Hustler Marketing

Please describe your company and your position there.

I am CEO of a Hydroponics Retailer, where we build hydroponic growing systems for home use.

For what projects/services did your company hire Hustler Marketing?

Hustler Marketing has been handling our email marketing services for almost a year now. They do everything from concept to design to A/B testing.

What were your goals for this project?

We wanted to send emails consistently to our audience. We also wanted to improve our deliverability and open rates. Hustler Marketing has helped us achieve all of those goals.

How did you select this vendor?

We were posting jobs on online and they applied. We interviewed a number of email marketing firms but Bostjan and his team impressed us the most with their communication and previous history of client work.

Describe the scope of their work in detail.

Hustler Marketing handled all of our email marketing. They migrated us to Klaviyo and set it all up, including our custom audiences. With this, we've seen greater open rates as they focus on engaged segments. They also introduced us to the Glock test and have been working to improve our spam scores as well.

What was the team composition?

We have worked closely with our project manager. They then work with their writers and designers to produce great emails and results every time!

Can you share any outcomes from the project that demonstrate progress or success?

Email marketing now makes up ~30-40% of our revenues which is a great improvement for us. Just sending emails on a consistent basis is a huge step forward and they are always on top of their game.

How effective was the workflow between your team and theirs?

It's super easy to work together. HM set up a slack channel and communication is seamless.

What did you find most impressive about this company?

They're organized and easy to work with. We get our monthly reports and weekly reports on time, every time. They pay attention to holidays and when we should send emails in a way that we never could before.

Are there any areas for improvement?

Not at the moment. We have been very happy with their work!

Please describe your company and your position there.

I am commercial director and responsible for 65 people. We are having omnichannel company with 4 different salse channels providing customers quality and quantity on international level in Europe and Asia.

For what projects/services did your company hire Hustler Marketing?

As we were developing channels on all sides, we had troubles with email marketing. Problems were with creativity, knowledge and experience. We were for some time facing same issues and looking proactive how we can find solution in order to increase sales, how to match expectations, how to increase rebuyers and how to give and educate them.

What were your goals for this project?

We wanted to increase sales in email marketing, where we searched company that is fully trustfull and dedicated. Our goal was that increase rebuyers in a way to keep them in loop, atractive and interesting by reading our trends and emailings.

How did you select this vendor?

After great recomendation about company Hustlermarketing we had initial call with Bostjan in order to introduced ourselves and get to know our business.

Describe the scope of their work in detail.

It was very professional, pleasent and comfort discussing with already brainstorming about ideas, strategies and implementations, markets. After agreements and setting up strategy we went step by step with our inhouse team to make onboard very smooth with begining on 2 different markets.

What was the team composition?

We got from strategy to implementation all the time support from Marko and Augustinas and other backoffice team with campaings settlement and planning future activities. They have great ideas, and implementation that is pure pleasure to work with.

Can you share any outcomes from the project that demonstrate progress or success?

Flows, campaings and content were establish very carefully in order to understand customer decision journey and providing best experience and offer best offer. From the content wise we have amazing new education tuttorials for customers, where they started to trust us more and educate themselves more in field of healthy life. Flows are created carefully in order to motivate customer to try our products, keeping her in loop, motivating them to keep up healthy life and variety of different products. Campaings are prepared in advance with all the time great reason to adress customers, weekends offers, monthly and special days are covered. New ideas are coming every week and based on numbers it is working great. Segmentations are done very precise and makes customer feel unique.

How effective was the workflow between your team and theirs?

It was great communication between project manager Augustinas with the rest of my team trough skype. Comunication was smooth, very professional and open to suggestions and ideas.

What did you find most impressive about this company?

Company based mentality consist from A/B testing and lot of creativity is seeked on daily bases. Here comes best part. I love their dedication from Hustlermarketing of A/B testing, searching new approaches, sending great reports, teaching us what is working and why or what is not working and why. We are growing together and learning on daily bases how to adress, segment, touch point, engage, content, activate and make customer enjoy in our emails.

Are there any areas for improvement?

After 2 months our content not just enriched but it escalated into great areas with such a great creativity. Parting from great content on email marketing our sales followed tremendously and increase above planned expectations and looking forward how much it can grow in 11 different markets. We are extremely satisfied with work of (like to call them) "email hackers":). They are always ready also to brainstorm and participate into brainstormings for general campaings. They are always there to make extra mile to make your business bigger! We are very happy to have oursorced email marketing channel and found longterm trusted partner that will help us to grow behind expectations and provide quality to company. Thank you Hustlermarketing for all your work, dedication, profesionalism and effort already done and keep going