What was the scope of their involvement?
They took our initial comments regarding the broad picture of what we wanted, and they presented us with basically two paths to take as far as the major design of the Wordpress website.
The one that we went with was the waterfall design. It has a focus on large hero images across the screen. We have really cool images of our products, our tissues that we make in house and have, so that was a really great way to feature that content.
From there, we worked with them on the wireframe and the initial, design concept for each section of the website. They started off very broad with selecting the layout. As that became more naturally refined, we began to work on the design concept.
We have these large hero images of our tissues, which I think is probably the most impressive part of our website. They also had to develop, right on the home page, a couple of different sections for each of our product families. Currently, we have two up there, and we're working on a third with them. Our tissue models are reflective of the human body, so they basically created an outline of a human body with clickable dots and links with the locations where each of our tissues would land on the body. We have four skin models that are aligned along the arm, ocular models where the eyes would be, and the lung model where lungs would be. That's a really cool feature that they designed especially for us.
Also, the online store was another feature that they developed for us, which is tricky because a lot of our products are very similar. But we really love the way that that came out.
The third project, our reference library was one of the more trickier projects. This is because we are a biotech company and a lot of our products and our essays are published in peer-reviewed scientific journals. We have a collection of these scientific journals that cite our work, our models, and our essays, so we keep track of those. That was a big project to sort all of those out, make them searchable and accessible on the website. That was another feature that they made just for us that I'm very pleased with.
The online store itself is a WooCommerce platform within WordPress. 3 Media Web worked with us to link Authorize.Net, which is what we use to process online credit cards. They also linked our FedEx and UPS accounts so that we can pass on our cost to the customer so they're not paying the normal FedEx rate, they're paying the MatTek FedEx rate. The API linkage was part of that whole project.
When the website was being built, they did SEO for us, but we also have installed, in the Wordpress backend, Yoast SEO. It is incredibly easy to use. Every time I build a page, everything that I need is right there to guide me.
How did you come to work with 3 Media Web?
I searched for Boston area web developers once I knew that I wanted to redo our website, and I interviewed, I would say, five to seven different companies. 3 Media Web was by far the most responsive and offered to come in and meet with us, scheduled an in-person meeting, which I think also helped tip the scales in their favor. They were clearly going to be so great to work with, Mark [Founder, 3 Media Web] and especially their designer, Robby. It was great to meet them in person, and right from the get-go because it just established that relationship from the beginning. We all worked really well together. They really knew what they were doing. You could tell.
How much have you invested with them?
Our budget for the website was $30,000.
What is the status of this engagement?
We first started working with them in the summer of 2015, and the website launched the end of December 2015.