Backgrounder:
La Visual is a full-service global branding and digital marketing agency located in Los Angeles, California. Because of the founding partners' background in product design, this has enabled the agency to hone its craft in creating and launching world-class brands with an emphasis on strategic brand development, UX/UI design, and scalable identity systems for digital.
With over 16 years of experience as a global agency, La Visual has continued to produce exceptional work for a wide spectrum of clientele from tech startups to multi-billion dollar enterprise-level corporations like Intuit, Yahoo!, Lincoln, Toyota, FOX studios, IAC, Discovery, Sony Pictures, Keller Williams, and Momentfeed.
The agency's diverse team holds a deep understanding of corporate branding by helping companies elevate their brand's inherent value. What that means is that; yes, we've made the most famous c-level execs blush with delight!
What you'll get with La Visual that you can't get with other agencies?
1) Exceptional Brand Strategy:
The team has been afforded scores of accolades and awards for best-in-class branding and design. But it's the process for brand discovery and development that truly illuminates a brand's potential for growth.
2) Strong Business Acumen:
La Visual's team has launched and sold several agency-born businesses and product brands. This means we understand that creative genius is sometimes eclipsed by business goals. That said, KPI definitions, brand management, and reporting matter to us; just as much as look-and-feel.
3) Brand Evangelism:
How your people adopt, adapt, and defend your brand is more critical than just a logo system and some pretty pictures. This is achieved by strong internal branding that helps clients streamline employee brand evangelism through a methodical implementation of corporate cultural development, education, and a series of internal brand rollout activations.
$50,000+
$200 - $300 / hr
10 - 49
Pasadena, CA
Founded 2005
2 Locations
Pasadena , CA
Brooklyn , NY
Total Reviews
19
Average Referral Rating
4.9
/5
Most Common Project Size
$200,000 to $999,999
$XX,XXX – $XXX,XXX
Focus
No data have been added yet...
La Visual Review Insights
Overall Review Rating
4.9
Quality
4.8
Schedule
4.7
Cost
4.7
Willing to Refer
4.9
Top Mentions
Review Highlights
Positive Internal Impact
Several clients noted that La Visual's work had a positive impact on internal stakeholders and employees, creating excitement and alignment around new brand initiatives.
High-Quality Branding Services
Reviews consistently highlight La Visual's expertise in creating comprehensive and effective branding strategies. Clients commended their ability to understand and translate business needs into compelling brand identities.
Challenges with Remote Work
One client mentioned a preference for more in-person collaboration, which was challenging due to remote work policies. This suggests a potential area for improvement or consideration in future engagements.
High-Quality Deliverables
The quality of La Visual's deliverables, from branding books to digital assets, consistently impressed clients. Their work not only met but often exceeded expectations, leading to high client satisfaction.
Adaptability to Client Needs
La Visual's ability to adapt to diverse client needs and project scopes was highlighted. Their flexibility and willingness to tailor their approach ensured successful outcomes across various engagements.
Exceptional Project Management
Multiple clients praised La Visual's project management, noting their responsiveness, adherence to timelines, and clear communication. Clients felt supported and appreciated the structured approach to project phases and deliverables.
"The presentation from La Visual was so eloquent."
Feb 12, 2020
CEO, Transportation Startup
Anonymous
Transportation
1-10 Employees
Phone Interview
Verified
La Visual provides branding and promotional services. They created a name, logo, artwork, and a pitch deck for investors. They also built the website and worked on API integration and CMS integration.
La Visual contributed to the success of the client receiving a generous seed investment. Their work and communication style is not as adaptable as the client would have liked, but they still provided a positive experience that has led to a successful ongoing relationship.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
I’m the founder and CEO of a people-enabled technology platform in the logistics space. Essentially, we’re an intermediary between truck drivers, carriers, and shippers. We coordinate the transportation of goods. Our shippers send us orders, and we find carriers to move those orders.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with La Visual?
