Top Social Media Marketing Agencies
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Featured
What are Featured Providers?
$1,000+Undisclosed250 - 999Harrisburg, PAServices provided
See all 441 projectsWebFX is a digital marketing agency specializing in services such as SEO, PPC, and Social Media Marketing, including Social Media Advertising and Strategy. According to the reviews, they maintain a highly organized project management approach and consistently deliver projects on time. Impressively, about 75% of reviewers praise WebFX for their professional communication and quick responsiveness, while 80% emphasize their expertise and the positive impact on lead generation and brand awareness.
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UTServices provided
See all 361 projectsDisruptive Advertising is a digital marketing agency specializing in social media marketing, PPC, and online branding strategies to drive lead generation and revenue growth. Reviews highlight their strong project management, responsiveness, and ability to deliver measurable results, such as increased revenue by 77% and 5X growth for clients. Over 90% of reviewers praise their authentic engagement and alignment with client values.
$5,000+$100 - $149 / hr50 - 249Atlanta, GAServices provided
See all 40 projectsSociallyin is a digital marketing agency specializing in social media management, social media strategy, and influencer management services. Their reviews highlight a 100% satisfaction rate, praising their flexibility, creativity, and responsiveness. Clients appreciate their ability to deliver tailored solutions, resulting in significant growth in social media followership and engagement, with many noting Sociallyin's excellent project management and communication skills.
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$25,000+$100 - $149 / hr10 - 49
Services provided
USA Logo Agency, a social media marketing firm, is based in Arlington, Virginia. Their services include Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed50 - 249Breda, Netherlands
Services provided
Onlinegency is a social media marketing firm. The team specializes in Social Media Marketing, and the agency is located in Breda, Netherlands.
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Featured
What are Featured Providers?
$10,000+$200 - $300 / hr10 - 49Austin, TXServices provided
See all 5 projectsIron Roots is a digital marketing agency specializing in social media management and strategy, online branding, and social media advertising. Reviewers consistently praise their strategic insights and timely project delivery, resulting in increased engagement and growth in online presence. Impressively, 100% of reviewers noted their responsive communication, and over 80% highlighted Iron Roots' proactive and collaborative approach.
$5,000+$100 - $149 / hr10 - 49Services provided
See all 3 projectsAt Social Media HQ, we focus on one thing: delivering measurable results. We combine high-impact content creation, data-driven strategy, and hands-on community management to help brands grow
Read more$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is a digital marketing agency specializing in social media advertising and digital strategy. A comprehensive analysis of their Clutch.co reviews reveals a 100% satisfaction rate, emphasizing their exceptional attention to detail and project management skills. Notable feedback highlights their expertise in social media campaigns and digital branding, with clients praising their ability to drive brand awareness and improve online reputation.
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$5,000+$50 - $99 / hr10 - 49València, Spain
Services provided
Based in València, Spain, Innoarea Projects is a small AR/VR development company. The team offers AR/VR development and Custom Software Development.
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$1,000+Undisclosed2 - 9Dublin, Ireland
Services provided
Effector is a social media marketing company. The small Dublin, Ireland-based team provides Social Media Marketing and Web Design. The company was established in 2015.
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UndisclosedUndisclosed10 - 49Karachi, Pakistan
Services provided
Mark360 is a social media marketing firm. The Karachi, Pakistan-based agency was founded in 2017. Their services include Social Media Marketing and Advertising.
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$1,000+$25 - $49 / hr2 - 9Prishtina, Albania
Services provided
Founded in 2018, IMD is a small social media marketing agency. Their services include Social Media Marketing and Content Marketing.
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$1,000+Undisclosed10 - 49Denver, CO
Services provided
KickStart Dental Marketing is a web development firm located in Denver, Colorado and Castle Rock, Colorado. They provide Web Development and Marketing Strategy and were established in 2009.
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Featured
What are Featured Providers?
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 34 projectsSoup Agency is a dynamic digital marketing firm specializing in Social Media Marketing, Social Media Advertising, and Social Media Strategy. The agency has received overwhelmingly positive feedback, with clients frequently praising their responsiveness, expertise, and ability to exceed expectations. Nearly all reviews highlight their impressive project management and proactive approach, with 100% of reviewers noting their valuable insights and dedication to client success.
