Top Naming Companies in the United States
Naming a company, product, or brand is one of the highest-stakes creative decisions a business makes — and it's more technically demanding than it looks. A strong name has to clear trademark searches, work across digital domains, travel across languages and cultures, and still say something meaningful about what you do. The United States has a concentrated cluster of naming specialists, with firms anchored in New York, Los Angeles, San Francisco, and Boston serving clients from early-stage startups to Fortune 500 rebrands.
U.S.-based naming agencies combine linguistic research, trademark screening, and brand strategy into a process that typically runs six to 12 weeks, depending on scope. Clutch verifies every agency through structured client interviews so you can compare firms on actual delivery. Start with global naming companies on Clutch, explore naming companies in New York, or browse U.S. branding agencies if your project extends beyond the name itself.
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$10,000+$200 - $300 / hr2 - 9Serves United StatesServices provided
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See all 85 projectsRiver + Wolf is a branding agency offering services such as brand naming, brand strategy, and trademark assistance. They are highly praised for their strategic thinking, professionalism, and timely delivery, with 100% of reviewers noting their impressive project management and communication. Their expertise in brand development and corporate identity has consistently satisfied clients, earning them a perfect satisfaction rating across all reviews.
$10,000+$300+ / hr10 - 49Serves United StatesServices provided
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See all 117 projectsCatchword is a branding agency renowned for its expertise in brand naming, brand development, and visual identity design. They consistently receive high praise for their creativity, strategic thinking, and exceptional project management, with approximately 95% of reviews highlighting these attributes. Clients commend Catchword's tailored approach, understanding of brand strategy, and seamless integration with client teams, resulting in successful brand positioning and identity development.
UndisclosedUndisclosed2 - 9Serves United StatesServices provided
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See all 25 projectsThe Naming Group is a branding agency specializing in corporate branding, brand identity development, and naming strategy. With an impressive track record, all reviews for The Naming Group are overwhelmingly positive, highlighting their expertise, efficient project management, and ability to deeply understand client needs and vision. Approximately 100% of reviewers commend their strategic approach and creative excellence, making them a unanimous favorite among clients.
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$10,000+Undisclosed2 - 9Grand Rapids, MI
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See all 4 projectsPeopledesign is a branding and marketing agency known for delivering comprehensive branding strategies, including brand identity development, visual identity design, and brand positioning. With 100% positive feedback, clients consistently praise their thoughtful process, deep understanding of client needs, and effective project execution. Their work has led to successful product launches and increased engagement, demonstrating their expertise in branding and corporate identity development.
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$10,000+$150 - $199 / hr2 - 9Long Beach, CA
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See all 2 projectsLost Horse Labs is a design and development agency known for its meticulous attention to detail and commitment to customer satisfaction. With 100% positive feedback, clients praise their ability to align with budgets and culture, with 50% specifically highlighting their dedication and professionalism. They excel in creating merchandise designs and developing state-wide applications, showcasing flexibility in project scope and communication methods.
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$1,000+$150 - $199 / hr10 - 49Phoenix, AZ
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See all 13 projectsAidan Taylor Marketing is a comprehensive branding and marketing firm specializing in Brand Strategy, Corporate Identity, Logo Design, and Visual Identity Design. They receive overwhelmingly positive feedback, with 100% of clients praising their project management and communication. Clients frequently highlight the company's ability to deliver exceptional results, tailored solutions, and strong alignment with client values, contributing significantly to brand development and increased revenue.
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$50,000+$150 - $199 / hr10 - 49Topeka, KS
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See all 1 projectsBANKTASTIC is a marketing strategy company specializing in website development and strategic planning for financial institutions. They consistently receive positive feedback, with 100% of reviewers praising their industry knowledge, communication, and ability to deliver projects on time. Clients appreciate their alignment with company values and dedication to understanding and exceeding project goals.
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$1,000+$150 - $199 / hr10 - 49Washington, DC
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See all 1 projectsStudiio Box is a media production company that excels in creating promotional videos and provides comprehensive project management. The reviews highlight their professionalism and client-friendly approach, with 100% of feedback noting satisfaction with their ability to exceed expectations. Their work significantly impacted a fundraising event, raising over $4,000 in three hours compared to $1,700 previously.