The main function I hired La Visual for was to help me articulate my differentiation strategy in the marketplace, and develop a brand essence and brand promise. I also needed them to create a name, logo, artwork, and a pitch deck for investors. I had a concept of what I wanted our business to be, but it wasn’t functioning.
SOLUTION
What was the scope of their involvement?
The beginning was really just a full branding of my idea, taking my thoughts and vision for the type of organization we wanted to be. Then distilling that into a brand that resonated with the three major stakeholders: drivers, shippers, and internal employees. It was really a branding exercise from conception to execution. Beyond that, La Visual built our website, worked on API integration, and CMS integration. They are managing our entire visual marketing campaign and currently working on promotional materials.
What is the team composition?
My main point of contact for branding work is Dain (Chief Creative Officer, La Visual). He has a team of people with him that focuses on artwork, copywriting, and social media. Tyron (Head of Client Relations & Brand Strategist, La Visual) and Brian (Managing Director, La Visual) negotiated what the scope would be and the cost associated with it. I also have a project manager.
How did you come to work with La Visual?
I picked a few branding agencies to explore working with in San Francisco and Los Angeles. I had interviews with five different people, after which I flew to Los Angeles and had an interview with La Visual on site. I felt very comfortable moving forward with them. I was frank with La Visual about paying for all of this upfront, by myself. It was an investment I was making into whether or not this business was viable. If it worked the way I believed it would, I had no concerns whatsoever that we’d get our first round of funding. Things didn’t go as smoothly in San Francisco because those teams weren’t expecting me to be starting from the ground up.
How much have you invested with them?
I have spent $300,000.
What is the status of this engagement?
We started working together in January 2019 and the relationship is currently ongoing.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
There are a few things. I pitched an idea to an investment group, and that idea was backed up by a tremendous amount of market and demographic research, as well as explanations on how to reach those demographics. The quality of the presentation netted me a $2 million seed investment. That’s quite a bit for not being in business.
I was able to hire three executives from other companies, who had each been at those companies for about 12 years. The presentation from La Visual was so eloquent that I was able to convince three executives to take less money and come work for my company.
Beyond that, everyone I’ve met that knows anything about startups can’t even fathom that we had our first meeting in January, didn’t get money until July 1st to actually start business, and were operating less than 90 days later. La Visual was a very big part of that. I’ve been in business for four and a half months, and our run rate is $8 million. We have a goal of tripling that over the next 12 months. The proof is in that. We have built the business from nothing to what it is.
How did La Visual perform from a project management standpoint?
I found it more effective to adapt to their style of work rather than the other way around. Sometimes it was hard to schedule a meeting with them because their creative people didn’t come in until 10 a.m. They communicated mostly through email.
Are there any areas they could improve?
Sometimes, picking up the phone would’ve solved things faster than back and forth emails. In that regard, I’d encourage them to understand how their client is. From the beginning they told me this would be a very different experience for them because they’re not accustomed to having a sole point of contact. Their clients have teams of people, and email is used to ensure that those teams are all brought into the loop at the same time. Since it was only me, I think they could understand how a phone call might be easier.
Do you have any advice for future clients of theirs?
If the client hired them to do a job, they should just let them do it their way.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Visual Identity Development for Estate Management Company
Branding
$50,000 to $199,999
Jan. - Aug. 2023
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"They delivered items on time and were willing to connect with me any time."
Aug 23, 2023
Communications Manager, Estate Management Company
Joshua Hauser
Other industries
Seattle, Washington
201-500 Employees
Online Review
Verified
La Visual created the visual identity for the umbrella brand of an estate management company. The project included discovery, visual identity development, style guide creation, and template design.
The client was satisfied with the new visual identity and received positive feedback from their staff and board members. La Visual was highly responsive, available, and easy to work with, ensuring a great experience. Moreover, they delivered on time and showed impressive branding experience.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the Manager, Communications of an estate management company
Describe what your company does in a single sentence.
Estate management
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire La Visual to accomplish?
