America Line is a 150-year old cruise line that delivers unforgettable, extraordinary cruise vacations by creating once-in-a-lifetime experiences for guests through excellence, service, and genuine connections. 

**OPPORTUNITY / CHALLENGE**
What specific goals or objectives did you hire Scalero to accomplish?Support email team with the creation and deployment of day-to-day promotional emails and segmentation.Support in the creation and execution of complex lifecycle marketing initiatives.

**SOLUTION**
How did you find Scalero?Existing relationship with sister brandsWhy did you select Scalero over others?High ratingsPricing fit our budgetGreat culture fitReferred to meHow many teammates from Scalero were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Marketing Email ProductionDevelopment and deployment of 5–7 promotional marketing emails per week.Includes creative execution, QA, and scheduling. Audience & List ManagementList building and segmentation within Simon ata to support targeted campaigns.Ensures accurate audience targeting and data hygiene. Platform Transition SupportAssisting with the migration of email automations from Responsys to Iterable.Includes mapping, rebuilding, and testing of workflows. Email Trigger DevelopmentCreation of new triggered email campaigns based on user behavior or lifecycle events.Strategic input on trigger logic and timing. Enhancement of Existing AutomationsOptimization of existing email triggers to improve performance and relevance.Includes A/B testing, content updates, and logic refinements.

**RESULTS & FEEDBACK**
What were the measurable outcomes from the project that demonstrate progress or success?Increased Team Bandwidth6 weekly emails fully managed by the agency, freeing up ~24–30 hours of internal team capacity per week.Result: Greater focus on strategic initiatives and cross-channel planning.Automation Development & Optimization15+ email automations created or enhanced, including lifecycle, behavioral, and transactional triggers.Result: Improved customer engagement and retention through timely, relevant messaging.Platform Transition AccelerationSupport with Responsys to Iterable migration has reduced internal workload and accelerated timeline.Result: Faster adoption of Iterable capabilities and reduced risk during transition.Operational EfficiencyStreamlined list building and segmentation in Simon Data, improving campaign accuracy and reducing manual errors.Result: Enhanced targeting precision and campaign performance.Describe their project management. Did they deliver items on time? How did they respond to your needs?Scalero consistently delivers high-quality work, meets deadlines reliably, and approaches every request with a proactive, solutions-oriented mindset. Their collaborative spirit and commitment to excellence make them a trusted and valued extension of our team.What was your primary form of communication with Scalero?Email or Messaging AppWhat did you find most impressive or unique about this company?I'm consistently impressed by Scalero's ability to take on complex and often daunting requests with ease and precision. No matter how intricate the ask, they always execute and never make our team feel like we're asking for too much. When challenges arise, they approach them collaboratively, working with us to find thoughtful, effective solutions. Their level of flexibility and partnership is rare and it's what truly sets Scalero apart.Are there any areas for improvement or something Scalero could have done differently?I genuinely can't identify an area of improvement. 


---

#### Email & SMS Service Provider Setup for Manufacturing Company
**The Project**
- Services: API Development, Email Marketing, Marketing Strategy
- Project size: Confidential
- Project length: Jan. 2024 - May 2025

**Project Summary**: Scalero set up a new email service provider and SMS marketing platform for a cookware manufacturing company. The team also designed the end customer journey and created a marketing attribution model.

**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
VP, Finance & Administration, Lodge Cast Iron
- Industry: Manufacturing

- Client size: 501-1,000 Employees
- Review Type: Online Review
- Verified

**The Review** — May 27, 2025

**Feedback Summary**: Scalero successfully launched the new SMS channel with high conversion rates. The team also transitioned the client's marketing tech stack without disrupting campaigns. Scalero performed exceptionally well and demonstrated exceptional expertise and adaptability to the project's evolving needs.
""They remained fully engaged every step of the way.""

**BACKGROUND**
Please describe your company and position.I am the VP, Finance & Administration of Lodge Cast IronDescribe what your company does in a single sentence.Lodge Manufacturing Company crafts high-quality cast iron cookware and accessories, blending time-tested tradition with modern innovation to serve home cooks and professional chefs alike.

**OPPORTUNITY / CHALLENGE**
What specific goals or objectives did you hire Scalero to accomplish?Setup email service and SMS provider and launch initial campaignsCreate Customer 360 and unified profile across tech stakeConsulting around marketing tech stack and data engineering - help assess options and make recommendation

**SOLUTION**
How did you find Scalero?ReferralWhy did you select Scalero over others?Pricing fit our budgetGreat culture fitGood value for costReferred to meCompany values alignedHow many teammates from Scalero were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Integrate and enhance the Customer 360 platform in Snowflake, incorporating a robust marketing attribution model.Implement and onboard a new ESP and SMS provider, including end-to-end customer journey design and development.Serve as interim CRM lead, creating new customer journeys, refining engagement strategies, and driving KPI analysis for optimization.Consult on MarTech stack evolution, providing strategic decision support to ensure scalable, future-ready technology choices.

**RESULTS & FEEDBACK**
What were the measurable outcomes from the project that demonstrate progress or success?Seamless transition of the marketing tech stack from Salesforce to Shopify, Insider, and Attentive without disruption to ongoing campaigns.Integrated multiple data sources into Snowflake, enabling a unified Customer 360 view and actionable marketing attribution model.Launched new SMS channel with strong adoption and high conversion rates, enhancing customer engagement and retention.Describe their project management. Did they deliver items on time? How did they respond to your needs?The Scalero team consistently met with Lodge on a weekly basis, arriving well-prepared with a clear project plan, defined milestones, and structured updates that captured new items with assigned priorities and timelines.  They were always punctual, highly proactive in their communications, and consistently went above and beyond to help Lodge meet deliverables while effectively addressing any gaps identified throughout the project.What was your primary form of communication with Scalero?Virtual MeetingWhat did you find most impressive or unique about this company?The Scalero team demonstrated exceptional expertise and adaptability to Lodge’s evolving needs.  As the project scope shifted, they remained fully engaged every step of the way, ensuring progress never stalled and providing critical support in an area where Lodge lacked in-house expertise.  Beyond execution, they actively transferred knowledge, coaching our team throughout the process to build internal competency while successfully meeting all objectives and timelines.Are there any areas for improvement or something Scalero could have done differently?The Scalero team performed exceptionally well and consistently demonstrated openness to feedback. While there were no significant gaps in delivery, their willingness to listen and adapt made collaboration seamless and highly productive.


---

#### Email Marketing for Space Rental Marketplace
**The Project**
- Services: Email Marketing
- Project size: $200,000 to $999,999
- Project length: Apr. 2022 - Ongoing

**Project Summary**: Scalero provides digital marketing services for a space rental marketplace. The team is responsible for onboarding a new email service provider (ESP) and customer data platform (CDP), among other tasks.

**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Head of Lifecycle Marketing, Peerspace
- Industry: eCommerce

- Client size: 51-200 Employees
- Review Type: Online Review
- Verified

**The Review** — May 1, 2025

**Feedback Summary**: Scalero has successfully implemented several large-scale projects, resulting in a strong email open rate, a low unsubscribe rate, and an increase in email volumes. The team is highly responsive, communicative, and knowledgeable. Scalero meets all deadlines and navigates technical issues with ease.
""They are responsive and hit deadlines, even the tight ones.""

**BACKGROUND**
Please describe your company and position.I am the Head of Lifecycle Marketing of PeerspaceDescribe what your company does in a single sentence.Space rental marketplace for events, meetings, production shoots.

