Top Branding Agencies in the United States
A great brand isn't a logo — it's the cumulative impression your company makes across every customer touchpoint, and the strategic logic that holds it together. U.S. branding agencies build that logic from the inside out: positioning, naming, visual identity, voice and messaging, brand guidelines, and the rollout systems that make a brand actually work in the market.
Whether you're launching something new, repositioning an existing business, or recovering from years of inconsistent brand expression, the right U.S. branding partner can compress what would otherwise be a year of internal arguing into a focused 10-to-16-week engagement. Clutch helps you compare top American branding agencies through verified client reviews, portfolios, and pricing data. Filter by budget, industry, and service scope, and explore related directories:
• Branding Agencies in Los Angeles
• Branding Agencies in Chicago
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Featured
What are Featured Providers?
$10,000+$300+ / hr10 - 49Serves United StatesServices provided
See all 33 projectsTaillight is a branding agency specializing in brand identity development, brand strategy, and visual identity design. They have received overwhelmingly positive feedback, with approximately 100% of reviewers highlighting their expertise in transforming brand positioning and delivering strategic solutions. Clients consistently commend Taillight for their collaborative approach, impressive project management, and ability to create unique, scalable brand identities that resonate with audiences.
$1,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
See all 71 projectsThe Bureau Of Small Projects is a branding and marketing agency specializing in services such as brand development, logo design, and corporate identity. Across multiple reviews, 100% of clients commend their exceptional project management and responsiveness, emphasizing their ability to meet deadlines and cater to specific client needs. The agency's commitment to delivering high-quality visual identity design and brand strategy is consistently noted, with frequent praise for their creativity and dedication to customer satisfaction.
$10,000+$200 - $300 / hr2 - 9Serves United StatesServices provided
See all 14 projectsSavage Creative is a branding agency specializing in brand strategy, visual identity design, and corporate branding. The agency consistently delivers high-quality work, with 100% positive feedback highlighting their creativity, excellent project management, and ability to meet deadlines. Approximately 80% of reviewers emphasize their proficiency in brand identity development and brand positioning.
$25,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
See all 32 projectsTakt is a branding and marketing agency that excels in brand strategy, corporate identity, and visual identity design. Across their reviews, 100% of clients praised Takt's professionalism and attention to detail in handling complex projects. Approximately 75% highlighted their ability to deliver on tight timelines, while 50% commended their pricing and value. Takt consistently received positive feedback for their effective project management and creative solutions.
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$10,000+$150 - $199 / hr2 - 9New York, NY
Services provided
See all 1 projectsSaint Hugo is a web development and design company known for swiftly creating custom websites, as evidenced by their successful transition of Haven Diagnostics from Squarespace to Webflow. Reviews highlight their exceptional proficiency in UI/UX design and backend development, with 100% positive feedback praising their iterative approach and storytelling capabilities.
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$5,000+$100 - $149 / hr2 - 9Nashville, TN
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See all 3 projectsEnvolve Strategies is a branding and marketing company specializing in brand development, corporate branding, and visual identity design, with a focus on sustainability. Reviews highlight their excellence in project management and innovative brand strategy, achieving nationwide success for their clients. Positive feedback is unanimous, with 100% of reviewers praising their commitment and expertise.
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Featured
What are Featured Providers?
$25,000+$100 - $149 / hr10 - 49Serves United StatesServices provided
See all 47 projectsQream is a branding and marketing agency specializing in brand identity development, visual identity design, and brand positioning. Across the reviews, 100% of clients praised Qream's creativity, responsiveness, and project management, noting their ability to deliver high-quality, cohesive brand strategies efficiently. Their work consistently meets and exceeds client expectations, with many highlighting their unique and engaging brand solutions.
$10,000+$150 - $199 / hr2 - 9Serves United StatesServices provided
See all 29 projectsXhilarate is a branding and marketing company specializing in brand identity development, corporate branding, and visual identity design. With an impressive 100% positive feedback from reviewers, Xhilarate is praised for its innovative brand strategy and exceptional project management. Clients often highlight their creative approach and ability to align with client needs, making them a trusted partner in brand development and strategy.
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$10,000+$150 - $199 / hr10 - 49Cincinnati, OH
Services provided
See all 7 projectsW.Bradford is a branding and marketing agency specializing in brand identity development, logo design, and corporate branding. They have consistently delivered high-quality results, as evidenced by positive feedback across all reviews. Clients praised their effective communication, responsiveness, and ability to rejuvenate brand presence, with 100% expressing satisfaction and noting improvements in brand positioning and reach.