Create visual identity
SOLUTION
How did you find La Visual?
Online Search
Why did you select La Visual over others?
High ratings
Great culture fit
Company values aligned
How many teammates from La Visual were assigned to this project?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
We needed a partner to help us create a visual identity for our umbrella brand. Due to the uniqueness of our organization, trust and flexibility were key components we were looking for, alongside creativity and ability to deliver. We needed discovery, visual identity, style guide, and templates.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
We are not a public-facing company so our visual identity and elements are internally facing - we don't have a market strategy or product to sell. Our success measurement is via executive satisfaction and staff usage - we are receiving high marks across the board.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
Very high-touch and responsive - truly a great experience. They delivered items on time and were willing to connect with me any time ad hoc. It felt seamless and natural - very easy to connect with them, which made the project experience smooth and memorable.
What was your primary form of communication with La Visual?
Virtual Meeting
What did you find most impressive or unique about this company?
Their ability to deliver top-tier branding while staying grounded to their values and culture. I was looking for a partner who could deliver but also someone I could trust and easily connect with. La Visual was the clear choice very early on.
Are there any areas for improvement or something La Visual could have done differently?
I don't have any feedback for improvements.
RATINGS
5.0
"They are top tier / world-class - I would recommend them to anyone (I already have!)"
Quality
5.0
Service & Deliverables
"Amazing service and deliverables"
Schedule
5.0
On time / deadlines
"Everything was delivered on time and deadlines were met"
Cost
5.0
Value / within estimates
"Remarkable value - no surprises in cost"
Willing to Refer
5.0
NPS
"100% recommend - you will have a great experience and receive top quality deliverables
Brand Refresh, Marketing & Product Design for Lending Firm
"They truly wanted us as a customer to succeed and thrive."
Jul 14, 2023
Former SVP Digital Innovation, Civic Financial Services
Matt Flores
Financial services
Los Angeles, California
501-1,000 Employees
Online Review
Verified
A lending company hired La Visual to refresh their branding and marketing efforts. The team facilitated an illumination exercise for the client and helped with their marketing strategy and product design needs.
La Visual delivered the client's requirements on time and exceeded expectations. Each deliverable was well-presented, further pleasing the client. The team had a great project management approach and excellent communication skills. Moreover, their teammates were passionate and extremely talented.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the former SVP Digital Innovation at Civic Financial Services
Describe what your company does in a single sentence.
We are a lender for real estate investors, flipping properties, and long-term holds.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire La Visual to accomplish?
Digital brand presents
Marketing and brand refresh
Brand positioning in the marketplace
SOLUTION
How did you find La Visual?
Referral
Why did you select La Visual over others?
High ratings
Great culture fit
Referred to me
How many teammates from La Visual were assigned to this project?
6-10 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
The initial scope included brand messaging and an entire brand refresh. This included a brand illumination exercise for the entire organization. They helped with our digital marketing strategy along with product design. We started this project in January 2018 and worked closely with Lavisual throughout the next 5 1/2 years. They are great partners.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
Their team delivered on time and exceeded expectations. Each deliverable was presented extremely well and in person.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
No deadline was missed. They are highly skilled in project management. The communication was excellent throughout the entire process through multiple methods of communication. Each of their team members is highly skilled, passionate, and extremely talented.
What was your primary form of communication with La Visual?
In-Person Meeting
Virtual Meeting
Email or Messaging App
What did you find most impressive or unique about this company?
The partnership! They truly wanted us as a customer to succeed and thrive. They made that clear with every deliverable and every objective we formed personal relationships and ongoing business relationships with each team member. No other vendor has excelled with this type of partnership like La visual.
Are there any areas for improvement or something La Visual could have done differently?
As a customer, we could invited them more into our strategic initiatives.
RATINGS
5.0
"Working with them was a highlight in my career. The collaboration between our teams was magical. Our presence in the marketplace was remarkable."
