Your B2B Social Media Agency for Reach & Revenue

Gold
VERIFIED

Here's who we help and how:

  • In-House Marketers at B2B + Education Firms 
  • Paid Social Campaigns for Leads & Sales
  • Social Strategy & Management for Brand Awareness & Advocacy
  • HubSpot and Drift partner agency ⚡️

Read on...

B2B marketers often have big goals and small teams, so we build social media strategies and customer acquisition systems that help them grow better (and faster). 🚀

75% of B2B buyers use social media to make purchase decisions today. 

Are you making it easy to buy?

At Sculpt, we believe in doing B2B social the right way.

The way that fills the top of the funnel, empowers your employee and customer advocates, nurtures prospects, and brings a clearly definable ROI)

If you’re looking for an agile team of specialists that can….

  1. Steer your customer acquisition strategy? We’ll launch multi-channel paid campaigns that convert fans and visitors into buyers.
  2. Close more opportunities? We'll leverage marketing automation to connect the dots between your social and sales team.
  3. Make social media work smarter for your brand? We’ll transform your content strategy, and train your team to execute it.
  4. Create content that’ll make your prospects take notice? We’ll re-tool your funnel with scroll-stopping assets and chatbots that nurture leads.

Learn more about how we win fans, stop thumbs, define brands, and drive growth at wearesculpt.com.

Still reading? 

You seem nice.

Here's our story: Sculpt is a social media agency with Hustle & Heart. We launched in 2012 with a mission to help the brands in our backyard connect with their human customers more humanly.

 
$5,000+
 
$100 - $149 / hr
 
10 - 49
 Founded
2012
Show all +
Iowa City, IA
headquarters
  • Sculpt 105 E College Street
    Iowa City, IA 52240
    United States

Portfolio

Key clients: 

B2B & Education Social Media Marketing Clients (Recent & Current): - Allsteel (B2B2C) - ACT(B2B/B2C Education) - Collective Data (B2B SaaS) - CIVCO (B2B healthcare) - Fortune 500 energy services firm (B2B) - Livability.com (B2B/B2C media) - Matrix 4 (B2B manufacturing) - MidWestOne Bank (B2B/B2C financial services) - Mount Mercy University (Higher Ed) - Pearson (B2B/B2C Education) - Steve Case (Venture) Case studies available upon request. 

Social Media Campaign for "The Third Wave" Image

Social Media Campaign for "The Third Wave"

Sculpt partnered with AOL co-founder Steve Case's team at Revolution to drive the social media marketing launch campaign for his best-selling business book. 

Our goals from the outset were to generate referral traffic to book retailers, cultivate conversation around Third Wave themes and concepts, and amplify earned media impact.

To break through crowded social feeds, we broke down book concepts into vibrant

static, GIF, animated, and cinemagraph-based content. 

Throughout the launch campaign, Third Wave posts achieved over 1 million organic impressions and post engagements on FB and ~2 million views on Twitter. Most importantly, The Third Wave hit its business goals, achieving the lucrative #1 Best-Selling Business Book of the Month title from the New York Times.

655% Engagement Lift for B2B Workplace Brand Image

655% Engagement Lift for B2B Workplace Brand

Allsteel is one of the leading office workplace solutions brands in the world. So claims their competitors.

To amplify awareness, we doubled down on social as a primary channel to reach their most valuable audience — interior designers, commercial furniture dealers, and workplace leaders — with inspiring ideas for office innovation and productivity.

It worked. 

Allsteel acquired 19,000+ new fans on

Facebook (3-yr), and ratcheted up post engagement 655% on Instagram (YoY) — building up critical channels to funnel targeted leads.

As the Social Media AOR, we supported their in-house product marketing team with a full range of social media capabilities.

  • Strategy development & leadership social media consulting
  • Creative production (animation, video, photo)
  • Community management and monitoring 
  • Reporting for executives, campaign snapshots, and growth tracking
  • Paid social campaigns on Facebook, Twitter, LinkedIn
  • Product launch campaign support

 

50+ Leads Generated with One Video for Economic Development Group

How do you convince millenials to leave big cities and move back to Iowa? 

You make it exciting. You make it personal. You make it easy. And if you're the regional development group ICR Iowa, you offer to get them an amazing job with a top local employer—for free.

With a committed goal of 10x new talent leads in one year, ICR Iowa tapped Sculpt to develop social media campaigns that bring in qualified

candidates.  Our Approach

Start with the low hanging fruit: Young professionals 5-15 years out of college, that went to school in Iowa, and live in expnesive cities. To launch quickly we repurposed existing image assets into Facebook and Instagram carousel and animated video ads highlighting what life looks like in the region. The ads were localized for each target geo, and drove prospects to a HubSpot landing page with the offer (converting 10-15% on 'cold' traffic).