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UndisclosedUndisclosed10 - 49New York, NY
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See all 5 projectsMedallion Retail is a marketing company specializing in corporate branding and visual identity design with a focus on creating compelling retail displays. Clients commend their professionalism, creativity, and effective communication, with 100% positive feedback on their ability to enhance brand identity through innovative display solutions. Notably, 100% of reviewers highlight their impressive communication and project management skills.
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$10,000+$150 - $199 / hr10 - 49Yarmouth, ME
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See all 1 projectsBlaze Partners is a digital marketing and brand-building agency that excels in creating targeted and engaging campaigns. Their clients report a 100% satisfaction rate, highlighting their strong communication skills and creative strategies. Reviews emphasize their commitment to understanding and enhancing brands, making them a reliable marketing partner.
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$5,000+$100 - $149 / hr2 - 9Seattle, WA
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See all 7 projectsRoot & Leaf is a branding company specializing in Brand Identity Development and Visual Identity Design. Their services emphasize Brand Strategy and Corporate Identity. With a 100% positive feedback rate, clients commend their productive workflow and the clarity achieved in brand visioning. Their expertise in facilitating brainstorming sessions is frequently highlighted.
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$5,000+$150 - $199 / hr10 - 49Newport Beach, CA
Services provided
See all 2 projectsRogue Creative Development is a branding and design agency highly praised for its comprehensive services, including brand identity development, logo design, and visual identity design. With a 100% success rate and overwhelmingly positive feedback, clients appreciate their collaborative approach and commitment to understanding and supporting client goals, with 100% of reviewers noting their professionalism and responsiveness.
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$25,000+$150 - $199 / hr10 - 49Durham, NC
Services provided
See all 1 projectsVGCA is a branding and design agency that excels in creating brand identities, logos, packaging, and websites. Their services are well-received, with positive feedback on their fresh and modern approach to marketing. Approximately 90% of feedback highlights their professionalism, project management, and effective communication. Some clients suggest clearer billing practices, but overall satisfaction remains high.
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$1,000+Undisclosed2 - 9Tampa, FL
Services provided
See all 2 projectsAndiamo is a digital marketing and web development company known for its strategic and forward-thinking approach. The feedback from clients reflects 100% satisfaction, highlighting Andiamo's ability to exceed expectations by integrating modern digital strategies and enhancing web functionalities. Clients appreciate the personalized and proactive service, especially in adapting to evolving digital landscapes and improving key business metrics.
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$1,000+$100 - $149 / hr2 - 9San Francisco, CA
Services provided
See all 5 projectsVoco Design and Marketing is a branding and marketing agency specializing in brand identity development, logo design, and visual identity design. With 100% positive feedback, clients commend their strong customer service, effective communication, and reliable project management. The agency's expertise in brand development and commitment to client satisfaction make them a favored choice for diverse branding projects.
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$5,000+$200 - $300 / hr2 - 9Miami Beach, FL
Services provided
See all 2 projectsKrinsky Design is a branding and visual identity design company, specializing in brand development and strategy. An impressive 100% of reviewers highlight their creativity and ability to align branding with business propositions, as evidenced by a successful naming and logo project completed in a timely manner despite diverse stakeholder opinions.
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$5,000+$100 - $149 / hr2 - 9Las Vegas, NV
Services provided
See all 2 projectsCanyon Creative is a branding and marketing agency specializing in brand identity development, brand strategy, and visual identity design. Their commitment to excellence is reflected in their 100% positive feedback, with reviewers highlighting their exceptional project management, responsive communication, and ability to enhance brand positioning. Clients appreciate their strategic alignment and attention to detail in brand messaging, digital presence, and marketing collateral.
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$5,000+$100 - $149 / hr10 - 49Signal Hill, CA
Services provided
See all 2 projectsMcHale Design is a branding agency specializing in Logo Design, Corporate Identity, and Brand Development. Reviews highlight their expertise in packaging design and timely project delivery, with 100% of reviewers noting successful completion of tasks and effective communication. Clients appreciate their professional approach and ability to align with corporate branding needs.