Quality
5.0
Service & Deliverables
"Every deliverable had the highest quality outcome. And when delivered in person, you could see the time and passion they had towards the project."
Schedule
5.0
On time / deadlines
"No deadlines missed. And we as the customer provided. Very aggressive due dates. That didn’t make things easier on them."
Cost
5.0
Value / within estimates
"Worth every penny."
Willing to Refer
5.0
NPS
"And they are a very unique group with extreme talents and passion to their work.
Web Dev & UI/UX Design for Collegiate Licensing Company
BrandingDigital StrategyUX/UI DesignWeb Design
$10,000 to $49,999
July - Oct. 2016
5.0
Quality
4.5
Schedule
4.5
Cost
4.0
Willing to Refer
5.0
"They exceeded our expectations and initial goals."
May 9, 2023
Executive, Learfield
Anonymous
Sports
Atlanta, Georgia
51-200 Employees
Online Review
Verified
La Visual developed a website for a collegiate licensing company. The team built a UX design that featured an avatar and sweepstakes functions for end users.
Thanks to La Visual, the client experienced a significant increase in website traffic and conversion rate. The vendor went above and beyond to actualize the client's ambitions. The client was delighted with their unique background.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am an executive at Learfield
Describe what your company does in a single sentence.
License and market collegiate products.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire La Visual to accomplish?
Drive website traffic
Collect user data
Drive sales of product
SOLUTION
How did you find La Visual?
Referral
Why did you select La Visual over others?
Pricing fits our budget
How many teammates from La Visual were assigned to this project?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
La Visual built an interactive website that was marketed as a part of a national media campaign celebrating the start of the football season. The site invited users to build their own avatar using branded products from their favorite college. After completing their avatar they could enter a sweepstakes, which was the primary conversion, as well as share their avatar with friends.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
This project achieved our highest level of site traffic and highest conversion rate of any campaign, which we do annually, that we had done. They exceeded our expectations and initial goals.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
We weren't an easy client with all of the exceptions needed to build a user experience with other brand's IP as the main asset. The team searched for solutions every problem we encountered and lead us as if they knew our industry in and out. They were great partners throughout.
What was your primary form of communication with La Visual?
Virtual Meeting
What did you find most impressive or unique about this company?
The background was different than other companies we interviewed. We didn't want a company that was so limited in their types of projects.
Are there any areas for improvement or something La Visual could have done differently?
I don't recall
RATINGS
5.0
Quality
4.5
Service & Deliverables
Schedule
4.5
On time / deadlines
Cost
4.0
Value / within estimates
Willing to Refer
5.0
NPS
Rebranding for Technology Company
$200,000 to $999,999
Mar. - Nov. 2022
3.5
Quality
4.0
Schedule
4.0
Cost
3.0
Willing to Refer
4.0
''Our employees seemed thrilled with the new material that La Visual created.''
Mar 6, 2023
Executive, Technology Company
Anonymous
Software
Washington, District of Columbia
201-500 Employees
Phone Interview
Verified
A technology company hired La Visual to provide rebranding services. Based on a thorough discovery process with the client's team, they developed a new mission, vision, and value messaging for their company.
La Visual's work was key to ensuring that the client's existing and new employees felt an exciting connection with their company. La Visual's team led an organized process to avoid delays. The client also praised the creativeness and responsiveness of their staff.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
I’m an executive at a technology company.
OPPORTUNITY / CHALLENGE
What challenges were you trying to address with La Visual?
We needed help with rebranding our company.
SOLUTION
What was the scope of their involvement?
La Visual helped us with our rebranding project, including a redo of our mission, vision, and values. We started with a discovery phase where they helped us understand their workflow, which included interviews, stakeholder engagement with our employees, and multiple core group meetings to develop our new set of messaging as a company. La Visual’s team also presented us with creative materials, but we decided to just focus on our mission, vision, and values components.
What was the team composition?
We mainly worked with 3–4 members of their team, including Tom (Senior Client Services Director).
How did you come to work with La Visual?
