LYFE Marketing

Please describe your company and your position there.

I am the CTO for an ecommerce store who is leveraging new technology to provide consumers with enhance online experiences.

For what projects/services did your company hire LYFE Marketing?

We hired LYFE Marketing to do online advertising on Google, Facebook and Instagram.

What were your goals for this project?

We wanted to drive more quality traffic to our website and mobile app.. and increase our email subs.

How did you select LYFE Marketing?

Our top priorities were quality and price. We had alot of things we wanted to accomplish, so making sure we could get quality volume out of our budget was essential.

Describe the scope of their work in detail.

Mmanage your advertising campaign(s) on the social media platforms associated with your package. We will also manage up to the maximum ad spend, campaigns, and advertisements associated with your package.

Additional ad spend, campaigns, or ads above these limits will result in an automatic upgrade according to the ad tiers above. Our service includes ad creation and development, monitoring, and optimization. Ad development includes the creation and publishing of advertisements.

Ad monitoring includes routine checks on the performance of your ad campaigns, Monday through Friday. Optimization includes all efforts to increase the rate of results. This may include the development of new ads and A/B split testing. Please note that your advertising budget is not included in our management for social media advertising.

What was the team composition?

I had one main point of contact, an marketing manager named Adam (who was amazing btw). I mainly talked with him, but he would often refer to his team working on this, which was a graphic designer and I believe another marketing associate.

Can you share any outcomes from the project that demonstrate progress or success?

I am quite knowledgable on running advertising campaigns, but they were definitely able to improve where I started at. I would admit that in the beginning I was worried because there was little change.

But after a couple of months, both our CPC and CPL decreased as a result of some better positioned ads. The growth % fluctuated, but I would estimate it led to roughly a 30% increase from where I was.

How effective was the workflow between your team and theirs?

I thought it was effective. Relatively simple honestly, I gave them the room to do the work and was able to get hold of my contact usually within 24 hrs.

What did you find most impressive about this company?

They are quick to adapt and very responsive. Due to the pandemic, I had lots of doubts and questions... they remained with me every step of the way.

Are there any areas for improvement?

I have nothing, but good things to say about this company. They've helped us grow even throughout a pandemic.

Please describe your company and your position there.

I am the CEO Founder of an e-commerce company and digital website.

For what projects/services did your company hire LYFE Marketing?

Social Media Marketing and Management, and email campaigns and management.

What were your goals for this project?

Target specific buyers and profiles, increase engagement and sales. Build brand awareness.

How did you select LYFE Marketing?

Online research.

Describe the scope of their work in detail.

This company is a total sham. Misses deadlines, causes coding errors, loses emails, and does zero effective buyer profiling and target marketing. Missed my launch deadline, a holiday promotion deadline, an email marketing campaign set up deadline, and did not adjust any of my marketing spend to a more detailed target audience after I expressed concern.

Paid for 2 months of complete garbage, then blocked them from my billing card. I actually had a "supervisor" snob come on the phone and tell me missing deadlines and losing emails or delays were all "part of social marketing". Said it like she really believed it also!

Delivering your clients everything delayed is an acceptable way of doing business to this company, as long as they eventually do it, who cares when it's done. Glad this supervisor does not own her own business or she would be out of business.

Actually, it's probably why she doesn't. I asked for a refund of half my total spend and for a campaign never activated and was told they would be "kind enough" to let me out of my contract early and not charge me a third month.

Like with all these red flags in the beginning, anyone would want to continue on and have more consistent errors with their money?

Currently filing a complaint with the BBB and disputing all of my charges for their total lack of respect and accountability now, I was actually hung up on for voicing my concerns and was told by this supervisor she " could not deal with an escalation, or deal with threats". WTF are you doing in a supervisory role then?

Requesting a refund for services not delivered, in the manner they should be delivered in, in the time frame they are supposed to be delivered in is a threat to this company.

Do not give them your money or hire them for your social media marketing or management and email campaigns, unless you want to be told you are a threat for voicing concern over your hard earned business money.

Already with another company who gave me 2 fully detailed presentations, and laid out an entire marketing plan to target my exact needs, audience, and demographics. They also have not missed any deadlines as you would expect from an actual business.

Wish I could remember the supervisors name to put her out there, but she probably will be fired for doing a crap job with clients soon anyway. By the way the boss, has zero balls to speak with upset clients as well, good luck with any escalations in that area if needed.

What was the team composition?

Sales Manager who gave a generic presentation and proposal, and an Account Manager. I never spoke to anyone but her on the team.

Can you share any outcomes from the project that demonstrate progress or success?

I saw zero results and they consistently missed deadlines.