**OPPORTUNITY / CHALLENGE**
What specific goals or objectives did you hire Scalero to accomplish?Marketing operationsCodingIndustry knowledgeonboarding new ESPMore support

**SOLUTION**
How did you find Scalero?ReferralWhy did you select Scalero over others?High ratingsPricing fit our budgetGood value for costReferred to meHow many teammates from Scalero were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Onboarding of new ESP and CDPIP warming of new ESPTransfer of all email campaignsEmail coding/build of email campaigns and Push campaignsHelp with launch of new push channelTemplate creation for company going international - localizationOverall monitoringData connection and audience buildingIndustry knowledgeWeekly meetings

**RESULTS & FEEDBACK**
What were the measurable outcomes from the project that demonstrate progress or success?Successful implementation of several huge scale projects - ESP, CDP, LocalizationHiring of Scalero allowed us to keep our team lean while being cost effective. It was cheaper and more efficient to have the Scalero team us needing to hire a new full time employee.Overall email ORs have stayed strong >50% exceeding OKRs while volumes have doubled from 5-10M (b/w Jan - Dec 2024) and unsubs have stayed low (~0.3% 2024 avg)Lifecycle team introduced ~26 new/updated email automations in 2024 (accounts for over a 50% increase in output from the team - up from 15 LY)Describe their project management. Did they deliver items on time? How did they respond to your needs?Great—we have a weekly meeting and stay in touch on Slack all the time. They are responsive and hit deadlines, even the tight ones. They are good at communicating if there will be an issue.What was your primary form of communication with Scalero?In-Person MeetingVirtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?Wide knowledge base - they are great at getting industry knowledge. If they don't know an answer they will be able to research and provide a recommendation.Technical expertise - we have really complicated problems and coding and they are able to navigate it with ease - in all different tech platforms.Responsiveness - they are easy to communicate and get in touch with. Very quick. They are very much less of an outside agency to us - and more a part of the team.Are there any areas for improvement or something Scalero could have done differently?Copy writing is something that we used to use them for but have found that internal sources get our brand voice a little more.


---

#### Email Marketing for Dog Food Retailer
**The Project**
- Services: Email Marketing
- Project size: Confidential
- Project length: Jan. 2022 - Ongoing

**Project Summary**: A dog food retailer has hired Scalero for email marketing. The team has built and coded the client's email marketing campaigns based on their requests.

**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
CRM Associate, Dog Food Retailer
- Industry: Other industries

- Client size: 501-1,000 Employees
- Review Type: Online Review
- Verified

**The Review** — Sep 7, 2023

**Feedback Summary**: Scalero has been delivering a quality coding work for the client's on-demand email campaigns. Scalero assigned specialists to the client's project to ensure an agile, proactive, and communicative process. The client also praises the team's unique expertise and tailor-made deliverables.
"''They proactively communicate throughout the project timeline and are keen to find solutions as needed.''"

**BACKGROUND**
Please describe your company and position.I am the CRM Associate of a dog food retailerDescribe what your company does in a single sentence.Our company sells fresh, 'human-grade', dog food as a subscription service

**OPPORTUNITY / CHALLENGE**
What specific goals or objectives did you hire Scalero to accomplish?Building / coding our email contents for lifecycle comms or marketing emails

**SOLUTION**
How did you find Scalero?OtherWhy did you select Scalero over others?Pricing fit our budgetGreat culture fitGood value for costCompany values alignedHow many teammates from Scalero were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Scalero supports coding and building our designed email marketing campaign on a request basis.

**RESULTS & FEEDBACK**
What were the measurable outcomes from the project that demonstrate progress or success?Deliver upon agreed project timeline and the quality of work (less fixes needed the better after initial code handoff)Describe their project management. Did they deliver items on time? How did they respond to your needs?They have a designated CSM along with one CS Lead and a Developer to oversee our account, and they all join the weekly meeting to ensure our project expectations are aligned. Scalero has an agile team that we absolutely enjoy working with. They proactively communicate throughout the project timeline and are keen to find solutions as needed.They are very open to feedback and adjustment and are also very upfront about what they suggest to do -- having open conversations throughout our partnership has truly gained trust and efficiency through work!What was your primary form of communication with Scalero?Virtual MeetingWhat did you find most impressive or unique about this company?Everyone is great at what they do, so we can trust their expertise. They are also willing to 'tailor' to our way of workflow and continue to have open conversations on improvement.Are there any areas for improvement or something Scalero could have done differently?I'm very impressed by far!


---

#### Email Marketing for SaaS Company
**The Project**
- Services: Email Marketing
- Project size: Confidential
- Project length: Jan. 2022 - Ongoing

**Project Summary**: A SaaS company has hired Scalero to set up and maintain their email service provider (ESP). This involves integrating new tools and systems into the client's ESP as needed.

**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Lifecycle Lead, SaaS Company
- Industry: Other industries

- Client size: 501-1,000 Employees
- Review Type: Online Review
- Verified

**The Review** — Aug 4, 2023

**Feedback Summary**: Scalero's support has been integral in helping the client scale their users and business. They ensure seamless collaboration through their high-quality work, on-time delivery, and frequent communication and updates. Their strategic approach and understanding of the client's needs are impressive.
""They are a natural extension of our team.""

**BACKGROUND**
Please describe your company and position.I am the Lifecycle LeadDescribe what your company does in a single sentence.Collaboration software for documentation, and project, task & knowledge management, all in one workspace.

**OPPORTUNITY / CHALLENGE**
What specific goals or objectives did you hire Scalero to accomplish?Help set up and maintain our ESP for growth and scale.Help scale our experimentation and launch velocityHelp integrate tools in ESP

**SOLUTION**
How did you find Scalero?ReferralWhy did you select Scalero over others?High ratingsPricing fit our budgetGreat culture fitGood value for costReferred to meHow many teammates from Scalero were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.We hired Scalero to help us set up and maintain our ESP as we grew and scaled our users and business exponentially. We needed to find a partner that'd allow us to scale ourselves while maintaining a high quality bar and raising our experimentation quantity bar. We also knew we'd be integrating new tools and systems into our ESP regularly, and relied on Scalero to do given their knowledge of our setup.

**RESULTS & FEEDBACK**
What were the measurable outcomes from the project that demonstrate progress or success?We've 2x'd our output as a result of having Scalero as an extension of our team.Describe their project management. Did they deliver items on time? How did they respond to your needs?Best in class project management. Deliverables met on time, quality bar always high, overcommunicative throughout the process, and any mistakes rectified quickly and then prevented from happening again.What was your primary form of communication with Scalero?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?They are a natural extension of our team. We throw them high level work, low level work, strategic work, tactical work, and they've reliably either been able to accomplish it, or explained clearly what they needed from us to be able to accomplish it.Are there any areas for improvement or something Scalero could have done differently?Would love if our team were local/same time zone, but that's more a nice to have than must have.


---

#### Digital Marketing for Organization Chart Database
**The Project**
- Services: Email Marketing
- Project size: Confidential
- Project length: Jan. 2021 - July 2023

**Project Summary**: Scalero handled an organization chart database's email marketing initiatives. This involved managing transactional emails, designing email templates, and ensuring the delivery of the emails.

**Review Rating**: 5.0
- Quality: 4.5
- Schedule: 5.0
- Cost: 4.0
- Willing to Refer: 5.0

**The Reviewer**
Product Manager & Data Analyst, The Org
- Industry: Other industries

- Client size: 11-50 Employees
- Review Type: Online Review
- Verified

**The Review** — Jun 30, 2023

**Feedback Summary**: Scalero's support boosted the client's open and click rates on newsletters and product releases, resulting in increased sales for their paid product. The team consistently delivered high-quality work on time and was highly responsive to requests. They were responsive, collaborative, and supportive.
""Scalero never failed to deliver on quality and timeline.""

**BACKGROUND**
Please describe your company and position.I am the Product Manger/Data Analyst of The OrgDescribe what your company does in a single sentence.Largest database of public org-charts

**OPPORTUNITY / CHALLENGE**
What specific goals or objectives did you hire Scalero to accomplish?Email marketingUser engagement

**SOLUTION**
How did you find Scalero?Personal ConnectionWhy did you select Scalero over others?Pricing fit our budgetGreat culture fitGood value for costReferred to meCompany values alignedHow many teammates from Scalero were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Scalero was in charge of managing all of our email marketing as well as transactional emails such as signup confirmations etc.Their team would design templates based on copies provided by The Org. They would also ensure the delivery of these emails and provide monitoring and optimization suggestions throughout the entirety of the project.

**RESULTS & FEEDBACK**
What were the measurable outcomes from the project that demonstrate progress or success?Increased open and click rates on various marketing series such as newsletters and product releases. Specifically, we saw the engagement of our onboarding series increase 2 fold which led to increased sales for our paid product.Describe their project management. Did they deliver items on time? How did they respond to your needs?The entire team was remarkably responsive to requests and always made timelines clear. We met virtually every week to discuss priorities and new projects. Scalero never failed to deliver on quality and timeline.What was your primary form of communication with Scalero?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?The responsiveness to slack requests despite time differences was very impressive. We had scalero team members located in the U.S., Europe, and Mexico and they always seemed to operate seamlessly.SAre there any areas for improvement or something Scalero could have done differently?We were very pleased with their ownership of projects and delivery.