$1,000+$25 - $49 / hr250 - 999Ciudad de México, MexicoServices provided
See all 14 projectsSUBE Digital Agency specializes in Social Media Marketing, Digital Marketing, and Social Media Strategy, consistently delivering tailored solutions and impressive results for their clients. With a 100% positive feedback rate, clients praise their project management, execution, and understanding of business needs, highlighting increased leads, conversions, and social media engagement. Their customer service and adaptability are also frequently lauded.
$5,000+$150 - $199 / hr50 - 249New York, NYServices provided
See all 42 projectsMoburst is a versatile digital marketing agency specializing in social media marketing, online branding, and social media strategy. Across their reviews, 100% of clients highlight their impressive project management, communication, and ability to integrate campaigns into cohesive brand narratives. Their effective strategies have led to measurable outcomes like increased engagement rates and conversions, making them a valuable partner for diverse marketing needs.
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$5,000+$300+ / hr2 - 9Rowlett, TX
Services provided
Headquartered in Rowlett, Texas, Red Creative Films is a small video production agency. The team focuses on Video Production and Social Media Marketing.
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$1,000+Undisclosed10 - 49Reading, England
Services provided
Located in Reading, England, SK is a Marketing Strategy company. They provide Marketing Strategy and Search Engine Optimization.
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Featured
What are Featured Providers?
$1,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 22 projectsVolterra is a digital marketing firm specializing in social media strategy, content development, and online branding. Clients highlight their impressive expertise, with 100% of reviewers noting their project management skills and adaptability. Volterra's services consistently yield positive outcomes, such as increased engagement and brand awareness, showcasing their ability to effectively navigate various social media platforms.
$5,000+$50 - $99 / hr10 - 49Berlin, GermanyServices provided
See all 48 projectsMONSOON is a digital marketing agency specializing in social media strategy, online branding, and social media advertising. Across various projects, clients consistently highlight their proactive project management and expertise in digital marketing. Approximately 90% of reviews emphasize their effective communication and timely delivery of projects, with notable successes in achieving significant growth in social media followers and sales conversions.
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$5,000+Undisclosed10 - 49Barcelona, Spain
Services provided
Established in 2015, LOUD Creative Digital Agency is a Digital Strategy company. The team focuses on Digital Strategy and Advertising.
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$5,000+$150 - $199 / hr2 - 9Brighton, MI
Services provided
PanaMotion Imaging is a video production agency. Established in 2014, their team focuses on Video Production and Social Media Marketing.
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$1,000+$25 - $49 / hr10 - 49Bengaluru, India
Services provided
Brimbus Branding is a social media marketing company. They are based in Bengaluru, India and Jaipur, India. Their team offers Social Media Marketing and Branding.
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$1,000+$25 - $49 / hr10 - 49
Services provided
See all 2 projectsAt RatedSol Tech, we specialize in building custom software solutions, mobile applications, and web platforms that help businesses scale with confidence. Founded by a passionate team of engineers,
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$1,000+$25 - $49 / hr10 - 49Cleveland, OH
Services provided
Small social media marketing company Shift Refresh, is headquartered in Cleveland, Ohio. Their services include Social Media Marketing and Search Engine Optimization.
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$5,000+$50 - $99 / hr2 - 9
Services provided
Jixart, a branding firm, is headquartered in Balma, France. The team specializes in Branding and Social Media Marketing.
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UndisclosedUndisclosed10 - 49Amsterdam, Netherlands
Services provided
Leapforce is a Conversion Optimization company. Located in Amsterdam, Netherlands, the firm was launched in 2018. Their services include Conversion Optimization and Marketing Strategy.
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$5,000+$150 - $199 / hr10 - 49Glen Allen, VA
Services provided
FreshMove Media is a social media marketing agency. Launched in 2017, the firm is headquartered in Glen Allen, Virginia. Their services include Social Media Marketing and Web Design.
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$1,000+$50 - $99 / hr10,000+Neiva, Colombia
Services provided
See all 1 projectsgeRsweb Concepto Multimedia offers services including website redesign, institutional video production, social media management, and event coverage. Overall feedback highlights their excellent attention to detail, quality, and customer needs, resulting in significant visibility improvements for their clients. The reviews reflect a professional and responsive team, capable of delivering high-quality multimedia solutions.
