Qream

Introduce your business and what you do there.

I’m the CEO of an edtech startup for realtors and landlords. We’re launching our product because, during the lockdown, we found that a lot of PMs (Property Managers) don’t like working directly with landlords and realtors — due to their poor characteristics. We decided this can be the niche we can get into.

What challenge were you trying to address with Qream?

We had an idea for an education platform, and we needed someone to build the application that will be fully aligned with future users and our marketing strategy.

What was the scope of their involvement?

We started the project by having several design sessions where we described our target personas. We then discussed how users can use the platform and the value they will gain from it. Moreover, we discussed some architecture for future users and how they will work with the several iterations of the platform.

We wanted to create a good design for our idea, so our team did the wireframe for several screens for the app — they then transferred the mockups to the Qream team. After that, they started the work for the UX/UI design and the business strategy.

Additionally, we provided them 10-pages worth of documentation providing them information on the wireframes and the design we wanted.

What is the team composition?

Our main point of contact was Victoriia (Junior Product Manager), and we also worked with a UX/UI designer.

How did you come to work with Qream?

We found Qream on Dribble. We had about 8–10 proposals from several other teams, but when we started speaking with them and asking them about their suggestions for the project, they only gave us an estimation of what the resource will cost us. The Qream team, however, were very proactive, had their own vision, and I had a feeling of what they were going to make. They suggested a lot of ideas on how we can launch, as well as the need to build clickable prototypes. 

That’s when we decided to work with them.

How much have you invested with them?

We spent $40,000 on this project.

What is the status of this engagement?

We worked together from December 2020–March 2021.

What evidence can you share that demonstrates the impact of the engagement? 

We did some tests with applicable prototypes and had 20–25% successful registrations from our control group. After that, we checked several options on how to organize the demonstration, and they raised the conversion rate from 16–32%.

How did Qream perform from a project management standpoint?

We worked through Slack and Telegram for communications. We also used email to send official information and used Jira to manage the project.

Victoria did an amazing job. She was really easy to communicate with, and I had no doubts about her profession. They always kept me updated and were always in touch — I didn’t experience any lack of communication.

What did you find most impressive about them?

We were impressed with their proactiveness. They really wanted to help, and knew exactly what they were doing. They didn’t just work through our requirements, but they also suggested alternatives that really worked. In addition to that, they were also very innovative — we talked several times and they sent me a lot of information about new approaches in design.

They were really good in customer development, prototyping, and designing the visual aspect of the platform — I was really satisfied with their vision. Another thing I liked about them is they had separate specialists for UX and UI design. Choosing Qream was a very good decision because we had a full team of professionals who know their work.

Are there any areas they could improve?

Even if I was a picky customer, I don’t think I’ll find anything they can improve on.

Do you have any advice for potential customers?

It would be better for the engagement if you describe your vision based on what you want to achieve. They will then suggest several options on how you can succeed.

Please describe your company and your position there.

I'm a marketing manager leading the events and community initiatives for a global tech company in the cloud space. The company has a SaaS solution for enterprises, reducing their cloud cost.

For what projects/services did your company hire Qream?

We've created a sub-brand to host Developers community summits around the globe. due to COVID-19 the project became virtual. The existing web page and brand we had didn't look good, and didn't fit the target audience we're aiming for. I was looking to change the brand completely.

What were your goals for this project?

Create a web page that will look awesome, innovative, and eye-catching. Create a social media appearance, a complete brand that will start out.

How did you select Qream?

I was on calls with several companies/designers, and none were as professional as Qream, I saw different projects they did, they asked all the right questions about my project.

I actually started working with Qream and 1 more company at the same time, paying them only for the first part of 2 draft with a concept to the website. Qream won by far, I really liked where they took the concept, they really listens to instructions.

Describe the project in detail.

Make-over for: brand logo brand website brand concept After UI UX and the entire branding was approved, they also developed the website from scratch, creating a back-end for me to access any filed/section of the website and update it my self.

Creating of brand mascot - from scratching to 3D Image! Brand book Social media banners social media profile pic + cover images Email banner

What was the team composition?

I was working only with Yaroslove - who's managing the project. It's very convenient, connecting with 1 person who's in charge of the hand-on team members. There were UI/UX designers, illustrator, and at a later stage a web developer, who I was in touch directly.