---

#### Email Marketing Services for AI Writing Platform
**The Project**
- Services: Content Marketing, Digital Strategy
- Project size: $10,000 to $49,999
- Project length: Oct. 2022 - Ongoing

**Project Summary**: Scalero assists an AI writing company with their email marketing efforts. Their services include copywriting, setting up campaigns, analytics and reporting, optimization, and continuous management.


**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Head of Digital Marketing, ParagraphAI
- Industry: Other industries

- Client size: 11-50 Employees
- Review Type: Online Review
- Verified

**The Review** — Jan 18, 2023

**Feedback Summary**: With Scalero, the company has seen significant improvements and increases in open rates, click-through rates, revenue, engagement, and ROI. The team demonstrates a collaborative workflow and stays in touch through meetings and regular check-ins. Their data-driven approach to the project stands out.
""They have a thorough understanding of email marketing best practices.""

**BACKGROUND**
Please describe your company and your position there.

I'm the Head of Digital Marketing at ParagraphAI. ParagraphAI is a world-class multi-lingual AI writing assistant for students and professionals. Built by engineers who have worked at Meta, MIT and OpenAI, ParagraphAI is guaranteed to increase your productivity and writing quality. Use our AI writer to Instantly draft articles, respond to emails, and automatically ensure professional grammar and tone. Ask AI anything and save time on tedious tasks.

**OPPORTUNITY / CHALLENGE**
For what projects/services did your company hire Scalero?

We hired Scalero to assist with our email marketing efforts because they have the expertise and experience to reach and engage our target audience effectively. They thoroughly understand email marketing best practices and can help us create compelling and effective campaigns. Additionally, they have the necessary tools and resources to analyze and track the performance of our email marketing efforts, allowing us to make data-driven decisions and optimize our campaigns for better results.

Overall, their expertise and resources will help us to improve the effectiveness of our email marketing and achieve our business goals

**SOLUTION**
How did you select this vendor and what were the deciding factors?

They presented a comprehensive email marketing strategy that aligned with our overall marketing objectives and addressed our specific challenges and pain points. Some of the deciding factors that influenced our decision to work with Scalero include:

Proven track record of success: The agency had a strong portfolio of successful email marketing campaigns they have executed for other clients in our industry.
	Email marketing expertise: The agency has a team of experienced professionals who specialize in email marketing and understand the latest trends, strategies, and technologies in the field.
	Comprehensive and flexible services: The agency offered a wide range of services including email list building, design, copywriting, segmentation, automation, and analytics, which can be tailored to our specific needs.
	Use of advanced tools and technologies: The agency uses industry-leading tools and technologies to improve the performance of our email marketing campaigns, such as A/B testing, personalization, and automation.
Overall, with Scalero's demonstrated expertise, proven success and flexible solutions made them the ideal partner for our email marketing efforts.

Describe the project in detail and walk through the stages of the project.

Discovery and strategy development: This stage involved working closely with our team to understand our business goals, target audience, and current email marketing efforts. Scalero conducted research, analyzed data, and developed a detailed email marketing strategy that aligns with our overall marketing objectives.
	List building and segmentation: Scalero helped us to build and segment our email list, ensuring that we targeted the right audience with the right message. This involved identifying key demographics, interests, and behaviours of our target audience and creating segments based on this information.
	Email design and copywriting: In this stage, Scalero worked with our team to design visually appealing and responsive email templates and create compelling copy that effectively communicates our message and calls to action.
	Automation and testing: The agency will set up automated email campaigns and use A/B testing to optimize the performance of our emails. This will involve testing different subject lines, designs, and copy to identify the most effective approach.
	Analytics and reporting: Scalero used advanced analytics tools to track and measure the performance of our email marketing efforts. They provided regular reports on key metrics such as open rates, click-through rates, and conversion rates and used this data to make data-driven decisions and optimize our campaigns.
	Ongoing optimization: Scalero will continue to work with our team to optimize our email marketing campaigns on an ongoing basis, keeping track of the latest trends and technologies and making adjustments as needed.
	Continual improvement: Scalero tracked results and provided regular insights. They also continuously evaluated the performance of our campaigns and made adjustments as needed to improve our results and achieve our business goals.
Overall, the project was a comprehensive and data-driven approach to improving the effectiveness of our email marketing efforts and helped us to achieve our business goals.

How many resources from the vendor's team worked with you, and what were their positions?

Account Manager: This person will be the main point of contact between our team and the vendor's team. They will work closely with us to understand our business goals and objectives, and ensure that the project is delivered on time and within budget.
	Email Marketing Strategist: This person will be responsible for developing the overall email marketing strategy, analyzing data, and identifying key demographics, interests, and behaviours of our target audience.
	Email Designer: This person will work on the design and layout of our email templates, ensuring that they are visually appealing and responsive.
	Automation and Testing specialist: This person will set up automated email campaigns and use A/B testing to optimize the performance of our emails.
	Analytics and Reporting specialist: This person will use advanced analytics tools to track and measure the performance of our email marketing efforts and provide regular reports and insights.


**RESULTS & FEEDBACK**
Can you share any outcomes from the project that demonstrate progress or success?

Increased open rates: An increase in the number of recipients who open our emails.
	Higher click-through rates: An increase in the number of recipients who click on links within our emails.
	Improved conversion rates: An increase in the number of recipients who take a desired action, such as making a purchase or signing up for a service.
	Increased revenue or sales: An increase in revenue or sales as a result of our email marketing efforts.
	Increased engagement: An increase in engagement with our emails, such as more recipients forwarding or sharing our emails with others.
	Better ROI: An increase in the return on investment for our email marketing efforts.
How effective was the workflow between your team and theirs?

Our team had a positive experience working with the Scalero's team and they were able to meet the project's goals and objectives. Clear communication and a shared understanding of the project goals and objectives likely contributed to this success. Additionally, the regular meetings and check-ins, as well as the use of shared project management tools, helped to ensure that everyone was on the same page and that any issues or concerns were addressed in a timely manner.

Overall, the collaboration between our team and the Scalero's team was smooth and productive.

What did you find most impressive or unique about this company?

One of the most impressive or unique things about Scalero is their ability to provide a comprehensive and data-driven approach to email marketing. They have a thorough understanding of email marketing best practices, industry-leading tools, and technologies and expertise in email list building, design, copywriting, segmentation, automation, and analytics.

They helped to develop an email marketing strategy that aligns with our business goals and target audience, and used data and analytics to track the performance of the campaigns, making adjustments as needed to optimize the results. Additionally, they have the ability to provide a wide range of services including website development, social media management, search engine optimization and more.

Are there any areas for improvement or something they could have done differently?

More flexible services: we often found that the Scalero team was waiting for us to provide the copy for the email campaigns. It would be great if they also had an in-house copywriter available.


---

#### Email Marketing Services for Education Company
**The Project**
- Services: Email Marketing, Other Digital Marketing
- Project size: $50,000 to $199,999
- Project length: Sep. 2020 - Ongoing

**Project Summary**: Scalero provides email marketing services for an education company. They create templated and customized HTML emails for the firm’s customers. They’ve also helped evolve the emails’ design and layout. 


**Review Rating**: 4.0
- Quality: 4.0
- Schedule: 4.0
- Cost: 4.5
- Willing to Refer: 4.5

**The Reviewer**
Email & Content Marketing Manager, Galileo Learning
- Industry: Education

- Client size: 1,001-5,000 Employees
- Review Type: Phone Interview
- Verified

**The Review** — Aug 25, 2022

**Feedback Summary**: The company’s conversion rates have increased, and they’ve doubled their email marketing revenue. Their open rates have risen by 14%, while unsubscribe rates have decreased. Scalero’s work has received positive feedback from stakeholders, and their HTML-based emails and executions have been great. 
"“Their resources are great at managing short- and long-term projects.”"

**BACKGROUND**
Introduce your business and what you do there.

I’m the email and content marketing manager at Galileo Learning. We’re an education company that offers summer camps, arts and science projects, and outdoor activities. Our service is for kids in pre-K–10th grade. 