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$1,000+$100 - $149 / hr10 - 49Chicago, IL
Services provided
See all 11 projectsExpertCPG Commerce is an e-commerce management company that specializes in launching and managing products on Amazon. The reviews highlight their expertise in setting up Amazon listings, handling advertising, and ensuring effective project management. With 100% positive feedback, clients applaud their responsiveness, expertise, and the significant growth in sales, noting a 100% month-to-month increase in sales for one client. Improvements in scope definition were suggested for new Amazon users.
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$1,000+Undisclosed2 - 9Leander, TX
Services provided
See all 1 projectsHoney & Hive Agency is a comprehensive marketing firm specializing in Brand Development, Corporate Identity, and Brand Strategy. With 100% positive feedback, clients laud their exceptional project management and personalized approach to brand identity development. The agency's willingness to adapt and collaborate ensures effective brand positioning and marketing success, though some note a need for enhanced SEO capabilities.
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$1,000+$100 - $149 / hr2 - 9Biddeford, ME
Services provided
See all 2 projectsHarpswell Studio is a branding and marketing company specializing in Corporate Identity and Brand Development. Their reviews are overwhelmingly positive, with 100% satisfaction, highlighting their ability to effectively capture and consolidate a business's essence through comprehensive Brand Strategy and Visual Identity Design, including logo design and website development. Clients appreciate their excellent communication and adherence to timelines, reflecting outstanding project management skills.
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$1,000+$100 - $149 / hr10 - 49Somerville, NJ
Services provided
See all 2 projectsThree Summers Creative is a full-service agency specializing in rebranding, social media campaigns, and video production. Reviews highlight their impressive video production and effective social media strategies, with 100% positive feedback on increasing brand awareness and engagement. Clients commend their seamless communication and flexibility, noting significant growth in social media followers and donations after partnering with them.
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$5,000+Undisclosed2 - 9Hinsdale, IL
Services provided
See all 8 projectsBrand Your Practice, Inc. is a branding and marketing agency that specializes in brand identity development, corporate branding, and visual identity design. Overall, 100% of reviewers highlight their professional and communicative approach, emphasizing their ability to tailor services to individual business needs. While feedback is overwhelmingly positive, some suggest adding a copywriter to enhance their offerings.
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$1,000+$50 - $99 / hr2 - 9Lexington, KY
Services provided
See all 7 projectsTunnel Vision Design LLC is a branding and marketing company specializing in enhancing corporate identity and brand positioning. With 100% positive feedback, clients commend their efficiency, affordability, and personalized service. Their expertise in brand strategy and visual identity design ensures successful project outcomes, as evidenced by their effective recruitment solutions for a third-party logistics firm.
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$10,000+$200 - $300 / hr10 - 49Oakland, CA
Services provided
See all 2 projectsReverence Global is a comprehensive web development and digital marketing company known for its exceptional service and professionalism. The majority of reviews praise their capability in website redesign and ADA compliance, with 100% of reviewers expressing satisfaction with their project management and communication. Reverence Global's clients highlight their efficiency and the positive impact on business growth.
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$1,000+$50 - $99 / hr10 - 49Costa Mesa, CA
Services provided
See all 2 projectsSomething About Marketing is a versatile digital marketing agency with expertise in website development and social media management. Their clients commend them for their effective communication and personalized strategies, resulting in high customer satisfaction. Reviews indicate a 100% positive feedback rate, with clients noting their exceptional service and ability to precisely meet client needs.
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$10,000+$150 - $199 / hr2 - 9Bellingham, WA
Services provided
See all 3 projectsFlannel Media is a media and branding company specializing in video production, website development, and brand creation. Their clients commend their professionalism, flexibility, and intuitive project management style, with 100% positive feedback on their ability to capture and align with client visions. Notably, their work has consistently resulted in effective deliverables and high client satisfaction.
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$1,000+$100 - $149 / hr2 - 9Richmond, VA
Services provided
See all 1 projectsRandall Branding Agency is a branding and marketing firm specializing in brand identity development, logo design, and corporate branding. Their services are highly regarded, with an 80-90% satisfaction rate; clients commend their expertise in brand strategy and visual identity design, highlighting the agency's extensive knowledge and excellent project management.
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$10,000+$150 - $199 / hr2 - 9Bend, OR
Services provided
See all 1 projectsStudio Rover is a design agency specializing in website redesign and creative asset development. Reviewers unanimously praise the company, with 100% positive feedback highlighting their responsiveness, personal touch, and fast turnaround times. Notably, the agency significantly enhanced brand maturity and increased lead generation, demonstrating their effectiveness and reliability.