How effective was the workflow between your team and theirs?

Communication between us was not the issue.

What did you find most impressive about this company?

They got Marcus Lemonis to appear and endorse this piece of garbage company.

Are there any areas for improvement?

Telling clients that delivering things consistently late is an acceptable way of doing business "as long as it gets done" leaves some room for improvement.

Please describe your company and your position there.

I am the Founder and CEO at an Eco friendly company

For what projects/services did your company hire LYFE Marketing?

To launch and manage our Facebook campaign

What were your goals for this project?

To break even within 2 months and see profit in 3rd month

How did you select LYFE Marketing?

I selected them based on the reviews and the sales rep promising they would deliver

Describe the scope of their work in detail.

They were interviewed and a sales person sold us on the idea that they can pull this job and I then purchased a consultation with their senior consultant and he also gave me confidence that they can do it.

We are a company that sell both on Amazon and our own website. We started working with Lyfemarketing for our facebook marketing and worked with another company for our Amazon PPC management. We have followed whatever Lyfemarketing asked us to do, we agreed to their proposal ad spent and even hired them to create a high quality video which was outsourced through another company.

What was the team composition?

I worked with a sales person, account manager and marketing person

Can you share any outcomes from the project that demonstrate progress or success?

 Lyfemarketing failed to generate a single sale while on Amazon we have received 320 sales in the same 4 months period.The only part of the project that we were happy with was the video they made which was 100% done by another company. My account manager confirmed that. For Facebook Ads you have these creatives, it could be an image or video. The video was created by that video company and Lyfemarketing was provided with lots of images and they put together a very fake and ugly creative.

Then their ad strategy is laughable at best. I have done facebook ad myself before and by going through multiple courses I know enough to laugh at the strategy that they were using. I kept discussing this with the Facebook ad "Specialist" and she kept telling me that this is what everyone does, and I yet to find even one other expert or company recommend their ad strategy.

They were not getting any results based on metrics which is complicated and I won't go into it here however I kept telling them they are not getting any result because the strategy is wrong and they are bringing the wrong type of traffic. They basically made one set of adsets day one and didn't touch it for a month.

Any ad expert would tell you when it comes to Facebook ad you need to analyze the result, change the copy, change the creative, change the targeting AT LEAST every 3 4 days. Leaving this whole thing for a month is a joke. My product was priced competitively and was selling 100s of units on Amazon and this company could not get a SINGLE sale.

If I was not getting any result on Amazon I would have understood that maybe our product had a high price point or did not have market. But sales on Amazon prove that this simply was not the case and not getting a single sale proves Lyfemarketing should not be trusted with your project. Save yourself 4 months (Yup they push a contract) and find a proper agency or learn it and do it yourself.

How effective was the workflow between your team and theirs?

Not effective at all

What did you find most impressive about this company?

Nothing about this company. But the video creation which they used another company to do it was nice.

Are there any areas for improvement?

Learn how to do facebook ad!

Please describe your company and your position there.

I'm the CEO of a new ad-free, data storage and social media hybrid. The company is Leavemark and we just launched to the public at the end of May.

For what projects/services did your company hire LYFE Marketing?

We were looking for a group to help manage our FB, IG, Twitter and LI pages.

What were your goals for this project?

Outsource current social media management efforts to a third party who could provide quality content and consistent management.

How did you select this vendor?

We initially did a lot of research online, read a lot of reviews and then interviewed each of our final candidates.

Describe the scope of their work in detail.

After we selected Lyfe Marketing, we set up a planning session with their team to define objectives and then we quickly moved into implementation.

What was the team composition?

We've had the most communication with Gunnar Peters. He has been excellent to work with and has provided quality service throughout.

Can you share any outcomes from the project that demonstrate progress or success?

We've continued to gain traffic on our social media pages. Specifically we focused most of our efforts on Facebook. We had about 1,000 followers after the first week and almost 3,000 after the first month.

How effective was the workflow between your team and theirs?

Workflow has always been easy and straightforward.

What did you find most impressive about this company?

They've been very flexible with meeting our needs. They provide a great quality service for a very fair price.

Are there any areas for improvement?

Nothing significant enough to note. There are always areas for small improvements with any business.

Please describe your company and your position there.

I am the CEO/Founder of Pink Papyrus, a pet lifestyle brand for dogs located in Southern California.

For what projects/services did your company hire LYFE Marketing?

We hired Lyfe to handle all of our social media advertisements as well as subscriber email campaigns.

What were your goals for this project?

Our goals for the project were to generate a specific revenue target, and from there continue to grow and expand outward with our digital reach.

How did you select this vendor?