**OPPORTUNITY / CHALLENGE**
What challenge were you trying to address with Scalero?

Galileo needed a new email service provider. On top of that, we needed technical email support. We had a creative team that handled copy and design, but we needed a developer or a coder to execute our campaigns. 

**SOLUTION**
What was the scope of their involvement?

Scalero handles our email marketing needs. Initially, we’ve integrated their email services with Salesforce to ensure all of our data logs are segmented accordingly. This way, they can customize and tailor emails for each customer. 

From there, we’ve collaborated with the team for our email campaigns; depending on the time of the year, we send daily or weekly emails. Their resources provide coding services and HTML templates that we customize as emails. On top of that, they execute our scheduling strategies and automate emails. 

What is the team composition?

We currently work with two people. One is a client solutions specialist, and the other is the head of client solutions, who is also my main point of contact. 

How did you come to work with Scalero?

Scalero was already working with Galileo when I joined the company. 

How much have you invested with them?

We’ve invested around $85,000 USD. 

What is the status of this engagement?

Our partnership with Scalero started in September 2020, and it’s ongoing. 

**RESULTS & FEEDBACK**
What evidence can you share that demonstrates the impact of the engagement? 

In 2022, we’ve grown conversions and more than doubled our revenue through email marketing. Our team has sent twice as many emails as last year; open rates have increased by 14%, while unsubscribe rates have gone down. In other words, we’ve seen success in our email channels, and that’s a testament to Scalero’s work. 

Moreover, we’ve evolved the design and layout of the emails. We’ve received plenty of positive feedback for them from our internal team. I’ve also heard a couple of customers saying they like the new email format and designs. 

How did Scalero perform from a project management standpoint?

Scalero’s project management is great. We have a Slack channel with them, and they’ve been truly responsive. Their resources are great at managing short- and long-term projects, so our daily email executions are handled well. On top of that, they help us make progress on longer-term projects. 

What did you find most impressive about them?

Their HTML template builder has been a game-changer for me. I don’t have HTML experience and dislike drag-and-drop programs, so it’s been great to have the templates they’ve created for us. 

Are there any areas they could improve?

Scalero has great ideas when we brainstorm, but I’d like them to have a better follow-through and make those ideas happen. I want those ideas to be out of the brainstorming phase and brought into the execution phase. 

Do you have any advice for potential customers?

Don’t be afraid to engage Scalero. They’re great at editing HTML templates. Once these templates are created, they can be constrained — you can’t easily move modules around. However, don’t be afraid to ask Scalero to make the edits you want. They’re the experts, so ask them your questions. Let them do the work to make everyone’s lives easier. 


---

#### Email & SMS Marketing for Online Mattress Store
**The Project**
- Services: Other Digital Marketing
- Project size: Less than $10,000
- Project length: Jan. 2022 - Ongoing

**Project Summary**: Scalero provides email marketing services for an online mattress retailer. They've come up with content for the client's email and SMS campaigns. Also, they've been coding their promotional email into HTML.


**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Growth Marketing Manager, Online Mattress Store
- Industry: Other industries

- Client size: 51-200 Employees
- Review Type: Online Review
- Verified

**The Review** — Aug 25, 2022

**Feedback Summary**: All deliverables have met the client's expectations, leaving them fully satisfied with the engagement. Scalero works fast — whenever the client needs something to be changed or fixed, they attend to it immediately. They also communicate clearly and regularly through the Slack platform.
""Their deliverables are always clean and meet my expectations.""

**BACKGROUND**
Please describe your company and your position there.

I manage promotional strategy, email, and SMS programs for a DTC ecommerce company in the home vertical.

**OPPORTUNITY / CHALLENGE**
For what projects/services did your company hire Scalero, and what were your goals?

Our bandwidth was limited, so we brought them on to help prepare email and SMS content for launch within our platforms. Later on, they helped us run an HTML vs PNG email test, and since HTML overperformed, they have been coding our promotional emails into HTML for us as well. They have also worked on an email audit for us for one of our brands; their team reviewed historical data through present across all campaigns and provided a comprehensive deck which included pain points and strategic suggestions.

**SOLUTION**
How did you select this vendor and what were the deciding factors?

We reached out to our ESP team and asked them for recommendations. Scalero was at the top of their list, and after meeting with their team we felt they were a great fit, especially considering they already had clients on the same ESP as we are and understood the platform.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

We started out with one intro session, where I walked the team through the platform and our naming conventions, and then Scalero's team began to build out our emails! We provide them with a monthly calendar and communicate via slack - they just send over a message when an email they are preparing is complete, and my team then goes in to QA & test it, then scheduled the email. They usually have emails ready for us at least a few days ahead of the drop date included in the calendar we provide them with. When they worked on the audit they did for us, we used slack to coordinate calendars for walkthrough meetings & gave them access to our CDP, Figma, GA account, and data warehouse.

How many resources from the vendor's team worked with you, and what were their positions?

We work with the co-founder and client solutions manager.

**RESULTS & FEEDBACK**
Can you share any measurable outcomes of the project or general feedback about the deliverables?

Their deliverables are always clean and meet my expectations. If there is an error in the email they've coded or I'd like something changed, they are also very quick to provide support. Without them, we would not be able to code our promotional emails (which would probably lead to at least a 10% drop in promotional revenue). They have saved me and my team from many hours of overtime!

How effective was the workflow between your team and theirs?

Very effective. They are always reachable over slack, and very quick to schedule live meetings upon request.

What did you find most impressive or unique about this company?

Our ESP is not one of the most commonly used, so I was happy that they were well-versed in working within it. In addition to building our emails, they have also been able to help me troubleshoot a few times!


---

#### Email Marketing for Hospitality & Booking Platform
**The Project**
- Services: Content Marketing
- Project size: $10,000 to $49,999
- Project length: Dec. 2020 - Ongoing

**Project Summary**: Scalero has developed the year-in-review campaign of a hospitality and booking platform. The partnership has then expanded to creating and implementing email marketing campaigns for the client. 


**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Senior Manager, Resy 
- Industry: Hospitality & leisure

- Client size: 201-500 Employees
- Review Type: Online Review
- Verified

**The Review** — May 4, 2022

**Feedback Summary**: Scalero has helped the client experience strong engagement and repeat bookings from the campaign. They've also seen increased shares and UGC on their social media accounts. Moreover, their team has essentially become a part of the client's marketing team, a testament to the value they provide.
""They provide solutions to even our most complex problems, work quickly, and never miss a deadline.""

**BACKGROUND**
Please describe your company and your position there.

Resy is a hospitality platform for restaurants and booking platform for consumers. I manage consumer marketing.

**OPPORTUNITY / CHALLENGE**
For what projects/services did your company hire Scalero?

Resy initially hired Scalero to help develop our annual Year in Review campaign, but the partnership quickly expanded to support many aspects of our email marketing program. To date, Scalero has coded 50+ new emails for Resy, including our most personalized campaigns that leverage user data to increase engagement and conversions.

**SOLUTION**
How did you select this vendor and what were the deciding factors?

Scalero was recommended by Simon Data, another Resy partner.

Describe the project in detail and walk through the stages of the project.

Scalero advised on technical development of the Year in Review campaign (dynamic data, etc.), coded our email design, helped conduct testing, and saw it through to launch.

How many resources from the vendor's team worked with you, and what were their positions?

3: co-founder, client solutions manager, developer

**RESULTS & FEEDBACK**
Can you share any outcomes from the project that demonstrate progress or success?

Resy saw strong engagement and repeat bookings from the campaign, and much UGC/sharing on social media.

How effective was the workflow between your team and theirs?

Very effective. Scalero has essentially become part of Resy’s marketing team, proving their value time and time again. They provide solutions to even our most complex problems, work quickly, and never miss a deadline.

What did you find most impressive or unique about this company?

Their agility and expertise. If something is in the hands of Scalero, I know I can trust it to be handled well.

Are there any areas for improvement or something they could have done differently?

We sometimes give the same design feedback multiple times, so it would be great to take note of our feedback the first round to ensure it’s checked in future editions.


---

#### Email Marketing for Wellness Products Company
**The Project**
- Services: Email Marketing
- Project size: Confidential
- Project length: Sep. 2025 - Ongoing

**Project Summary**: Scalero has helped a wellness products company improve their email marketing through Klaviyo. The team has managed the client's email campaigns, focusing on newsletters, promotion emails, and customer journeys.