Can you share any outcomes from the project that demonstrate progress or success?

The brand is not selling a real product, not we have funds to promote it digitally. so at the moment I can't see the success. Only from great feedbacks across my industry (cloud)

How effective was the workflow between your team and theirs?

The project manager - Yaroslove is very communicative, we were taking via slack, emails, and hopping on calls on a daily/weekly basis. Everything was done very fast, in a timeline that doesn't go over 4-5 days from the day I requested a specific task.

What did you find most impressive about this company?

Listening to directions! From step 1, they listened carefully, took notes, asking the right questions, and implementing everything in their work! It's very rare to find designers that will supply exactly what you've been asking for.

Also, they are very innovative, thinking one step ahead, adding features to the website I didn't even think of!

Are there any areas for improvement?

non

Please describe your company and your position there.

Creative Dock is a startup builder. We build digital services and mobile apps for European markets. I hired Qream while being in the role of project manager, and now I continue working closely with them after my transition to the role of customer experience lead.

For what projects/services did your company hire Qream?

Our company is based in Austria and Czech Republic, building a mobile app for Ukrainian market. We were looking for UX/UI designer with knowledge of local market specifics and user needs.

What were your goals for this project?

The aim was to launch digital service on (for us) foreign market in a short time, and continue adding new features at fast pace. Our app is quite complex with integrations to several third party service providers. Our main challenge was to deliver excellent quality for customers on tight deadline while keeping multiple stakeholders satisfied.

How did you select this vendor?

I have found Qream on Upwork. After considering 6 different designers, the final decision was to hire this agency. The decision was clear because they were the only ones who did not start the conversation with organizational requests but by asking how they can help us deliver the best value for end users.

They sent us a few links on their previous works, and also immediately proposed valuable design solutions for our app. The decision to hire Qream was made by me and CEO of the project.

Describe the project in detail.

Very complex mobile app offering administrative and financial tools such as invoices, bookkeeping, tax reporting, payments or currency exchange. Two designers were dedicated to product/UX design - defining user flows, creating wireframes and clickable prototypes, conducting user testing and prototype iterations.

One designer worked specifically on UI design - designing UI components, defining the component library and applying final UI on app screens while working closely with front-end developers on implementation.

What was the team composition?

Initially, we started with one designer. Later on we hired two more in the team because their expertise goes far beyond UX/UI design. Three designers were working closely with our product, IT dev and marketing team. Qream designers basically became a crucial part of our team.

Giving us valuable insights for marketing strategy and took leadership in product design. In the end, they covered tasks from scope definition, UX/UI design and user testing, to helping IT developers make decisions.

Can you share any outcomes from the project that demonstrate progress or success?

The project is still ongoing. Nevertheless, we've launched the first feature about a month ago and we keep getting extremely positive feedback from our first users. First (indicative) NPS has reached almost 60 points which we didn't expect at all.

How effective was the workflow between your team and theirs?

We were working with the CEO and two designers from their team. The communication was smooth, all of them are well organized and open to feedback. All three were in daily touch with our project team. Often times taking part in decision making meetings.

What did you find most impressive about this company?

I was blown away by the way they were able to handle sometimes unclear briefs from our side as well as floating deadlines. All designers were constantly available and also open to any feedback. We especially appreciate their professionalism and expertise in fintech which exceeded our original expectations. Their comprehensive knowledge of local market is also impressive.

Are there any areas for improvement?

Everything can be done faster or better of course. Nevertheless they delivered just the right balance between time and quality in order to meet deadlines while creating value for users.

Introduce your business and what you do there.

I’m the CEO of Key Jet Charter, an aviation company.

What challenge were you trying to address with Qream?

We needed help with UI/UX design and branding.

What was the scope of their involvement?

Qream created a range of collateral for us. They came up with the design for our business cards, our website, and our brand identity, including all the colors and logos. When we began the engagement, I came in with my own ideas of how I wanted the website to look. Together, we collaborated and discussed alternatives, and we ended up going forward with their designs. 

What is the team composition?

We worked with a project manager and a designer, though we switched designers at one point during the project. 