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$1,000+$50 - $99 / hr2 - 9York, PA
Services provided
Branding firm LUMI Marketing & Creative was established in 2016. The agency specializes in Branding and Social Media Marketing.
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$1,000+$100 - $149 / hr10 - 49Orlando, FL
Services provided
Ogline Digital is a social media marketing agency established in 2020. The small team provides Social Media Marketing and Pay Per Click.
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$1,000+Undisclosed2 - 9Toronto, Canada
Services provided
Established in 2020, Social Influenc. Is a small Toronto, Canada-based social media marketing agency. Their services include Social Media Marketing and Digital Strategy.
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$1,000+$50 - $99 / hr2 - 9Warszawa, Poland
Services provided
AAMFunnel, a social media marketing agency, was founded in 2018. The firm specializes in Social Media Marketing and Advertising, and is small.
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$5,000+< $25 / hr10 - 49New Delhi, India
Services provided
Established in 2021, Heylin Spark, a small social media marketing agency, is based in New Delhi, India and Jaipur, India. Their services include Social Media Marketing and Public Relations.
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$1,000+$25 - $49 / hr10 - 49Česká Lípa, Czech Republic
Services provided
Windnfire is a social media marketing firm and Blockchain company launched in 2017. Their services include Social Media Marketing and Blockchain.
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$5,000+$100 - $149 / hr10 - 49Los Angeles, CA
Services provided
Sosani Influencer Agency, a social media marketing agency, focuses on Social Media Marketing and Video Production. The company is based in Los Angeles, California and Chicago, Illinois.
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$1,000+Undisclosed2 - 9
Services provided
PRIDE DIGITAL CONSULTING is a social media marketing firm. The company is in Bengaluru, India. Their team specializes in Social Media Marketing and Web Development.
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$10,000+$100 - $149 / hr10 - 49Washington, DC
Services provided
See all 1 projectsGhost Note is a black-led creative agency specializing in rebranding, website development, and visual identity for a diverse client base. Reviews highlight their talented team and excellent project management, with 100% positive feedback on their creativity and flexibility. However, 50% of reviewers note room for improvement in handling IP issues and staffing consistency.
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$5,000+$25 - $49 / hr10 - 49
Services provided
See all 1 projectsPublicis Impetu is a digital marketing company specializing in campaign management and website design. Feedback highlights their effective communication and creativity, with some room for improvement in deadline adherence and project management tools. Clients appreciate their impact on reaching new clients, with 100% of reviewers noting positive outcomes from their work.
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Undisclosed< $25 / hr2 - 9London, England
Services provided
See all 1 projectsLenosTube is a YouTube marketing agency that provides channel monetization, video creation, and video promotion via organic methods such as YouTube ads, Native ads, private network of people, and
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UndisclosedUndisclosed2 - 9
Services provided
RTJ Marketing is a social media marketing agency launched in 2024. Their team specializes in Social Media Marketing and Branding.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Moon Social is a social media marketing company. Established in 2023, the team offers Social Media Marketing and Digital Strategy. The firm is headquartered in Plano, Texas.
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$1,000+$50 - $99 / hr10 - 49Modesto, CA
Services provided
AnjasDev is a SEO company in Modesto, California and Chittagong, Bangladesh. They provide Search Engine Optimization and Social Media Marketing.
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UndisclosedUndisclosed10 - 49
Services provided
Maven Marketing Agency is a social media marketing firm. They provide Social Media Marketing and Email Marketing and are based in Lagos, Nigeria and Agege, Nigeria.
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$1,000+$100 - $149 / hr2 - 9Geesthacht, Germany
Services provided
Elirius, a social media marketing agency, offer Social Media Marketing and Search Engine Optimization. They were founded in 2020.
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$10,000+$100 - $149 / hr10 - 49Wien, Austria
Services provided
LIMESODA Interactive Marketing is an e-commerce development firm. The Wien, Austria-based team specializes in E-Commerce Development and Social Media Marketing.
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$5,000+$25 - $49 / hr10 - 49Buenos Aires, Argentina
Services provided
Creatica is a social media marketing agency. They are located in Buenos Aires, Argentina and Barcelona, Spain, and their services include Social Media Marketing and Branding.
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$1,000+$50 - $99 / hr10 - 49Bengaluru, India
Services provided
Founded in 2019, Innovkraft Inc is a social media marketing firm. The company provides Social Media Marketing and Search Engine Optimization.
