Aimers

BACKGROUND

Please describe your company and position.

I am the Growth Marketing Lead of Cloudvisor

Describe what your company does in a single sentence.

Cloudvisor is an advanced-tier AWS partner.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Aimers to accomplish?

• Lead generation using PPC channels (Meta, Google)

SOLUTION

How did you find Aimers?

Upwork

Why did you select Aimers over others?

• High ratings
• Company values aligned

Describe the scope of work in detail. Please include a summary of key deliverables.

Aimers team is responsible for managing our PPC campaigns across Meta and Google Ads. This included setting up, monitoring, and optimizing ad campaigns to maximize lead generation.

Key deliverables: conducting keyword research, crafting the ad copies, setting up tracking and conversions, restructuring campaigns, providing regular performance reports, budget management, A/B testing for ad variations, ongoing optimization.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The main goal of our collaboration with Aimers was to increase the number of qualified leads. They not only focused on bringing in leads but also took responsibility for generating SQLs (Sales Qualified Leads), which in our case meant booked meetings.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The Aimers team has fantastic project management skills. They always deliver on time and keep us in the loop about what's happening. The team is highly professional and knowledgeable. Their communication is very structured, and they're proactive in reaching out with updates and ideas. One useful thing is that you have one person who's your point of contact, so the communication is smooth - you have one specific person you talk to and can reach out to. 

What was your primary form of communication with Aimers?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their dedication and productiveness really set them apart from other agencies. I can tell that they truly care about our business and our success - so they are always ready to go the extra mile to help us reach our goals. Also, they're always open to taking on new requests or ideas from our end, even if it's something that is not specifically within the project scope - and they always do it at the highest quality!

Are there any areas for improvement or something Aimers could have done differently?

Honestly, we’re really happy with our collaboration and we haven’t identified any areas for improvement. We’re thrilled to have found Aimers - they’re the best agency we’ve worked with so far!

BACKGROUND

Please describe your company and position.

I am the Head of Marketing of AbbaDox

Describe what your company does in a single sentence.

Radiology Information System & Patient Engagement software

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Aimers to accomplish?

• Lead Generation
• Demand Generation

SOLUTION

How did you find Aimers?

upwork

Why did you select Aimers over others?

• High ratings
• Pricing fit our budget
• Good value for cost

How many teammates from Aimers were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The agency helped us run a successful PPC/Brand Awareness campaign for AbbaDox, targeting healthcare administrators and radiology centers. They managed campaigns across Google, LinkedIn, Facebook, and Bing, providing strong keyword strategies, compelling ad copy, and creative visuals.

They also built optimized landing pages with clear CTAs. Their regular reporting, continuous optimization, and effective budget management significantly improved our brand visibility and lead generation.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We worked with this agency to boost lead generation and brand awareness. Their efforts led to a 47% increase in inbound leads within six months, with a strong focus on high-quality conversions​. The brand awareness campaigns drove noticeable growth in social engagement and search volume​​.

Their strategic approach helped refine our messaging, increasing visibility and generating interest from decision-makers. As a result, our pipeline expanded significantly, contributing to both brand recognition and sales conversions​. Their expertise and targeted execution made a measurable impact on our business growth.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The agency’s project management was highly efficient and responsive. They consistently delivered all project milestones on time and were proactive in keeping us updated on progress. Their team demonstrated flexibility, quickly adapting to our evolving needs and feedback throughout the campaign.

Communication was seamless—they were always accessible, and their collaborative approach ensured our goals were met effectively. Whether it was adjusting campaign strategies or fine-tuning deliverables, their responsiveness made the entire process smooth and stress-free. Their ability to align with our objectives and deliver timely results made them a reliable partner.

What was your primary form of communication with Aimers?

Virtual Meeting

What did you find most impressive or unique about this company?

What impressed us most about the agency was their ability to deeply understand our industry and craft highly targeted, effective strategies tailored to our needs. Their innovative approach to demand generation, focusing on both lead quality and brand awareness, set them apart​.

They seamlessly integrated content, social media, and paid strategies, resulting in measurable growth. Additionally, their proactive communication and commitment to meeting deadlines made collaboration smooth and efficient. Their blend of creativity, technical expertise, and data-driven insights differentiated them from other agencies we’ve worked with​​.

Are there any areas for improvement or something Aimers could have done differently?

The only area for improvement is the time required to fully understand our unique products and industry niche. While they did an excellent job, deeper familiarity with our offerings and market over a longer period would likely enhance their already strong performance.

With extended collaboration, they could further refine their strategies to better align with our specific goals and competitive landscape. Overall, they were highly responsive and adaptable, and we’re confident that continued partnership will only improve results as they gain more industry-specific insights.

BACKGROUND

Please describe your company and position.

I am the Head of Marketing of Magical

Describe what your company does in a single sentence.