Recruit Me Videos

When candidates sign up, Tim, a non-robot employee, reaches out personally. Tim is a charismatic salesperson and truly the 'voice' of the brand. Naturally, Tim became the face of our campaign. Over the course of two days and a dozen locations, we shot a series of playful, spokesperson video ads to articulate the value proposition authentically.  

It worked.

The video ads immediately improved our conversion rates, tripling monthly leads.  See the video and campaigns here: http://facebook.com/icriowa

Powerful brand stories stop thumbs, restore our faith in humanity, make us smile and drive action. Enjoy a selection of social content, campaigns, and videos produced for Sculpt clients in 2018.

Reviews

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Social Media Campaign Management for Nonprofit Cinema

“They brought a lot of great suggestions to the table that helped us refine our goals to the context of social media.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Feb. - Oct. 2019
Project summary: 

Sculpt helped plan and execute the social media aspect of a fundraising campaign for a nonprofit cinema, organizing live-streamed events, supporter spotlights, and interactive quizzes to drive engagement.

The Reviewer
 
11-50 Employees
 
Iowa City, Iowa
Co-Founder, FilmScene
 
Verified
The Review
Feedback summary: 

The social media posts delivered by Sculpt gained an exciting level of traction in the local community, generating over half a million impressions as well as 11,000 comments and more than 800 shares. The team demonstrated creativity and investment in the project’s success through their work.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

Our company is a nonprofit cinema in Iowa City, and I am the executive director.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Sculpt?

We were embarking on a capital fundraising campaign for our cinema in collaboration with another local arts nonprofit, and we wanted some help getting the word out on social media to both our existing patron base and the broader community at large.

SOLUTION

What was the scope of their involvement?

Sculpt worked with us to help brainstorm ideas, as well as to guide us through the process of engaging with the community on social media. That started with us doing Facebook live event for our campaign launch, and since then has consisted of regular updates on Facebook, Instagram, and Twitter to communicate what was happening with the campaign and try to engage people with the philosophy behind it.

The various have included everything from just discussing the arts and why they matter, to spotlighting some of the people who were supporting us, and even social media quizzes and other things that provided a little more interactivity, all with the goal to drive people to the campaign website and hopefully pledge support.

What is the team composition?

I’ve been in contact with a few different people on their team. I think they have 4–5 individuals on the project in total.

How did you come to work with Sculpt?

We had actually worked with them a number of years ago when we started out as a cinema, so we were familiar with their work and what they were capable of. Since they are a part of the community and have a good understanding of our organization as well, we decided to work with them again.

How much have you invested with them?

We spent about $5,000 on the project in total.

What is the status of this engagement?

The project ran from February–October 2019.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

In terms of numbers, we had 570,000 overall impressions from the campaign, as well as 11,000 comments and reactions and 800 shares, which was way more than what we were initially expecting.

People seemed really engaged with the project, especially around some of our supporter spotlight posts. A lot of people were happy to see familiar faces from the community, which definitely helped in terms of getting a response. The Q&A went over very well too, so we were quite pleased with the overall level of engagement.

How did Sculpt perform from a project management standpoint?

Their team was very organized and scheduled regular meetings with us to make sure that we were up to date about what had happened since we last met and any changes they wanted to propose. For the most part, we communicated over Slack and Airtable, which made things pretty simple to keep track of.

Our team was pretty focused on other aspects of the fundraising activities, so having a team devoted to just the social media aspect was incredibly helpful.

What did you find most impressive about them?

They did a particularly good job of taking some of our existing campaign materials that we had in place for our brand and translating those into the digital and social media realm. Their team was able to use that imagery and copy in bite-sized social media assets, which we really appreciated because it was important to maintain that consistency through the other changes that were taking place for the campaign.

Are there any areas they could improve?

I was very satisfied overall. The biggest challenge was having our team keep up with their pace, so I don’t think there’s anything they should have done differently.

Do you have any advice for potential customers?

Come into the project with ideas to help you get started but be open to their contributions as well. They brought a lot of great suggestions to the table that helped us refine our goals to the context of social media. Embracing the collaboration between your teams is definitely the key to producing and executing the best results.

5.0
Overall Score They were fun and easy to work with.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They helped push us along.
  • 5.0 Cost
    Value / within estimates
    They were very flexible, knowing that we are a nonprofit.
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Social Media Management for Education Management Company

"Their creativity, can-do attitude and willingness to do whatever it took to make things successful impressed us."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
May 2019 - May 2020
Project summary: 

Sculpt provided social media management services for an education management company. The team handled the client's Instagram account, creating and posting content.

The Reviewer
 
10,000+ Employees
 
Orlando, Florida
April Stuart
Campaign Manager, Pearson Education
 
Verified
The Review
Feedback summary: 

The engagement resulted in an increase in Instagram followers, taking the account from 2,900 followers to over 10,000. Sculpt created posts that received a high level of engagement from viewers. The team is innovative, hard-working, and professional.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I am the Campaign Manager for Student facing marketing initiatives at Pearson Education. Pearson Education offers assessment tools, products, and services that are designed to help learners at every stage of life.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Sculpt?

