MOBIKASA

What was the scope of their involvement?

We chose to create the platform using Shopify. Our creative director provided the designs and MOBIKASA handled the backend coding. While Shopify has a number of template options, they created a completely customized version from scratch. The site was designed for mobile and tablet devices, and also included a number of plug-ins.

We had an existing Amazon Storefront, so MOBIKASA created an app that automatically sends Amazon orders directly to our Shopify backend. We also included third-party vendor apps that had to be re-coded to match the design of our site.

What is the team composition?

They provided an account executive who served as the liaison between us and their technical team. Four or five people worked on our project, depending on the scope requirements at any given time.

How did you come to work with MOBIKASA?

We needed a vendor that was well-versed in Shopify and able to work quickly to provide a cost-effective solution.

How much have you invested with them?

We spent between $20,000–$30,000.

What is the status of this engagement?

We worked together between October 2014–November 2015.

What was the scope of their involvement?

They built our Shopify site from scratch, helping us with all the different aspects of it. We had initially purchased a Shopify template, but they scratched the template and custom built one that was much better. They set up our shipping information, tracking information, and email system. They created the site home page, implemented slideshows for our collections, and added site banners. They also included features for the customer’s customization process; users can select rose colors and arrangements online. They essentially handled all of the site’s design and development.  

They’ve also helped us with advertising through Google AdWords and Google Merchant Center. They’ve helped us with marketing and have executed PPC for us. Their services have helped us every step of the way.

What is the team composition?

They probably have 10-15 people on their team. Our two main points of contact were Ankit (Manager, MOBIKASA) and Anand (Chief Assistant to CEO, MOBIKASA). We would also communicate with Prateek (CEO, MOBIKASA).

We were able to pick the person we were most comfortable with to work on our project, which was Anand. Ankit oversaw everything. They would delegate to developers in India and New York.

How did you come to work with MOBIKASA?

We were researching different companies online, and they were the second or third company that we got in touch with. We had an interview with Ankit at their New York office. They explained their services to us, and we described what we needed.

What is the status of this engagement?

We started working together August 2016, and the site launched January 2017. We still talk to them weekly; they make site changes and tweaks for us.

What was the scope of their involvement?

They developed a website for one of our large clients. The website featured 3D rendering as well as hotspots – the spots on the website on which people can click to see specific imagery, text, and overlays. The 3D rendering enabled users to fully experience the 3D environment. Recently, they also developed touchscreen capabilities for our clients at their training centers.

I wasn't involved in this project at the beginning, so I'm not familiar with the larger scope. I didn't have any problems with them when I took over the project: their business consultant put me in touch with their development team and they walked me through all the changes to the code we would need to make. After that, we handled the QA and made sure the code was correct.

When we need any code updates, we still reach out to them since they're most familiar with the website.

What is the team composition?

We had one main point of contact, so I didn't need to deal directly with different team members.

How did you come to work with them?

That happened before I got involved with the project.

How much have you invested with them?

We spent between $60,000 – $80,000.

What is the status of this engagement?

The project happened in March 2016 – December 2017.

What was the scope of their involvement?

There were a lot of little things that MOBIKASA did for me, including moving the website to Shopify. The development work was done in India and design was done in New York City. I was very picky with the design because I wanted a really clean look that would help people understand what kind of company we are, such as being cruelty-free and using concentrated formulas.

We had many issues with the previous website, for example, it didn’t have a button for logging off, which was deleted accidentally while trying to correct something else. Customers were really turned off by that. Also, when users clicked on a product and tried to see its reviews, they’d have to click up and down and the page would jump, which made it very confusing.

Now, there are only three buttons that allow easier navigation on the site—it stays clean and it’s simple to use. We basically redid the whole front page as well. It isn’t elaborate or fancy, and it can be shared on Facebook, Pinterest, and other social media outlets.

Their work includes a video for the front page, sections to include our story with images, a journal that features our blog, ingredients listings, Instagram integration, and more. The blog is really easy to read and I can now add small announcements to the site, displaying sales and other information, which I wasn’t able to do before. I initially wanted three images for each product and a review page, but they added a feature for integrated reviews, which was not built on Shopify. They integrated different apps for this purpose.

What is the team dynamic?

I worked with a project manager that was well spoken, educated, and very nice.

How did you come to work with MOBIKASA?

I initially searched for months and really didn’t know who to trust as I had been burnt twice already, and kept postponing the site update because of that. I searched on Shopify, looking at different sites and companies that build on that platform, as well as their ratings and reviews. When I decided to try out MOBIKASA, they explained the process to me in detail and said it would take approximately two months. However, it ended up taking four months as my website needed a lot more attention than originally anticipated.

How much have you invested in them?

I’ve spent $7,000 so far. I was worried they would change the price mid-process, as I’ve had this happen in the past with other firms, but that was the price in the end.

What is the status of this engagement?

We started working together in February 2017 and the work is ongoing.