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$25,000+$200 - $300 / hr10 - 49Washington, DC
Services provided
See all 2 projectsProvoc is a communications firm specializing in equity-focused campaigns and social impact initiatives. Overall, 100% of the feedback mentioned their strong communication expertise and strategic analysis, with clients appreciating their ability to navigate equity communications and maximize limited resources. A small percentage noted challenges with information delivery, but Provoc adapted effectively to meet client needs.
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$5,000+$100 - $149 / hr2 - 9Alexandria, VA
Services provided
See all 2 projectsPRÜF creative is a web design company specializing in website revamps and teaching clients to manage their online presence effectively. Their expertise in WordPress and attention to detail are frequently praised, with 100% of reviewers highlighting their excellent communication and transparency. Clients commend their ability to deliver visually appealing and user-friendly websites, leading to improved SEO and positive feedback from peers and clients.
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Undisclosed$50 - $99 / hr2 - 9Dana Point, CA
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See all 1 projectsBare Bones Marketing LLC Texas is a comprehensive marketing agency specializing in SEO, digital marketing, and e-commerce solutions, with notable expertise in brand identity development and visual identity design. The company has received 100% positive feedback, with clients highlighting Katharina's unique combination of creativity, technical proficiency, and professionalism, which ensures projects are consistently delivered on time and accurately reflect the client's brand vision.
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$10,000+$100 - $149 / hr10 - 49Richmond, VA
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See all 2 projectsMadison+Main is a branding and marketing agency specializing in brand development, brand strategy, and corporate identity. They have received overwhelmingly positive feedback, with clients praising their professionalism, responsive communication, and the quality of their branding projects, including logo design and visual identity design. Approximately 100% of reviewers commend their ability to deliver clean and sleek brand solutions tailored to client needs.
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$100,000+$100 - $149 / hr10 - 49Oakland, CA
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See all 3 projectsIdea2Form is a branding agency specializing in brand identity development, brand strategy, and corporate branding. The company is highly commended for its thorough, hands-on approach, with 100% of reviews highlighting their exceptional project management and communication. Clients appreciate their ability to synthesize complex brand narratives, resulting in significant community engagement and internal improvements.
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UndisclosedUndisclosed10 - 49Irvine, CA
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See all 11 projectsCrowdcreate offers comprehensive services in brand development, marketing, and corporate identity, including logo design and brand positioning. Reviews highlight their expertise, timely delivery, and exceptional project management, with clients praising their dedication to customer satisfaction. Minor areas for improvement include occasional delays in communication.
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Undisclosed$150 - $199 / hr10 - 49Chicago, IL
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See all 1 projectsAcclaro, Inc is a branding and marketing company that excels in developing comprehensive brand strategies and delivering quality visual identity designs. The reviews indicate a high level of client satisfaction, with a 100% positive feedback rate. Clients commend their expertise, particularly in the healthcare industry, and their ability to meet tight deadlines while maintaining excellent communication.
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$5,000+$100 - $149 / hr2 - 9Brooklyn, NY
Services provided
See all 1 projectsEbaqdesign is a branding company specializing in brand development, corporate identity, and visual identity design. Their reviews are overwhelmingly positive, with clients praising their ability to create premium brands and user-friendly websites. Approximately 100% of reviewers highlight their responsiveness and effective project management.
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$25,000+$150 - $199 / hr2 - 9Miami, FL
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See all 3 projectsSun&Sons is a branding and visual identity design company that excels in brand identity development, brand strategy, and logo design. They have a strong reputation for simplifying messaging, with 100% of clients praising their ability to balance timelessness with contemporary design. Most clients highlight their impressive brand development work, although some mention the need for clearer delivery timelines.
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$5,000+$100 - $149 / hr10 - 49St. Louis Park, MN
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See all 1 projectsParqa-Digital Marketing Agency is a prominent firm specializing in SEO and digital marketing services, particularly in the staffing and recruiting industry. Reviews highlight their collaborative approach and proficiency in SEO tactics, with 100% of clients noting timely project completion, often ahead of schedule. Clients consistently praise their effective communication and dedication to delivering excellent results.
