Features

App Platforms

  •  IOS
  • Android
  • Web

"The great thing about Yapp is that it was versatile with different operating systems. When we made the app, it worked on both Android and iOS. It also works on tablets now, which is great." — Marketing Manager, Verizon Wireless

Development Tools

  • Online Editor 
  • Template Pages
  • Drag & Drop

"I think they will get more sophisticated in their design and the front-end finishing, but the usability is where I really believe they have the upper hand." — Lead Event Manager, XPRIZE

"The tools were very well designed, as far as being able to manipulate the different menus with basically one click of the edit button and just dragging and dropping. It’s very quick and easy to use." — Marketing Manager, Verizon Wireless

App Management

  • Basic event information
  • Simple and advanced schedules of events
  • Image gallery
  • Twitter handles
  • Ticketing

"As an app admin, it was maybe a two-step process to change a feature and then have the change recognized on the user’s device." — Marketing Manager, Verizon Wireless

Integrations

Vertical Features

  • Wedding planners
  • Conference organization
  • Sports teams
  • Internal corporate operations

Deployment

  • Administrative Monitoring 
  • Easily Track Number of App Users

"The whole system was amazing, and I couldn’t believe that it wasn’t costing me anything but $10." — Marketing Manager, Verizon Wireless

Pricing

Reviews

Sort by
 
Client Interview
Jan 07 2015

Verizon Wireless: Event Application

5.0

Features: 
5.0
Ease of use: 
5.0
Support: 
5.0
Willing to refer: 
5.0
the reviewer
 
$250 - $1,000/yr. spend
 
Telecommunications
 
10,001 + Employees
 
Greater New York City Area
Marketing Manager, Verizon Wireless
Brian Adamek
 
Verified
The Review
Recommendations

The client is the western region marketing team of Verizon Wireless. The client is responsible for coordinating large-scale events for company leaders across the western region of the United States. The client was in need of an application development software that they could utilize without any coding experience. Yapp was able to give the client the tools to develop an app quickly that centralized all necessary event details for their app users. This client found that the free version of Yapp had everything they needed for their first apps to be successful but, because they were so impressed with the basic features, this client has recently upgraded to a more team-oriented subscription plan.

BACKGROUND

Can you please provide a brief description of your company and the role that you play there?

I work for Verizon Wireless, in the western area marketing department. My job is to set up meetings and summits for the different leadership groups around the region. These are large-scale events ranging anywhere from 150 to 350 people.

What is the name of your application, and what is its main purpose?

We put our app together and launched it so people could see the conference location and detailed information about the conference hotel. Conference attendees and app users are able to view transportation information, check-in information, key contacts, and the conference schedule. For conferences with vendors, the vendors can use the app to display their names and contact information. Overall, the app made the conference much simpler because there was no need to print a ton of paper binders.

Please describe your role in the initial app development process and your current engagement with app development or content updates?

I’m fairly tech savvy but this was my first time attempting to build an app. I am the creator of the app and administrator of all the apps we use at our conferences. I manage all information sent through the app, not only loading images, but also content updates that we need to send directly to user’s devices during conferences.

How would you describe your app development skill level, such as beginner, some coding experience, expert, …?

Beginner.

OPPORTUNITY/CHALLENGE

What was the business challenge your company was facing that incited the need for a mobile application, and what was the business goal that you were hoping to accomplish?

What we have done in the past for these meetings is that, when people came in, we had binders with the schedule and instructions for checking in and out of the hotel. The main purpose of the app was to incorporate all of that into the phone, the technology that everyone has.

What app platforms did you want to build an app for? Did it matter to your business whether the app was a hybrid or native app? Which type of app did you build using this software?

The great thing about Yapp is that it was versatile with different operating systems. When we made the app, it worked on both Android and iOS. It also works on tablets now, which is great.

SOLUTION

Did your company have a formal selection process for deciding on a mobile app development software? Was your company considering other software or possibly a mobile app development service provider?

We found Yapp through a Google search. I had no idea exactly what I was looking for, but I knew I wanted something that I could build myself. We initially came across two options. We scrapped the other one because it was a little more difficult, not versatile to multiple platforms, and wasn’t as user friendly as Yapp.

