Push Interactions

BACKGROUND

Please describe your organization. What is your role and responsibilities?

I'm the president of two companies. One is Canadian Armed Robbery Associates, or CARTA. The second company is Veritas Training Consultants Inc. Both companies offer armed robbery response training. The company that I'm working with Push Interactions for is CARTA. I do seminar training. I have an online robbery response training program. 

OPPORTUNITY / CHALLENGE

What was your goal for working with Push Interactions?

I wanted a mobile robbery response training app, which is the first of its kind. 

SOLUTION

What was your process for selecting Push Interactions?

I went on Google. Initially, I was looking for a mobile app development company. Chad Jones, the CEO of Push Interactions, is from Saskatchewan. I thought it would be nice to touch base with a Canadian company. Another company I looked at was on a much larger scale, but they didn't seem interested in the project. 

Before I approached Push Interactions, I was approached by another company. That's what planted the seed for the mobile app. I was quoted a price that was way out of my ballpark. I didn't want to invest $15,000 to develop an app that I didn't know was going to work. The idea stayed in the back of my mind, and then I started looking for another company. It was Push Interactions suggestion to make the first version cost effective so that if it doesn't work we haven't spent a lot of money. 

Can you give a sense of the size of the initiative?

The project was $1,000 to $10,000. It was very cost effective.

When was the work completed?

It was finished mid-2015.

RESULTS & FEEDBACK

Do you have any statistics or metrics on the project?

Everybody who's tried the app thinks it's amazing. There's no other app out there like it. Push Interactions helped to develop terms and conditions for liability issues. The app was finished late last week [June 2015] and the only other issue is trying to upload it to some of the stores. We have to rename it because it sounds like its teaching people to rob. It's going to be called Robbery Response Training. We have to clarify what the purpose of the app is for the App Store requirements. It was sent to Android and Google stores on Monday. They've asked for clarifications on the title. They wanted certain pictures removed. We have a little more tweaking to do. 

Are you satisfied with their performance?

Push Interactions was great. They are very easy to deal with, extremely professional as far as laying out what the next steps are. They had never done anything like this app before, so we sat down and I walked them through what I wanted. I'm very impressed with the company. They're not a big company, but they have a lot of knowledge. I had no experience with mobile apps as far as developing and creating one. I had an idea of who the end user would be and how they would use it. 

What differentiates Push Interactions from other partners?

Push Interactions is unique because they are a smaller company that has a personal interest in their projects. They were so easy to deal with. There was constant communication, and I was kept informed of where the process was. There was feedback back and forth. They set me up and let me look at it in certain stages. They're a very hands-on and personal company.

Looking back on the work so far, is there any area that you think they could improve upon or that you might do differently?

No. This type of app was new to them, too. It was a first for both of us.