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$1,000+$100 - $149 / hr2 - 9Arlington, TX
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See all 6 projectsAdvent Trinity Marketing Agency is a comprehensive digital marketing firm specializing in web design, SEO, and social media marketing. The agency has consistently received positive feedback, with clients highlighting their excellent communication and project management. Approximately 100% of reviewers appreciated their professionalism, transparency, and ability to significantly enhance online presence, resulting in measurable business growth.
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$25,000+$50 - $99 / hr50 - 249Fayetteville, GA
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See all 3 projectsSeraro LLC is a comprehensive IT development company specializing in healthcare technology solutions, including hospital management systems, patient portals, and e-commerce platforms. The overall feedback from clients highlights their strong project management skills and domain expertise, with approximately 90% of reviewers praising their proactive approach, transparency, and ability to meet complex project needs, although some clients noted initial challenges that were promptly addressed.
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$10,000+$100 - $149 / hr2 - 9York, PA
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See all 11 projectsNOVO is a branding and marketing company specializing in brand development, corporate identity, and visual identity design. Across reviews, NOVO consistently receives positive feedback for its professionalism, creativity, and ability to align brand strategy with client objectives, with over 90% of clients highlighting their responsiveness and strategic execution. The firm is praised for its ability to quickly grasp complex concepts and deliver impactful brand solutions.
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$10,000+$150 - $199 / hr2 - 9Charlotte, NC
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See all 7 projectsNiceDay is a branding agency specializing in brand identity development, visual identity design, and corporate branding. With overwhelmingly positive feedback, 100% of reviewers praised their collaborative approach and attention to detail. Clients consistently highlighted their ability to craft compelling brand strategies and visual identities that resonate with target audiences, showcasing their expertise in brand development and identity creation.
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$5,000+$100 - $149 / hr10 - 49Minneapolis, MN
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See all 2 projectsProspectr Digital is a lead generation and digital marketing firm that excels in providing high-quality prospects, as evidenced by their track record of improving client conversion rates significantly. Notably, 100% of reviewers praised their effective communication and the quality of leads, highlighting their instrumental role in business growth and their friendly, trustworthy work ethic.
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$10,000+$200 - $300 / hr2 - 9Gahanna, OH
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See all 7 projectsBrave Little Beast is a branding agency renowned for its expertise in brand identity development, logo design, and brand strategy. Their clients consistently highlight their ability to elevate corporate branding and visual identity design, with 100% of reviews praising their responsiveness and collaborative culture. Additionally, their strategic approach to brand positioning and cohesive brand development receives unanimous acclaim from clients.
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Undisclosed$100 - $149 / hr2 - 9Menomonee Falls, WI
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See all 1 projectsNAVEO Marketing is a digital marketing agency specializing in SEO and PPC services. The company is praised for its comprehensive marketing strategies and effective communication, with 100% of reviewers noting significant improvements in search rankings and visitor traffic. Despite occasional personnel changes, clients commend their ability to maintain consistency and quality in deliverables.
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$5,000+$150 - $199 / hr2 - 9Needham, MA
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See all 4 projectsKaminsky Brand Group excels in brand strategy and development, providing services such as corporate branding and digital marketing. With a 100% positive feedback rate, reviewers highlight their exceptional communication and deep industry understanding. They have significantly enhanced clients' market share and branding presence, showcasing their expertise in branding and digital strategies.
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$5,000+$100 - $149 / hr2 - 9Washington, DC
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See all 4 projectsMartinez Calderon Co. is a branding and marketing company specializing in brand identity development, visual identity design, and brand positioning. With 100% positive feedback, clients commend their cultural alignment, professionalism, and personalized approach to projects, enhancing corporate branding through comprehensive strategies beyond basic needs like logo design. The company effectively leverages cultural values and technical expertise to deliver consistent branding across various platforms.
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$5,000+$100 - $149 / hr2 - 9Loudon, NH
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See all 11 projectsWindhill Design is a versatile IT services company offering web design, hosting, and email support. The company is highly praised for its responsiveness, effective communication, and seamless project execution, with 100% of reviewers noting positive experiences. Clients appreciate their attention to detail and ability to meet deadlines, which has contributed to long-term successful partnerships.
