Little Media Agency

BACKGROUND

Please describe your company and position.

I am a Manager of Metpro Limited

Describe what your company does in a single sentence.

Manufacturer & supplier of mechanical & electrical products to the electrical wholesale industry, and bespoke components for OEM businesses.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Little Media Agency to accomplish?

• Increase exposure of the Metpro Group brand
• Support our marketing department's social media activity

SOLUTION

How did you find Little Media Agency?

Online Search

Why did you select Little Media Agency over others?

• High ratings
• Close to my geographic location
• Pricing fits our budget
• Great culture fit
• Good value for cost

How many teammates from Little Media Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Following the establishing of the Metpro Group brand in the market, we enlisted the support of Little Media Agency for their expertise in social media. Initially, there have been no key deliverables outside of the requirement to boost our exposure; a job very well done so far. Moving forwards into 2024, we will be introducing a number of KPIs to monitor our performance, all of which will be reviewed regularly to ensure we're always getting the most out of Little Media Agency's skillsets.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

As mentioned earlier, we had no set measurables to monitor against as the primary goal for Little Media was to boost our online presence. What we can say with assurity is that the positive impact of having the Little Media team on board has been fantastic. 

Despite growing our online reach prior to appointing the agency, the results generated by Sara and her team have dwarfed our own internal efforts, and are a testament to the expertise of the company.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Little Media Agency have always delivered what they say they will, and most importantly, when they say they will. I am in frequent communication with the team, and their weekly schedules and reports are always received to a high standard in a timely manner. 

Our relationship with the team has developed to the point where they very much do feel like an extension of our business, instead of a third party on the periphery. They are open to new ideas being suggested and are just generally a pleasure to work with.

What was your primary form of communication with Little Media Agency?

Virtual Meeting

What did you find most impressive or unique about this company?

Communication. It feels quite rare today to work with a business that really does put the customer first. I have never had an issue contacting the team and I know that they will always let me know if there are any problems.

Are there any areas for improvement or something Little Media Agencycould have done differently?

Nothing springs to mind. I am pleased with their service.

BACKGROUND

Please describe your company and position.

I am the CMSO of RoomSketcher

Describe what your company does in a single sentence.

RoomSketcher has developed software that lets you draw floor plans and create home designs in an online app.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Little Media Agency to accomplish?

• Content Creation for our main social media platforms
• Handle all organic engagement on the platforms
• Engage with users to raise brand awareness

SOLUTION

How did you find Little Media Agency?

Online Search, Clutch Site

Why did you select Little Media Agency over others?

High ratings, Great culture fit, Good value for cost, Company values aligned

What was the size of Little Media Agency’s team?

2-5 Employees

What was your primary form of communication with Little Media Agency?

Virtual Meeting, Email or Messaging App

Describe the scope of work in detail. Please include a summary of key deliverables.

We sought an agency to take over our organic social media, from content creation to engagement. We started with a workshop to determine which social media platforms we wanted to prioritize.

After that, we had weekly meetings to make sure we were all aligned as to what content we as a company was producing (that then should be promoted on SOME), making sure their team was properly trained in our software, and establishing routines and channels for when they needed help e.g. to answer challenging customer questions on the platforms.

Since then, we have moved onto monthly meetings to discuss results / KPIs and ideas for upcoming campaigns and content.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Increase in number of followers on platforms
• Increase in engagement from target audiences

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Little Media always deliver on time and are professional and timely in all their communication.

What did you find most impressive or unique about this company?

I love the size of the company and their authenticity. I like that the person who had our initial conversations is the person who is running the account so that you don't have to explain things all over again.

I also find that they manage to balance how much time should be spent on each platform and that this aligns with our overall goals.

Are there any areas for improvement or something {provider_name} could have done differently?

No I don't think so :-)

BACKGROUND

Introduce your business and what you do there.

I'm the managing director of an engineering and maintenance company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Little Media Agency?

We hired Littel Media Agency to help us with social media marketing.

SOLUTION

What was the scope of their involvement?

Little Media Agency provides SMM services for us, complementing our direct sales force's campaigns. We provide the content, and they make it into communicative pieces that'll work on our social media channels. After that, they report to us on the engagement, including comments on our posts.

In addition, we were focused on the construction industry, where we had our direct sales force approach in person. We've used them to improve engagement and target that sector on social media ahead of us going in person to try and lubricate our sales funnel. When our salesforce engages directly with the target audience, they've already heard of us and know our value proposition.

Moreover, Little Media Agency is responsible for developing creative assets; we give them the copy in text, and they incorporate it with images. They also take care of the visual piece of communication authorized by our marketing manager or me before it's published.

What is the team composition?

I work with two members of their team, including Sarah (Managing Director) and Kurt (Digital Media Manager).

How did you come to work with Little Media Agency?