Did you initially begin with the software’s free version or trial period? What pricing plan does your company currently utilize?  

The only thing we paid for initially was the app name, which was $10. We utilized the free version because we weren’t sure if the app was going to work. There were a lot of added features that were in testing phases that Maria Seidman, the co-founder of Yapp, allowed us to use as testing guinea pigs. We really liked the additional features and have recently signed a yearly contract to be able to use all of the features that Yapp has available.

About how long in terms of hours would you approximate it initially took to have an app ready for publication?

I spent a lot of time tinkering around with Yapp, but we could have had an app up in a couple days. However, we had the time, so it was probably after a month of fine-tuning that I was happy with the app we were putting out.

RESULTS & FEEDBACK

Can you speak to the available development tools, such as templates and drag and drop? Were they intuitive and easy to use?

The tools were very well-designed as far as being able to manipulate the different menus with one click of the edit button and just dragging and dropping. It’s very quick and easy to use. As soon as you hit done and update, I could check my phone and the change would be reflected. There was no delay between my computer and my device. I feel like anyone could have done what I was doing.

Does your app utilize any of the available location-based features? Are you satisfied with their functionality?

We didn’t utilize anything location based features, but we expect to in the future.

Can you please speak to the content management system, how do you upload new data or make changes? Have you found the process simple and accessible?

The fact that we had full control of the content management system was great. As an app admin, it was maybe a two-step process to change a feature, and then have the change recognized on the user’s device. It was ridiculously easy to use. If something was added by a user that was inappropriate or unwanted, I could remove it right away.

Are you satisfied with the social media, push notifications, and gamification integration options available?

We integrated social media features at our last conference. Pictures taken throughout the event could be quickly uploaded by the users to Twitter and Facebook. The push notifications were great, if event details changed last minute, I could update all of the app users on the fly through a push notification.

Have you found it necessary to consult any of the company’s available support resources? Was the support useful and accessible?

Maria Seidman, the co-founder of Yapp, and the Yapp team have been great. I had a lot of questions in the beginning phases of development. They were always there. They’re amazing. Maria recently asked us for user feedback. I always felt like Maria and her team were listening to what we were saying, to make Yapp better. Many of those items we suggested are happening. They were always so responsive. They consistently checked in to see how we were coming along, offered suggestions, and coached us to make sure we were utilizing everything Yapp had to offer. The Yapp team went above and beyond to have all the pictures that were taken through the app at the conference extracted and sent to me so I could use them in other formats.

Looking back on the development process, were there any software features and tools that you were really impressed by of which potential buyers should be aware?   

The whole system was amazing, and I couldn’t believe that it wasn’t costing me anything but $10. For me, it was the speed at which I could make changes and the versatility of it. If we needed to move a break, change a room for the next meeting, or notify people that the buses were leaving 10 minutes earlier or later, we were able to do that. Trying to contact everyone and relay information would have presented a huge problem without the app.

Were there any areas of the software that you felt were not intuitive or that you feel could be improved upon?  

We had a great feedback session with Maria Seidman [CEO and co-founder at Yapp] and her team after the event, and a lot of the wish list items that we had have come to pass. We wanted to have a live quiz, and pages that were more versatile as far as adding pictures and text, and that’s been done. The only thing left is having multiple administrators on apps. Now that we have full access to everything that they have, I’m excited to see how we can make it look better. We’ll be able to customize the borders, and the layout page, and just make it completely our own.

We have a few quick questions and, for each question, we ask you to rate the software on a scale of one to five, with five being the best. What would you give the software for ease of use in the development process?

Five.

What would you give the software for quality of features available?

Five.

For support, as in responsiveness, communication, and resources available?

Five.

For cost, as in value for your money and the time dedicated to development?  

Five. Even now that we’re paying for a subscription, several departments of our company are using it and had great things to say about it. You don’t have to pay a huge amount to get a customized app. You can create an app on your own that does nearly as much as a professionally developed app at a much lower cost. I still can’t believe it. What you can do for free is incredible, it still blows my mind.

For overall usability and satisfaction with the software?

Five.

How likely are you to recommend the software to a colleague?

Five. I talk about it to anybody who will listen.