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$25,000+$100 - $149 / hr10 - 49Paris, France
Services provided
Established in 2016, The Collective Story is an Event Marketing company. The company offers Event Marketing and Advertising.
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$1,000+$50 - $99 / hr2 - 9Athina, Greece
Services provided
Launched in 1998, Azero Digital, a small SEO agency, is headquartered in Athina, Greece. Their team provides Search Engine Optimization and Social Media Marketing.
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$1,000+Undisclosed2 - 9Philadelphia, PA
Services provided
DK Media is a Philadelphia, Pennsylvania-based branding company. They specialize in Branding and Social Media Marketing and were founded in 2023.
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$25,000+$200 - $300 / hr250 - 999
Services provided
See all 3 projectsAt Forex Influencer Agency, we specialize in promoting a wide range of financial products. Whether you're targeting local markets or expanding internationally, we've got you covered. Our
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$1,000+$150 - $199 / hr50 - 249
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See all 1 projectsAt Spree Digitals, we help turn your e-commerce dreams into reality with smart automation solutions. No matter, if you're just starting out or already running a store, we make it easy to build,
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Undisclosed< $25 / hr2 - 9
Services provided
See all 2 projectsGm2 Services Agency offers Social Media Management services, specializing in managing Instagram accounts to boost audience engagement and visibility. Reviews highlight their effective and strategic approach, leading to increased followers and client acquisition. Clients commend their professionalism and dedication, though minor improvements in initial communication speed are noted.
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$1,000+$25 - $49 / hr2 - 9Prague, Czech Republic
Services provided
See all 1 projectsBeeBigger specializes in Social Media Marketing and Social Media Management, providing services such as content creation, audience targeting, and ad management. The reviews highlight their impressive ability to increase online engagement and drive customer acquisition, with clients noting significant growth in social media followers and leads. BeeBigger is praised for its professionalism, effective workflow, and impactful digital marketing strategies.
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$1,000+$100 - $149 / hr2 - 9
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See all 1 projectsPAU Agency offers specialized services in Social Media Marketing, focusing on creating and managing content that garners significant audience engagement. Reviews highlight their strategic approach, timely deliveries, and notable success in increasing followers and likes, thereby enhancing online branding and digital marketing outcomes. Clients appreciate their attention to detail and effective communication.
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$1,000+< $25 / hr1,000 - 9,999
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See all 1 projectsYFS provides Social Media Marketing, Video Marketing, and Advertising services, excelling in Digital Marketing. Clients appreciate YFS for their rapid execution, 24/7 support, and significant improvements in reach, views, and likes. The company is noted for its professionalism, skills, and strong cultural fit, though there is room for improvement in artists' profiles and YouTube channels.
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UndisclosedUndisclosed2 - 9
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See all 1 projectsDinnerparty Studio provides Social Media Marketing services, including content creation and strategy development for online branding. Their clients report increased engagement and user growth, praising the team's efficiency, timely delivery, and commitment to brand success, highlighting their passion and strategic expertise in digital marketing.
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$1,000+Undisclosed10 - 49Amman, Jordan
Services provided
Extra Expand is a social media marketing company. They are located in Amman, Jordan and have small team. Their team focuses on Social Media Marketing and Digital Strategy.
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$1,000+$50 - $99 / hr2 - 9
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Social media marketing firm Be Social was founded in 2018. The team offers Social Media Marketing and Digital Strategy.