I found them through online research, and I chose them after speaking to several potential providers. Many of the companies I talked to were more traditional, trying to get us to print things, but Little Media Agency focuses on modern social media and e-marketing.

How much have you invested with them?

So far, we've spent about $10,000 with them.

What is the status of the engagement?

We started working together in September 2021, and the engagement is still ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

They provide me with constant reports on engagement, which certainly helps enrich our new business. We've hardly had to intervene because their work has been great, and they've understood our business.

How did Little Media Agency perform from a project management standpoint?

Their project management is great; Little Media Agency's team is good with communication and sticking to the schedule. In addition, they're very responsive whenever we reach out to them. Regarding tools, we have online meetings with them from time to time.

What did you find most impressive about them?

Their team is professional, understands how social media works, and does what they say.

Are there any areas they could improve?

I don't think there's anything they can improve on.

Any advice for potential customers?

Clearly define what you want to say to your customers, and they'll turn everything into something that works on social media.

BACKGROUND

Introduce your business and what you do there.

I’m the operations director of a hydraulics company that specializes in the distribution of hydraulic components in the UK.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Little Media Agency?

We needed to raise our company’s profile in the marketplace, so we were looking for someone to help launch our brand on four different digital platforms.

SOLUTION

What was the scope of their involvement?

We started with a discussion about the best platforms to launch our advertising campaigns and identified ways to present the content, whether it’d be our products, services, or news about the business.

They then told us that we would have reports on the performance of our ads that contains the traffic, posts engagement, and how successful each post is.

Apart from that, they’re also providing us with video production and scriptwriting as they’re always innovating their approach to coming up with new content.

Moreover, they help us with our Google AdWords campaigns and the continued development of our website. Right now, we’re in the early stages of building an e-commerce site, specifically coming up with the design layout and content.

What is the team composition?

We mainly communicate with Sara (Director), but we would also have two or more people involved depending on the project.

How did you come to work with Little Media Agency?

Little Media Agency actually approached us first to see if we had any interest in their digital marketing services.

We set up a trial period to see how they performed and after three months, we were happy with the results they delivered so our partnership went on from there.

How much have you invested with them?

We spend about £10,000 per year.

What is the status of this engagement?

Our ongoing engagement started in January 2020.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Since partnering with Little Media Agency, we’ve seen an increase in engagement and impression from users, as well as an improvement in our sales.

We’ve also experienced a 60% increase in new potential customers and opened accounts compared to last year, which is a very successful metric for us.

How did Little Media Agency perform from a project management standpoint?

They’re good from a project management perspective. They push the project through and ensure their tasks are delivered on time and on budget.

They’re also very communicative and responsive to our concerns, and are transparent in letting us know the progress of each pipeline. We typically interact through WhatsApp, email, and Google Diary for planned events and deadlines.

What did you find most impressive about them?

We’re constantly impressed with their innovative approach to digital marketing. They do a fantastic job of educating us on how the industry works.

Are there any areas they could improve?

They could possibly offer us some individual training so they can open our eyes to more opportunities in the market.

Do you have any advice for potential customers?

I would advise being open-minded and listening to their ideas. Give them the opportunity to create something on your behalf and trust them to provide your company with success.

BACKGROUND

Introduce your business and what you do there.

I’m a team lead for a private clinic that provides different general practitioner (GP) services. We also provide services related to COVID-19, and we’re located in Birmingham, UK.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Little Media Agency?

We needed help with our social media.

SOLUTION

What was the scope of their involvement?

Little Media Agency is managing our LinkedIn, Instagram, and Facebook accounts, helping us increase our followers and engage better with them. Their scope varies. If we want to push a specific service, Little Media Agency helps us with the ads. Additionally, they do all the research and present their findings, and they help us create content, including video presentations.

What is the team composition?

I’m in contact with two people from Little Media Agency, but there may be more people on their team.

How did you come to work with Little Media Agency?

I’m not sure how we found Little Media Agency. They were already working with us when I joined my current company.

How much have you invested with them?

I don’t have visibility to expenses; my boss handles payments.

What is the status of this engagement?

I’m not sure when we started working with them, but the collaboration is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Little Media Agency has improved the perception people have about our company. Being a private GP, we have to show customers that we’re worth it as a valuable and stable business, and they’re helping us achieve that perception.

They send us monthly reports, on which we can see that the interaction with our followers is increasing. Overall, we’re happy with them because we’re getting responses, and we’re seeing results.

How did Little Media Agency perform from a project management standpoint?

Little Media Agency is great in terms of scheduling. They meet their deadlines and even deliver much earlier than expected. Another great aspect of our engagement is communication. We have monthly video meetings, during which they give us summaries on what’s going on, which areas are stable and which need more pushing, and more. We communicate regularly through email, and they always reply quickly. Additionally, every time we ask them to do something, they do it very quickly.