We selected Lyfe Marketing after doing rigorous research and phone call meetings with several marketing firms. After speaking with different companies, at different marketing price points, it became evident to us that Lyfe would be the right fit for our brand and for our company.

Describe the scope of their work in detail.

After signing on with Lyfe, we had a series of meetings and phone calls to discuss our goals for the brand, and what the exact steps would be to help us achieve those goals. Both Sherman (CEO/Founder) and Cargill (Account Manager) have been instrumental in outlining a plan that would be effective for us in order to achieve our goals. Step by step, as each piece of the plan was enacted, we were guided to the next steps.

Along the way, we've had continuous phone and email communication. Adjustments have been made where deemed fit with both the knowledge of the Lyfe team and the input of our team here at Pink Papyrus. The results have been steadily growing since the first month we initiated our services with Lyfe.

What was the team composition?

We have worked closely with Sherman (CEO/Founder of Lyfe Marketing) and Cargill (Account Manager).

Can you share any outcomes from the project that demonstrate progress or success?

Since beginning our services with Lyfe (about the course of 6 months):

1. Our email subscription list has increased by more than 1,500 subscribers.
2. In 2020, our retail e-commerce site sales have increased nearly to goal, and continue to grow monthly. The number of individual orders on our e-commerce site has increased by 1,957.1% over all of 2019. Gross revenue is up by 2,128.4% over all of 2019. Our average order value has also seen an 8.3% increase over all of 2019.
3. We are being recognized from our social media ads, and our Instagram account has also seen an increase in follower count by several thousand.
4. The e-commerce site conversion rate has increased to 0.64% The funnel that has been established for us continues to target potential customers who would be a good fit for our brand and the products that we offer.

How effective was the workflow between your team and theirs?

Communication is above and beyond easy and smooth. Any communication we have sent the Lyfe team has been responded to within 24 hours. When situations have arisen that require more assistance, Cargill and Sherman have made time to get on the phone with us outside normal business hours (early in the morning or late in the evening).

There has never been a request, question, comment, or concern that has been too large or too small. Each time we communicate, we are treated with the utmost respect and given all the time we need to feel comfortable with the task or topic at hand.

What did you find most impressive about this company?

We have found the truthfulness and honesty of this company to be the most valuable asset that they provide. Having worked with several prior marketing companies, with very abysmal results, we were extremely cautious about working with another marketing company in the future. Lyfe has changed our perception of what success and communication means on the digital front. There hasn't been anything that was communicated to us that was false or misleading.

Everything that was told to us, down to the timeline, has come to fruition. Lyfe requests that you be patient with them as they. begin the process of optimizing your account, and if you are, you will see the result of all their hard work. The worst thing you can encounter is a company that over promises and under delivers. That is not the case with Lyfe at all. What they can promise you, is that they will do everything in their power to see your brand, your company, your name succeed in the industry that you are in.

Are there any areas for improvement?

Not at this time.

Please describe your company and your position there.

I'm the CEO of my firm

For what projects/services did your company hire LYFE Marketing?

I hired LYFE Marketing for email marketing and Social Media Marketing

What were your goals for this project?

Email Marketing - 4 email Drip Campaign Social Media - Run FB & LinkedIn Marketing

How did you select this vendor?

Lyfe had great reviews and great prices

Describe the scope of their work in detail.

Lyfe Marketing was hired to build out email drip campaigns and run my social media FB/IG & LinkedIn

What was the team composition?

I only worked with and spoke to one person at the firm. I asked several times to speak to a manager because I was not happy with the progress and that was constantly denied.

Can you share any outcomes from the project that demonstrate progress or success?

I hired Lyfe Marketing in November 2019 to build out an email drip campaign and they never finished the job. 1 out of 4 email funnels are working and its been 4 months. I've followed up several times and no progress. I also used Lyfe marketing to build out Facebook marketing campaigns as well and they did almost no work. I paid them to set up campaigns on Facebook and LinkedIN They never built anything on LinkedIN and they set up one campaign on FB. They promised they would design ads and they built 1 ad in 3 months.

How effective was the workflow between your team and theirs?

They said they would get the job done, but little to no progress after countless follow-ups

What did you find most impressive about this company?

****

Are there any areas for improvement?

You have to complete jobs in a timely manner and do what your hired for

Please describe your company and your position there.

Owner of an online e-commerce company

For what projects/services did your company hire LYFE Marketing?

• Social Media Campaign
• Website Development
• Email drips
• Graphic Design
• Landing pages

What were your goals for this project?

The goal was to begin branding our company through the Facebook community. Then we would branch out into other platforms

How did you select this vendor?