Sculpt was hired to help support and drive engagement for our Pearson Students Instagram page.

What were your goals for this project?

Increase followers, engagement, content creation, strategy development

SOLUTION

How did you select this vendor?

I was not involved in the RFP process

Describe the scope of their work in detail.

What didn't Sculpt handle??? They did so much. Here's the top things that come to mind:

  • Overall strategy development for IG page
  • Content creation: mage sourcing, reshare posting, video production, video editing, asset reviews, monthly content review
  • Community Management: response matrix development, responses to all comments, DM's and tags, alignment with customer service team
  • Promotions, Contests and Giveaways: sourced prizes, selected winners, sourced influencers

What was the team composition?

Initially we had two points of contact, then they were divided to work on each channel (we had two teams working with them) and about three months ago we shifted to another main POC

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Our following grew from 2,900 to over 10k! We saw increased post engagement and an overall positive sentiment that we were actually engaging back with students and responding to them via this page.

How effective was the workflow between your team and theirs?

It was a bit clunky and slow at first, as out internal team needed more than the allotted time to review and provide approval on posts.

What did you find most impressive about this company?

Their creativity, can-do attitude and willingness to do whatever it took to make things successful impressed us.

Are there any areas for improvement?

Honestly, I think this relationship was a success!

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Digital Marketing for Fleet & Asset Mgmt. Company

"...they truly look at our partnership as a PARTNERSHIP..."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
May 2019 - Ongoing
Project summary: 

In light of a digital overhaul, Sculpt was responsible for a fleet and asset management company's digital marketing. They managed the client's social media, worked on CRM, and conducted SEO/PPC efforts.

The Reviewer
 
11-50 Employees
 
Cedar Rapids, Iowa
Seth Pennock
Marketing Analyst, Collective Data
 
Verified
The Review
Feedback summary: 

Sculpt's work has generated an upsurge in leads. The client enjoys higher search rankings and better quality content for their website. The team was phenomenal at handling the client's requests; they went above and beyond to deliver upon all tasks. They were helpful, timely, and communicative.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I am in charge of all things marketing for a fleet and asset management company located in Cedar Rapids, IA. We work primarily with government entities to track their assets and inventory.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Sculpt?

We hired Sculpt to do the vast majority of our digital marketing, Google, LinkedIn, Facebook, retargeting, CRM and a little bit of website stuff.

What were your goals for this project?

The main goal of this project was to have a better digital footprint in government industries, such as law enforcement, fire and federal. Some more goals were to increase organic and well as paid ads, to ultimately get more website traffic and qualified leads for our sales team.

SOLUTION

How did you select this vendor?

In the past, we had been using multiple people and internal people for digital marketing type activities and they were not effective. We wanted to stay local as we enjoy having partners we can meet face to face. We had a few different firms that we looked at but in the end, Sculpt stood out as the clear team we needed. Josh is on the cutting edge of digital marketing tech and has great communication skills. It was also very appealing with their approach and methods to get us where we needed to me.

Describe the scope of their work in detail.

1. Google/SEO: This was a big piece in the space that we compete in. This was around paid search and how we wanted to reach our potential targets. With their ability to understand our business, it allowed the keywords and negative words to be much more effective.

2. Facebook and LinkedIn: This was similar to the first but reaching the people we wanted based on titles and locations, all while creating the ads and copy to be effective and continue to monitor.

3. Drift: This was the implementation of a chatbot on our website which has proved to be impactful in its short 6-month life.

4. HubSpot: Another software purchase that would allow our Sales and Marketing team to communicate more effectively and report better on our results that will drive our marketing and sales strategies into the future.

What was the team composition?

I have worked closely with Josh, the CEO, as well as Arlene our specific Account Manager. Josh has been extremely communicative both during and after business hours, basically, when I need help I can count on Josh to get me that answer. Arlene has also been extremely helpful, on-time and communicative with any and all of our needs. I think that they have both went above and beyond what we asked.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

There have been multiple leads from web searches, new web pages, new content, better rankings, and a new CRM. This has been effective.

How effective was the workflow between your team and theirs?

As I said before, Arlene has been nothing short of fantastic with all of our requests. No matter how outlandish they may be, Arlene is there to talk us through it and help us accomplish the task at hand.

What did you find most impressive about this company?

What is most impressive is their willingness to help, and they truly look at our partnership as a PARTNERSHIP. They are not just providing a service, but they are succeeding with us, and we are one team.

Are there any areas for improvement?

At this point, I don't think so. They have been great.

5.0
Overall Score 100% would recommend. This process has been painless and overall fantastic.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    Easy breezy.
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
    There have been minor edits and when they are recommended they are done promptly.
  • 5.0 NPS
    Willing to refer
    I think Sculpt is a great firm for digital marketing with great communication.