Magical is an automation tool that speeds up repetative tasks like data entry, writing, and more. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Aimers to accomplish?

• Increase user acquisition and MQLs via performance marketing channels
• Decrease our cost per acquisition and cost per lead via optimization

SOLUTION

How did you find Aimers?

Referral

Why did you select Aimers over others?

• Pricing fit our budget
• Referred to me

How many teammates from Aimers were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Understand Magical value props, target audiences, and ICP to develop an advertising testing strategy across Google Ads (search, youtube, display), Twitter, and Meta.
• Set up ad platforms, targeting strategies (including Retargeting), and creative campaigns across platforms listed above.
• Set up attribution, reporting, and KPIs. Gather and analyze data. Develop a method for sharing metrics and reporting on our KPIs week to week to the Head of marketing.
• Optimize platforms and campaigns to increase conversions (Magical Sign Ups) and lower CPAs. 
• Continuously recommend opportunities for Customer growth and come with a recommendation for what tactics and strategies we should test and double-down on.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Quarter over quarter we have seen increase in performance from our performance marketing channels e.g. more sign ups at a lower cost.
• We've also been able to uncover deeper metrics such as activation rates of those sign ups and continue to improve them. 
• We've been able to test many channels and platforms and figure out what works best for our audience and ICP. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

• Aimers is very proactive when given a project. They have also listened to my feedback and adjusted when necessary. 
• I've especially liked working with Lizaveta on their team. She is very smart, "on it" and organized around tasks. She gets things done and demonstrates great performance. Alex on the team is also very good, he does a ton of the optimization work.

What was your primary form of communication with Aimers?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

• They are extremely fair in their pricing 
• Flexible to work with
• Fast and accountable 

Are there any areas for improvement or something Aimers could have done differently?

Nothing I can think of 

BACKGROUND

Please describe your company and position.

I am the Marketing Manager of a software company 

Describe what your company does in a single sentence.

We are the leading provider of full-suite sports management software that enables businesses of all sizes - from small enterprises to large franchises - to operate more efficiently, increase customer satisfaction, and leverage real-time data for better decision-making.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Aimers to accomplish?

• Lead Generation

SOLUTION

How did you find Aimers?

Online Search

Why did you select Aimers over others?

High ratings

How many teammates from Aimers were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Aimers has undertaken the comprehensive task of creating and overseeing digital advertisements across platforms like Google and Facebook. On Google, our advertising portfolio includes both search and display ads, covering a spectrum from targeting brand keywords to more specific product and feature-related keywords. Simultaneously, on Facebook, Aimers manages diverse campaigns tailored to our objectives.

Their responsibilities extend to running and overseeing these campaigns, including adjusting strategies to optimize conversions and enhance the quality of leads generated. To keep everyone aligned, Aimers ensures a transparent communication process. This includes weekly reports featuring key metrics and a project roadmap, facilitating a shared understanding of the ongoing activities. 

Additionally, on a monthly basis, we connect virtually to review results, discuss insights and budget, and plan the course of action for the upcoming month. This structured approach ensures effective management and continuous improvement in the performance of our digital advertising initiatives.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We have seen an increase in requested demos of our software, ultimately leading to winning more customers. This positive trend directly translated into acquiring more customers, showcasing the project's effectiveness in driving real and measurable outcomes.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project management team left a positive impression on us. Their approach is meticulous, backed by thorough research, and they consistently deliver clear briefs for our requirements. We appreciate their prompt responsiveness to any feedback or questions from our team, showcasing strong communication throughout the project.

What was your primary form of communication with Aimers?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stands out for us is the their thoroughness and commitment to understanding our market and our ideal customers. Despite operating in a specialized market, they've demonstrated a profound understanding of our business. Moreover, we appreciate the balanced collaboration where they seamlessly incorporate our campaign ideas while also contributing valuable suggestions for improvement. This dynamic allows us to trust them as the experts in advertising, and we confidently rely on their leadership for various projects and campaigns, fostering a strong and effective working relationship.

Are there any areas for improvement or something Aimers could have done differently?

As our partnership progresses, our focus lies in enhancing the quality of leads generated. Identifying and mitigating spam submissions and unqualified demo requests is an ongoing priority for us to optimize our pipeline. We believe that by addressing this aspect, we can further refine and improve the overall effectiveness of our collaboration with Aimers.

BACKGROUND

Please describe your company and position.

I am the CEO & CTO of Wurkzen Inc.

Describe what your company does in a single sentence.

Wurkzen is an AI-powered business management platform that provides a curated set of proprietary business infrastructure, business tools, and artificial intelligence that helps entrepreneurs succeed.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Aimers to accomplish?

• Lower our CPA
• Increase our Conversions
• Measurable Results

SOLUTION

How did you find Aimers?

Upwork

Why did you select Aimers over others?