After speaking with several companies we decided to go with them based on some reviews we read online. We always try to avoid any negative reviews and look for the positives. The people who reviewed them well spoke highly. The original representative had all the answers and was very friendly

Describe the scope of their work in detail.

They were to create a social media campaign. They were to create marketable graphics based on the photos we provided. From their we would use these images on the landing pages they were supposed to create. We would then obtain emails and use those to begin our email marketing campaign or to show customers why our products are worth the purchase.

Additionally, they were to provide unlimited web development services whenever our company sent in a request. Restrictions did apply. They would take all of this and a pre-determined allotted marketing fund and begin marketing throughout facebook with ADs and campaigns and boosted post

What was the team composition?

From my understanding, the team was originally composed of a Business rep who would transfer me to a project manager. From there the project manager would handle everything unless I needed to speak with the Business rep.

I am unsure exactly because when we started the Business Rep handling our case was let go and we were left in a void with no contact until a little while after our initial contact day.

We then spoke with one of the owners who called to apologize for the situation and immediately worked to get us with someone that day. Which they did :-)

Can you share any outcomes from the project that demonstrate progress or success?

We can definitely speak to the companies ability to take limited resources with photos and creating a look and feel based on conversations and forms we filled out. We had worked with other companies who were unable to accomplish this. They really nailed how the look and feel for our graphics.

How effective was the workflow between your team and theirs?

Overall the workflow was not too effective. We had weekly phone calls for about an hour where we would go over everything which needed to be completed. However, on many occasions, we would have to re-explain what we were asking for. We had to re-explain what needed to be done.

We also had to stay on top of tasks to be completed. There was no Project Management software during our brief time with the company. Mostly everything was done via email. You have to make sure to take notes during your conversation in order to ensure everything you talked about is accomplished.

The point of the conversation was for their team to listen in on what needs to be done and then complete the task. Which we assumed meant they would be taking notes. So, either they were taking notes and not following through on everything or they were trying to remember what needed to be done.

They would be far more effective if they were to utilize a project management software to better keep track of the what can end up being thousands of documents, reviews, changes, and communications in one place for better referencing

What did you find most impressive about this company?

We found their ability to take limited resources and churn out in the first draft conceptual images which really nailed an image and brand we were going for. We were unable to take it any farther to really see what else they could do which is why this is mentioned twice in this review

Are there any areas for improvement?

Yes. The company needs to improve on its ability to manage tasks, assignments and accomplishing what they say they will on time. Missing deadlines is a big area for improvement. Consistently missing deadlines and not communicating prior to missing them was the number reason for our separation.

It is very difficult and costly to call meetings for employees and set aside time when the company would miss the meeting with no prior notice. It may have been okay if we could have the meeting on the go on our phones, but we have to physically be in front of a computer. This means you will lose your own personal time and the cost of an employee or manager if they have to come in for the meeting.

Additionally, deadlines were missed on a regular for ads or graphics with no prior notice. We would have to get a hold of them to see what happen only to discover it would take longer.

Again, this would be fine but when we are on a strict deadline for shopping seasons and such it cost us money every day we are not live with the campaign. Especially when the deadlines exceed weeks past. So definitely there is an area for improvement in communication and meeting deadlines

We do want to mention that this review is not meant to disparage, defame, or denigrate the reputation, character, image, or service of the company, but to speak of our experience in a constructive way. They did a great job creating work. They just need to improve on deadlines and communication

Please describe your company and your position there.

I am part owner of NatureTeas.We sell leaf green tea, white tea, black & red tea, jasmine & flower tea, oolong tea, puerh tea, lotus tea from China, Taiwan & Tibet. Shipping UK and world wide.

For what projects/services did your company hire LYFE Marketing?

Our online sells started out strong, but started to stall. We hit a ceiling and could not figure out how to break it. We hired LYFE for social media advertising and management to help expand our growth.

What were your goals for this project?

Our key goal was to find another marketing channel that would generate sales at break even. Our biggest goal was to get more growth and find more customers. We anticipated that a strong marketing agency with experience in this area would be able to help.

How did you select this vendor?

We vetted this agency with the help of Clutch. Being able to read other reviews and their website initiated our interest. We considered majority of the people on the social media marketing list. We found that LYFE's pitch and pricing matched our goals 100%.

Describe the scope of their work in detail.

Our process started with an initial questionnaire. It was incredibly in-depth and we spent alot of time making sure we provided their team with everything they needed to know. Shortly after, we had an onboarding meeting to discuss goals, expectations, deliverables and timelines. About a 6 days later, we had a kickoff call to review the launch and tie up loose ends. After that, LYFE's team pretty much handled everything and reported to us the results.