Social Media Strategy for Location Mktg. Firm

"It felt like a collaboration with a brilliant friend who was eager to share and help."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
July 2019 - Ongoing
Project summary: 

After an initial discovery session, Sculpt conducted an audit of the client's social media presence. The team offers recommendations based on their strategic analysis.

The Reviewer
 
51-200 Employees
 
Nashville, Tennessee
Winona Dimeo-Ediger
Editor-in-Chief, Livability
 
Verified
The Review
Feedback summary: 

Sculpt's advising has led to increased efficiency and lower social media marketing costs for the client. Clear and rapid communication is consistently maintained, leading to innovation-based collaboration. The team's ability to inject energy and expertise into every deliverable sets them apart.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I am the editor-in-chief of a website that markets cities, states and regions as great places to live, work and visit. We receive more than 11 million visitors annually.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Sculpt?

We were looking to audit and update our social presence. We needed to figure out how to better serve our clients through Facebook marketing, how to grow our audiences and follower counts, and how to define and amplify the digital voice of our brand.

What were your goals for this project?

We wanted to grow our social media audiences, and more specifically, we wanted to make sure those audiences align with our target audience (millennials who are interested in relocation and travel).

We wanted to streamline the way we use Facebook ads in order to increase engagement and get more bang for our buck, and also take some of the pressure off our in-house team to come up with an overarching strategy. In the process of overhauling our social presence, we wanted to clarify our digital brand voice and identify some ways we can better connect with readers and potential clients online.

SOLUTION

How did you select this vendor?

I saw a video that Sculpt had produced for one of our clients and wanted to see if they could work the same magic for us. Turns out: yes, they could.

Describe the scope of their work in detail.

We had a 2-hour kickoff meeting where we went in-depth about the current brand voice and social presence, envisioning where we wanted to go from here, what our big goals were and what our challenges are.

This was incredibly helpful for my team and me as we had not really had a chance to do this kind of in-depth branding work before Sculpt came on board, and the way they facilitated the discussion was incredibly inspiring and clarifying (again, this was just the kickoff meeting!).

From there, Sculpt did an in-depth audit of our current social media presence and strategy, identifying what was working, what wasn't working, challenges and opportunities. In our next meeting, we reviewed the audit (which was again incredibly helpful).

Next, Sculpt created a new strategy for us based on the audit and our goals. We had a meeting in which they went over not just the "what" but the "why" — pinpointing the reasons and strategy behind each recommendation and helping us understand the strategy holistically.

I also really appreciated that they gave us recommendations at the crawl, walk and run levels, allowing us to choose how to implement the strategy based on our current team and resources, while letting us envision exactly how we can build toward a bigger goal. We implemented the strategies using our in-house team with help from Sculpt to cover the gaps where we either didn't have the time or expertise to do it ourselves.

What was the team composition?

We had two main team members at Sculpt that we worked with, but our conversations included frequent input from the CEO and other specialists that they brought in to help when needed.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Our project is still ongoing, but I will say right off the bat that working with them has saved us a huge amount of time and money.

One example: we had been posting on Facebook 5-7 times a day, believing this was the best strategy to increase traffic and engagement. Based on their audit of our social channels, Sculpt advised posting just once a day, and changing the way we formatted posts to increase engagement and emotional connection.

We saw traffic and engagement increase with fewer postings while our team instantly saved multiple hours a week that we could then dedicate to other tasks.

How effective was the workflow between your team and theirs?

Sculpt has been very clear and communicative throughout the whole process, and extremely responsive whenever questions arose. The structure of the meetings and check-ins worked great for us, but it was so nice to also have them available to hop on a phone or zoom call when we got stuck or needed clarification on something urgently.

What did you find most impressive about this company?

So many things. I'm going to just list them out:

Very clear communication. From the way they lay out the information in their decks to the way they format solutions in crawl/walk/run stages, everything was communicated clearly.

The way they focus on the task at hand while also thinking and dreaming bigger. We signed up for a social media strategy project with them. What have I gotten out of it? Not just a social media strategy, but some really exciting, big ideas about our brand in general and where we want to be in 6 months, a year, five years, etc. The conversations we had with Sculpt during the course of this project will inform the direction and branding of our company for years to come.

Their genuine curiosity to solve problems and find creative solutions. Yes, we hired Sculpt for a specific project, but I never felt like they were going through the motions of working on a finite project for us; I felt like they truly valued our company and were eager and interested in our unique challenges and goals. Every question we asked was met with genuine curiosity and enthusiasm that was contagious.

Their humble professionalism. Sculpt is really, really good at what they do, but they never treated us like they were on a different level or tried to lord their knowledge/expertise over us. It felt like a collaboration with a brilliant friend who was eager to share and help.