5.0
Overall Score
  • 5.0 Features
  • 5.0 Ease of Use
  • 5.0 Support
  • 5.0 Willing to Refer
 
Client Interview
Jan 07 2015

Event Platforms for XPRIZE

4.5

Features: 
4.0
Ease of use: 
5.0
Support: 
5.0
Willing to refer: 
5.0
the reviewer
 
$250 - $1,000/yr. spend
 
Non-Profit Organization Management
 
11-50 Employees
 
Los Angeles, CA
Lead Event Manager, XPRIZE
Denise Cannon
 
Verified
The Review
Recommendations

The client is XPRIZE a nonprofit incentivized competition organization. This client was in need of multiple applications. One app that they would use throughout their enterprise and another app that would allow their clients to engage with their brand. This client is extremely satisfied with Yapp and plans to continue to build apps for future events. XPRIZE points to Yapp's ease of use as the largest reason for recommendation.

BACKGROUND

Can you please provide a brief description of your company and the role that you play there?

We’re XPRIZE, a nonprofit incentivized competition organization. We launch prizes to solve some of the world’s biggest challenges. At the time that I was working intimately with Yapp, I was the head of events for the organization.

What is the name of your application and what is its main purpose?

We have two apps that we developed with Yapp, and both are proprietary. One is for enterprise use and the other one powered by Yapp we built so that our users could identify with our organization.

Please describe your role in the initial app development process and your current engagement with app development or content updates?

I was an early client of Yapp, and I would say from a client perspective, I played the role of an app architect. I’m not an app architect by training. I worked very closely with the Yapp team and their developers so that we could build wireframes and a structure that worked for my needs. It was largely taking what they already had in place and reskinning some things to make them more brand appropriate. I’ve also been an early adopter of some of their new features. We do quite a big portfolio of events, so between the two apps that I created, they had different needs. As I look to the future, I run two event platforms, and I may be approaching Yapp to build another app. We’re starting discussions to build something proprietary for event professionals.

How would you describe your app development skill level: Beginner, some coding experience, expert …?

Beginner.

OPPORTUNITY/CHALLENGE

What was the business challenge your company was facing that incited the need for a mobile application and what was the business goal that you were hoping to accomplish?

The unique challenge that I faced as head of events was managing different departments and different event owners. They were going out and creating their own apps. They were spending $10,000 a pop and reusing it once. When I saw the Yapp model, I thought maybe purchasing a development cycle and then paying a subscription fee, but democratizing it across the entire organization, would be more economical, and it’s proven to be so.

For what app platforms did you want to build an app? Did it matter to your business whether the app was a hybrid or native app?

Before Yapp, we used an app that was developed using HTML, and it was just terrible for us. We realized we wanted native apps where we didn’t have to worry about usability across different platforms. I have found that native apps work a lot better.

SOLUTION

Did your company have a formal selection process for deciding on a mobile app development software? Was your company considering other software or possibly a mobile app development service provider?

We are consistently approached by other companies and asked to evaluate their app software or services. A lot of them are priced $2,000 an event or even up to $5,000 an event, and you have to redevelop it every time. We’ve developed our Yapps once and it’s completely user friendly. Anyone could program it. Yapp provides great value for us.

Did you initially begin with the software’s free version or trial period? What pricing plan does your company currently utilize?  

We initially tried out the free model. After using it once, and having really great reviews from our users, I approached Yapp and Maria Seidman, the co-founder of Yapp, about doing a white label. I was one of their first clients to do a white label app. We are renewing for another year. Every time Yapp puts out new features, XPRIZE is a first adopter.

About how long in terms of hours would you approximate it initially took to have an app ready for publication?

Our finished product took us about six to eight weeks to complete. We had a large timeframe to develop our app so we continuously thought of new ways to improve it until we needed to push it out.

When was the application published and to which application stores?

We initially published our apps in February of 2014. Both apps are currently available in the app stores.

RESULTS & FEEDBACK

Can you share any success, metrics, or overall results of your application since publication?

Our biggest roadblock has been internal. The Yapp development process is very easy but, sometimes, people don’t want to take the time or put in the effort. Once they get over that initial hump, there’s nothing but positive feedback because the user experience is pretty much seamless. With Windows phones, there’s a weird work-around, but outside of that we don’t need to teach anyone to use it.