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$25,000+$200 - $300 / hr10 - 49Boston, MA
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See all 1 projectsStark / Raving Branding + Digital Marketing is a creative agency specializing in branding and digital marketing solutions. The company received highly positive feedback for their comprehensive rebranding project, resulting in a 307% increase in web traffic and recognition in multiple industry awards. Clients praised their impressive design portfolio, industry research, and effective collaboration, highlighting their ability to deliver high-quality and thoughtful design solutions.
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$1,000+$150 - $199 / hr2 - 9Miami, FL
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See all 1 projectsThe Goodyear Agency is a branding firm specializing in brand identity development, visual identity design, and corporate branding. Reviewers consistently praise their commitment to excellence, with 100% expressing satisfaction with their services and outcomes, particularly highlighting the creation of cohesive brand communications and successful brand alignment with company missions and visions.
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$10,000+$100 - $149 / hr2 - 9Chicago, IL
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See all 1 projectsRoundabout Brand Studio is a branding agency specializing in brand identity development, logo design, and visual identity design. Feedback from clients is overwhelmingly positive, emphasizing their effective brand development strategies and collaborative communication. Approximately 100% of reviewers highlight their impressive project management and sophisticated brand aesthetic, contributing to significant business success.
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$1,000+$150 - $199 / hr2 - 9New York, NY
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See all 4 projectsreitdesign is a branding and visual identity design company that excels in brand strategy and corporate identity development. With a focus on customer satisfaction, the company has received overwhelmingly positive feedback, as 100% of reviewers commend their professionalism, creativity, and responsiveness. Clients appreciate reitdesign's attentiveness to project goals and their ability to exceed expectations in both branding and website design projects.
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$10,000+$150 - $199 / hr2 - 9Pittsburgh, PA
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See all 6 projectsUpRoute is a branding and corporate identity agency that excels in brand strategy, visual identity design, and brand identity development. With consistently positive feedback, clients highlight their attentive project management and effective communication, resulting in a 100% success rate in achieving project goals. UpRoute's passion and strategic approach set them apart, fostering strong brand identities and marketing collateral for diverse industries.
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$1,000+$100 - $149 / hr2 - 9Santa Fe, NM
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See all 1 projectsZenbox Marketing is a web development and marketing agency known for creating comprehensive and aesthetically pleasing websites. Their client feedback is overwhelmingly positive, with 100% of reviewers praising their project management, communication skills, and ability to handle diverse client personalities. Clients highlight their expertise in delivering large-scale projects swiftly and efficiently.
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$5,000+$100 - $149 / hr10 - 49Houston, TX
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See all 2 projectsFDI Creative is a web development and SEO company renowned for its exceptional customer support and responsiveness. With positive feedback from clients, over 90% of reviewers highlight the company's commitment to delivering superior products and impactful results, such as enhancing online presence and boosting client interactions significantly. Their professionalism and effective project management are consistently praised.
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UndisclosedUndisclosed10 - 49Atlanta, GA
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See all 2 projectsTailfin is a full-service creative marketing agency with a focus on video production, branding, and digital advertising. Their work is highly regarded for its creativity and professional quality, consistently exceeding industry standards in performance metrics. Feedback highlights their effective project management and strong client relationships, with over 85% of reviewers praising their personalized approach and long-term staff consistency.
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$5,000+$200 - $300 / hr10 - 49Lafayette, LA
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See all 4 projectsFirefly Marketing Solutions, LLC is a versatile web development and digital marketing company, known for creating custom websites and offering ongoing support. With 100% positive feedback, clients highlight their professionalism, effective communication, and ability to incorporate client input. They excel in delivering scalable and innovative solutions, enhancing user engagement through personalized designs and business integrations.
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$1,000+$100 - $149 / hr2 - 9North Aurora, IL
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See all 3 projectsTheCityMix is a web development company specializing in redesigning and maintaining websites, primarily using WordPress. Clients highlight their creative approach, project management skills, and responsiveness, with a 100% positive feedback rate. Notably, 100% of reviewers appreciated TheCityMix’s creative solutions and ability to deliver projects efficiently and effectively.
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Undisclosed$50 - $99 / hr2 - 9Bend, OR
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See all 1 projectsSelene Marketing is a branding company specializing in rebranding, logo design, and visual identity design. They received positive feedback for their professional project management and competitive pricing, with 100% of reviewers expressing satisfaction and recommending their services for effective brand identity development and timely project completion.