Also, there was a lot of talk in our office after our strategy meeting with Sculpt about how they actually delivered exactly what they said they would, and didn't hide any crucial info or services behind a paywall. Our entire team was extremely impressed by this.

Sculpt made it clear that they could help with certain next steps if we were interested in pursuing them, but they didn't do what so many agencies do, which is giving you 75% of the solution and saying, "you have to pay more to get the last 25%." Sculpt delivered 110%, and then said, "let us know how we can help if you want to do more."

Are there any areas for improvement?

Not that I can think of.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
    Excellent value for the quality of services. We have done one big project with them and a couple small follow-ups and they have always overdelivered.
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Digital Marketing and Video Production for Development Org

"They've been able to capture our humor and laid-back approach to communication, and they're really funny."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Mar. - Dec. 2019
Project summary: 

Sculpt did video production, social media advertising, and CRM consultation as part of a digital marketing partnership. They wrote, directed, and filmed videos and ran Facebook and LinkedIn campaigns.

The Reviewer
 
1-10 Employees
 
Iowa City, Iowa
Tim Carty
Director of Talent Attraction, ICR IOWA
 
Verified
The Review
Feedback summary: 

The first video generated more than a 200% increase in lead capture, and the qualification of the leads has also improved. Sculpt offers a deep understanding of brand details and customer needs, and their team leaders are transparent and easily accessible.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

ICR IOWA is a regional economic development organization that works on business attraction, talent attraction and development, and regional marketing for our seven-county region in east central Iowa. As the Director of Talent Attraction, my job is to find interested candidates and connect them with growing companies and careers here in the region. We're specifically targeting major metros, mostly in the Midwest, and appealing to people on social media with quality of life imagery and video.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Sculpt?

We hired Sculpt to handle our digital marketing strategy. The projects include video (writing, filming, directing, promoting), social media advertising and content, CRM (Hubspot) consultation, and LinkedIn management (strategy, advertising).

What were your goals for this project?

Our goals are, most simply, to promote the region through social media. More specifically, we wanted to drive 500 candidates into our talent funnel and to convert as many as possible into hires for our growing companies. We need people outside of ICR to connect (or re-connect) with what makes this region a special place to live. Sculpt is delivering on every bit of this, and more.

SOLUTION

How did you select this vendor?

In late 2018, we sent out an RFP to pre-selected local marketing agencies. We told them our budget and a few ideas that we had in mind. We also told them our very specific goals. We received four responses to our RFP and had follow-up meetings with each of the agencies.

We selected Sculpt because of their creativity, willingness to try new things, track record for success, and deep understanding of our brand and its tone. When we stacked up the four agencies, the answer became very clear that Sculpt was the right choice for this job.

Describe the scope of their work in detail.

Upon selecting Sculpt as our agency, we had a series of pre-launch meetings to discuss their ideas and ours, make sure they had an intimate understanding of our target markets and prospects, select platforms, and whiteboard our goals.

We launched with a few test ad campaigns on Facebook to gauge the markets that we thought would be best. We learned, in a relatively short time, how to best allocate our budget. Sculpt has been very strategic in this case. We don't have a huge budget, so we need to be sure that we're spending money on the right platforms and in the right markets. Thanks to them, we are.

Then, we shot a video that we have been using on Facebook and LinkedIn. Sculpt wrote, directed, and filmed the video, and it has been a tremendous success.

Now, as we look into what's ahead, we're able to capitalize on the success of the video and put more together. The way the contracts are structured with Sculpt (based on a detailed points system), we have the ability to shift our strategy based on success we're seeing. They haven't locked us into anything but rather helped us build on current and past efforts that have been working well. I've never worked with an agency that structures their contracts this way.

What was the team composition?

We work closely with many people on Sculpt's team, including their CEO, designers, creative team, writers, and video producers, but our main point of contact is our project manager, Arlene. Arlene is keeping everyone on the same page as we move and make decisions quickly. She deeply understands our needs, goals, and work styles, and has become an invaluable member of our team. The response time from Sculpt has been shockingly fast. They're able to meet when we need them. They answer emails promptly. They keep us aware of success and let us know when something needs to be tweaked. The process has been flawless.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The results of our campaigns have been very impressive. Since we launched our first video, we've seen an over 200% increase in lead capture. We've passed our six-month goal in three months and show no signs of slowing down. Additionally, the leads that we're getting are more qualified than ever before.

How effective was the workflow between your team and theirs?

Arlene, our project manager, is amazingly reachable. She's able to answer, or find an answer, to our questions really quickly. She manages workflows in our CRM (HubSpot) and communicates clearly, which is important since we're not professional marketers. We chose to communicate through email, which is easiest for us, but on the backend of the program, the team at Sculpt uses Slack to keep everything in line.

What did you find most impressive about this company?

Results aside, Sculpt really, really understands our brand. It's extremely important that we have an agency that knows how to talk to our targets and prospects because we have a very specific tone in how we communicate. They've been able to capture our humor and laid-back approach to communication, and they're really funny.