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$50,000+$200 - $300 / hr10 - 49New York, NY
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See all 4 projectsPresciant is a branding and marketing company specializing in brand strategy, brand positioning, and corporate identity development. Reviews indicate a 100% positive feedback rate, emphasizing their expertise in brand messaging and corporate branding. Clients commend their professional project management and senior-level involvement, citing their ability to deliver strategic insights and remain responsive to client needs.
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$25,000+$100 - $149 / hr10 - 49Houston, TX
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See all 1 projectsSQUARE43 is a dynamic marketing agency specializing in performance marketing, marketing automation, and operations. Reviews highlight their expertise in email, social media, and content marketing, with a focus on increasing traffic, conversions, and engagement rates. Clients commend their efficiency and responsiveness, though some suggest offering service packages. The feedback is overwhelmingly positive, emphasizing effective strategy implementation and impressive ROI.
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$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
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See all 2 projectsSubverse Multimedia is a branding agency specializing in brand identity development and logo design. With 100% positive feedback, clients commend their outstanding quality and attention to detail in crafting visual identity designs. Subverse Multimedia’s approach to corporate branding involves understanding client goals and maintaining strong communication, ensuring a tailored, strategic marketing outcome.
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$10,000+Undisclosed2 - 9Fairfax, VA
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See all 3 projectsArillic is a branding agency specializing in brand identity development, corporate branding, and marketing strategy. Their clients commend their tailored approach and commitment to understanding unique business needs. With 100% positive feedback, clients highlight Arillic's effective project management and the seamless integration of their team with client operations, resulting in successful brand positioning and increased client engagement.
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UndisclosedUndisclosed2 - 9Little Rock, AR
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See all 2 projectsRock City Digital is a digital agency specializing in website creation, photography, and videography. Reviews indicate a 100% positive feedback rate, with clients praising their seamless project management, timely delivery, and ability to capture company culture and personality. Clients commend Rock City Digital for their strong communication and partnership approach, embodying their clients' visions effectively.
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$25,000+Undisclosed2 - 9Seattle, WA
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See all 1 projectsA Small Studio is a UX and product design agency known for its strong partnership approach, effectively acting as an extension of client teams. Their commitment to delivering comprehensive design solutions, including research, prototyping, and user testing, has earned them positive feedback from clients, with 100% of reviews highlighting their flexibility and receptiveness to feedback.
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$5,000+$100 - $149 / hr10 - 49Reston, VA
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See all 3 projectsTGD Creative Strategies & Solutions specializes in Brand Identity Development with a focus on comprehensive rebranding efforts, including Logo Design and Corporate Branding. They provided six website and ten logo design options, offering a tailored approach informed by client feedback. Notably, 100% of the feedback was positive, highlighting their responsiveness and impressive project management.
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$1,000+$100 - $149 / hr2 - 9Portland, OR
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See all 8 projectsBridge City Media is a video production company highly regarded for its professional video creation and editing services. Consistently delivering projects on time and within budget, they have received 100% positive feedback across various industries. Clients commend their exceptional communication skills, collaborative approach, and the ability to capture compelling narratives, ensuring seamless project execution and high-quality outcomes.
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$25,000+$150 - $199 / hr10 - 49Baltimore, MD
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See all 2 projectsOrange Element is a versatile branding and marketing agency that offers services including website design, social media strategy, and content creation. The company is highly praised for its effective project management and strong communication, with 100% of reviews reflecting positive feedback on their collaborative approach and responsiveness. Clients commend their ability to create user-friendly and aesthetically appealing platforms, resulting in enhanced brand visibility and recognition.
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$1,000+$100 - $149 / hr2 - 9Chicago, IL
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See all 5 projectsCostello Communications Inc. is a comprehensive design agency specializing in branding, web design, and print solutions. Across their reviews, 100% of clients commend their superior design skills and strong project management capabilities, with notable praise for their responsiveness and creativity. Jim Costello, the owner, is frequently highlighted for his exceptional design insight and ability to deliver cohesive, aesthetically pleasing solutions tailored to each client's unique needs.
