What evidence can you share that demonstrates the impact of the engagement?
The app hasn’t been launched yet and the only people who have seen it are my business partner and me, however, we’ve been very pleased with everything we’ve seen thus far. They’ve been very collaborative in presenting different color options, fonts, and layouts based on our questions. They’re also very open to feedback.
All in all, we’re really appreciate what we’ve put together on the site, including the marketing and branding.
How did ChopDawg perform from a project management standpoint?
From the very beginning, they’ve been open about the schedule. We fell behind at one point and they quickly let me know so we could make up some of that time and launch according to plan. Josh has been incredibly helpful with getting everything in order, including things like SSL certifications, bank accounts, finding the right accountant, getting the company incorporated, and more.
They don’t really have a formalized project management tool; we communicate mainly through email. They provide updates on progress, agendas for upcoming meetings, and any materials I need to review. Josh provides a lot of guidance, especially with the things that could potentially delay a launch if they’re not in place on time.
What did you find most impressive about them?
I didn’t expect their support on the marketing aspect. It was probably two months into the project when I got very nervous about my ability to support a marketing plan and subscriber acquisition, to the point where I asked Josh to consider shutting the project down. He assured me that they would put together a plan and help me come up with a way to execute on that plan such that subscriber acquisition wouldn’t be as big of a challenge as what I had anticipated.
While we haven’t gotten to the point of actual subscriber acquisition, the plan we put in place thus far has made me feel much more confident. It’s given me something to work on in the interim so that I’m not just waiting for the project to launch, but rather documenting blog content and preparing information so that when we do launch, there’s actually a rich site behind the services and not just an empty shell.
The marketing guidance that they’ve given has been really invaluable to me and made me feel much better about the overall project, especially since all the expenses are coming entirely out of my own pocket. It’s been really helpful to have their feedback and guidance.
Are there any areas they could improve?
Their expertise, at this point, is really in web page development and in communicating during the whole process the work that’s being done. They’re slowly becoming a more marketing-centric company as well, which is the one area of improvement that they could pursue. I know Josh would like to offer more marketing-focused services to startups like myself and other entrepreneurs, but they’re still refining that process.
They successfully guided development by leveraging their technical expertise and familiarity with cryptocurrencies. The team provided comprehensive services in an attentive and instructive manner. Their accessibility made the engagement efficient.