The humor is super important to us and the way we communicate. Also, people are shocked at the quality of the video production and have a hard time believing that a local company had that type of writing and producing talent and equipment.

Are there any areas for improvement?

There are always ways to improve, of course, but I can't think of anything that I would change or do differently. Sculpt has been out in front of every question or issue that we thought may arise. In fact, the structure of our organization causes more issues than anything, and Sculpt has found a way to work with it.

5.0
Overall Score Sculpt is absolutely top-notch. They've exceeded every expectation we have ever had.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    Scheduling has been very easy, and Sculpt is available any time we need to call a team meeting.
  • 5.0 Cost
    Value / within estimates
    We gave Sculpt a very specific budget and they've been able to accommodate without cutting corners.
  • 5.0 Quality
    Service & deliverables
    Sculpt's work is smart, well-written, beautiful, and funny.
  • 5.0 NPS
    Willing to refer
    I can't possibly recommend working Sculpt highly enough.

Ongoing Marketing Support for Manufacturing Startup

"They're eager and able to learn quickly. They absorb every piece of information to form a clear and executable strategy."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Jan. 2018 - Ongoing
Project summary: 

Sculpt provides ongoing marketing support. They set the tone for marketing initiatives and priorities, and assist with monthly account management, digital strategy and execution, and content development.

The Reviewer
 
11-50 Employees
 
Woodstock, Illinois
Patricia Miller
CEO, MATRIX 4
 
Verified
The Review
Feedback summary: 

Sculpt is a proactive and effective extension of the internal team. They've not only helped strengthen the brand and messaging, but they help set and reach new goals and standards. They communicate well, are agile learners, and have an impressive array of talent.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I am the CEO and visionary of Matrix 4, or M4. We design, engineer, and manufacture plastic products.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Sculpt?

Sculpt provides ongoing marketing support. They assist in strategy, messaging, branding, public relations, account management, and digital marketing.

What were your goals for this project?

We wanted to strengthen the brand messaging and drive our reach further through new marketing strategies.

SOLUTION

How did you select this vendor?

I have a strong background in marketing and have worked with large marketing vendors in the past. When I joined M4, a startup, I knew we would need a perfect combination of talent and value. Sculpt is exactly that. They operate like a large agency and I knew they could help us make an impact.

Describe the scope of their work in detail.

Our statement of work (SOW) outlines ongoing marketing support. This includes defining strategy, setting tone for initiatives and priorities, monthly account management, digital strategy and execution, content development, and more.

What was the team composition?

The Sculpt team is lean but strong. The founder is engaged when needed but effectively delegates to the team for execution. They're a strong team of creatives for every possible marketing need.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Sculpt has made it possible for us to start collecting data and measuring our brand awareness. They help us set key performance indicators (KPI) and have strengthened our brand and messaging.

How effective was the workflow between your team and theirs?

We meet quarterly, have biweekly progress calls, and share a Slack channel and Google Drive for more informal communication. Sculpt is truly an extension of our own team.

What did you find most impressive about this company?

For a smaller sized agency, their level of talent is outstanding. They're eager and able to learn quickly. They absorb every piece of information to form a clear and executable strategy.

Are there any areas for improvement?

No, we're excited to see Sculpt continue to grow!

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Social Media Strategy for Furniture Retailer

"Their team was very knowledgeable about the social media realm; they knew exactly what our company needed for growth."

Quality: 
4.0
Schedule: 
3.0
Cost: 
2.0
Willing to refer: 
4.0
The Project
 
$50,000 to $199,999
 
Jan. 2015 — Apr. 2018
Project summary: 

Sculpt developed a social media strategy and produced key materials for online growth efforts. They oversaw all metrics and account activity and created plans for creating an online community.

The Reviewer
 
501—1,000 Employees
 
Muscatine, IA
Manager, Media and Events, Furniture Retailer
 
Verified
The Review
Feedback summary: 

The strategy for social media growth resulted in a significant increase in overall engagement. Sculpt’s work led to a larger community for communication with relevant industry personas. Their team had extensive knowledge, and their creative work reflected their bright ideas. 

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I’m the media and events manager for a workplace furniture manufacturer and retailer.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Sculpt?

We needed help in developing a social media strategy. We wanted them to manage our metrics, creatives, and campaigns.

What were your goals for this project?

We wanted our brand presence to increase on social media channels. Ultimately, our goal was for our community to grow on Facebook, Instagram, LinkedIn, and Twitter to connect with industry influencers.

SOLUTION

How did you select this vendor?

We wanted a local, young and engaged firm. With this criteria, Sculpt was our first choice.

Describe the scope of their work in detail.

Sculpt created campaigns for product launches, developed, managed, and executed all writing and creative materials. They handled all metrics, followers, advertising, and calendars.

What was the team composition?