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UndisclosedUndisclosed2 - 9Minneapolis, MN
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See all 7 projectsCompass Design Inc. is a branding agency specializing in Corporate Identity, Logo Design, and Brand Development. The company consistently receives positive feedback, with approximately 100% of reviewers praising their creativity, effective communication, and timely delivery. Clients appreciate their attention to detail and ability to enhance brand engagement and visibility.
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$1,000+$150 - $199 / hr2 - 9Evanston, IL
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See all 2 projectsStudio Pax is a branding agency specializing in Brand Identity Development, Logo Design, and Visual Identity Design. With 100% positive feedback, clients praise their ability to capture the essence of a company's mission through thoughtful brand development and strategy. Reviewers appreciate their collaborative approach and the impressive alignment with corporate values and project goals.
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$5,000+$100 - $149 / hr2 - 9Montgomery, TX
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See all 8 projectsRed Van Creative is a branding and marketing company specializing in corporate identity, logo design, and visual identity design. The company is praised for its professional and personal approach, with 100% of reviewers highlighting its effective communication and commitment to client success. Clients commend Red Van Creative for its thoroughness, timely responses, and ability to exceed expectations in brand development and strategy.
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$5,000+$150 - $199 / hr10 - 49Miami, FL
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See all 3 projectsCreative Mindworks is a branding and marketing agency specializing in brand identity development, logo design, and visual identity design. According to the reviews, 100% of feedback is positive, emphasizing their professionalism, effective project management, and ability to deliver cohesive branding solutions. Their rebranding efforts, including web design, have generated new business leads and received favorable reception from various stakeholders.
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$5,000+$150 - $199 / hr2 - 9Corpus Christi, TX
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See all 4 projectsItsMoose.com is a digital marketing agency specializing in SEO, social media, and website design. The company is praised for its attentive project management and ability to enhance online presence, with 100% of reviewers noting its strong alignment with client values and needs. However, some feedback indicates pricing concerns.
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$1,000+$50 - $99 / hr2 - 9West Palm Beach, FL
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See all 1 projectsJohnston Marketing Group is a branding and marketing agency specializing in logo design, brand identity development, and corporate branding. Review feedback is overwhelmingly positive, highlighting their efficient execution and seamless communication. Clients commend their ability to capture and translate visions into cohesive brand identities, with 100% of reviewers praising their speed and high-quality results.
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$1,000+$150 - $199 / hr10 - 49Jacksonville, FL
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See all 1 projectsBeson4 is a marketing agency known for its expertise in SEO management and visual identity design, as highlighted by their work in increasing internet leads and optimizing website performance. Overall, reviewers praise their timely project delivery and personalized service, with 100% noting the competence and involvement of their team.
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$25,000+$300+ / hr2 - 9Chicago, IL
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See all 6 projectsSilva Brand is a branding agency specializing in brand development, brand strategy, and visual identity design. Client feedback highlights their exceptional ability to tailor branding solutions, with 100% of reviewers praising their collaborative and innovative approach. They are commended for their commitment to delivering on time and within budget, consistently enhancing brand visibility and engagement across various industries.
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UndisclosedUndisclosed10 - 49Cupertino, CA
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See all 1 projectsNethram is a specialized company focusing on developing web-based call center platforms with telephony and video capabilities. They consistently deliver high-quality outcomes and demonstrate exceptional flexibility and patience. Clients have expressed near-universal satisfaction with their services, highlighting their knowledge, experience, and ongoing customer support.
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$5,000+$150 - $199 / hr2 - 9San Francisco, CA
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See all 1 projects99d Studio is a branding and marketing agency specializing in brand identity development, visual identity design, and corporate branding. Clients commend their ability to transform brand principles into appealing identities, with over 90% of feedback highlighting their strategic brand development and creative prowess. Their efforts have notably contributed to client success, including facilitating successful investor pitches and ongoing project collaborations.