Someone from our executive team referred La Visual to us due to a previous working relationship.
How much have you invested with them?
We spent $400,000–$500,000 with them.
What is the status of this engagement?
We worked together from March–November 2022.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
The project was an internal branding exercise, and La Visual helped us ensure that our existing and new employees could have a tie with our company and feel excited about coming to work with us. Consequently, our employees seemed thrilled with the new material that La Visual created, and it resonated well among them.
Moreover, we started to put La Visual’s work on our website.
How did La Visual perform from a project management standpoint?
La Visual did a great job managing and keeping us on track to avoid delays. Regarding communication materials, we used email.
What did you find most impressive about them?
La Visual was a creative team and did a great job providing their vision in response to our feedback.
Are there any areas they could improve?
They could improve in listening to clients’ feedback.
Do you have any advice for potential customers?
These kinds of projects take a lot of time and effort, so it’s important to have executive alignment around your goals.
RATINGS
3.5
Quality
4.0
Service & Deliverables
Schedule
4.0
On time / deadlines
Cost
3.0
Value / within estimates
Willing to Refer
4.0
NPS
Rebranding for SaaS Company
Branding
$50,000 to $199,999
Nov. 2017 - Mar. 2018
5.0
Quality
5.0
Schedule
4.5
Cost
4.5
Willing to Refer
5.0
"We're impressed during the entire journey with their expertise and how they present things with objectivity."
Nov 5, 2021
SVP of Marketing, MomentFeed
Tom Kuhr
Software
Santa Monica, California
51-200 Employees
Online Review
Verified
A SaaS company hired La Visual for branding services. The team helped the client with the brand execution that included the logos, backgrounds, messaging, and web design.
The team completed the project and the client liked their fully immersive brand guide, thanks to La Visual. The team had excellent communication during the engagement. The client was impressed with the team's collaborative approach all throughout.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
SVP of Marketing at MomentFeed, a fast-growth enterprise SaaS company.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire La Visual?
A corporate rebrand and market repositioning.
SOLUTION
How did you select this vendor and what were the deciding factors?
We looked at 10 different agencies, large and small, and sent a short project overview to each. We chose the top 3 responses for in-person presentation to the executive team to discuss scope and challenges. We chose La Visual because of their hands-on approach, their immediate understanding of our challenges, complete project scope, their experience working with other technology companies, and solid customer references.
Describe the project in detail and walk through the stages of the project.
We went through multiple phases. First was market and competitive analysis. Next was value proposition analysis, internal with multiple stakeholders at our company. Next, they produced a market map to demonstrate how we compared with market needs and competitors, both at a value level as well as look and feel. After revision and executive team approval, they produced three different concepts for positioning/branding.
We discussed and went with one direction with a few modifications. They developed that completely and created choices for logos, as well as creative patterns backgrounds, messaging, and together we ended up with a final brand. They then helped us activate the new brand, designing collateral and materials and updating existing materials, defining the brand on a new website design, etc. and assisted with the re-brand launch internally then externally.
How many resources from the vendor's team worked with you, and what were their positions?
We worked with the co-founders of the company as well as creative director, staff designers, a project manager and project-specific copywriters
RESULTS & FEEDBACK
Can you share any outcomes from the project that demonstrate progress or success?
We ended up with a fully immersive brand guide as well as final materials for print, digital and website design. We took these materials and developed some further internally, and created a brand launch event for our internal team and a separate event for customers and prospects.
How effective was the workflow between your team and theirs?
Their project manager was key for getting both teams to work together when needed and keep the project on schedule and on budget. Communication was excellent all around.
What did you find most impressive or unique about this company?
We felt when we were doing agency selection that they understood our space and our challenges that would have taken us months to discuss without their help. We're impressed during the entire journey with their expertise and how they present things with objectivity. We working directly with senior people who could help navigate through different directions and personalities from different departments .
Are there any areas for improvement or something they could have done differently?