We had a dedicated account manager and between two-four other team members from the Sculpt team. The team they assigned us had a high turnover rate, and we had to re-introduce our company and project multiple times throughout our three-year relationship.  

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Our follower count and overall online engagement increased, which was critical to our success in the social media realm. We were able to form a better online community.

How effective was the workflow between your team and theirs?

We worked together well; they provided a bright, solid team of writers. They produced a great creative with analytics to match.

What did you find most impressive about this company?

Their team was very knowledgeable about the social media realm; they knew exactly what our company needed for growth. Additionally, they were very responsive.

Are there any areas for improvement?

Having a better understanding of our industry would have benefitted our project. Also, better communication during transitional periods would have been helpful.

4.0
Overall Score
  • 3.0 Scheduling
    ON TIME / DEADLINES
    It was sometimes difficult to align our schedules for meetings.
  • 2.0 Cost
    Value / within estimates
    Their price is more expensive than other firms.
  • 4.0 Quality
    Service & deliverables
    They produce good work.
  • 4.0 NPS
    Willing to refer
    Yes, they did good work for us.

Social Media Marketing Tests for Education Company

"Sculpt was thoughtful in their communication with us, and the team was always incredibly well prepared." 

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Mar. - Apr. 2018
Project summary: 

Operating with quick turnaround requirements, Sculpt developed and implemented a social media marketing campaign to gather preliminary data on a projected new product launch.

The Reviewer
 
1,001-5,000 Employees
 
Iowa City, Iowa
Jonna Higgins-Freese
Program Director, New Product Development, ACT, Inc.
 
Verified
The Review
Feedback summary: 

Sculpt worked quickly and thoroughly to execute the detailed plan. Engaged and transparent, the team provided regular updates, experienced assistance in troubleshooting and issue resolution, and candid assessments of campaign results.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I am a product manager in the new product development sector of our company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Sculpt?

We hired Sculpt to rapidly design and implement a social media marketing campaign that would help us test our ability to promote a new product in a new market.

What were your goals for this project?

The goals were to determine the cost per conversion and observe any trends over a six-week period as we tested new content and platforms.

SOLUTION

How did you select this vendor?

Of the three vendors we spoke with, Sculpt seemed best able to quickly implement a high quality solution. They were also reasonably priced.

Describe the scope of their work in detail.

Sculpt developed and deployed a detailed social media marketing plan. Exceptionally collaborative and communicative, they held three or four in-depth conversations with the entire team and myself to develop the plan and ensure the goals were on target. They then provided weekly updates. Sculpt worked closely with several internal teams and another vendor to troubleshoot and resolve an issue regarding the site design and its impact on analytics.

What was the team composition?

The Sculpt team included the team leads, a content developer, and an individual responsible for executing the plan.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

In addition to obtaining reliable data, their efforts significantly reduced costs per click and per conversion. Sculpt was open and articulate about what had worked and, most importantly, frank about what hadn’t worked. They also helped us determine how we could interpret the data going forward.

How effective was the workflow between your team and theirs?

The workflow was extremely effective. Sculpt was thoughtful in their communication with us and the team was always incredibly well prepared.

What did you find most impressive about this company?

They offered deep knowledge, thoughtful strategy development, and impeccable execution.

Are there any areas for improvement?

We experienced no areas needing improvement.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Social Media Marketing for Bank

"They convey the "human" element incredibly well and deliver content that people really care about."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
Oct. 2017 - Ongoing
Project summary: 

After conducting an audit, Sculpt developed a marketing strategy and created advertisements on Facebook, Twitter, LinkedIn, Instagram, and YouTube.

The Reviewer
 
501-1,000 Employees
 
Iowa City, Iowa
Lynda Whittle
SVP of Marketing, MidWestOne
 
Verified
The Review
Feedback summary: 

Sculpt's marketing strategy has increased exposure and customer engagement. Their team developed a thorough understanding of the business and its audience. Their ability to bring a human element to advertisements stands out.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I am the senior vice president of marketing at MidWestOne Bank.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Sculpt?

We needed a social media strategy to support content development and engagement. Our advertisements didn’t feel organic/authentic and weren’t working. We wanted to increase engagement with prospective and existing customers and existing through our social media.

SOLUTION

What was the scope of their involvement?

Sculpt first conducted a social media audit to understand our company, our goals, and locations (as we are in five different states). They primarily focused on our community involvement in Iowa City where our headquarters is located. Their team discussed and planned with us a strategy to help us grow on all channels, increase engagement with our audience, and develop engaging content for all demographics and regions.

Then, they developed our marketing strategy using 3 different key areas: financial literacy, community involvement, and integrating a human element. Sculpt made sure our audience was engaged with our advertisements on Facebook, Twitter, LinkedIn, Instagram, and YouTube.

What is the team composition?

We work with their CEO and an account manager.

How did you come to work with Sculpt?