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$1,000+$100 - $149 / hr2 - 9Los Angeles, CA
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See all 3 projectsBrandmagic is a branding agency specializing in logo design and brand identity development. Their reviews highlight a 100% positive feedback rate, with clients praising their ability to create professional visual identities and effective brand strategies. Notably, clients commend Renee for her attention to detail and commitment to client satisfaction, with specific mentions of her efficient communication and dedication to exceeding expectations.
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$1,000+$100 - $149 / hr2 - 9Grand Rapids, MI
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See all 4 projectsLaunch Kit is a branding and digital marketing agency specializing in brand identity development, logo design, and corporate branding. With 100% positive feedback, clients praise their excellent communication skills, creative approach, and subscription-based model, which makes their services accessible. Impressively, 100% of reviewers highlight their ability to match client visions and ensure cohesive visual identity design.
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UndisclosedUndisclosed10 - 49New York, NY
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See all 1 projectsMotivate Design NYC is a comprehensive digital solutions provider offering both marketing support and technical development services. The company is praised for its exceptional collaboration and efficient project management, leading to on-time product launches and exceeded sales goals. Approximately 90% of reviewers highlight their commitment and ability to provide a unified project management structure that merges marketing and technical aspects, enhancing client satisfaction.
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$1,000+$50 - $99 / hr2 - 9Austin, TX
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See all 8 projectsFried Hustle is a branding and marketing agency specializing in brand development, visual identity design, and corporate branding. With a 100% positive feedback rate, reviewers consistently praise the agency's ability to deliver high-quality branding solutions promptly and effectively. Clients highlight their expertise in brand strategy and identity development, with 80% noting their exceptional communication and project management skills.
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$5,000+$100 - $149 / hr2 - 9Denver, CO
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See all 1 projectsMedina Communications is a creative marketing agency specializing in strategic media buys and innovative campaign development. Their expertise in crafting unique marketing solutions is highlighted by their success in securing prime billboard and radio spots, leading to substantial brand visibility and engagement. Review feedback is overwhelmingly positive, with clients praising their responsiveness, creativity, and strategic insight.
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$10,000+$150 - $199 / hr10 - 49Buffalo, NY
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See all 1 projectsFIFTEEN is a creative content development agency specializing in producing photos, videos, and other marketing collateral. Feedback is predominantly positive, with clients appreciating their creativity, adaptability, and collaborative nature. Approximately 90% of the feedback highlights their professionalism and ability to align with client values. Despite initial industry inexperience, FIFTEEN effectively builds lasting partnerships and consistently improves their services.
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$1,000+$100 - $149 / hr2 - 9San Francisco, CA
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See all 9 projectsOMc Design Group is a distinguished branding and visual identity design firm, renowned for its comprehensive services including brand identity development, logo design, and corporate branding. With a high client satisfaction rate, evidenced by overwhelmingly positive feedback, 100% of reviewers highlight their exceptional project management, innovative designs, and ability to translate client visions into impressive brand strategies.
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$1,000+$100 - $149 / hr2 - 9Bakersfield, CA
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See all 2 projectsThe Marcom Group is a versatile agency specializing in branding, web development, and design services. According to client feedback, they deliver high-quality, creative, and comprehensive solutions, receiving overwhelmingly positive reviews. Notably, clients appreciate their project management skills and creativity, with 100% of reviewers mentioning satisfaction with their communication and design capabilities.
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$5,000+$100 - $149 / hr10 - 49Boston, MA
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See all 3 projectsGrant Marketing, a comprehensive marketing agency, specializes in advertising, reputation management, and web development. Reviews reflect a high level of satisfaction, with clients noting significant growth in sales and digital presence. Approximately 90% of feedback highlights their attentiveness to client needs and their ability to adapt strategies effectively, underscoring their commitment to achieving client objectives.
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$1,000+$100 - $149 / hr2 - 9Newark, DE
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See all 2 projectsBRANDSHAPE is a branding and marketing agency specializing in Brand Identity Development, Corporate Branding, and Brand Strategy. With a 100% positive feedback rate, clients commend their attention to detail, responsiveness, and ability to enhance brand positioning through logo design, visual identity design, and effective online marketing strategies. Reviewers frequently highlight their exceptional project management and ability to significantly improve online presence and customer engagement.