Nothing could have been improved, the experience was awesome.
RATINGS
5.0
"This is a top agency for branding, software design, and go to market strategy"
Quality
5.0
Service & Deliverables
"Some of the best concepts and design I've seen"
Schedule
4.5
On time / deadlines
"Project manager was great at keeping everyone accountable"
Cost
4.5
Value / within estimates
"They provided tremendous value for the overall project cost"
Willing to Refer
5.0
NPS
"Absolutely
Product Brand Identity for Company Group
Advertising
$200,000 to $999,999
Jan. 2017 - Ongoing
5.0
Quality
5.0
Schedule
4.5
Cost
5.0
Willing to Refer
5.0
"Thanks to the efforts we have exceeded our sales forecasts for the new products."
Nov 3, 2021
Director of Sales, Company Group
Anonymous
Arts, entertainment & music
Los Angeles, California
51-200 Employees
Online Review
Verified
A company group needed a marketing agency that could help them get a fresh perspective on how they could build new brands within their product ranges. They partnered with La Visual to work on multiple projects.
Thanks to the efforts of the La Visual team, the company was able to streamline their internal marketing team's process and growth. The company was most impressed by the team's sales and creative departments who were never afraid to pitch out-of-the-box ideas during their engagement.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
I'm the Director of sales and marketing for two of 4 companies in our group. I am responsible in working with sales, marketing and product development departments to drive and deliver on all product results and customers relations.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire La Visual?
We found La Visual through and extensive search to find a local marketing agency that could bring us a fresh perspective to building new brands within our product ranges. We have used them on multiple projects as well as having them help in our digital and social marketing outreach, planning and placement.
SOLUTION
How did you select this vendor?
We found them after interviewing 3 companies for the first project and were so satisfied by their process and results, we have continue to use them on multiple projects - over 10 - while also retaining them on a regular monthly contact for social media management and content creation.
Describe the scope of their work in detail.
Their process is detailed, systematic and it just works. Their staff worked closely with all of our key stakeholders to take input as well as customer interviews in order to determine the best results for our brand creations and identity.
Their art team is very creative and came up with multiple logo / brand options to chose from as well as researched naming trademarks while also developing messaging for the product brands.
What was the team composition?
I've worked closely with the leadership team as well as their creative teams and found they are all top notch and able to meet timelines and deliverables on time and in budget.
RESULTS & FEEDBACK
Can you share any outcomes from the project that demonstrate progress or success?
Thanks to the efforts we have exceed our sales forecasts for the new products. They have also helped streamline our internal marketing teams process and growth.
How effective was the workflow between your team and theirs?
The weekly update zoom/meet meetings and project timeline benchmarks were kept on track by their team.
What did you find most impressive about this company?
Their process and creative team are really top notch and not afraid to throw ideas out that are not only outside of the box but fresh and inspiring for future projects.
Is there any area for improvement or anything that could have been done differently?
I think implementing SLACK or TRELLO to track projects and share updates vs email in the future would be beneficial.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
4.5
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Market Analysis & Branding for Wellness Supplements Company
BrandingMarket Research
$50,000 to $199,999
Oct. 2018 - Mar. 2019
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
“They were on top of everything, so the engagement was great.”
Oct 21, 2021
Founder, Nature Good
Eduardo Natibre
Healthcare
Panama
1-10 Employees
Phone Interview
Verified
La Visual developed a wellness company’s brand by performing a market analysis, creating an online survey, and developing a brand book. They also designed the firm’s logo, typography, and branding assets.
The firm’s focus group gave positive feedback to the product’s branding. La Visual was cooperative and dedicated during the entire engagement, going as far as traveling to the client’s target market to analyze their brand. Overall, their thorough process was instrumental in the project’s success.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
I’m the co-founder of a company that manufactures and distributes supplements and wellness products.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with La Visual?
We wanted to develop the best brand possible for our custom formula.
SOLUTION
What was the scope of their involvement?