What was the team composition?

We worked with a primary and secondary contact. One was an account manager and the other was an advertising specialist. We primarily talked to our account manager though.

Can you share any outcomes from the project that demonstrate progress or success?

They did exactly what they said they would. After a couple of months of working together, we finally saw our sales increasing. The growth is very exciting. We are looking forward to continuing our upward trend with them and decreasing our costs for acquisition.

How effective was the workflow between your team and theirs?

I ask a lot of questions. Their team is always very responsive and patient. I've worked with people in the past where it felt like I was always the one initiating conversation and the only one who cared. It always felt like I was on the same wavelength with my account manager. When I was wondering about status or holiday promotions, I would suddenly get an email with some recommendations. Definitely enjoy working with them.

What did you find most impressive about this company?

Again, I just love the responsiveness and recommendations. I can tell they really care a lot about our success.

Are there any areas for improvement?

There is always room for improvement, but they leave very little to be desired.

Please describe your company and your position there.

Project Manager for Engineering Company. We were formed by industry leaders whose previous experience in telecommunications left them with one clear goal in mind: to rid wireless carriers and vendors of the problems that hamper their ability to effectively compete in the marketplace.

For what projects/services did your company hire LYFE Marketing?

We hired LYFE Marketing for website design, social media management, social media advertising and google display retargeting.

What were your goals for this project?

We have a long sales cycle, our goal for our online campaigns are to stay top of mind. We wanted to target a very specific group of executives which we were able to do with their service. Anytime, our target audience was on Facebook, Google or LinkedIn, we wanted to make a positive impression. LYFE Marketing helped us accomplish this and more.

How did you select this vendor?

We first heard about this company by word of mouth, but we didn't have a need (or thought we didn't) for their service at that time. While learning more about digital marketing, we decided to give social media a try. We searched and found LYFE Marketing. That's when we knew that this company was skilled at marketing. That is what led us to choose them because their marketing presence was great.

Describe the scope of their work in detail.

I am pretty hands off when it comes to the management of our accounts. I gauged their marketing tactics based on the results. When we started to close more deals and I heard people telling me how impress they were with our marketing then that justified everything for us. Overall, they create content and publish it. They also optimize campaigns and make sure we are reaching the right people.

What was the team composition?

We have been a client of LYFE for a long time, at least 4 years. We have worked with alot of their specialist over time. We have one point of contact and know they have several other specialists that help with the management of our marketing.

Can you share any outcomes from the project that demonstrate progress or success?

I had several clients (at the time prospects) who gave us a lot of positive feedback on our marketing along with personal friends. Because our sales cycle is so long (between 6-12 months) this initially feedback meant a lot. Then after a while we saw our business grow YoY which we attributed to the increase in online activity.

How effective was the workflow between your team and theirs?

I fully trust this team, so we let them handle everything. Occasionally, we need to update billing or give feedback on their ideas. We never have a problem getting in touch with our main point of contact.

What did you find most impressive about this company?

Their consistency is really impressive. Everything always is on time and on schedule. We never had a problem in the last four years of working with them.

Are there any areas for improvement?

There are times when we spend more than we anticipated in our advertising (usually about $50-100). I think this is more on Google and Facebook's billing structure, but if they could control that better than that would be great.

Please describe your company and your position there.

I facilitate personal health remedies design to treat specific, individual needs offering a range of services such as naturopathic medicine, homeopathy, acupuncture, detoxification, craniosacral therapy and more. 

For what projects/services did your company hire LYFE Marketing?

We hired LYFE for social media management. We needed a team who could consistently post and strategize for our accounts. 

What were your goals for this project?

To gain exposure to new customers by growing our followers, engagement and leads. 

How did you select this vendor?

Through online search and talking with several potential vendors. 

Describe the scope of their work in detail.

They create engaging post based on the needs of our business. I can really tell that they spend a great deal of time to researching our business is in the medicial space. 

What was the team composition?

I worked with one person, who was an account manager, she also had a team behind her who helped (i believed mainly with graphics). 

Can you share any outcomes from the project that demonstrate progress or success?

A sizable increase in the amount of followers and inquiries per month. For the first time, we saw people actually messaging us to learn more about our services (a pleasant suprise for the initial results). I can't recommend this team enough. 

How effective was the workflow between your team and theirs?

The workflow was as to be expected. We had no issues meeting or staying on track. 

What did you find most impressive about this company?

It's clear that they are passionate about social media marketing. The things they recommended were right on trend. 

Are there any areas for improvement?

This a very hands on experience even though I like that I can make suggestion and provide feedback, I think there can be an opportunity to make things more hands off.