What did you find most impressive about them?

Little Media Agency is great at communicating. If there’s an emergency, they’re always there to reply, even if it’s out of office hours. We trust them a lot.

Do you have any advice for future clients of theirs?

Work with them because it’s worth it. It’s important to trust the marketing team that you’re working with. They’re trustworthy, can provide advice, and deliver results; they’re absolutely worth it.

BACKGROUND

Please describe your company and your position there.

I am the Managing Director of a web design and search marketing agency in Birmingham.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Little Media Agency?

LMA was contracted to work with us in partnership to support our client on their social media channels.

SOLUTION

How did you select this vendor and what were the deciding factors?

I liked the level of communication LMA gave. They were always contactable, assigned more than one staff member to the client and were open to communicating with the client where they preferred to, in this case, WhatsApp.

Describe the project in detail and walk through the stages of the project.

Content had to change quickly as the government kept updating the rules and it was important that existing and new patients alike were kept informed and confusion minimised. LMA did a stellar job in this regard.

How many resources from the vendor's team worked with you, and what were their positions?

Two key staff members Sara and Kurt. The MD and senior account manager.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The complaint numbers dropped significantly and the clinic received a lot more online bookings from social channels like Facebook.

How effective was the workflow between your team and theirs?

Very effective. The client prefers to communicate with LMA via WhatsApp but we prefer to communicate via email and phone. LMA were excellent in bridging that gap and make for excellent partners for any agencies considering working with them.

What did you find most impressive or unique about this company?

Their level of attentiveness and care is outstanding.

Are there any areas for improvement or something they could have done differently?

I like to think there is always room for improvement but I'd struggle to suggest something here.

BACKGROUND

Please describe your company and your position there.

I am the Social Media Manager for a design company focused on herbs.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Little Media Agency?

We launched our brand in April and we were looking for a team to join our in-house team to create brand awareness for the Brand.

We had them build a customer base on Facebook with loyal consumers, together with creating awareness and engagement on Twitter.

What were your goals for this project?

The goal for the project was to create brand awareness and be active on all social media platforms without hiring internally. We also wanted to create a club for our most loyal customer base.

SOLUTION

How did you select Little Media Agency?

Little Media Agency reached out to us and after the initial meetings we loved Sara and the team.

Describe the scope of their work in detail.

Little Media Agency was to raise awareness of Social Media, increase engagement, brand awareness, and create a community. Lastly, they were responsible for creating online leads.

What was the team composition?

I worked closely with Sara and other teammates.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Little Media Agency build us a community with great engagement, increase awareness, and a solid Twitter following.

Since we were posting alongside from our in-house team, I can not provide numbers. All I can say is that we are happy with their work and we have accomplished everything we wanted and more.

How effective was the workflow between your team and theirs?

We had easy communication and the team was very responsive!

What did you find most impressive about this company?

I appreciated the team dynamic, the constant communication, and the openness to new ideas. Little Media Agency worked hard to follow our guidelines and was always on time.

Are there any areas for improvement?

We were satisfied with their work and I can only recommend Little Media Agency.

BACKGROUND

Introduce your business and what you do there.

I’m the director at Hipposerve Digital Services. We’re a web hosting company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Little Media Agency?

We were a startup with a quite specific brand. In using web hosting companies for years, I discovered how technical-oriented they were and how that scared and stopped people from using them. We wanted to promote a friendly brand so we approached Little Media to develop and promote it.

SOLUTION

What was the scope of their involvement?

We wanted to make a brand that appeared fun and happy, that our people enjoyed working here. The project itself was to create social media content for Twitter, Facebook, and LinkedIn. The goal of these posts was to convey facts about our company, current offers, and our products in an accessible way. All of their work is organic right now. We’ll lead into the paid stuff as we find our niche. Already, we’ve seen that Twitter and LinkedIn are better for us through the monthly reports they offer. This helps us see where things are working well and where the best places to spend our money are.

In terms of whose creating stuff, it’s been a mixture. We gave them basic stuff in the beginning, writing for characters and using color schemes we created. Then, they started taking snippets from our blog and making video clips for us. They’ve also done their own research around the topic and building them into our content. The people we work with on their side love to create stuff. We’re enjoying what they’re producing.

What is the team composition?

They have Sara (Director) at the top, who I deal with on a day-to-day basis. She actually had us do some web hosting for them as well, so it’s been a two-way partnership. They’ve also assigned Jack (Digital Marketing Assistant), as our creative agent, developing our deliverables. He’s good with the cartoon-esque side of things, which is exactly what we want.

How did you come to work with Little Media Agency?

When the Coronavirus quarantine started here we literally couldn’t leave the house so I joined up with a business coach on Google to get some business training. Sara was presenting on social media training during a webinar and I contacted her.

How much have you invested with them?

We spend £500 per month ($666 USD) with them.