Initially, La Visual worked on naming our brand. We first gave them our basic formula and the overall concept of our product. We learned that their process had different stages, namely brand elimination, brand segmentation, and brand strategy. As part of their process, they traveled to Panama for market analysis. Then, they did an online survey and recommended a lawyer to work with us for our trademark.
From there, their team designed our logos, typography, and branding assets. Then, our team decided which assets were a good fit for us. After that, they gave us a brand book that guided us on the use of the logos, designs, and assets they created.
What is the team composition?
I worked with an account manager and Brian (Managing Director). We also worked with their CEO. In total, we interfaced with 7–8 people, including designers and the creative team.
How did you come to work with La Visual?
I searched online for the best branding companies in California, aiming to hire a recognized company in this segment of the market. La Visual was among the top players, so we selected them. We did speak with 10 other branding companies, but we went for La Visual because of their background and process; they researched our products first before they started working for us.
How much have you invested with them?
We spent around $100,000.
What is the status of this engagement?
Our engagement lasted from October 2018–March 2019.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
We received positive feedback for La Visual’s work. Our focus group liked the presentation of the product. They gave structural suggestions since we only offered them a prototype, but the branding was well-accepted.
At the moment, we don’t have quantitative success metrics yet because of issues related to the COVID-19 pandemic. In fact, we’re only launching in 2022.
How did La Visual perform from a project management standpoint?
La Visual’s project management was great. The team was dedicated to meeting our timeline, and if they couldn’t meet any deadline at some point, they’d tell us ahead of time. In fact, this happened only once. Simply put, they were on top of everything, so the engagement was great.
What did you find most impressive about them?
We were impressed by their process. La Visual explained well how their branding strategy worked. They were also data-oriented. On top of that, they had a good structure for meeting international clients; we were able to go to their office and have a conversation with anyone in their company. Their process for that was also thorough and organized.
Are there any areas they could improve?
No, there weren’t any.
Do you have any advice for potential customers?
Enjoy the process.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Web Redesign & Collateral for Cybersecurity Firm
Web Design
$10,000 to $49,999
May 2019 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"Their project management skills and super clear communication really stand out."
Aug 22, 2019
Senior Digital and Content Marketing Manager, Digital Shadows
Anonymous
IT Services
San Francisco, California
51-200 Employees
Phone Interview
Verified
La Visual helped redesign a website to make the brand look and feel more modern. They also created a small booklet based on the new website branding.
Web traffic has increased markedly since the engagement began. La Visual’s team inspires confidence throughout the project by communicating clearly from the start. Responsiveness is a hallmark of their work. This, along with their can-do attitude, contributes to the imminent expansion of their role.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
I run all of the digital and content marketing programs at Digital Shadows. We’re a cyber security firm focused on external threats to businesses.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with La Visual?
We were looking to redesign our website. We wanted to uplevel the brand and make it look more modern to help us stand out in the industry.
SOLUTION
What was the scope of their involvement?
La Visual started by doing web design and a full website rebrand. We then pulled them in to help with development work as well. They developed different templates and provided them to our web developers to apply on our WordPress site.
Next, they assisted another team wanted in creating a booklet based on the new website branding. La Visual helped design a small booklet about our industry that we can use at trade shows.
What is the team composition?
My main contact is our project manager, Kaitlin (Project Manager & Cause Marketing Strategist, La Visual).
How did you come to work with La Visual?
We’d previously used smaller firms in trying to keep to a smaller budget. We realized that those firms weren’t up to par with what we wanted. We needed a partner that could think outside the box and get us a step ahead of the competition. We did extensive online research of top technology and SaaS companies to see who they were using in terms of web redesign vendors.
How much have you invested with them?
I estimate we’ve spent $30,000.
What is the status of this engagement?
Work started in May 2019 and the engagement is ongoing.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
We've seen an increase in web traffic since the engagement began. The projects are technically complete but we plan to continue with them as a partner. They’re just such nice human beings. The whole La Visual team is so down to earth and willing to go the extra mile. They’re awesome people to work with.