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UndisclosedUndisclosed2 - 9Sunny Isles Beach, FL
Services provided
179Social is a social media marketing company. Based in Sunny Isles Beach, Florida, the agency was launched in 2008. Their services include Social Media Marketing.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
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We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
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- Market presence
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Top 15 Social Media Marketing Companies
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$1,000+$100 - $149 / hr10 - 49Montreal, Canada
Ability to deliver
39/40.019.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
70% Social Media Marketing30% Other -
$1,000+$50 - $99 / hr10 - 49Atlanta, GA
Ability to deliver
38.6/40.018.6/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Social Media Marketing30% Other -
$1,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
37.9/40.018.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
100% Social Media Marketing -
$25,000+$150 - $199 / hr10 - 49Chattanooga, TN
Ability to deliver
37.3/40.017.4/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
70% Social Media Marketing30% Other -
$5,000+$150 - $199 / hr10 - 49London, England
Ability to deliver
36.5/40.017.4/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
70% Social Media Marketing30% Other -
$5,000+$150 - $199 / hr10 - 49Fishers, IN
Ability to deliver
38.7/40.019.4/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Social Media Marketing50% Other -
$10,000+$150 - $199 / hr10 - 49Northfield, IL
Ability to deliver
36.5/40.017/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
70% Social Media Marketing30% Other -
$5,000+$100 - $149 / hr10 - 49Brooklyn, NY
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
45% Social Media Marketing55% Other -
$5,000+$50 - $99 / hr2 - 9London, England
Ability to deliver
36.1/40.017.2/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
75% Social Media Marketing25% Other -
$1,000+Undisclosed2 - 9Calgary, Canada
Ability to deliver
36.1/40.017.2/20 Reviews10/10 Clients & Experience8.8/10 Market PresenceService focus
95% Social Media Marketing5% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
36/40.017/20 Reviews9/10 Clients & Experience10/10 Market PresenceService focus
70% Social Media Marketing30% Other -
$1,000+$50 - $99 / hr10 - 49Amsterdam, Netherlands
Ability to deliver
35.8/40.018.4/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
100% Social Media Marketing -
$10,000+$150 - $199 / hr10 - 49Iowa City, IA
Ability to deliver
35.6/40.016.4/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
95% Social Media Marketing5% Other -
$5,000+$150 - $199 / hr10 - 49Indianapolis, IN
Ability to deliver
35.2/40.016.6/20 Reviews9.4/10 Clients & Experience9.2/10 Market PresenceService focus
100% Social Media Marketing -
$5,000+$300+ / hr10 - 49Montréal, Canada
Ability to deliver
35.2/40.016.6/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
90% Social Media Marketing10% Other -
$5,000+$100 - $149 / hr50 - 249Atlanta, GA
Ability to deliver
35/40.016.8/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
50% Social Media Marketing50% Other -
$5,000+$150 - $199 / hr10 - 49Seattle, WA
Ability to deliver
34.9/40.017.2/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Social Media Marketing -
$10,000+$200 - $300 / hr10 - 49Austin, TX
Ability to deliver
34.6/40.017.8/20 Reviews8.4/10 Clients & Experience8.3/10 Market PresenceService focus
80% Social Media Marketing20% Other -
$1,000+$50 - $99 / hr2 - 9Maple Ridge, Canada
Ability to deliver
34.4/40.016/20 Reviews10/10 Clients & Experience8.4/10 Market PresenceService focus
90% Social Media Marketing10% Other -
$5,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
37.4/40.018/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
25% Social Media Marketing75% Other -
$10,000+$100 - $149 / hr10 - 49Montréal, Canada
Ability to deliver
34.7/40.016.6/20 Reviews10/10 Clients & Experience8.1/10 Market PresenceService focus
55% Social Media Marketing45% Other -
$1,000+$50 - $99 / hr10 - 49București, Romania
Ability to deliver
33.6/40.016.8/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
65% Social Media Marketing35% Other -
$10,000+$150 - $199 / hr10 - 49Denver, CO
Ability to deliver
33.4/40.017.2/20 Reviews8.6/10 Clients & Experience7.6/10 Market PresenceService focus
85% Social Media Marketing15% Other -
$1,000+$150 - $199 / hr10 - 49Denver, CO
Ability to deliver
37.9/40.018.4/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
40% Social Media Marketing60% Other -
$1,000+$150 - $199 / hr10 - 49Montréal, Canada
Ability to deliver
33.4/40.019.2/20 Reviews9.6/10 Clients & Experience4.6/10 Market PresenceService focus
75% Social Media Marketing25% Other -
$5,000+$25 - $49 / hr50 - 249Kyiv, Ukraine
Ability to deliver
37.4/40.019/20 Reviews10/10 Clients & Experience8.4/10 Market PresenceService focus
35% Social Media Marketing65% Other -
$5,000+$150 - $199 / hr10 - 49Orlando, FL
Ability to deliver
33.4/40.016/20 Reviews8.1/10 Clients & Experience9.3/10 Market PresenceService focus
60% Social Media Marketing40% Other -
$1,000+$50 - $99 / hr50 - 249Docklands, Australia
Ability to deliver
34.7/40.017.4/20 Reviews9/10 Clients & Experience8.3/10 Market PresenceService focus
45% Social Media Marketing55% Other -
$10,000+$100 - $149 / hr50 - 249Kato Polemidia, Cyprus
Ability to deliver
37.4/40.018/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
35% Social Media Marketing65% Other -
Undisclosed$50 - $99 / hr2 - 9Birmingham, England
Ability to deliver
33.3/40.017/20 Reviews8.6/10 Clients & Experience7.8/10 Market PresenceService focus
100% Social Media Marketing
Latest Social Media Marketing Articles
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Social Media Marketing Agency FAQs
Looking for a social media marketing agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a social media marketing agency, from pricing and services to results and red flags.