What is the status of this engagement?

We’ve been working with them since June 2020. We’re tailoring the work now since we’ve found which works for us the best. Right now, we have people waiting in a local business group for our next post. They’re excited about the creative we’re sending out.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’ve seen great increases in engagement frequency on Twitter and LinkedIn, though not as much on Facebook so we’re pulling back from that platforms. Engagements are increasing each month. Leads and conversions and web traffic have all started to increase as well. They told us it wouldn’t happen instantly and we’re now starting to see growth.

How did Little Media Agency perform from a project management standpoint?

I’ve had to do very little in terms of project management. They produced a portfolio of their process and what they were going to do at the start, as well as the timeline it would take. Breaking it down month-by-month, we schedule what posts they’re going to make. We have an ongoing process, not a series of major projects, so they work through a straightforward set of procedures. It works for them and it’s simple for me. We’re moving forward nicely.

Prior to the pandemic we would have communicated face-to-face but now we’re doing monthly Zoom meetings. We also send emails back and forth to manage little things. For example, a post went out incorrectly describing our prices and they fixed it after a quick email to them. They have great turnaround times.

What did you find most impressive about them?

They’ve listened to what I wanted. I probably didn’t convey it in the best possible way but they got into it, researching our industry and pulling information from my website. The posts they’ve created look like they were created by my company, from the color scheme to the font. It doesn’t look like it’s an add-on.

Are there any areas they could improve?

I’d love to have some face-to-face training and an opportunity to meet the people working on our project in-person. I understand that can’t happen yet, but they do offer those in-person opportunities during non-pandemic times.

Do you have any advice for potential customers?

Have a clear idea in your mind of the message you want to get across. Mine was quite clear and they were able to execute. Don’t be scared to say you’d like to change something, either. They’ll respond well to it. Also, know your target audience and selling points, otherwise you may be disappointed in what they produce. They can’t read minds, after all.

BACKGROUND

Introduce your business and what you do there.

I’m the owner and director of a company that deals with helping mothers with postnatal care.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Little Media Agency?

I didn’t have any social media presence, so I hired them to help with that aspect of brand building.

SOLUTION

What was the scope of their involvement?

I was supplying the content, and they would package it so it could be posted on various social media platforms. She scheduled and posted ads for Facebook and Instagram. From there, they would also reply and engage with customers. Additionally, she would actively use the account to like and comment on other content related to our services.

What is the team composition?

I work directly with the owner of the company.

How did you come to work with Little Media Agency?

I found her through an ad on Google. She was the only one that was willing to run ads, post content, and handle follower engagement. They also had great reviews.

How much have you invested with them?

We spent just about £6,000 (approximately $7,490 USD).

What is the status of this engagement?

We worked together from July 2019–April 2020. I had to put this on pause because of COVID-19, but I hope to pick the partnership back up again in the future.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

They helped build brand awareness by implementing strategies and aesthetic content. She tapped into what my followers want and need to best position us to share content with others. That made my brand look accessible and engaging. I technically had a brand already, but they really solidified it with an online presence. We saw significant growth in followers on each platform completely organically.  

How did Little Media Agency perform from a project management standpoint?

Everything was seamless. We talked about our strategy every month while examining engagement reports. She would give recommendations on best practices while still listening to my needs. 

What did you find most impressive about them?

Her attention to detail and willingness to implement content that fits our needs while abiding by best practices were most impressive. 

Are there any areas they could improve?

We didn’t run into any problems. 

Do you have any advice for potential customers?

Understand what you want for your business. Having a direction will make their jobs easier.

BACKGROUND

Please describe your company and your position there.

New Players Poland specialises in business coaching and consultancy for large companies around the world. I'm one of the directors and trainers.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Little Media Agency?

We hired Little Media Agency to helps us raise the awareness of the business and introduce our new products to the market. We needed help with managing our social media channels and marketing.

What were your goals for this project?

To increase awareness of our business and products and eventually increase the number of inquiries.

SOLUTION

How did you select this vendor?

Word of mouth

Describe the scope of their work in detail.

Little Media managed our Facebook, Twitter and LinkedIn. They created branded posts and videos as well as blogs and articles. They managed to provide most of the content and gave suggestions on what we need to improve our digital marketing.

What was the team composition?

We worked closely with the director of Little Media Agency.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Over 3 years, we went from zero awareness to the stage where our clients know about us and regularly engage with us on social media. One of the things I value the most is the level of professionalism and creativity. Little Media's team always comes up with new ideas for graphics and short animated videos. Every post is always high quality and designed according to our branding guidelines.

How effective was the workflow between your team and theirs?

The communication has been great. Little Media has never missed the deadline and always kept in touch about the progress of the campaign.

What did you find most impressive about this company?

Their level of communication and professionalism stood out to us.

Are there any areas for improvement?

No