**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Marketing Director, Maison Beljanski
- Industry: Consumer products & services

- Client size: 11-50 Employees
- Review Type: Online Review
- Verified

**The Review** — Apr 30, 2026

**Feedback Summary**: Since partnering with Scalero, the client has seen improvements in their email marketing metrics. The team has an incredible project management approach and is very informative. Moreover, their communication is great, and they deliver on their promises.
""Scalero delivers on what they say they will.""

**BACKGROUND**
Introduce your business and what you do there.I’m the marketing director of Maison Beljanski, a holistic health and wellness products company. We offer dietary supplements and skincare products formulated from natural ingredients and based on decades of scientific research. We serve both consumers and healthcare professionals worldwide.

**OPPORTUNITY / CHALLENGE**
What challenge were you trying to address with Scalero?We needed help improving our email marketing through Klaviyo.

**SOLUTION**
What was the scope of their involvement?Scalero has helped us increase our email marketing open rates, clicks, and conversions through email campaigns and automation. The team has created and managed our email campaigns, focusing on newsletters, promotional emails, and customer journeys.What is the team composition?We’ve worked with 2–5 teammates from Scalero.How did you come to work with Scalero?We found Scalero through a referral. We chose them over other options because they had high ratings, their pricing fit our budget, and their designs and style fit what we were looking for during our initial calls.What is the status of this engagement?We started working with Scalero in September 2025, and our engagement is ongoing.

**RESULTS & FEEDBACK**
What evidence can you share that demonstrates the impact of the engagement?Our email marketing metrics have improved since working with Scalero.How did Scalero perform from a project management standpoint?Scalero's project management is incredible. The team is very informative and has great communication. We communicate via virtual meetings, emails, and messaging apps.What did you find most impressive about them?Scalero delivers on what they say they will.Are there any areas they could improve?I don't think there's anything they can improve on.


---

#### Email Marketing for Online Sports Coaching Marketplace
**The Project**
- Services: Email Marketing
- Project size: Confidential
- Project length: Nov. 2024 - Ongoing

**Project Summary**: Scalero has been helping an online sports coaching marketplace with their email marketing efforts. The team has designed templates, set up automations, written copy, created images, and more.

**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
CEO, Skillest Inc
- Industry: Education

- Client size: 1-10 Employees
- Review Type: Online Review
- Verified

**The Review** — Apr 30, 2026

**Feedback Summary**: With Scalero's help, the client has seen a significant increase in leads, which they've successfully converted into customers. The team's hard work has also resulted in a 30% boost in open rates and click rates doubling. Moreover, their excellent communication and ROI-focused approach stand out.
""Right off the bat, Scalero's team has wanted to help with strategy and do the work.""

**BACKGROUND**
Introduce your business and what you do there.I'm the CEO of Skillest Inc., an online sports coaching marketplace that connects athletes with top coaches worldwide through video analysis and real-time chat, removing traditional barriers to high-quality coaching.

**OPPORTUNITY / CHALLENGE**
What challenge were you trying to address with Scalero?We needed help with our email marketing. We needed to start from scratch and rebuild our flows, emails, and templates and fix our deliverability issues. We needed to understand best practices and have someone tell us what to do and do the work.

**SOLUTION**
What was the scope of their involvement?Scalero designed templates, set up automations, wrote copy, created images, created a content calendar, improved our deliverability, created segments, suggested improvements to improve our metrics, and helped us cut costs by suppressing emails that were not active anymore. The goals were to improve retention, reactivate our customers, and get new leads to become customers.What is the team composition?We've worked with 2–5 teammates from Scalero.How did you come to work with Scalero?They were referred to me, and their pricing fit our budget.What is the status of this engagement?We started working with them in November 2024, and the engagement is ongoing.

**RESULTS & FEEDBACK**
What evidence can you share that demonstrates the impact of the engagement?We've increased new leads with the help of ideas for opt-in flows and nurtured these leads into customers. Our open and click rates have improved dramatically while our quantity of sending has also increased. Our open rates have improved by 30%, and our click rates have almost doubled. Moreover, we've improved our deliverability and reactivated existing users who had not purchased in a while.How did Scalero perform from a project management standpoint?They communicate well, deliver on time, provide regular updates and reporting, and help keep all of our email activities on track. We communicate through virtual meetings, emails, and messaging apps.What did you find most impressive about them?Many times, when we work with agencies, I feel like they provide lots of ideas but may lean on us more for execution. Right off the bat, Scalero's team wanted to help with both the strategy and the work. They learned the specific language and important topics for our most important sport, golf, and were able to create copy which we could use right away. I found it very easy to work with them.Are there any areas they could improve?No, I'm very happy with our working relationship.


---

#### Email Marketing for Organic Grocery Store
**The Project**
- Services: Email Marketing
- Project size: Less than $10,000
- Project length: June - July 2025

**Project Summary**: Scalero provided email marketing services for an organic grocery store. The team was responsible for strategy development, data migration, email setup, and email production.

**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Department Manager, New Leaf Community Markets
- Industry: Retail

- Client size: 1,001-5,000 Employees
- Review Type: Online Review
- Verified

**The Review** — Oct 20, 2025

**Feedback Summary**: Scalero successfully migrated the client's data seamlessly. The team took the project seriously, adhered to deadlines, responded promptly, and communicated effectively via online meetings. They were also organized, solution-oriented, and attentive to details, helping the project run smoothly.
""They were incredibly solution-oriented and always approached challenges with clarity and creativity.""

**BACKGROUND**
Please describe your company and position.I am the Department Manager of New Leaf Community MarketsDescribe what your company does in a single sentence.Natural & Organic Food Grocery Store

**OPPORTUNITY / CHALLENGE**
What specific goals or objectives did you hire Scalero to accomplish?Data Transfer/Migration

**SOLUTION**
How did you find Scalero?ReferralWhy did you select Scalero over others?High ratingsPricing fit our budgetGreat culture fitGood value for costReferred to meHow many teammates from Scalero were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Strategy, Data Transfer, Email Setup and ongoing email production 

**RESULTS & FEEDBACK**
What were the measurable outcomes from the project that demonstrate progress or success?Great communication, solution orientated, met deadlines, smooth data migrationDescribe their project management. Did they deliver items on time? How did they respond to your needs?excellent communication, timely response, took the project seriously and it showed. What was your primary form of communication with Scalero?Virtual MeetingWhat did you find most impressive or unique about this company?How thorough, organized, and thoughtful their team is. They were incredibly solution-oriented and always approached challenges with clarity and creativity. Their timeliness and attention to detail make every project run smoothly—and they make the whole process fun, too!Are there any areas for improvement or something Scalero could have done differently?none


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#### Email & SMS Marketing for Landscape Design Platform
**The Project**
- Services: Email Marketing, SMS Marketing
- Project size: $50,000 to $199,999
- Project length: Jan. 2025 - Ongoing

**Project Summary**: Scalero provides email and SMS marketing management services for a landscape design platform. The team's work includes managing the client's lifecycle program, performance tracking, and email and SMS execution.

**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
VP of Marketing, Yardzen
- Industry: Home Services

- Client size: 11-50 Employees
- Review Type: Online Review
- Verified

**The Review** — Oct 2, 2025

**Feedback Summary**: Scalero has successfully managed and executed the client's email program, meeting all deadlines and ensuring smooth project management. The team is organized, communicative, smart, strategic, and proactive. They take the initiative and collaborate well with the client's stakeholders.
""They are truly an extension of our team.""

**BACKGROUND**
Please describe your company and position.I am the VP of Marketing of YardzenDescribe what your company does in a single sentence.Yardzen is the leading landscape design platform.

**OPPORTUNITY / CHALLENGE**
What specific goals or objectives did you hire Scalero to accomplish?Email and SMS management: ideation and execution

**SOLUTION**
How did you find Scalero?ReferralWhy did you select Scalero over others?Referred to meHow many teammates from Scalero were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Scalero is a fantastic partner in managing our Lifecycle program. They manage all of the communications for our large list of leads (over 300k), clients, and B2B partners. Their work includes: Calendar management Copy, design, and email build Performance tracking Lifecycle strategy 

**RESULTS & FEEDBACK**
What were the measurable outcomes from the project that demonstrate progress or success?Our ongoing measurement of success is the management and execution of our email program. Describe their project management. Did they deliver items on time? How did they respond to your needs?Our project manager, Madison, is fantastic, as is the whole team. They keep us organized (important as a very small in-house team) and hitting all of our deadlines. They are truly an extension of our team.What was your primary form of communication with Scalero?Virtual MeetingWhat did you find most impressive or unique about this company?The people are fantastic! Smart, strategic, highly organized, and communicative. They take initiative and work with stakeholders across our company.Are there any areas for improvement or something Scalero could have done differently?Nope!


