Socialistics

What evidence can you share that demonstrates the impact of the engagement? 

In terms of ROI, we are getting calls coming into the office which we are tracking through Google Business. We haven’t arrived at the point of analyzing conversion, but it’s something we’d like to do. Their team has been able to lift some of the tasks from my plate, which has been very helpful.

How did Socialistics perform from a project management standpoint?

Although there was a lot of work to be done, Jason, who oversees everything, made the whole process seamless. Anytime there was a problem, he figured out exactly what needed to be done. Every month, Joanna, Ashley, and I meet up to discuss the results from the prior month and any changes we want to make to our spend or advertising. 

What did you find most impressive about them?

They’re passionate about what they do and they care about the client. They are sensitive and truly want to helps us. It isn’t just a business transaction for Socialistics; they actually want to invest in their clients’ companies.

I really appreciate that I am able to tell them when something needs to be fixed. We have an understanding that when there are issues, they should be communicated. They’re always open to constructive criticism, and working with them has been incredibly easy. 

Are there any areas they could improve?

No, nothing I can think of.

What evidence can you share that demonstrates the impact of the engagement?

We were the first medical insurance for pets company that had these types of social media pages for veterinary professionals. Being the first to do this, we didn’t have a successful precedent to learn from. Socialistics took the burden of building that community off of us. 

When we said we wanted to do paid advertising to grow our audience, they ran with it almost instantly. They really took some time to focus on the audience that we wanted with specific tagging and filtering. Within one paid round, We saw over 100% growth within one paid round. We were really happy with it.

How did Socialistics perform from a project management standpoint?

They set us up with Sprout Social so we could review our audience growth, engagement, and regular reporting. We regularly connected with them via email to send and review content. We had regularly scheduled phone calls. They’re a local company and we could meet up in person relatively regularly if necessary.

What did you find most impressive about them?

I’ve worked with a lot of vendors in the past, and Socialistics’ personal touch stands out. 

They want to succeed, and they want to ensure that their clients are having a great experience and succeeding as well. They’re always asking questions about our goals and what we need from them. Since they’re the experts, they make suggestions.

They’re a smaller company, which enabled them to hone in on what we were looking for. We didn’t feel we were one of many clients. We felt very well taken care of.

Are there any areas they could improve?

With every relationship, there’s always going to be a learning period where they are figuring out who we were, what our voice is on social media, and what’s the process for how we get content out there.

When it comes to insurance, there’s a very thin line between this is okay and this is not okay. They had to learn that, but it took very little time for them to get up to speed.

Do you have any advice for potential customers?

Communicate with them. Know what it is you want to do and what your goal is. Listen to them because they are the experts.

What evidence can you share that demonstrates the impact of the engagement? 

Socialistics has been able to increase guest counts annually. Since working with them, there hasn't been a year when the guest count has gone down. Their team added 500 followers to over 12,000 in a short period of time. Also, they increased our database from a couple of thousand emails to 20,000. The initial ramp-up in the first year was critical. We had record sales that we had never seen before.

How did Socialistics perform from a project management standpoint?

Socialistics has provided many different services so it’s hard to generalize their project management. We've used a combination of email and in-person communication. Over the years, communication has depended on the project. Usually, Socialistics has outlined the project and sent the steps as well as deliverables to the team by email. When we've had questions, we've called or emailed them.

What did you find most impressive about them?

Socialistics set the foundation for our entire marketing plan. Once we've established a budget, their team has helped us to get the most bang for our buck. We've spent an appropriate amount of money for a huge return.

Are there any areas they could improve?

I can’t think of anything.

Do you have any advice for potential customers?

Go into the collaboration with an open mind because Socialistics will help their clients navigate digital marketing and find the best way to spend their budget, which may not be what was expected. We've trusted their opinion and it has paid off.