What was the scope of their involvement?
We started with a few kickoff sessions to discuss our market, our dynamics, and our unique value proposition. We met in person and over the phone to discuss the messaging, look, and feel of the new site. We discussed the sections we had in mind, and the kind of users we attract. They provided storyboards, PDFs, and wireframes, with colors, logos, and alternative looks. We narrowed down what we wanted through an iterative process, then moved into the development phase.
The whole process was iterative and agile. They took all the content and created our site. They were good partners, especially as we changed our minds a few times throughout the process. When we were happy with a version one product, we went live.
What is the team composition?
I mostly worked with a team of three people on their side.
How did you come to work with C42D?
I've known their CEO for a long time, so there's an element of trust there. I'd worked with larger firms, but I found that the work didn’t align with the cost. I wanted to partner with a smaller, more agile firm, where I could work directly with the leadership. I didn’t want a cookie cutter approach, and I liked their fresh viewpoint.
How much have you invested with them?
We spent around $50,000.
What is the status of this engagement?
Work started around January or February 2018. There were a lot of stages, but we launched the first version in September 2018 and an update in December.