• High ratings
• Pricing fit our budget
• Good value for cost

How many teammates from Aimers were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Our partnership with Aimers for PPC marketing, focusing on intent-driven strategies, was nothing short of remarkable. Our primary objectives were clear: lower CPA, increase conversions, and establish measurable KPIs. Aimers not only met but exceeded these goals. Aimers initiated the process with a comprehensive audit of our existing PPC campaigns, crafting a tailored strategy that showcased their expertise. 

They excelled in keyword research, targeting high-intent queries, and crafting engaging ad copy. Significantly, Aimers achieved a substantial reduction in CPA, optimizing campaigns to save us money while enhancing efficiency. They also drove a notable increase in conversion rates. What truly set Aimers apart was their dedication to measurable results. 

They established clear KPIs and provided regular performance reports, allowing us to monitor our campaign's progress meticulously. Communication was seamless, with the Aimers team being consistently responsive and proactive. In addition, Aimers conducted experiments on Google Ads, further refining their strategies to ensure optimal outcomes.

In summary, Aimers exceeded our expectations, delivering on our PPC goals with exceptional expertise. We wholeheartedly recommend their outstanding services to businesses seeking digital marketing success.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Central to our collaboration with Aimers was their unwavering commitment to delivering measurable results. They worked closely with us to establish clear Key Performance Indicators (KPIs) that served as the compass for our campaign's success. Aimers not only met but consistently exceeded these benchmarks. They substantially reduced our Cost Per Acquisition (CPA), showcasing their cost-efficiency in acquiring valuable leads. 

Simultaneously, they orchestrated a notable surge in our conversion rates, turning clicks into tangible revenue. These measurable achievements demonstrated Aimers' exceptional ability to not only meet but surpass our most critical objectives, making them an invaluable partner in our journey towards marketing success.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project management team at Aimers led by Snezhana displayed remarkable efficiency and timeliness throughout our partnership. Their ability to execute tasks within a matter of days, from campaign optimization to reporting, was truly impressive. Their agility ensured that we stayed nimble in response to market changes and opportunities, and their quick turnarounds helped us maintain a competitive edge in our industry.

Their proactive approach and commitment to meeting tight deadlines greatly contributed to the overall success of our PPC campaigns. Working with Aimers felt like having a dedicated team that was always one step ahead, ready to tackle any challenge with speed and precision.

What was your primary form of communication with Aimers?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their knowledge of PPC was impressive.

Are there any areas for improvement or something Aimers could have done differently?

They have been great.

BACKGROUND

Please describe your company and position.

I am the Senior Paid Media Manager of an order fulfillment company

Describe what your company does in a single sentence.

order fulfillment for ecommerce merchants

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Aimers to accomplish?

• Increase Lead Volume & Quality
• Decrease CPL
• Overall Accounts Maintenance

SOLUTION

How did you find Aimers?

Online Search

Why did you select Aimers over others?

• High ratings
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Aimers were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We partnered with Aimers team for ongoing paid search account management. This includes day-to-day help with Google Ad, Microsofts Ads, YouTube and Display ads.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

During this partnership we were able to achieve all the goals that we have set for the Aimers team. We are seeing an increase in leads volume and quality, as well as an increase in conversion rate across the top campaign groups. The team is highly skilled and organized and is a joy to work with.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management is one of the strongest I've seen across different vendors I've worked with. Our account manager has a great grasp on all the initiatives planned and is very well at communicating project priorities, deadline and blockers if any.

What was your primary form of communication with Aimers?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Aimers team is very receptive to feedback and adjusts swiftly to ensure a mutually beneficial partnership. They take the time to understand our business and complexities that come with it. They are always willing to experiment and find the solutions to achieve the best results. I also appreciate their transparency and prompt communication.

Are there any areas for improvement or something Aimers could have done differently?

Nothing comes to mind at this time.

BACKGROUND

Please describe your company and position.

I am the Director of Global Strategic Partnerships & Sales of GreenRope

Describe what your company does in a single sentence.

Offer a Complete CRM and MA platform to businesses.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Aimers to accomplish?

• Manage PPC strategy

SOLUTION

How did you find Aimers?

Clutch Site

Why did you select Aimers over others?

• High ratings
• Pricing fit our budget
• Great culture fit

How many teammates from Aimers were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Aimers (former Teamedia) has been helping up with PPC and leadgen strategy for more than a year now. They manage Google Ads, Bing Ads, social advertising and Capterra performance.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Within the first 3 months of our work, Aimers managed to increase the total number of Google Ads conversions by 30%, while decreasing the CPA by 35%. For conversions, we’re tracking several valuable actions, but the most important ones are demo requests: their number doubled. The results have been consistent ever since, not only for Google, but also for other platforms Aimers are managing for us.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Aimers team has been highly responsive and always answered any questions that we had about the ppc management within the same day. They always keep us updated about the current state via Slack messages, progress spreadsheet and biweekly and monthly reports.