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#### Content Marketing for Consumer Products Manufacturer
**The Project**
- Services: Content Marketing, Ecommerce Marketing, Email Marketing
- Project size: Confidential
- Project length: June 2021 - Ongoing

**Project Summary**: Scalero provides lifecycle marketing strategy and support for a CPG manufacturing company. The team is responsible for content creation, strategy ideation, data structuring, analytics, and project management.

**Review Rating**: 5.0
- Quality: 4.5
- Schedule: 4.5
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Retention Marketing Manager, Consumer Products Manufacturer
- Industry: Other industries

- Client size: 10,001+ Employees
- Review Type: Online Review
- Verified

**The Review** — Apr 30, 2025

**Feedback Summary**: Scalero has helped the client achieve measurable outcomes in revenue, site sessions, email opens, and email and SMS clicks. The team adheres to brand standards, is highly flexible, and has consistent team members. Scalero is also highly collaborative and adds increasing value to the relationship.
""They provide excellent software to support the work.""

**BACKGROUND**
Please describe your company and position.I am the Retention Marketing Manager of the company.Describe what your company does in a single sentence.CPG manufacturing

**OPPORTUNITY / CHALLENGE**
What specific goals or objectives did you hire Scalero to accomplish?Lifecycle marketing strategyEmail codingContent creation (ads, emails, SMS, site creative, etc.)

**SOLUTION**
How did you find Scalero?ReferralWhy did you select Scalero over others?Pricing fit our budgetGreat culture fitGood value for costReferred to meCompany values alignedHow many teammates from Scalero were assigned to this project?6-10 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Scalero offers strategy and hands-on-keyboard support for all lifecycle marketing in a variety of channels (email, SMS, loyalty referral, site) through content creation, strategy ideation, data structure, analytics, and project management.

**RESULTS & FEEDBACK**
What were the measurable outcomes from the project that demonstrate progress or success?RevenueSessions (site)Opens (email)Clicks (email, SMS)Quantity of contentAdherence to brand standardsExpertise in data, platformsData migrationDescribe their project management. Did they deliver items on time? How did they respond to your needs?Highly attentive project management supported by weekly virtual meetings, asynchronous access, and easy-to-use and customize project management tools. Responsive to priorities, and align deadlines accordingly.What was your primary form of communication with Scalero?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?Highly flexible team, consistent team members, they provide excellent software to support the work, highly collaborative, adding increasing amounts of value to the relationship over time; excellent value.Are there any areas for improvement or something Scalero could have done differently?No improvements needed.


---

#### Email Marketing Services for Community Platform Software Co
**The Project**
- Services: Email Marketing
- Project size: Confidential
- Project length: Jan. 2023 - Ongoing

**Project Summary**: Scalero provides email marketing services for a community platform software company. The team has revamped the client's strategy and processes and helped the client migrate from Braze to Hubspot.

**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Lifecycle Marketing VP, Mighty Networks
- Industry: Other industries

- Client size: 51-200 Employees
- Review Type: Online Review
- Verified

**The Review** — Jul 26, 2024

**Feedback Summary**: Thanks to Scalero, the client has set up a new email system and process that doubled the volume of emails they sent. The team works speedily and is responsive; they are also integrated into the client's Slack to communicate better. Overall, the team is reliable and extremely easy to work with.
""They are extremely quick.""

**BACKGROUND**
Please describe your company and position.I am the VP, Lifecycle Marketing of Mighty NetworksDescribe what your company does in a single sentence.Community platform software

**OPPORTUNITY / CHALLENGE**
What specific goals or objectives did you hire Scalero to accomplish?Email strategyEmail productionEmail analysis

**SOLUTION**
How did you find Scalero?Cold EmailWhy did you select Scalero over others?Great culture fitGood value for costCompany values alignedOtherHow many teammates from Scalero were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Scalero helped us revamp our email marketing from top to tail. They rebuilt our strategy, processes, and documentation. They helped us migrate from Braze to Hubspot. 

**RESULTS & FEEDBACK**
What were the measurable outcomes from the project that demonstrate progress or success?A new email system and processes.Doubled volume of emails we sent.Reduced the number of unsubscribes. Describe their project management. Did they deliver items on time? How did they respond to your needs?VERY responsive and incredibley fast. We integrated them into our Slack and they are basically a part of the team. What was your primary form of communication with Scalero?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?How responsive and easy they are to work with. They are extremely quick. Are there any areas for improvement or something Scalero could have done differently?No, we're really happy with them


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#### Email Marketing for Online Grocery Company
**The Project**
- Services: Email Marketing
- Project size: $50,000 to $199,999
- Project length: June 2023 - Ongoing

**Project Summary**: Scalero provides email strategy and marketing services for an online grocery company. The team is responsible for email segmentation, strategy, coding, scheduling, and email template design.

**Review Rating**: 4.5
- Quality: 5.0
- Schedule: 5.0
- Cost: 3.0
- Willing to Refer: 4.0

**The Reviewer**
Sr. Merchandiser & Marketing Manager, Online Grocery Company
- Industry: Food & Beverage

- Client size: 501-1,000 Employees
- Review Type: Online Review
- Verified

**The Review** — Nov 15, 2023

**Feedback Summary**: Thanks to Scalero’s efforts, the client has seen a continuous increase in revenue and conversion rates from email campaigns. The team is thorough and receptive to feedback, and internal stakeholders are particularly impressed with Scalero's response agility.
""We always know where we stand with them on projects and deliverables.""

**BACKGROUND**
Please describe your company and position. I am the Senior Merchandiser and Marketing Manager of a food & beverage company Describe what your company does in a single sentence.We sell online groceries and service the Bay Area and Los Angeles

**OPPORTUNITY / CHALLENGE**
What specific goals or objectives did you hire Scalero to accomplish?Email Strategy and SegmentationEmail Builds/CodingEmail Templates

**SOLUTION**
How did you find Scalero?Unknown. Was hired when I got hereWhy did you select Scalero over others?Pricing fit our budgetGreat culture fitReferred to meHow many teammates from Scalero were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.This is an ongoing partnership and Scalero has provided us email segmentation and strategy as well as helping us code and schedule and build our emails and help us read results on the emails

**RESULTS & FEEDBACK**
What were the measurable outcomes from the project that demonstrate progress or success?Click to Open rate increased Revenue from Emails increased Conversion Rate increasedDescribe their project management. Did they deliver items on time? How did they respond to your needs?Morganne and Julio are very thorough and take feedback very well. They're timely and always deliver work on time. They are very communicative and we always know where we stand with them on projects and deliverables.What was your primary form of communication with Scalero?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?Morganne and Julio are always so quick to respond and deliver results. They always make time to meet with us with any questions that we have.Are there any areas for improvement or something Scalero could have done differently?There's nothing they need to improve on.


---

#### Email Marketing for Telehealth Service Provider
**The Project**
- Services: Email Marketing
- Project size: Confidential
- Project length: Jan. 2023 - Ongoing

**Project Summary**: Scalero provides email marketing services for a telehealth service provider. The team is tasked with refining the client's email flows and designing email newsletters. The goal is to improve the CTR rate.

**Review Rating**: 5.0
- Quality: 4.5
- Schedule: 4.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Executive, FORM
- Industry: Medical

- Client size: 51-200 Employees
- Review Type: Online Review


**The Review** — Nov 2, 2023

**Feedback Summary**: Since working with Scalero, the client has seen an increase in their email CTR; they've also noticed their email designs are more aligned with their branding. The team ensures a smooth process through timely deliveries and prompt responses. Also, their communication skills are commendable.
""They deliver projects within the specified timeframe.""

**BACKGROUND**
Please describe your company and position.I am an executive of FORMDescribe what your company does in a single sentence.FORM provides medical weight loss services via Telehealth.