How did La Visual perform from a project management standpoint?
La Visual’s project management is awesome. They’re on top of meeting all deadlines thanks to great communication and fast responses from the project manager. She’s always willing to hop on a call no matter the time of day. That’s so important because we're a global company that works closely with a team in London. One day they were online for practically 24 hours with us in order to meet a launch deadline.
What did you find most impressive about them?
Their project management skills and super clear communication really stand out. La Visual is very organized and willing to work hard. They’re able to give us the modern look and feel that we’re looking for.
Are there any areas they could improve?
No, there’s nothing I can say.
Do you have any advice for potential customers?
It’s important to have an open communication path. Always get good feedback so that there's not multiple rounds going back and forth. We use Slack as a tool so that we can be messaging them throughout the day.
RATINGS
5.0
"From project management to quality and delivery, everything is great."
Quality
5.0
Service & Deliverables
"They produce excellent quality."
Schedule
5.0
On time / deadlines
"They go above and beyond to meet deadlines."
Cost
5.0
Value / within estimates
"Price is amazing compared to other vendors."
Willing to Refer
5.0
NPS
Rebranding for Real Estate Sales Team
Branding
Confidential
July 2017 - Ongoing
4.5
Quality
4.0
Schedule
5.0
Cost
4.0
Willing to Refer
5.0
“I feel confident trusting their expertise and their recommendations.”
Nov 30, 2018
Founder, Lucrum Real Estate Group
Ray Rodriguez
Real estate
Calabasas, California
1-10 Employees
Phone Interview
Verified
Overseeing a rebranding campaign, La Visual helped identify target audience, designed a logo and print collateral, and created a new brand. They’re currently developing a website and a sales deck.
The in-house team is happy with the new look and feel of the brand, which will help the business expand. Knowledgeable and experienced, La Visual brought excellent ideas to the table, while their ability back up their recommendations with research earned them trust.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
I'm the founder of Lucrum Real Estate Group.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with La Visual?
Our old brand didn't encompass what we were selling or the type of client we were targeting, so we wanted to rebrand our company. We were looking for a vendor to help us.
SOLUTION
What was the scope of their involvement?
First, we met and discussed our business and the challenges we were facing with the old brand. Then, they did their own research and a competitive analysis of our industry. They also helped us identify our ideal client. After that, they started developing a new brand and designing a new logo and print materials. In addition, they're helping us with website development and our sales deck.
What is the team composition?
I work with 2–3 members of their team.
How did you come to work with La Visual?
They were referred to me by one of my team members. We were impressed with their presentation, so we decided to give them a chance.
What is the status of this engagement?
We started working with them in July 2017 and the relationship is ongoing.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
The response from our internal team has been very positive. The new brand will enable us to work with other types of commercial real estate rather than limiting us to just apartment buildings.
How did La Visual perform from a project management standpoint?
We had some small delays, but I was the reason for many of them. Even though it was a bit challenging for both of us to jump into the project and figure out how to keep the ball moving forward, we resolved those issues successfully.
What did you find most impressive about them?
I feel confident trusting their expertise and their recommendations. They back everything up with data and research, which helps us make decisions.
Are there any areas they could improve?
They're juggling a lot of projects, so it'd be great if they had another point of contact who is familiar with the project to help them with time management. They mentioned to me recently that they're hiring another project manager, so they're already addressing this issue.
RATINGS
4.5
Quality
4.0
Service & Deliverables
"It takes them a little longer to address some of our requests."
Schedule
5.0
On time / deadlines
Cost
4.0
Value / within estimates
"I have nothing to compare them to. I'm a very small business, so it was a little expensive for me."
Willing to Refer
5.0
NPS
Clutch verification provides an additional layer of data to help you make the right purchasing decision of business services.
If you’re not seeing exactly what you need here, send this company a custom message.
You can talk about your project needs, price, and timeline to get started on your project.
