Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising and search engine marketing. The company is highly rated, with most clients praising their expertise in Google Ads, data-driven strategies, and optimizing ad spend. Positive feedback is abundant, with approximately 90% of reviews highlighting their strategic insights and communication; however, one notable negative review suggests caution for companies with six-figure budgets.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller, a digital advertising agency specializing in Pay-Per-Click Advertising and Google Ads management, receives largely positive feedback from clients, focusing on their strong communication and on-time deliverables. Approximately 75% of reviews highlight their expertise in PPC and Google Ads, while around 17% mention a lack of satisfaction regarding project execution or communication. Their technical knowledge and customer partnership approach are frequently praised.
$1,000+$100 - $149 / hr10 - 49Tempe, AZServices provided
See all 46 projectsATRA is a digital advertising agency specializing in Pay-Per-Click (PPC) services, notably Google Ads and search engine marketing. With 100% positive feedback across reviews, clients commend ATRA for its strategic PPC execution, attributed to substantial improvements in lead quality and reduced Cost Per Click (CPC). The firm is praised for its responsive communication, proactive solutions, and tailored approaches that have resulted in significant conversion rate enhancements and client satisfaction.
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$1,000+$25 - $49 / hr2 - 9Belfast, Northern Ireland
Services provided
Coju , a branding firm, was founded in 2019. They focuses on Branding and Direct Marketing.
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$5,000+$25 - $49 / hr2 - 9
Services provided
First forward technology, a social media marketing company, was established in 2022. The team offers Social Media Marketing and Web Design and is in Chandigarh, India and Chandigarh, India.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 14 projectsPage Zero Media is a specialized digital advertising agency focusing on Pay-Per-Click (PPC) advertising, Search Engine Marketing, and Google Ads management. Across various reviews, clients consistently commend their exceptional communication and responsiveness, with 100% of reviews highlighting their expertise in PPC and cost-effective strategies. The company is praised for fostering long-term relationships and delivering measurable success, as evidenced by increased revenue, traffic, and conversions for their clients. Their personalized and detail-oriented approach differentiates them from larger, less flexible agencies.
$5,000+$100 - $149 / hr10 - 49London, EnglandServices provided
See all 28 projectsPassion Digital is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Search Engine Marketing, and SEO services. Their reviews reveal a highly professional team with a strong focus on delivering measurable results, such as increased web traffic and improved cost-per-click efficiency. Approximately 90% of reviewers commend their proactive communication and clear reporting, with many highlighting their deep industry knowledge and adaptability.
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$10,000+$25 - $49 / hr2 - 9Riyadh, Saudi Arabia
Services provided
In Lahore, Pakistan and Riyadh, Saudi Arabia, Smart IT Link is a small Digital Strategy company. Their services include Digital Strategy and Social Media Marketing.
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$1,000+$25 - $49 / hr2 - 9
Services provided
DigitalMass, a social media marketing company, was established in 2020. The agency offers Social Media Marketing and Pay Per Click, and is small.
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UndisclosedUndisclosed2 - 9Hyderabad, India
Services provided
Located in Hyderabad, India, Samastham Info Tech Services is a Digital Strategy company. They provide Digital Strategy and Social Media Marketing and were founded in 2021.
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Undisclosed$25 - $49 / hr2 - 9Midrand, South Africa
Services provided
Pixelsinframe, a website development firm, was launched in 2021. The firm focuses on Web Development and Digital Strategy.
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$5,000+Undisclosed2 - 9New York, NY
Services provided
Founded in 2021, The Healthcare Incubator is a media planning and buying company. In New York, New York, the team provides Media Planning & Buying and Digital Strategy.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a proficient digital advertising agency specializing in Pay-Per-Click (PPC) campaigns, including Google Ads and search engine marketing. Across diverse reviews, 100% of clients commend their strategic campaign management, responsive communication, and remarkable ROI improvements, with many noting increased brand awareness and conversion rates. Launch Online is lauded for their ability to integrate seamlessly into clients' teams, demonstrating a strong cultural alignment and expertise in optimizing online ad campaigns.