**OPPORTUNITY / CHALLENGE**
What specific goals or objectives did you hire Scalero to accomplish?Redesign trigger email flows to increase CTRDesign email newsletters to improve branding and CTR

**SOLUTION**
How did you find Scalero?ReferralWhy did you select Scalero over others?Pricing fit our budgetGood value for costReferred to meHow many teammates from Scalero were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Scalero provides both design and coding for promotional emails. They were able to improve the look and feel of our campaigns while increasing CTR on emails. Our first project were 6 trigger emails, all part of the same campaign. They also helped build one off promotional emails, from design to code and loading into our ESP. They are familiar with our ESP which is so helpful, as they were able to build out re-usable content blocks for our internal team to use.

**RESULTS & FEEDBACK**
What were the measurable outcomes from the project that demonstrate progress or success?We were able to increase our click through rates on emails. While not measurable, we also felt the emails better reflected our evolving brand look and feel.Describe their project management. Did they deliver items on time? How did they respond to your needs?Scalero is very responsive, available via Slack when necessary. They deliver projects within the specified timeframe.What was your primary form of communication with Scalero?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?Great communication, even though we are in different timezones. Good design and code work, at a very reasonable cost.Are there any areas for improvement or something Scalero could have done differently?none


---

#### Email Marketing for Wine Subscription Company
**The Project**
- Services: Email Marketing
- Project size: Confidential
- Project length: Apr. 2022 - Dec. 2023

**Project Summary**: A wine subscription company has hired Scalero to migrate their email from Klaviyo to Braze. The team is responsible for creating email designs and templates and implementing product blocks. 

**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Marketing Associate, Wine Subscription Company
- Industry: Other industries

- Client size: 11-50 Employees
- Review Type: Online Review
- Verified

**The Review** — Sep 18, 2023

**Feedback Summary**: Since engaging with Scalero, the client has seen success with their email migration and optimization. The service provider supplies excellent project management and communicates effectively. The client has been impressed with Scalero's consistent flexibility and suggestions. 
""The team communicates effectively and always delivers on time.""

**BACKGROUND**
Please describe your company and position.I am the Marketing Associate of a food & beverages companyDescribe what your company does in a single sentence.Wine subscription company.

**OPPORTUNITY / CHALLENGE**
What specific goals or objectives did you hire Scalero to accomplish?Email personalizationEmail design coding

**SOLUTION**
How did you find Scalero?ReferralOtherWhy did you select Scalero over others?Good value for costReferred to meHow many teammates from Scalero were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Worked on the email migration from Klaviyo to Braze Worked on implementing product blocks, email designs, email templates

**RESULTS & FEEDBACK**
What were the measurable outcomes from the project that demonstrate progress or success?Email success Optimization for the marketing teamDescribe their project management. Did they deliver items on time? How did they respond to your needs?Scalero's project management is excellent. The team communicates effectively and always delivers on time.What was your primary form of communication with Scalero?Email or Messaging AppWhat did you find most impressive or unique about this company?Scalero is very flexible with the services they provide. They often come to us with suggestions too!Are there any areas for improvement or something Scalero could have done differently?None


---

#### Email Marketing for Auto Dealership
**The Project**
- Services: Content Marketing, Digital Strategy, Other Digital Marketing
- Project size: Confidential
- Project length: Jan. 2021 - Ongoing

**Project Summary**: Scalero is providing email marketing for an auto dealership. They've created a calendar and distribution list of email marketing offers for each dealership, which they track via Google docs.


**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
Director of Marketing, Auto Dealership
- Industry: Automotive

- Client size: 1,001-5,000 Employees
- Review Type: Online Review
- Verified

**The Review** — May 5, 2022

**Feedback Summary**: Scalero has driven the client's customers to their scheduling tool, which helps them accurately track the appointments the client gets. The client is impressed with their error-free work despite handling the whole process without them. Moreover, Scalero provides quality services at a fair price. 
""I am very happy with them.""

**BACKGROUND**
Please describe your company and your position there.

Director of Marketing

**OPPORTUNITY / CHALLENGE**
For what projects/services did your company hire Scalero?

Auto group with many brands and dealerships, wanted to reach out to customers to give them a variety of offers including new, used and service.

**SOLUTION**
How did you select this vendor?

I talked to half a dozen agencies. I liked that they only did email (and some text) marketing. They weren't going to try to sell me on something else. Also they were willing to learn and use my crm.

Describe the scope of their work in detail.

They put together a calendar of email marketing offers for each dealership and then develop creative and a distribution list. They track everything from click thrus to unsubscribe in google docs and take lessons form each.

What was the team composition?

project manager and founder

**RESULTS & FEEDBACK**
Can you share any outcomes from the project that demonstrate progress or success?

some of the tracking is difficult, but as we've driven customers to our scheduling tool, we can accurately track how many appointments we get

How effective was the workflow between your team and theirs?

Very, we worked very closely for the first few months and then they have handled the process without me.

What did you find most impressive about this company?

Mistake free, there have been very few if any issues which is why I told them to take is slow, we have a lot of internal people on these email distributions and I would have heard about a mistake.

Is there any area for improvement or anything that could have been done differently?

No, I am very happy with them. Fair priced and even better priced with scale.


---



## Portfolio & Awards


### Vivino & Scalero
Vivino is the world’s largest wine community with over 50 million users spread across nearly every country in the world. The community has scanned over 1.7 billion wine labels the past 10 years and has contributed with almost 80 million reviews. No company in wine quite has the data that Vivino does.
The scale doesn’t stop there. Vivino is the world’s largest wine marketplace as well, selling over 2 million SKUs to its community in more than 20 countries across Europe, North America, South America, Asia, and Australia.
Needless to say, Vivino has big challenges when it comes to lifecycle marketing.
With ecommerce, merchandising and marketing teams distributed across multiple languages, how do they make sure their brand standards carry through in email, SMS, push notifications, and other channels?
With 50+ merchandisers needing to create emails on a daily basis that drive millions of dollars in revenue, how they implement workflows that enable the team to collaborate and flourish, while giving them enough freedom to launch campaigns quickly?
With constant new ideas and new data from business leaders, how do they keep up with demand and deliver fresh messaging, clean email code, and beautiful designs on a consistent basis?
With the Tiramisu App, Vivino is able to maintain their code and brand standards by creating custom coded WYSIWYGs that their merchandising and marketing teams are able to fill out. The designers and developers thrive by maintaining their standards and code bases, and the merchandisers get to streamline their work by filling out only the important details.
In addition, Scalero helps Vivino with design and code tasks on an on-demand basis. While Vivino has capable design and email development teams, sometimes they find themselves in a squeeze. Scalero+Tiramisu are the perfect combination to boost output.


### The Org & Scalero
The Org is a professional community that allows its users to explore organization charts for public and private companies. The company's mission is to make organizations more transparent and understand more about their own companies and the people in them.
Flashback to 2019, The Org had a growing user base and needed to quickly scale up its email program to keep its user base highly engaged with The Org community.
At the time, The Org was sending one weekly newsletter and a few automated emails out of Mailchimp, but the process was extremely manual and not scalable.
Scalero was hired to evaluate The Org’s tech stack and make recommendations on new systems to use that would allow it to scale with its fast-growing subscriber base. Scalero, in partnership with The Org, elected to implement Customer.io and Segment, using custom events that allowed for flexibility and personalization through its userbase.
Following the implementation, Scalero planned a robust email program, serving as the strategist, designer, and developer for The Org. Two years later, The Org has dozens of automated, personalized emails going out on a daily basis, and has introduced multiple new newsletters on a weekly basis. These emails are built and drafted by The Org’s team within Tiramisu, Scalero’s platform for email collaboration creation.
Email remains the number one retention tool for The Org, attributing to over 50% of repeat traffic monthly. The Org continues its rapid ascent to being the go-to source for org charts and greater understanding of teams in some of the biggest companies in the world.


### Teachers Pay Teachers & Scalero
Teachers Pay Teachers (TpT) is the world’s largest marketplace for teachers to access the community, content, and tools they need to teach at their best. Founded in 2006, TpT provides a marketplace for teachers to exchange instructional materials and access easy-to-use digital tools. Today, TpT empowers teachers with the world's largest catalog of over 5 million pieces of educator-created content.
Flashback to 2019, TpT was already running a well-oiled lifecycle marketing program, driving millions of clicks every month via email marketing to their online teacher resource marketplace. Still, they had challenges facing them:

They needed to migrate to Simon Data from Bronto, a platform that its parent company, Oracle, was shutting down
They were launching several new products, like ClassFund, Easel, and School Access. TpT knew there would be a lot of design, email coding and data engineering revolved around these new products.
They still felt they could drive a little more traffic to website with even further work in personalization and making their emails more relevant with data.

