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Top WordPress Developers

The common question asked is why you should hire a WordPress developer when free templates are already available. A bespoke platform that uniquely captures your brand establishes more credibility and professionalism for your business.

Known for its flexibility and reliability, WordPress is a web content management system (CMS) that was initially created as a tool to publish blogs and other forms of website content. Over the years, it has grown in popularity as one of the most intuitive solutions for developing websites, having nearly 500 million websites built on it.

WordPress is beloved for many reasons. It offers a variety of features, functionality, plugins, and themes, making it the go-to CMS for many website owners. Despite rising new CMS solutions, WordPress remains a dominant force on the internet.

Essentially, WordPress development refers to the process of building tailored websites using the open-source platform. There’s arguably no limit for experienced developers because they create different types of websites, including e-commerce stores, blog sites, and business websites.

WordPress development companies are specialized software development service providers with in-depth expertise in the CMS. They know the platform's ecosystem, from plugins to themes, allowing them to create custom platforms that meet their clients’ needs.


When hiring a WordPress development company, you can expect services such as:


  • Customized website build: Creating unique websites that reflect the brand identity of their clients’ businesses or capture their individual requirements. This involves integrating tailored features, not just generic plugins or features. The process also requires ensuring that the website is mobile-friendly, and compatible with various types of devices.

  • WordPress web design and redesign: It encompasses improving the user interface and user experience of a website to achieve optimal engagement and functionality. The process includes thorough planning, conceptualization, and design implementation. Most WordPress development companies also offer redesign services, a comprehensive overhaul of an existing website’s design, from visual elements to information architecture.

  • E-commerce development: WordPress development companies offer professional e-commerce consulting and guidance to businesses looking to maximize the open-source platform. They can give unbiased advice by assessing websites, identifying areas needing optimization, and giving recommendations on how to effectively achieve their specific goals. They can also provide expert training to guide new website owners on successfully managing their WordPress websites.

  • Consultation: WordPress development companies offer professional consulting and guidance to businesses looking to maximize the open-source platform. They can give unbiased advice by assessing websites, identifying areas needing optimization and giving recommendations on how to effectively achieve their specific goals. They can also provide expert training to guide new website owners on successfully managing their WordPress websites.

  • Hosting and domain services: Websites require servers to function, storing and processing critical website data. Full-service WordPress development companies offer static and dynamic hosting solutions, depending on their clients’ needs. In addition to hosting, they also provide domain services, assisting their clients with file domain name registration and administration.

  • Maintenance and support: Aside from building and launching websites, WordPress development companies also offer maintenance and support services to look after the platform. They monitor its performance, update its features, perform recovery solutions, and implement state-of-the-art security measures to protect the site from cyber threats.

  • Content migration: If the client has a previous website, WordPress development companies offer migration services to transfer content from the old website to the newly built WordPress platform. They ensure data remains secured and organized throughout the migration process.

  • Third-party integration: Application Programming Interfaces (API) are a type of software that allow software applications to communicate with each other. APIs include payment functionalities, social media login features, and location finder. Experienced developers can integrate third-party APIs to ensure optimal performance and functionality.

5 Benefits of WordPress Development


  1. Scalable and flexible solution for any type of website.

  2. SEO-friendly functionalities to help perform effectively on key search engines.

  3. Vast API integration capabilities allow for easy access to key tools and services such as CRMs, automation tools, and payment gateways.

  4. Cost-effective solution helping relieve financial strain for extensive website development and maintenance.

  5. Robust security features thanks to the different security plugins and integration accessible to WordPress.

What to Consider When Hiring a WordPress Developer?

Finding the right service provider will ensure that your WordPress website project runs seamlessly. Weighing the pros and cons and carefully considering key factors will help you match with the ideal partner for your needs.


5 Factors to Think About


  • Technical Expertise and Experience
  • Budget and Pricing
  • Range of Services Offered
  • Ownership and IP
  • Geographic Location

Technical Expertise and Experience

Look into the agency's background to learn more about its specialization—what plugins and APIs it knows how to integrate, what types of websites it has worked on, and what its design capabilities are. Review its portfolios to see more of the quality and complexity of its work.

Assessing their technical expertise will also help you understand if the team is up to date with the latest technologies and web development trends that impact performance.

Budget and Pricing

Financial viability is critical to any project, so understanding their pricing structure is important to selecting the right WordPress development company. Look for an experienced agency that provides a transparent and detailed breakdown of costs. They should be able to give you a clear overview of design, development, maintenance, and additional services costs.