The next series of questions is a chance to speak to specific feature areas of the software. If you didn’t use a specific feature area, feel free to say “not relevant.” Can you speak to the available development tools, such as templates or drag and drop? Were they intuitive and easy to use?

We created our own template. Even though Yapp has a free model with a variety of templates, for our white label we created a very small subset so that it only reflected our brand. Our users could not pick themes that weren’t brand relevant, and we did that in the development phase. We do a lot of our own programming as a drag and drop. There’s a decent amount of data input. Then we send documents to Yapp for bulk uploads. We collect the raw data, and they do the uploading for us.

Does your app utilize any of the location-based services? Are you satisfied with their functionality?

We have not yet, but I think we will in the next year.

Can you speak to the content management system, how do you upload new data or make changes? Have you found the process simple and accessible?

Its super easy, I don’t think it could be easier. If you know how to use a computer and drag and drop in [Microsoft] Word and Excel, you can use this. Multiple people have admin rights on their phone, so it’s really easy for our organization to make updates.

Are you satisfied with the social media, push notifications, and gamification integration options available?

We do utilize the administration push notifications, which have been very helpful. I think we’ll get into gamification more in the next year, but to date we’ve had limited integration with that. We haven’t included many social media integrations because our market is largely older and high-level business types so they probably aren’t the types of people who would do a lot of social media sharing.

Have you found it necessary to consult any of the company’s available support resources? Was the support useful and accessible?

I have a great relationship with the Yapp team. They’re very helpful.

Were there any software features or tools that you were really impressed by, of which potential buyers should be aware?

I would say ease of use. I think they will get more sophisticated in their design and the front-end finishing, but the usability is where I really believe they have the upper hand.

Looking back, were there any areas of the software that you felt were not intuitive or that you feel could be improved upon?

I think their front-end design, the ability to be able to modify the placement of images, sizing, and font. These are nitpicky things. They are quickly adding more usability and more features, so I think they’re very responsive.

We have a few quick questions and, for each question, we ask you to rate the software on a scale of one to five, with five being the best. What would you give the software for quality of features available?

Four.

What you give the software for ease of use in the development process?

Five.

For support, as in responsiveness, communication, and resources available?

Five.

For cost, as in value for your money and the time dedicated to development?  

Four.

For overall usability and satisfaction with the software?

Four and a half.

How likely are you to recommend the software to a colleague?

Five. I recommend Yapp all the time.

4.5
Overall Score
  • 4.0 Features
  • 5.0 Ease of Use
  • 5.0 Support
  • 5.0 Willing to Refer
 
Client Interview
Jan 12 2015

Internal Social Application for Large Retailer

4.5

Features: 
4.0
Ease of use: 
4.5
Support: 
4.5
Willing to refer: 
4.5
the reviewer
 
$250 - $1,000/yr. spend
 
Retail
 
1001-5000 Employees
Marketing Manager, Retail Company
 
Verified
The Review
Recommendations

The client is a retailer of footwear and other accessories with more than 100 physical store locations. This client was in need of a way to connect management and employees across all store locations. The client has utilized Yapp to create an app to engage teams socially across all of their store locations successfully. This client is highly satisfied with Yapp and points to the ability to update content in real time as a reason for recommendation.

BACKGROUND

Can you please provide a brief description of your company and your role in the company?

We’re a retail company primarily focused on footwear and leather accessories. We have approximately 100 stores right now, and we’re still growing.

What is the main purpose of the application you used?

Our app is exclusively for internal purposes. It’s a way for us to engage with one another within our company socially.

Please describe your role in the initial development process and your current relationship with the app developer?

The development of the app was a collaborative effort between my team and Yapp. We have a directory that we’ve created containing all of our management team. That’s then updated when there is turnover with store or district management. We also have a customized recognition portal, where store managers and associates can recognize one another in an open forum, which I monitor. We also have a newsfeed, which allows everyone to post pictures: whatever inspires them. I share administrative responsibilities for the app with another member of my team.

How would you describe your app development skill level?

I have some coding experience, but other members of my team do not. But, our app was very easy to build, implement, and share with others who did not have coding experience.