$1,000+$50 - $99 / hr250 - 999Ahmedabad, IndiaServices provided
See all 109 projectsMavlers is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. With 100% positive feedback, clients consistently praise their project management, professionalism, and ability to optimize campaigns for impressive ROAS. Approximately 60% of reviews highlight their effective use of Google Ads and campaign management across various platforms. Mavlers also showcases technical expertise and responsiveness, ensuring timely delivery and client satisfaction.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a proficient agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads and Bing. The reviews reflect a 100% positivity rate, highlighting their professionalism, strategic planning, and significant improvements in digital advertising results, such as increased leads and sales. Many clients, around 75%, emphasize Mediacharge's strong project management and effective communication, making them a reliable partner for managing online ad campaigns globally.
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UndisclosedUndisclosed2 - 9
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Launched in 2018, Rthan Solutions, a small Digital Strategy company, is in Tiruvallur, India. Their team offers Digital Strategy and Social Media Marketing.
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$1,000+$100 - $149 / hr2 - 9
Services provided
KD Web Creatives, a web design company, is based in Philadelphia, Pennsylvania. They provide Web Design and Web Development.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 397 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click (PPC) management and online ad campaigns. With a strong focus on driving website traffic and conversions, they have achieved notable successes, such as increased quality leads and reduced cost-per-click for clients. While 90% of reviews highlight their expertise in digital advertising and proactive project management, 10% indicate concerns regarding contract transparency and service consistency.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. The company is praised for its strong client focus and effective project management, with 100% of reviewers noting timely delivery and responsiveness. Additionally, 50% of reviewers highlighted their culture fit and proactive approach in improving online ad campaigns and PPC strategies.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 34 projectsSoup Agency is a specialized digital advertising firm focusing on Pay-Per-Click advertising and paid media strategies. Client reviews highlight their expertise in optimizing PPC campaigns and improving cost-per-click efficiency, with 100% of feedback being positive. Notably, their agile and professional team excels in delivering timely and tailored solutions, enhancing brand exposure and lead generation across various platforms, including Google Ads.
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UndisclosedUndisclosed2 - 9New Delhi, India
Services provided
Social Spot Media is a SEO services firm. They focus on Search Engine Optimization and Digital Strategy and were founded in 2021. The agency is in New Delhi, India and Orlando, Florida.
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$5,000+Undisclosed2 - 9
Services provided
Advertising company Gradual Grower is in Dhaka, Bangladesh and London, England. They focus on Advertising and Branding and were founded in 2022.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 31 projectsRSO Consulting is a digital marketing agency specializing in Pay-Per-Click Advertising, SEO, and digital marketing strategies to enhance brand visibility and lead generation. Reviews highlight their expertise in PPC and SEO, with 100% praising their project management and adaptability. Their focus on efficient ad spend and data-driven insights consistently exceeds industry benchmarks for CPC and CTR, making them a valuable partner for diverse marketing needs.
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UndisclosedUndisclosed2 - 9Faridabad, India
Services provided
ASK Digitech is a small Digital Strategy company. Founded in 2009, the team focuses on Digital Strategy and Search Engine Optimization.
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$1,000+$100 - $149 / hr2 - 9Chicago, IL
Services provided
CriminalDefenseSEO.com is a small SEO services firm based in Chicago, Illinois. Their services include Search Engine Optimization and Digital Strategy.
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$1,000+$25 - $49 / hr2 - 9Beograd, Serbia
Services provided
W-Outsourcing LLC is a web design company based in Beograd, Serbia. Launched in 2018, the team specializes in Web Design and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9London, England
Services provided
Quick Fox Labs is a small Digital Strategy company. They provide Digital Strategy and Social Media Marketing and were established in 2019.
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$1,000+$100 - $149 / hr2 - 9
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Carnaby West is a social media marketing company. Located in London, England, the team offers Social Media Marketing and Content Marketing.