Clutch features agencies driving engagement and growth across platforms like Instagram, Facebook, and TikTok twice a year based on a proprietary methodology. The top social media marketing agencies for Fall 2025 include:
An agency brings platform-specific expertise, creative resources, and data-driven processes that are hard to replicate in-house without significant investment. Companies often see faster growth, lower cost per acquisition, and stronger brand consistency when specialists run their channels.
Pricing varies based on several key factors, including scope, platform mix, and agency reputation. Based on data gathered by Clutch, the majority of SMM projects fall under $10,000, with hourly rates clustering between $25 – $49.
When preparing a budget for your social media marketing project, another thing to keep in mind is that agency fees are separate for ad spend and ad creation costs. For example, a mid-market e-commerce brand might pay $4,000 per month for content and management, plus a $5,000 – $10,000 monthly ad budget during peak seasons.
A social media marketing agency plans, builds, and optimizes a brand’s presence across platforms such as Facebook, Instagram, LinkedIn, TikTok, and X. These service providers are dedicated to partnering with businesses, organizations, and individual brands. Their typical engagements start with a deep dive into audience research and business goals, followed by channel selection, content calendars, creative production, community management, and paid campaign execution. Furthermore, they continually analyze performance data to refine tactics and maximize ROI.
Social media marketing agencies are committed to personalizing their approach and solutions to best fit their clients. Most firms bundle services into retainer or project packages that can include:
- Strategy and channel planning
- Organic content creation (e.g., posts, reels, stories, shorts)
- Community management and crisis response
- Paid ad management and A/B testing
- Influencer or creator collaborations
- Social listening, reporting, and sentiment analysis
Larger agencies often add complementary services like email marketing, SEO, or full-funnel creative to keep messaging consistent across channels.
Choosing the right social media marketing team is as important as the campaign ideas you have in mind. When selecting the ideal provider, start by identifying and clarifying your brand’s unique goals—brand awareness, lead gen, direct sales, or customer support. Then evaluate agencies on these following criteria:
- Relevant case studies and measurable outcomes
- Creative quality and platform expertise
- Communication style and reporting cadence
- Pricing transparency and contract flexibility
- Cultural and time-zone alignment
Shortlist two or three firms, request strategic roadmaps, and compare how each would tailor their approach to your objectives.
- Guaranteed follower counts or “viral” promises
- Lack of platform certifications or documented results
- Vague pricing or hidden ad‐management fees
- One-size-fits-all content with no brand customization
- Poor response times or unclear points of contact
If an agency can’t explain its methodology or show real performance data, keep looking. It’s better to be meticulous than be in an engagement with the wrong team.
- How will you integrate paid and organic tactics?
- Which KPIs do you prioritize for brands like mine?
- What tools do you use for scheduling, monitoring, and reporting?
- How is content approval handled, and who owns the creative assets?
- How do you stay current with algorithm updates and emerging platforms?
When interviewing prospective partners, ask every project-specific question you have in mind — whether it’s related to your niche or the type of service you need. Clear, detailed answers indicate a partner that values transparency and long-term success.
Freelancers can be cost-effective for isolated tasks like post design or ad copywriting. Agencies, however, provide multidisciplinary teams—strategists, designers, analysts—plus established workflows, technology stacks, and backup talent to keep campaigns running smoothly if one person is unavailable.
Common metrics include engagement rate, click-through rate (CTR), cost per lead (CPL), and return on ad spend (ROAS). Furthermore, social media marketing agencies typically combine platform analytics with web tracking tools to attribute conversions accurately and report on both top- and bottom-funnel impact.