OPPORTUNITY/CHALLENGE

What was the business challenge your company was facing that indicated a need for a mobile application? What was the business goal that you were hoping to accomplish?

We needed an opportunity for all of our employees to communicate with one another on product and business ideas to encourage and inspire one another.

What platforms did you want to build the app for? Did it matter to your business whether the app was a hybrid or native app?

The app uses both the iOS and Android operating systems.

SOLUTION

Did your company have a formal selection process for deciding on how you were going to develop the software? Was your company considering other software or mobile app development service providers?

One of the members of my team was really leading the sourcing of the app. Initially, we just started off on the ground level with the free version provided by Yapp. As we began to customize the app, we built on top of that foundation. Yapp was the only provider we were looking at, and they continue to serve our needs.

Did you initially begin with the software’s free version or with a trial period?

We have the free version. We customized the URL and added the customized recognition module. So, we did make some upgrades to the original free version.

About how much time would you guess it initially took to have the app ready for publication?

From start to finish, the project took about a month. Most of our time was invested in just uploading content. Once that was done, we created training material on how to upload and use the app.

When was the application published?

I believe it was launched in October of 2013.

RESULTS & FEEDBACK

Can you share any successes, metrics, or overall results of your application since publication?

It was very easy for everyone to begin using the app. More of our people are using it as an opportunity to engage and inspire one another. We’ve been very successful in accomplishing that. Using the app is not mandatory within our company, but we’ve had a very high engagement rate.

FEATURES

The next series of questions is a chance to speak to specific feature areas of the software. If you didn’t use a specific feature area, please feel free to say "not relevant."

Can you speak to the available development tools like the templates and the drag and drop features? Were they intuitive and easy to use?

It was definitely easy to use and implement. Using the tools and themes that Yapp offers, we were able to customize our app, making it relevant for our team. Using the available features, we were able to make the app work for our team and for our users.

Does your app utilize any of the location-based services? Are you satisfied with their functionality?

No. We currently don’t use those services.

Please speak to the content management system. How do you upload new data or make changes? Have you found the process simple and accessible?

We haven’t had any problems with the content management system. I primarily manage the app on my computer, and I haven’t had any issues using it on either Internet Explorer or Chrome. I’ve never had any issues deleting or editing any of the functions that we currently have within Yapp.

Are you satisfied with the social media, push notifications, and gamification integration options available?

I think the greatest aspects of the app are the ability for all users to connect with one another, to use the newsfeed and, especially, to upload photos. Everything is in real time, so people can converse back and forth on things that they upload. Receiving push notifications on our phones has been great, so when something is updated we have that information available right away. Using the app to be able to engage on all aspects of our business has been very helpful for us.

Have you found it necessary to consult any of the company’s available support resources? Was the support useful and accessible?

Yapp has been very helpful and responsive. For instance, when we were creating the recognition function, we were able to work with them and build that customized function in a way that made sense for our team. They were very responsive in helping us implement and launch that function in a timely way. We haven’t had any other troubles with Yapp.

Were there any software features or tools that you were really impressed of which potential buyers should be aware?

I think the opportunity for us to be able to post pictures and to have the newsfeed function has been most impressive. The fact that we initially built this on a free platform was very impressive in and of itself.

Looking back, were there any areas of the software that you felt were not intuitive or that you feel could be improved upon?

As of the present moment, we haven’t encountered any issues. I think we’re still exploring how we can further use Yapp, and we’ll continue to look at what the app offers.

OVERVIEW

We have a few quick questions and for each question we ask you to rate the software on a scale of one to five, with five being the best.

What would you give the software for ease of use in the development process?

Four and a half.

What would you give the software for quality of features available?

Four.

For support, how would you rate Yapp in terms of responsiveness, communication, and available resources?

Four and a half.

For cost, as in value for your money and the time your company and Yapp devoted to development?

Five.

For overall usability and satisfaction with the software?

Four and a half.

How likely are you to recommend Yapp to a colleague?

Four and a half.

4.5
Overall Score
  • 4.0 Features
  • 4.5 Ease of Use
  • 4.5 Support
  • 4.5 Willing to Refer

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