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$1,000+Undisclosed2 - 9San Diego, CA
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See all 2 projectsSecond Sight Design is a branding agency specializing in brand development, visual identity design, and corporate branding. They garnered 100% positive feedback, with clients praising their creativity and effective communication. Notable themes across reviews include their ability to deliver unique brand positioning and identity development, significantly enhancing their client's market perception.
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$10,000+Undisclosed10 - 49Gilbert, AZ
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See all 2 projectsPeterman Design Firm is a versatile design and consultancy company specializing in product development, manufacturing sourcing, and strategic business planning. Reviews indicate a 100% satisfaction rate, highlighting their excellent communication, personalized service, and ability to meet deadlines effectively. Clients particularly appreciate their creativity, integrity, and commitment to understanding client needs.
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$1,000+$50 - $99 / hr10 - 49Newark, DE
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See all 2 projectsGrowthScribe is a branding-focused company excelling in Brand Identity Development, Logo Design, and Corporate Identity services. Client feedback highlights their expertise in branding and data management, with 90% of reviews praising their ability to understand client needs and maintain effective communication. However, initial project phases may require patience due to their thorough process-oriented approach.
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$5,000+$50 - $99 / hr10 - 49Beverly Hills, CA
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See all 2 projectsReezalt Creative Agency is a multifaceted firm specializing in social media marketing, SEO, content marketing, and photography. Reviews highlight their adaptability and proactive customer service, with a 100% satisfaction rate from clients. Their projects have resulted in significant engagement increases, demonstrating reliable and experienced project management, although initial communication improvements are suggested.
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$5,000+$150 - $199 / hr2 - 9Rochester, NY
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See all 2 projectsNinety two is a web development company specializing in website building and rebranding, with a notable proficiency in Squarespace coding. The feedback is predominantly positive, highlighting their top-tier branding and responsiveness to revisions. Approximately 100% of reviewers noted their satisfaction with the unique, cohesive website delivered, although some suggested improved communication regarding deadlines.
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List of the Top 15 United States Naming Firms
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$10,000+$300+ / hr10 - 49Oakland, CA
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
85% Branding100% Naming15% Other -
$25,000+$300+ / hr10 - 49New York, NY
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
90% Branding60% Naming10% Other -
$10,000+$300+ / hr10 - 49Littleton, CO
Ability to deliver
38.9/40.020/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
85% Branding70% Naming15% Other -
$25,000+$200 - $300 / hr2 - 9New York City, NY
Ability to deliver
37.3/40.018/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
100% Branding100% Naming -
$10,000+$200 - $300 / hr2 - 9New York, NY
Ability to deliver
37.2/40.018/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
100% Branding100% Naming -
$75,000+$200 - $300 / hr10 - 49Atlanta, GA
Ability to deliver
39.6/40.019.8/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding25% Naming -
$10,000+$200 - $300 / hr2 - 9Brevard, NC
Ability to deliver
36.5/40.016.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
100% Branding100% Naming -
$10,000+Undisclosed2 - 9Berkeley, CA
Ability to deliver
36.2/40.016.4/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding100% Naming -
UndisclosedUndisclosed2 - 9Sausalito, CA
Ability to deliver
36/40.016.2/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding100% Naming -
UndisclosedUndisclosed2 - 9Los Angeles, CA
Ability to deliver
35.9/40.018.8/20 Reviews10/10 Clients & Experience7.1/10 Market PresenceService focus
100% Branding85% Naming -
$75,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
39.4/40.019.6/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding10% Naming -
$25,000+$150 - $199 / hr50 - 249Portland, OR
Ability to deliver
37.5/40.020/20 Reviews10/10 Clients & Experience7.5/10 Market PresenceService focus
55% Branding25% Naming45% Other -
$10,000+$150 - $199 / hr2 - 9Denver, CO
Ability to deliver
36.3/40.016.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
70% Branding50% Naming30% Other -
$50,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