Moreover, choosing the cheapest option isn’t the best choice. We should examine whether they offer the best value for our investment in terms of support, quality of service, and expertise.

Range of Services Offered

If your project requires more than development, such as post-launch support and hosting services, consider hiring a service provider that offers everything you need to avoid managing more teams. Most WordPress development companies offer a wide array of services in addition to technical solutions, such as SEO, performance optimization, analytics, and cybersecurity. Partner with a company that meets your needs and understands your goals.

Ownership and IP

Intellectual property (IP) is something that businesses need to understand before hiring a professional WordPress development partner. Technically, a website's IP or legal owner primarily belongs to the person or team who created the website. Make sure that it’s clearly stated that you will own the website’s IP once they are done with the development process; this includes everything from the design, codes, and even content. Owning the IP rights protects your website from being copied without your website, and your business has full control over it.

Geographic Location

The geographic location of the service provider impacts many aspects of the partnership — from their communication and time zone compatibility to pricing and regulatory compliance. Sit down with your team to discuss whether your project requires a team that’s based close to your business or if outsourcing works for your needs.

Partner With a Developer With The Right Experience

WordPress development isn’t a one-size fits all solution; it’s a vast field and every developer has their own strong suits. Choosing the right WordPress development company with the right expertise will give you the confidence and peace of mind you need. Here are some of the specializations you should consider:


  • E-commerce development: Designing and developing an e-commerce website is vastly different from creating a business website. It requires a different approach to its UI/UX design, code, and API integrations. If you’re looking to build an e-commerce platform, partner with a team with experience. Their expertise can guide your team throughout the development and ensure optimal results.
  • Theme development: Crafting tailored themes or modifying existing ones requires specific knowledge and skills. WordPress development companies with extensive theme development expertise know how to leverage tools, coding languages, and theme design functions.
  • Plugin development: Website plugins are additional software extensions that expand the website’s functionalities; examples include membership features, SEO tools, and marketing functionalities. Plugin development focuses on creating specific and advanced plugins for your WordPress website.
  • WordPress cybersecurity: Investing in the best security measures is the best way to protect your website from malicious online threats. While WordPress itself has been known for its safety, hiring a service provider offering WordPress security eliminates costly and damaging risks.
  • Multilingual website: Creating a multilingual website can be overwhelming, considering its scope and complexity. Multilingual websites are crucial for businesses expanding to different markets and reaching different demographics; they require a different approach to strategy, design, and localization.
  • Web performance optimization (WPO): As its name suggests, WPO is focused on improving the website's effectiveness and unlocking benefits such as lower bounce rate, higher conversion rates, and longer session duration times.

5 Questions to Ask a WordPress Developer Before Hiring


1. How do you ensure the scalability of the websites you build?

Over time, you’ll need to scale your website as your business grows. Future-proofing your website gives you more flexibility to meet new demands. Inquiring about their approach to scalability can give you insights into their strategic priorities and how well they anticipate the future.


2. What third-party APIs do you have experience with?

Business websites and eCommerce platforms require advanced APIs like payment gateways, marketing tools, and CRMs. Asking what APIs they specialize in helps you determine whether they can successfully integrate your needed solutions.


3. Can you walk us through your project management approach?

Collaboration and communication with a service provider shouldn’t be challenging. When looking for a WordPress development company, inquire about who will be your main point of contact, what tools will be used to coordinate tasks and timelines, and how they’ll report progress.


4. How do you ensure the website is SEO-friendly?

Search engine performance ensures browsers and potential customers find your website. Experienced WordPress developers know how to best optimize your website for search engines like Google, Bing, and Yahoo. They can tailor the design and structure of your platform to help it be more accessible for browsers.


5. Do you offer post-launch services like updates and maintenance?

Regular updates and maintenance are essential to ensuring your WordPress website runs optimally. If you plan to hire a maintenance service provider, inquire about their support services. Ask what measures they offer, how they will maintain your website, and how they will fix unexpected issues.

How Much Should WordPress Development Services Cost?

One of the biggest advantages of leveraging WordPress is that it’s a cost-effective open-source platform. Businesses don’t need to worry about spending a fortune to create and maintain a website.

The average cost of WordPress development projects reviewed on Clutch sits below $10,000. Usually, WordPress development companies charge anywhere between $25–$49 per hour for their services.

The cost might seem unnecessary considering the abundance of free themes and templates available but experienced WordPress development service providers can create a unique platform that reflects your brand and meets your requirements.

Moreover, the cost depends on a number of variables such as the project’s scope, services needed, and the complexity of the platform.