How did you come to work with Qream?

I saw their portfolio on Dribbble, so I contacted them. They sent me a few links, which were ultimately the deciding factor when I was choosing a team to work with.

How much have you invested with them?

We spent close to $10,000 on the project.

What is the status of this engagement?

The engagement took place from December 2019-March 2020.

What evidence can you share that demonstrates the impact of the engagement?

I’m happy with the results, and that they weren’t hesitant to make suggestions they felt would serve my brand better. They’re professional designers that I knew I could trust.

Qream also provided excellent customer service. Given that and the quality of their work, I’ll definitely be contacting them if we need additional help, changes, or design work in the future.

How did Qream perform from a project management standpoint?

The team was very responsive. If we ever had a question or needed something corrected, they were immediately available. Everything about the process was clear, easy, and fast. To stay in touch, we used Messenger and phone calls.

What did you find most impressive about them?

Their responsiveness and general project management style were impressive. I also appreciated their design ideas—the second designer on the project brought very fresh, interesting ideas.

Are there any areas they could improve?

No, there weren’t any problems.

Please describe your company and your position there.

I work as a Business Development Manager in a Web Development company.

For what projects/services did your company hire Qream?

We focus on the development more and decided to find a UI/UX Design partners. We hired Qream for the design of a new SaaS web application and iOS/Android application

What were your goals for this project?

To create a unique SaaS product and highlight its competitive advantages. Optimize back- and front-end features through efficient UIUX.

How did you select this vendor?

I found them on web interviewed along with several other design outfits.

Describe the project in detail.

Complete design from wireframes and MVP stage, UX design, UI design, A/B user testing, UX mastering, usability analytics through Google analytics, and hotjar with following design mastering. Also, we proposed further design maintenance if new features implemented.

What was the team composition?

At the initial contact phase, Project Manager addressed our requirements and technical specifications straight to the point with strategic design thinking, he was able to identify the most appropriate solution. Afterward, he introduced us to art-lead and UIUX designer who were creating designs, the PM was handling further communication with us. Responsible, proactive, and available at all times! Front-end development was implemented by our team of developers with assistance from the PM and UIUX designer.

Can you share any outcomes from the project that demonstrate progress or success?

The product easily reached 100K users within a week and keeps growing. The Qream team has delivered the designs according to our specifications with an outstanding creative input. Their focus on usability benefited in a high engagement rate.

How effective was the workflow between your team and theirs?

The dedicated Project Manager walked us through every stage of the design process and was fantastic in both presenting each new deliverable and listening to our feedback.

What did you find most impressive about this company?

User-centered approach. For Qream user challenges and design accessibility are the main product design-drivers. They justify each usability step through smooth and efficient user flow. They test every idea from the users’ perspective and have strong attention to detail. Qream are strong communicators. Working remotely (in very difficult circumstances during February - April 2020), we always had a feeling the project is being driven with a speed of light as they kept us in the loop during each stage. In fact, even when we were holding things up our end with decisions and content, Qream design's approach was flawless.

Are there any areas for improvement?

We’re truly satisfied with the product design service received. Still, I wish the Qream team to improve the number of clients, so they can make more people happy!

Please describe your company and your position there.

I am the CRO of the SaaS company with 30 employees and over 3000 clients on board.

For what projects/services did your company hire Qream?

We've hired them for the PPC campaign landing page redesign.

What were your goals for this project?

We wanted to increase the conversion rate of our landing page used for PPC campaigns. The conversion rate was around 2.5% so we wanted to double it.

How did you select Qream?

We have found them on Upwork. We've hired also a second web designer to run a/b/c tests between the original page and 2 new landing pages.

Describe the project in detail.

They delivered the design within two weeks from starting our cooperation.

What was the team composition?

Project manager + designer

Can you share any outcomes from the project that demonstrate progress or success?

Their LP performed 100% better than original and 15% better than design that we have received from the other designer.

How effective was the workflow between your team and theirs?

PM provided us with weekly updates. Communication went smooth, and there was no problem at all :)

What did you find most impressive about this company?

Besides the fact that the delivered design was beautiful, Qream also helped bring about significant business results (raise of the conversion rate by 100%).

Are there any areas for improvement?

Everything is fine.