When I was working for a different company, a college recommended them to me. They were a startup working with schools and local businesses. They were the right fit for us, as we wanted to get away from our failing large-scale, corporate media. We contacted Sculpt and they gave insightful critiques of our marketing.

How much have you invested with them?

We spend $10,000 per month.

What is the status of this engagement?

We started in October 2017, and the work is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

It has only been a few months, but they’ve significantly increased our audience and engagement thus far; All our channels have grown by double digits.

How did Sculpt perform from a project management standpoint?

Even with all my experience with various agencies, I’ve never known an agency that can manage a project better than Sculpt. We conduct bi-weekly meetings, and they are always 30 –60 days ahead of schedule on content development review and approval.

What did you find most impressive about them?

They take care of absolutely everything and provide all the resources they can.  Their team creates the strategy, comes up with the concept, and executive it wonderfully. They understand our audience and our company extremely well. They convey the "human" element incredibly well and deliver content that people really care about.

Do you have any advice for potential customers?

Don’t overthink your social media and let the agency take control of it. It's not the place to push your products. All the channels are very unique and different. Let the experts do their job.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer
    I would refer them to anyone.

Real Estate Branding and Social Media Consultation

"Our social media impressions, engagement and clicks have all increased dramatically."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
Jan. 2018 - Apr. 2018
Project summary: 

Sculpt helped expand upon brand identity and provided hands-on design work. They also gave social media strategy consultation.

The Reviewer
 
51-200 Employees
 
Iowa City
Heather Gierut
Communications Director, Lepic-Kroeger, REALTORS®
 
Verified
The Review
Feedback summary: 

In only two months, impressions practically doubled, engagement tripled, and clicks quadrupled. Sculpt’s team, who were both easy to work with and critically engaging, helped a small firm’s communication director jumpstart and sustain community recognition and outreach.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I am the communications director for a locally owned real estate company that works with both residential and commercial clients. In my role, I manage the company’s social media and marketing. I also assist our agents with graphic design work, social media maintenance, website auditing and marketing consulting.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Sculpt?

We enlisted Sculpt to help guide conversations between ownership, agents and myself which would expedite the process of establishing a marketing strategy framework.

What were your goals for this project?

We wanted to establish a formal marketing plan for the company to move forward with. Our greatest challenge was launching a new brand that uplifted both the company and our realtors and—at the same time—still portrayed our firm as an educational and informational resource for our community.

SOLUTION

How did you select this vendor?

Sculpt management had previously encountered poor experiences with other vendors in the area and were hesitant about considering another one. However, my having personally known the Sculpt team for many years prompted some initial conversations about goals, challenges and needs. These conversations ultimately led to a working relationship.

Describe the scope of their work in detail.

Josh (CEO, Sculpt) and Emily (Operations Leader, Sculpt) met with me for initial conversations that preceded meetings with the ownership team. There, they discussed themes, goals and challenges to help envision our future partnership. From there, I met with our agents to discuss how the new brand strategy would influence their work. After these initial conversations, Sculpt synthesized our feedback and worked with us to build out brand standards and guidelines, create themes for ongoing social media campaigns, build an editorial calendar and expand on our new logo with mood boards, new fonts and added color.

What was the team composition?

After initial conversations, I worked closely with the managing director and communication designer.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Our social media impressions, engagement and clicks have all increased dramatically since we began implementing Sculpt’s editorial calendar. In just under two months, our impressions have increased 84%, our engagement has almost tripled and clicks have more than quadrupled. We now use clean templates and brand guidelines to consistently post with purpose and meaning. The new direction allows me the time work on agent projects, research blog post topics and invent new, fun ideas for our social media.

How effective was the workflow between your team and theirs?

Working with Sculpt was super easy. They clearly identified a project timeline, set up meetings in a timely manner and—during each meeting—allocated plenty of time for creative brainstorming and collaboration. When building out our new templates, they worked with my own skills and design tools to make future execution seamless.

What did you find most impressive about this company?

They asked challenging questions and took a deep dive into what our brand means for our owners and agents. They challenged our mindsets in a collaborative, effective manner. They were able to meet us where we were and expand from there. Overall, Sculpt met my already high expectations.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
    Right on par.
  • 5.0 Quality
    Service & deliverables
    The increase in our social media activity is a testament to the quality of their work.
  • 5.0 NPS
    Willing to refer
Verification

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Verification Level
Gold
VERIFIED
Business Entity
Business Entity Name
Sculpt, LLC
Status
Active
Jurisdiction of Formation
Iowa
ID
431122
Date of Formation
Feb 7, 2012
Payment & Legal Filings
Bankruptcy
No
Tax Lien Filings
0
Judgement Filings
0
Collections Count
0
Last Updated
Feb 29, 2020
Client Reviews
VERIFIED CLIENT REVIEWS
16
OVERALL REVIEW RATING
4.8
Source
Clutch
LAST UPDATED
March 26, 2020