Shortlist Company by Industry Experience

Different industry verticals have their nuances that influence design and development approaches. Hiring the right agency with relevant experience in your space can be beneficial to achieving optimal results.

WordPress Development for E-Commerce

Combining a WordPress website with WooCommerce helps e-commerce businesses expand their reach and have a robust platform to sell their products or services. Since WordPress is highly customizable, it’s easier for businesses to tailor the site to fit their needs, scale their product listing, and track their inventory.

WordPress Development for Business Services

In the business services industry, credibility is important. WordPress allows companies to create professional-looking websites that reflect their identity, expertise, and quality of work. Custom websites can allow them to build a strong online presence that can also serve as their online portfolio.

WordPress Development for Information Technology

Websites impact how potential clients perceive IT businesses ; so it’s important for them to create a sophisticated and technical platform to showcase the quality of their work. If the right plugins and APIs are integrated successfully, WordPress websites can be a key asset for IT companies. Depending on their goals, IT providers can create a website serving as a client portal and information hub.

WordPress Development for Medical

For businesses in the medical and healthcare fields , websites are essentially a channel to communicate with potential patients. WordPress offers a range of plugins that allow healthcare providers to create an all-in-one hub for accessing health-related resources, patient information, and appointment scheduling.

WordPress Development for Advertising & Marketing

Websites are critical investments for advertising and marketing agencies . They’re invaluable marketing tools for them to reach their target audience, showcase their skills, and build industry credibility. Potential clients judge these agencies on the professionalism of their websites, and since WordPress is easily customizable, they can build modern sites that can help them achieve their specific goals.

Evaluating WordPress Development Services

Regardless if you’re still reviewing their portfolios or are already managing them, keeping a close eye on these key performance indicators ensures that the WordPress development team can deliver the best value. There are plenty of metrics to closely monitor, but here are important benchmarks to track:


  • Website Performance:The overall performance of the website, when launched; includes metrics such as server uptime, page load times, traffic by source, and page views.

  • UI/UX Performance: How users interact and access your WordPress website; includes metrics such as system usability scale (SUS), net promoter score (NPS), and bounce rate.

  • SEO Performance: How well your website performs on search engines and if it's visible to browsers; includes metrics such as organic traffic, keyword ranking, and conversion rates.

  • Mobile Responsive: If the WordPress website is optimized for mobile usage and is designed well for touchscreen rather than mouse clicks, includes metrics such as mobile traffic, mobile page speed, and average session length on mobile.

  • Security: How safe your website is against malicious online threats; includes metrics such as preparedness level, number of security incidents, and update compliance rate.

Keeping a close eye on these fundamental metrics is key to aligning the WordPress development efforts to their goals. They are critical to identifying which aspects of the website are underperforming and determining what to prioritize.

Find and connect with the ideal WordPress development company that meets your needs and provides value to your project. Clutch is a reliable resource for vetting and selecting experienced service providers.

Browse Clutch’s directory of the leading WordPress web development companies and filter the list based on your requirements. Each profile includes company descriptions, case studies, and client testimonials to help make your search easier.

Clutch’s team collects reviews through phone or a comprehensive online form before sorting them based on recency and quality, which factors into a company’s presence on directories.

By reading through verified Clutch reviews, companies can feel confident in choosing a web design company for their next adventure.

Trusted by Thousands of Businesses Worldwide

Clutch empowers better business decisions as the leading marketplace of B2B service providers. Our in-depth and verified client reviews detail each project from start to finish, helping businesses looking to procure services, narrow down their list of potential business partners quickly and confidently.

With access to information such as how much a service provider charges for their services, how they communicate, and the project results, you can feel confident that you’ve found the right web design company for your project.

The verification process seeks to establish proof of connection between the reviewer and their own organization and the collaboration they’re reviewing. By verifying the reviewer's identity and confirming their connection to the project, Clutch is able to confirm that there is no conflict of interest and that the project took place. Buyers can easily identify verified reviews by the check mark in the bottom right corner of the review card. You can learn more about the review verification process here.

WordPress Development Expertise

WordPress development companies on Clutch are highly skilled and vetted. They have WordPress certifications for site building, theming, and customization.

In addition to review ratings, you can view awards, portfolio of past work and clients and industry recognitions. Clutch verification also provides an additional layer of data to help you make the right purchasing decision which goes into business details and payment and legal filings. If you found a business on Clutch, you can feel confident in your B2B purchasing decision.

Ratings Updated: December 5, 2024