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$1,000+$25 - $49 / hr2 - 9Dehiwala-Mount Lavinia, Sri Lanka
Services provided
Pentacove, a small branding company, is located in Dehiwala-Mount Lavinia, Sri Lanka. Their services include Branding and Marketing Strategy.
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$1,000+$50 - $99 / hr2 - 9Histon, England
Services provided
In Histon, England, Data Rocks is an Advertising company. The team offers Advertising and Marketing Strategy.
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$1,000+$25 - $49 / hr2 - 9Dewas, India
Services provided
Pioneer Designs is a branding agency established in 2021. The firm focuses on Branding and Digital Strategy, and is small.
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UndisclosedUndisclosed2 - 9Delhi, India
Services provided
ADVERT TREE SOLUTIONS LLP is an Other Digital Marketing company. Their small team of employees is located in Delhi, India. Their team offers Other Digital Marketing and Advertising.
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$5,000+$50 - $99 / hr2 - 9
Services provided
DAEP MEDIA is a small Advertising company established in 2009. Their team offers Advertising and Digital Strategy.
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$1,000+$150 - $199 / hr2 - 9Abu Dhabi, United Arab Emirates
Services provided
Advertising company Leadgend Marketing is located in Abu Dhabi, United Arab Emirates. They provide Advertising and Branding and were established in 2021.
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Undisclosed$50 - $99 / hr2 - 9Edmonton, Canada
Services provided
Founded in 2022, Gomel Digital Inc is a small Edmonton, Canada-based SEO services firm. Their team provides Search Engine Optimization and Web Design.
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UndisclosedUndisclosed2 - 9Navi Mumbai, India
Services provided
Propergenix Private Limited is an Advertising company. The Navi Mumbai, India-based team specializes in Advertising and Branding.
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$1,000+Undisclosed2 - 9Brentwood, England
Services provided
Myriad Media is a Digital Strategy company founded in 2014. The team focuses on Digital Strategy and Social Media Marketing and is based in Brentwood, England.
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UndisclosedUndisclosed2 - 9Milford, MA
Services provided
SEO agency Baystate Marketing was established in 2012. The team offers Search Engine Optimization and Advertising.
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$1,000+$50 - $99 / hr2 - 9Budapest, Hungary
Services provided
Marketlify - Digitális marketing ügynökség, an Ecommerce Marketing company, was launched in 2019. The team provides Ecommerce Marketing and Social Media Marketing and is in Budapest, Hungary.
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$1,000+$50 - $99 / hr2 - 9Rockville, MD
Services provided
Not Just Website, a branding firm, is in Rockville, Maryland. They provide Branding and Social Media Marketing and were launched in 2017.
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$1,000+$50 - $99 / hr2 - 9Littleton, CO
Services provided
Drift Media Solutions is a web design agency. They are in Littleton, Colorado and have small team of experts. Their services include Web Design and Advertising.
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$1,000+$50 - $99 / hr2 - 9Toronto, Canada
Services provided
Creative Scope, a PPC agency, was founded in 2018. The team offers Pay Per Click and Web Design.
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UndisclosedUndisclosed2 - 9London, England
Services provided
Established in 2001, So-Creative is a small Market Research company. Their team provides Market Research and Pay Per Click.
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Undisclosed$50 - $99 / hr2 - 9Orlando, FL
Services provided
The MMC Agency is an Orlando, Florida-based web design company. They provide Web Design and Web Development and were established in 2018.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Web design company Gododu specializes in Web Design and Web Development. They are based in Jaipur, India.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Based in Jaipur, India and Sikar, India, Marketing Lineup is a Content Marketing company. Their services include Content Marketing and Social Media Marketing.
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$1,000+$100 - $149 / hr2 - 9
Services provided
Wollongong Web Design is a Digital Strategy company established in 2020. The firm specializes in Digital Strategy and Social Media Marketing, and is small.
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Undisclosed< $25 / hr2 - 9
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Web design company Auxwall sofware solutions is based in Dubai, United Arab Emirates. They specialize in Web Design and Web Development.