What was your primary form of communication with Aimers?

Email or Messaging App

What did you find most impressive or unique about this company?

What we like most about Aimers is their creativity and professionalism. They always came up with fresh and innovative ideas to improve our online performance and brand awareness. They also communicated well with us throughout the project, delivering on time and within budget. They were more than just a vendor, they were a partner who cared about our success.

Are there any areas for improvement or something Aimers could have done differently?

We are 100% happy with Aimers team.

BACKGROUND

Please describe your company and your position there.

I am the director. We are a coaching company that runs an advanced software engineering programme. We have been going for 3 years.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Teamedia, and what were your goals?

I was spending too much time maintaining my campaigns. They were also costing me too much and I was not able to optimise them. I hired Teamedia to help me get more organised with my strategy and to run the day to day of the management.

SOLUTION

How did you select this vendor and what were the deciding factors?

I selected them because they seemed to have robust process. I needed someone that could work with KPI's and provide a simple feedback mechanism to tell me what content to produce based on what is working in our evergreen funnel.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

They did an audit. From the audit they made a plan of initially re-configuring some of my campaigns. When we started seeing results they have devised a scaling strategy for me.

How many resources from the vendor's team worked with you, and what were their positions?

I am getting help from about 2/3 people on their team. A dedicated account manager who I can work with weekly and a specialist who does the technical work.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Well our revenue has stabilised and looking at the results I think we can grow from here.

How effective was the workflow between your team and theirs?

Very effective comms. They have been a pleasure to deal with. I cannot honestly fault them on one problem yet.

What did you find most impressive or unique about this company?

They are very organised and efficient.

Are there any areas for improvement or something they could have done differently?

No they are great.

BACKGROUND

Please describe your company and your position there.

I am the marketing coordinator of a growing Managed IT Services Provider in Sacramento, CA. Right now, we largely provide cybersecurity to the northern California area, and are planning to expand. I engage in the social media management as well as the marketing efforts, working with Teamedia to improve our SEO and PPC ads.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Teamedia, and what were your goals?

We hired Teamedia to help us improve our SEO and PPC as well as our Google and Bing advertising.

SOLUTION

How did you select this vendor and what were the deciding factors?

We selected them based on their excellent reviews, friendly staff, and stellar capabilities to help us with SEO and PPC.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Teamedia helps us with Google Ads, backlinking, PPC, SEO, and the like...they are our go-to for these and we enjoy the continuing relationship we have with them.

How many people from the vendor's team worked with you, and what were their positions?

They assigned a project manager to us along with various (about 10) SEO/PPC team stars, who make our PPC/SEO rock!

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Our site traffic is steadily growing and our rankings are improving with a more targeted audience.

Describe their project management style, including communication tools and timeliness.

They are great at communication, communicating through Slack, and are prompt each week/day with their reports.

What did you find most impressive or unique about this company?

What makes them impressively outstanding is their level of professionalism and skill integrated with their cordiality and friendliness!

Are there any areas for improvement or something they could have done differently?

Not sure...they rock it!

BACKGROUND

Please describe your company and your position there.

I'm the Director of Digital Marketing at TuxCare. We offer automated security patching and support solutions for over 40 Linux distributions.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Teamedia, and what were your goals?

We needed additional PPC strategy bandwidth added to our team without increasing our staff size. Our goals were to revamp all of our current campaigns, add retargeting campaigns, and expand into multiple international regions.

SOLUTION

How did you select this vendor and what were the deciding factors?

We found Teamedia on UpWork, and after chatting with them, we found that they were the best fit for us. Pricing and structure were the two big factors in choosing their company.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Our engagement began with a full audit of our current campaigns and then quickly moved into strategy sessions. After a few weeks, new campaigns as well as revamped campaigns were implemented fairly quickly. They provided us with detailed reporting on all of our campaigns, recommendations, and details to all the changes they were making weekly for our campaigns.

How many people from the vendor's team worked with you, and what were their positions?

We were assigned an account manager to handle our PPC account, and I feel like we had an entire team working for us during the entire time of working with Teamedia.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The results have been amazing. We have 4x our monthly traffic, we have improved the quality of traffic, and, most importantly, we are now receiving quality leads and continue to do so. Our traffic is hyper-targeted to our audiences, and I feel we will improve as time goes on.

Describe their project management style, including communication tools and timeliness.

We use Slack for our primary communication and Google Meet for weekly video calls.

What did you find most impressive or unique about this company?

They work VERY hard in optimizing our campaigns, and they have gone above and beyond tracking micro-conversions, which leads to better quality traffic. Any change we've wanted in our campaign has been completed in a matter of days - not weeks.

Are there any areas for improvement or something they could have done differently?

Not at the moment.