Beson4

BACKGROUND

Please describe your company and position.

I am the President

Describe what your company does in a single sentence.

Sales and service of home water purification systems in Florida and Georgia.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Beson4 to accomplish?

• Increase internet leads.
• Get on the first page of internet searches for water purification inquiries.
• Educate people about healthy, clean water and that UDI is a great solution to accomplish this.

SOLUTION

How did you find Beson4?

Can't remember

Why did you select Beson4 over others?

I liked their proposal and thought the cost/benefit was excellent

How many teammates from Beson4 were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

SEO management including keyword growth and website optimization: 

• Regular blogs using key words and associate this with UDI. 
• Develop presence on Facebook, Instagram and Next Door. 
• Measure increase in leads and how many turn into a sale. 
• Product photography for new products. Included these on brochures and for UDI's website. 
• Making improvements to website to increase speed and make it more user friendly both on desktops and mobile devices.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The number of leads per month generated from UDI's website and how many are converted to a sale. We also have a monthly review on our website KPI's like the number of views, ranking of key words utilized to get to UDI's website, etc. A report compares the current month to the previous month and the same time period from last year and shows increases/decreases.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Beson4 has been very good at managing and being on-time with deliverables.

What was your primary form of communication with Beson4?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Beson4 is small enough that you become very close with their team. Their owner, AJ Beson is involved with the UDI account, and their people are highly qualified for the tasks they are assigned.

Are there any areas for improvement or something Beson4 could have done differently?

Not at this time.