38.9/40.019.2/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Branding10% Naming40% Other -
$10,000+Undisclosed2 - 9Austin, TX
Ability to deliver
35.5/40.016.8/20 Reviews9.8/10 Clients & Experience8.9/10 Market PresenceService focus
60% Branding100% Naming40% Other -
$75,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
38.6/40.018.8/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding10% Naming -
$25,000+$200 - $300 / hr2 - 9Pacifica, CA
Ability to deliver
36.5/40.017/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
100% Branding40% Naming -
$25,000+$150 - $199 / hr10 - 49New Gloucester, ME
Ability to deliver
38.3/40.018.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Branding10% Naming40% Other -
$10,000+$100 - $149 / hr50 - 249New York, NY
Ability to deliver
37.6/40.017.6/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Branding15% Naming40% Other -
$10,000+$150 - $199 / hr10 - 49Annapolis, MD
Ability to deliver
37.8/40.018.6/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
70% Branding10% Naming30% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
38.1/40.018.6/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
55% Branding10% Naming45% Other -
UndisclosedUndisclosed10 - 49Sausalito, CA
Ability to deliver
33.4/40.016.2/20 Reviews9.2/10 Clients & Experience7.9/10 Market PresenceService focus
90% Branding80% Naming10% Other -
$10,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
37.5/40.018/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
80% Branding10% Naming20% Other -
$10,000+$150 - $199 / hr50 - 249New York, NY
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
20% Branding15% Naming80% Other -
$10,000+$150 - $199 / hr10 - 49San Francisco, CA
Ability to deliver
35.5/40.016.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
100% Branding25% Naming -
$10,000+$150 - $199 / hr2 - 9Chicago, IL
Ability to deliver
35.8/40.016.8/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
45% Branding50% Naming55% Other -
$75,000+$150 - $199 / hr10 - 49Milwaukee, WI
Ability to deliver
36.3/40.017/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
60% Branding15% Naming40% Other -
$25,000+$150 - $199 / hr2 - 9Scottsdale, AZ
Ability to deliver
36.7/40.017.4/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
70% Branding10% Naming30% Other -
$10,000+$200 - $300 / hr10 - 49Houston, TX
Ability to deliver
35.4/40.017/20 Reviews10/10 Clients & Experience8.4/10 Market PresenceService focus
60% Branding25% Naming40% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
15% Branding20% Naming85% Other
U.S. Naming Services FAQs
American naming agencies help businesses create names for companies, products, services, sub-brands, and campaigns. A professional naming engagement typically includes:
- Discovery and brief development
- Name generation (linguistic, associative, and constructed approaches)
- Screening and filtering (USPTO database, domain availability, linguistic review)
- Refinement and testing
- Final recommendation with strategic rationale
Some U.S. naming firms also offer trademark filing support and brand identity extensions as adjacent services.
The United States has the world's deepest pool of professional naming specialists. U.S.-based firms have direct familiarity with USPTO filing processes and can coordinate with trademark attorneys — a practical advantage if you're building a brand you intend to protect. They also have native fluency in American English's cultural nuances, idioms, and connotations, which matters when naming for a primarily North American market.
According to Clutch pricing data, U.S. naming projects typically range from $5,000 – $15,000 for a focused single-name engagement to $30,000 – $75,000 or more for a comprehensive company rebrand with multiple name directions, extensive legal vetting, and stakeholder testing.
Furthermore, enterprise rebrands at major agencies can run well above $100,000. Most U.S. naming firms price by project rather than by the hour. Before agreeing to any contracts, make sure to request a detailed breakdown of costs and compare pricing with other providers.
The most important filter is process transparency. Ask how many name candidates they'll generate, what their trademark screening covers (U.S.-only vs. international), and whether they include linguistic review.
Furthermore, it’s also crucial to consider their category experience, team structure, client references, and deliverable clarity — confirm exactly how many names you'll receive at each stage and what the revision process looks like. Browse through Clutch’s vetted directories to find proven firms and assess their client reviews to see how they partner with their clients.
- No trademark screening included
- Very fast timelines (professional naming takes time)
- Overpromising availability without legal review
- No cultural or linguistic review for multi-market brands
- Inability to share any past work
A naming agency that delivers names without at least a preliminary USPTO knockout search is exposing you to legal risk. Do your due diligence well so you don’t end up with headaches and regrets down the road.