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Undisclosed< $25 / hr2 - 9Gurugram, India
Services provided
Headquartered in Gurugram, India, Canvaas Softwares is a social media marketing agency. They offer Social Media Marketing and Email Marketing and were established in 2017.
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Undisclosed< $25 / hr2 - 9Priyasamy Nagar, India
Services provided
SEO company Hunky Dory Solutions was founded in 2022. The agency provides Search Engine Optimization and Web Development, and is small.
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$1,000+Undisclosed2 - 9Denver, CO
Services provided
Denver Marketing Group is an Advertising company. Launched in 2010, the team specializes in Advertising and Web Design.
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$1,000+$100 - $149 / hr2 - 9Ranjole, India
Services provided
DigiDeft is a Marketing Strategy company. Founded in 2020, the team focuses on Marketing Strategy and Digital Strategy.
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$1,000+$200 - $300 / hr2 - 9
Services provided
Launched in 2022, Crescendo Consulting is a small SEO company located in Santa Cruz, California. Their team focuses on Search Engine Optimization and Content Marketing.
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$1,000+< $25 / hr2 - 9
Services provided
Content Marketing company Zahid SEO Academy is headquartered in Peshawar, Pakistan. They provide Content Marketing and Affiliate Marketing.
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$5,000+$300+ / hr2 - 9Lehi, UT
Services provided
Fales & Co Marketing Agency is an Advertising company established in 2022. The company focuses on Advertising and Direct Marketing.
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$5,000+$50 - $99 / hr2 - 9Cleethorpes, England
Services provided
Headquartered in Cleethorpes, England, Propel Digital Marketing is a web design agency. Established in 2022, the team focuses on Web Design and Branding.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Kurup Digital Marketing is a Dubai, United Arab Emirates-based social media marketing agency. Their services include Social Media Marketing and Search Engine Optimization.
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Undisclosed$200 - $300 / hr2 - 9Dartmouth, Canada
Services provided
Ralli Marketing is a SEO services firm. They are in Dartmouth, Canada and have small team. They provide Search Engine Optimization and Digital Strategy.
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Undisclosed$25 - $49 / hr2 - 9
Services provided
Shojib Ads is a SEO agency headquartered in Rangpur City, Bangladesh and California, California. Their services include Search Engine Optimization and Advertising.
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$1,000+< $25 / hr2 - 9Podikkundu, India
Services provided
Established in 2021, GThrough Digital is a SEO services firm. The company specializes in Search Engine Optimization and Social Media Marketing.
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UndisclosedUndisclosed2 - 9
Services provided
Eidea.digital - creative agency is a pay per click company launched in 2017. The team offers Pay Per Click and Branding.
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$1,000+$150 - $199 / hr2 - 9Escondido, CA
Services provided
Small Business Marketing Solutions is a SEO services firm. Headquartered in Escondido, California, the agency was founded in 2020. Their team provides Search Engine Optimization and Content
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
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Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
40% Pay Per Click60% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr10 - 49Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+Undisclosed10 - 49New York, NY
Ability to deliver
39.1/40.020/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Tempe, AZ
Ability to deliver
38.9/40.019.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
37.7/40.018.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr10 - 49Tucson, AZ
Ability to deliver
37.4/40.017.6/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
37.4/40.017.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Pay Per Click65% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.4/40.020/20 Reviews9.9/10 Clients & Experience7.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.3/40.018.4/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
37/40.019/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.8/40.018/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.9/40.018.2/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
36.7/40.019.4/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
36.4/40.016.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$150 - $199 / hr10 - 49Kent, WA
Ability to deliver
36.2/40.017.6/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
36.1/40.017/20 Reviews9.4/10 Clients & Experience9.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
36.1/40.017.2/20 Reviews9.2/10 Clients & Experience9.6/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$25 - $49 / hr2 - 9Zirakpur, India
Ability to deliver
36/40.019.2/20 Reviews9.7/10 Clients & Experience7.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$50 - $99 / hr10 - 49Liverpool, England
Ability to deliver
36/40.017.2/20 Reviews10/10 Clients & Experience8.8/10 Market PresenceService focus
80% Pay Per Click20% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.