45RPM

What evidence can you share that demonstrates the impact of the engagement?

We don’t have any specific metrics that we’re measuring during the engagement, but we have received great positive feedback from our internal team. Based on the work they’ve produced for us, we’re happy with them.

How did 45RPM perform from a project management standpoint?

Our engagement hasn’t called for project management between our teams in that capacity.

What did you find most impressive about them?

They are a team of phenomenally talented individuals that separate them from others in the industry. Tim and Patrick are great leaders of the organization. They have a strategic approach that I find inspirational.

Are there any areas they could improve?

There’s nothing I can think of for them to do better.

Do you have any advice for potential customers?

Anyone fortunate enough to be working with 45RPM should be prepared to see amazing results.

What evidence can you share that demonstrates the impact of the engagement?

Although we don’t have a formal process set up for measuring impact, I can say that the work they’ve delivered has been truly exceptional. Specifically, the demo reel they created for our last event was extremely well done. They did a fantastic job of coupling powerful music with the movement on the screen. We used the video to kick off the event.

How did 45RPM perform from a project management standpoint?

This is an area where I deal primarily with Patrick, and he’s very organized. He’s been in the business for a long time and knows all the different steps needed to pull off our events. There’s usually a lot of activity between our teams leading up to each event, and Patrick has been critical to the successful execution of our larger conferences. Coordinating people and following schedules is one of 45RPM’s strongest skill sets.

They’ve also consistently met our uploading deadlines. We're always looking to post videos to our YouTube channel within 24–48 hours after filming, and they’ve kept their editing and publishing process within that timeframe.

What did you find most impressive about them?

They’re incredibly customer focused, and they’ll work extra hours if you’re in a jam and need something turned around quickly. They’re also super creative and very good at understanding what is appealing to audiences. When you’re working with them, they’re not just looking to film and record content. They’re deeply involved in creating extra material to help your event look and feel excellent.

Are there any areas they could improve?

I’ve been working with them since they first started, and, in the early days, turnaround time wasn’t always as fast as I would’ve liked. In recent years, they’ve been able to bring in additional resources to meet aggressive timelines. In the past, I’ve needed to watch their process more closely, but now I’m confident that they’ll deliver what I need when I need it.

Do you have any advice for potential customers?

You need to make the investment upfront in thinking through the kind of experience you’re trying to create. Nail down the image you want to portray and how that fits in with your brand. Give 45RPM the direction they need to execute the job. If you do this, they'll be able to make your vision a reality.

Also, don’t fall into the trap of thinking that everything can be done right before the event. Block out plenty of time in advance to discuss the event in detail and give your opinions on what they propose for handling various elements. These events can be complicated, so do what you can to make sure that you’re on the same page.

What evidence can you share that demonstrates the impact of the engagement?

The design and development of the website were executed well; we got exactly what we needed from their team. Sites are always evolving, so we’ll be updating it in the future, but the overall look and feel matched what we envisioned. The videos have been a big hit with our audience. We continue to use them regularly and they’ve stood the test of time.

How did 45RPM perform from a project management standpoint?

We primarily spoke through phone calls and email—someone from 45RPM was always available when we needed them. Although some parts of the project were produced a little late, everything was delivered by the end. I attribute some of the delays to growing pains and juggling multiple clients, so I don’t hold those mistakes against them. We valued that they were accountable.

What did you find most impressive about them?

Their team was a powerful combination of very bright, sophisticated people. They were up to date on current practices and trends, which we found impressive. They were fun to be around and we enjoyed working with them.

Are there any areas they could improve?

There are a few things that could have improved our engagement. There were some aspects of the content they produced that didn’t fully match our brand. Since we’re in a niche industry, we valued their outside perspective, but the work didn’t fulfill our vision perfectly. A different resource could have helped this part of the process go smoother.

Do you have any advice for potential customers?

Establish a relationship with Tim, because he’s great to work closely with. Don’t be reluctant to let them know if the work isn’t resonating the way you expected. Being an active client will help you have the best engagement.