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$5,000+$150 - $199 / hr2 - 9New York, NY
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See all 3 projectsThe Connected Agency excels in Branding and Visual Identity Design, offering services such as Brand Strategy, Logo Design, and Corporate Branding. With a 100% positive feedback rate, clients commend their creativity, responsiveness, and seamless project management. The agency is praised for delivering high-quality brand identities, with 67% of reviewers highlighting their strong culture fit and value for cost.
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$1,000+$50 - $99 / hr2 - 9St. Pete Beach, FL
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See all 1 projectsMWD Web Design, Inc. is a web design company known for its ability to transform outdated websites with innovative designs and improved user accessibility. The company received 100% positive feedback, with clients particularly impressed by their project management skills and cost-effective services. Clients also reported increased website traffic and client leads following their redesign efforts.
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$5,000+$100 - $149 / hr2 - 9Denver, CO
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See all 6 projectsZerosun Creative is a video production company known for its expertise in creating high-quality and engaging content, including corporate videos, event recaps, and promotional clips. The reviews reveal a 100% positive sentiment, highlighting their professionalism, responsiveness, and ability to exceed client expectations. Approximately 75% of reviewers commend their creativity and storytelling capability, while others appreciate their seamless workflow and commitment to client relationships.
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$5,000+Undisclosed2 - 9St. Louis, MO
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See all 1 projectsChemistry PR & Multimedia is a multimedia company specializing in website development and commercial production. Their work is praised for professionalism, with 100% of reviews highlighting their excellent project management and high-quality deliverables. Reviewers emphasize the company's adeptness at accommodating client requests and commend their work as worthy of TV or news production.
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$25,000+$150 - $199 / hr2 - 9Kentfield, CA
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See all 1 projectsArtenergy is a user interface design company known for its creativity, professionalism, and exceptional quality of work. With commendable expertise in designing intuitive and visually appealing touch screen POS systems, they receive overwhelmingly positive feedback for their user-centric approach, innovative solutions, and efficient collaboration. Approximately 95% of reviewers highlight their remarkable communication and understanding of client needs.
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List of the Top 15 United States Branding Companies
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$10,000+$300+ / hr10 - 49Oakland, CA
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
85% Branding15% Other -
$75,000+$200 - $300 / hr10 - 49Atlanta, GA
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding -
$75,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
39.4/40.019.6/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding -
$50,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39.3/40.019.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Branding40% Other -
$10,000+$150 - $199 / hr10 - 49Annapolis, MD
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
70% Branding30% Other -
$25,000+$300+ / hr2 - 9New York, NY
Ability to deliver
38.9/40.019.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
90% Branding10% Other -
$25,000+$150 - $199 / hr10 - 49New Gloucester, ME
Ability to deliver
38.9/40.019.2/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Branding40% Other -
$10,000+$300+ / hr10 - 49Littleton, CO
Ability to deliver
38.9/40.020/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
85% Branding15% Other -
$75,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
38.6/40.018.8/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding -
$10,000+$100 - $149 / hr50 - 249New York, NY
Ability to deliver
37.8/40.017.8/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Branding40% Other -
$10,000+$200 - $300 / hr2 - 9New York, NY
Ability to deliver
37.8/40.018.6/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
100% Branding -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
38.5/40.019/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
55% Branding45% Other -
$25,000+$200 - $300 / hr2 - 9New York City, NY
Ability to deliver
37.5/40.018.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
100% Branding -
$25,000+$150 - $199 / hr50 - 249Portland, OR
Ability to deliver
37.5/40.020/20 Reviews10/10 Clients & Experience7.5/10 Market PresenceService focus
55% Branding45% Other -
$10,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
37.3/40.018/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
80% Branding20% Other -
$10,000+$150 - $199 / hr2 - 9Denver, CO
Ability to deliver
37.2/40.017.6/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
70% Branding30% Other -
$25,000+$150 - $199 / hr2 - 9Oakland, CA
Ability to deliver
37.1/40.017.8/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
70% Branding30% Other -
$25,000+$150 - $199 / hr2 - 9Scottsdale, AZ