TpT elected to partner with Scalero on these initiatives. With Scalero, TpT was able to transfer to Simon Data on time, leverage the platform’s unique data manipulation and personalization capabilities, and double their website traffic from email.
Scalero continues to help TpT today, helping them ingest data into Simon Data, personalize their emails with well-designed product recommendations, code emails, advise on email design practices and more. With millions of teachers all over the world using their platforms, TpT will continue to use lifecycle marketing to drive revenue in the future.


### POJ Studio & Scalero
Founded in 2017, Pieces of Japan (POJ Studio) aims to be a bridge between two worlds: Japan and the West. POJ Studio introduces 100% authentic Japanese artisanship into modern living. POJ Studio’s core values are based around the Japanese way of keeping in harmony with the seasons, so its clientele can always rely on sustainability and natural materials paired with precise Japanese craftsmanship.
POJ Studio was expanding fast and needed a platform to accommodate its increasing customer base. Scalero was hired to migrate POJ Studio from Mailchimp to Klaviyo while also giving the look and feel of its email program a facelift.
At the time, POJ Studio was using very simple drag-and-drop templates. With Scalero’s expertise in email design, POJ Studio was able to replace its templates with beautiful, bespoke email templates.
In addition, POJ Studio also leveraged Scalero’s rich knowledge in email lifecycle to set up new email automations. Within the first month of launching a new welcome series, POJ Studio saw a 50% increase in revenue from first-time purchasers. With Scalero’s assistance in creating and implementing abandon cart and post-purchase automations, POJ Studio has seen a meaningful increase in month-over-month revenue.
Following the partnership with Scalero, POJ Studio now has the foundation for a much more robust email program. Regardless of list size, they have the resources to personalize and send more relevant content for each subscriber. As POJ Studio continues to grow, they can be confident that they are set up to go head to head with the world’s top e-commerce companies.


### Resy & Scalero
Resy is a restaurant management platform that uses technology to connect passionate diners with amazing restaurants. Since 2014, Resy has been a hub for people to find local favorites, classics, and new hot spots. In 2019, Resy was acquired by American Express.
Resy came to Scalero in 2019 to get assistance on coding an email that required some complex Jinja syntax. After completion of that project, Resy entrusted Scalero with an overhaul of their programmatic emails.
Scalero took on coding, optimizing, and implementing new automated emails that Resy revamped. This project included adding custom Jinja syntax for automations and advising on email design best practices. Scalero helped create robust email templates that would match all of Resy’s needs.
Over the last two-plus years, Scalero has been the main partner for Resy for email coding, updates, and Jinja syntax implementation. Resy’s Hit List is one of their most noteworthy projects that Scalero not only coded, but helped scale to over 10 cities. These emails are built using Tiramisu, Scalero’s email collaboration platform.
To date, Scalero has coded over 75 emails for Resy and continues to assist with email coding, Jinja personalization, and more. With millions of engaged diners all over the US using their restaurant table reservation software, Resy continues to grow using email marketing.


### MyTrees & Scalero
MyTrees is an application that helps you make a global impact by logging your daily eco-actions. MyTrees is on a mission to reduce global carbon emissions by 5.5 billion tons. Not only are you able to turn your actions into real trees, you can also earn rewards by performing daily actions.
MyTrees came to Scalero in 2021 to get assistance on designing, coding, and implementing their emails. Scalero started off the partnership by assisting in the migration from Sendgrid to customer.io. From there, Scalero created bespoke email designs to spruce up their email program.
At the time, MyTrees’ emails were simple and straightforward. Scalero created a set of fresh and modern designs that helped MyTrees establish a unique brand image. These designs are now used throughout the MyTrees platform and have been incorporated into their identity.
In addition to design, Scalero set up new email automations using custom event triggers. These emails enhance the application by notifying users whenever they have hit certain action goals - giving users a well-rounded experience. Scalero set up Tier Rewards automations that are triggered whenever a user completes certain actions. This provides a personalized email experience relevant to the user’s tier.
Scalero also assisted MyTrees with the implementation of complex liquid syntax to add a deeper level of personalization to their emails. With the help of Scalero and customer.io, MyTrees saw a 32% increase in open rate and a 30% increase in click rate, leading to better customer retention and a meaningful increase in subscribers.
Now, MyTrees has the foundation for a robust email program. With Scalero’s assistance and expertise in lifecycle marketing, MyTrees will continue to grow and help people build climate-positive habits, one tree at a time.


### Thinx & Scalero
Thinx Inc. is an innovative women’s underwear brand, committed to changing the narrative around menstrual health and bladder leaks, and smashing any taboos that stand in the way. Founded in 2013, Thinx has millions of customers and subscribers that rely on Thinx for the best washable and reusable period underwear.
Thinx has three distinct brands: Thinx, Speax by Thinx, and Thinx Teens. Their customers regularly buy from all three brands and can subscribe to receive communications from all three brands. This creates a bit of complexity: when they send out emails, who should get what brand? Should some communications contain tribrand? If so, who gets the tribrand communications?
Scalero has helped Thinx with this challenge, using SQL to score each user’s affinity for each brand based on purchase behavior, email engagement, and web engagement. Not only has this made segmentation much easier, but users are now also getting brands that are the most relevant to them. Furthermore, Scalero helps with design and coding, helping Thinx more efficiently create campaigns for each brand.
The result? An increase of 22% of channel revenue in 2021, a difficult feat for the second year of the pandemic.
“I trust the recommendations and expertise of Scalero as much as I do my own team.” says Rose Crosby, Director of Retention Marketing at Thinx. “Working with them has significantly increased the productivity and success of our retention channels, making them an invaluable asset.”



### Clutch Awards

- [Clutch Award Badge](https://shareables-prod-static.clutch.co/badges/top_clutch.co_email_marketing_company_2026.svg)


### Industry Recognitions

- Best Email Automation Agencies in 2025

- IU Angel Network funds the launch of Scalero

- Cannoli Launches on Product Hunt

- Will Pearson's appeareance in ivoox podcast

- Article about Scalero's project

- #23 on Best Startups to Work for in San Francisco

- 2022 Best Places to Work in the Bay Area





## Packages





## Verification

Clutch verification provides an additional layer of data to help you make the right purchasing decision of business services.

- Verified Client Reviews: 19
- Overall Review Rating: 4.9

Last Updated: 2026-06-25T15:12:37Z

### Business Entity
- Business Entity Name: Scalero, Inc.
- Source: Delaware Division of Corporations
- Jurisdiction of Formation: Delaware
- Date of Formation: March 3, 2020
- Status: Active
- Last Updated: May 1, 2025
- ID: 7882252


### Credit Report Results
- International Credit Risk Assessment: Moderate Risk
- Source: Creditsafe
- Last Updated: May 10, 2025



## Locations (4)

### Oakland, CA (Headquarters)
- 2201 Broadway 4th Floor, Oakland
- Oakland, CA 94612
- United States
- 2 - 5 employees
- Phone: 650-689-7182

### New York, NY
- 33 Irving Place
- New York, NY 10003
- United States
- 2 - 5 employees


### Ciudad de México, Mexico
- Av. Paseo de la Reforma #296 41st Floor, Juárez, Cuauhtémoc 06600 Ciudad de México, CDMX
- Ciudad de México 06600
- Mexico
- 16 - 20 employees


### København, Denmark
- Njalsgade 21G, 5.sal
- København 2300
- Denmark
- 1 employees




## Connections

- Stephanie Zumwalt (Holland America Line)

- Peter Laskowski (Lodge Cast Iron)

- Nick Gogel (Maison Beljanski)

- Brian Park (Skillest)

- Kendra Poppy (Yardzen)


## Contact Scalero
[Send a message](https://clutch.co/profile/scalero-0)

### Connect on Social
- [LinkedIn](https://www.linkedin.com/company/scalero)

- [X](https://twitter.com/scalero_io)