Ability to deliver
37.1/40.017.8/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
70% Branding30% Other -
$25,000+$200 - $300 / hr2 - 9Pacifica, CA
Ability to deliver
36.7/40.017.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
100% Branding -
$10,000+$200 - $300 / hr2 - 9Brevard, NC
Ability to deliver
36.5/40.016.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
100% Branding -
$75,000+$150 - $199 / hr10 - 49San Diego, CA
Ability to deliver
36.5/40.017.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
70% Branding30% Other -
$10,000+Undisclosed2 - 9Berkeley, CA
Ability to deliver
36.2/40.016.4/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding -
UndisclosedUndisclosed2 - 9Sausalito, CA
Ability to deliver
36.2/40.016.4/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
100% Branding -
$75,000+$150 - $199 / hr10 - 49Milwaukee, WI
Ability to deliver
36.1/40.016.8/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
60% Branding40% Other -
$25,000+$150 - $199 / hr10 - 49Pasadena, CA
Ability to deliver
36/40.017/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
80% Branding20% Other -
$25,000+$200 - $300 / hr10 - 49Seattle, WA
Ability to deliver
35.7/40.019.6/20 Reviews10/10 Clients & Experience6.1/10 Market PresenceService focus
75% Branding25% Other -
$25,000+$150 - $199 / hr10 - 49Chicago, IL
Ability to deliver
35.7/40.016.8/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
60% Branding40% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
35.7/40.016.8/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
75% Branding25% Other -
$25,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
35.6/40.016.4/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Branding40% Other -
$75,000+$200 - $300 / hr10 - 49Houston, TX
Ability to deliver
35.6/40.017.2/20 Reviews10/10 Clients & Experience8.4/10 Market PresenceService focus
60% Branding40% Other
U.S. Branding FAQs
Timelines vary as each brand has its unique needs and goals. Based on data we’ve gathered, the ballpark goes:
- Logo refresh or visual identity tune-up: 4–8 weeks
- New brand identity for an existing company: 10–16 weeks
- Full strategy-through-identity for a new launch: 14–24 weeks
- Enterprise rebrand with rollout: 6–18 months
The biggest schedule risk is internal — branding requires decisions from senior stakeholders, and indecision at the top kills timelines. Before you hire, identify your decision-maker(s) and confirm they have the bandwidth to engage in working sessions.
A full-scope branding engagement typically covers some combination of:
- Brand strategy — positioning, audience definition, brand architecture, competitive differentiation
- Verbal identity — naming, taglines, voice and tone, key messaging, brand narrative
- Visual identity — logo, color palette, typography, photography direction, illustration style, brand guidelines
- Brand expression — how the brand shows up across web, environment, social, and advertising
- Implementation and governance — rollout planning, asset libraries, and ongoing brand stewardship
Some firms specialize in strategy only; others go strategy-through-design; a smaller set handles full implementation across digital and physical touchpoints. Match the firm's scope to what you actually need — paying a strategy-heavy firm to do production design (or vice versa) wastes money.
Branding pricing has a wide variance because "branding" means very different things at different scopes. Based on Clutch pricing data, clients can expect:
- Logo and identity package only: typically $5,000 – $25,000
- Full visual identity: $15,000 – $75,000
- Strategy-led brand engagement: $50,000 – $250,000
- Comprehensive brand transformation: $250,000 – $1M+
Project length usually runs 8 – 20 weeks for strategy-and-identity work. Smaller boutique firms tend to price lower but hold a tighter scope; larger agencies cost more but bring depth across discipline.
Look at three things — portfolio relevance, the case for why the work succeeded, and chemistry with the team you'd actually work with:
- Portfolio relevance means the firm has shipped work for companies at your stage and in adjacent industries — not just "brands you've heard of." -The case for why the work succeeded means the firm can articulate the strategic logic behind its past work, not just show pretty deliverables.
- Chemistry matters because branding work is iterative and opinionated; you'll be in working sessions for weeks, and friction with the lead strategist or creative director compounds.
Also ask: who's the day-to-day team, what's their process for handling stakeholder disagreement, and what does brand governance look like after delivery?
- No strategy phase. A firm that wants to start with logo concepts before understanding your business is selling design as decoration.
- Portfolio that all looks the same. Either the firm has a strong stylistic preference (which may or may not fit you), or they don't actually customize. Either way, ask.
- Vague or non-existent guidelines deliverable. Without proper brand guidelines, the brand decays the moment the engagement ends.
- No examples of brands they've shipped that are still in the market. A portfolio of unaired pitches is a warning sign.
- Reluctance to talk about projects that didn't work. Senior brand strategists have lost pitches and watched clients reverse course. A firm that pretends otherwise is editing too hard.
Don’t settle for less when it comes to nurturing your brand. If you spot any of these red flags, just take that as a sign and continue your search.