Aimers

BACKGROUND

Please describe your company and position.

I am the CEO & CTO of Wurkzen Inc.

Describe what your company does in a single sentence.

Wurkzen is an AI-powered business management platform that provides a curated set of proprietary business infrastructure, business tools, and artificial intelligence that helps entrepreneurs succeed.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Aimers to accomplish?

• Lower our CPA
• Increase our Conversions
• Measurable Results

SOLUTION

How did you find Aimers?

Upwork

Why did you select Aimers over others?

• High ratings
• Pricing fit our budget
• Good value for cost

How many teammates from Aimers were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Our partnership with Aimers for PPC marketing, focusing on intent-driven strategies, was nothing short of remarkable. Our primary objectives were clear: lower CPA, increase conversions, and establish measurable KPIs. Aimers not only met but exceeded these goals. Aimers initiated the process with a comprehensive audit of our existing PPC campaigns, crafting a tailored strategy that showcased their expertise. 

They excelled in keyword research, targeting high-intent queries, and crafting engaging ad copy. Significantly, Aimers achieved a substantial reduction in CPA, optimizing campaigns to save us money while enhancing efficiency. They also drove a notable increase in conversion rates. What truly set Aimers apart was their dedication to measurable results. 

They established clear KPIs and provided regular performance reports, allowing us to monitor our campaign's progress meticulously. Communication was seamless, with the Aimers team being consistently responsive and proactive. In addition, Aimers conducted experiments on Google Ads, further refining their strategies to ensure optimal outcomes.

In summary, Aimers exceeded our expectations, delivering on our PPC goals with exceptional expertise. We wholeheartedly recommend their outstanding services to businesses seeking digital marketing success.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Central to our collaboration with Aimers was their unwavering commitment to delivering measurable results. They worked closely with us to establish clear Key Performance Indicators (KPIs) that served as the compass for our campaign's success. Aimers not only met but consistently exceeded these benchmarks. They substantially reduced our Cost Per Acquisition (CPA), showcasing their cost-efficiency in acquiring valuable leads. 

Simultaneously, they orchestrated a notable surge in our conversion rates, turning clicks into tangible revenue. These measurable achievements demonstrated Aimers' exceptional ability to not only meet but surpass our most critical objectives, making them an invaluable partner in our journey towards marketing success.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project management team at Aimers led by Snezhana displayed remarkable efficiency and timeliness throughout our partnership. Their ability to execute tasks within a matter of days, from campaign optimization to reporting, was truly impressive. Their agility ensured that we stayed nimble in response to market changes and opportunities, and their quick turnarounds helped us maintain a competitive edge in our industry.

Their proactive approach and commitment to meeting tight deadlines greatly contributed to the overall success of our PPC campaigns. Working with Aimers felt like having a dedicated team that was always one step ahead, ready to tackle any challenge with speed and precision.

What was your primary form of communication with Aimers?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their knowledge of PPC was impressive.

Are there any areas for improvement or something Aimers could have done differently?

They have been great.

BACKGROUND

Please describe your company and position.

I am the Senior Paid Media Manager of an order fulfillment company

Describe what your company does in a single sentence.

order fulfillment for ecommerce merchants

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Aimers to accomplish?

• Increase Lead Volume & Quality
• Decrease CPL
• Overall Accounts Maintenance

SOLUTION

How did you find Aimers?

Online Search

Why did you select Aimers over others?

• High ratings
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Aimers were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We partnered with Aimers team for ongoing paid search account management. This includes day-to-day help with Google Ad, Microsofts Ads, YouTube and Display ads.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

During this partnership we were able to achieve all the goals that we have set for the Aimers team. We are seeing an increase in leads volume and quality, as well as an increase in conversion rate across the top campaign groups. The team is highly skilled and organized and is a joy to work with.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management is one of the strongest I've seen across different vendors I've worked with. Our account manager has a great grasp on all the initiatives planned and is very well at communicating project priorities, deadline and blockers if any.

What was your primary form of communication with Aimers?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Aimers team is very receptive to feedback and adjusts swiftly to ensure a mutually beneficial partnership. They take the time to understand our business and complexities that come with it. They are always willing to experiment and find the solutions to achieve the best results. I also appreciate their transparency and prompt communication.

Are there any areas for improvement or something Aimers could have done differently?

Nothing comes to mind at this time.

BACKGROUND

Please describe your company and position.

I am the Director of Global Strategic Partnerships & Sales of GreenRope

Describe what your company does in a single sentence.

Offer a Complete CRM and MA platform to businesses.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Aimers to accomplish?

• Manage PPC strategy

SOLUTION

How did you find Aimers?

Clutch Site

Why did you select Aimers over others?

• High ratings
• Pricing fit our budget
• Great culture fit

How many teammates from Aimers were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Aimers (former Teamedia) has been helping up with PPC and leadgen strategy for more than a year now. They manage Google Ads, Bing Ads, social advertising and Capterra performance.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Within the first 3 months of our work, Aimers managed to increase the total number of Google Ads conversions by 30%, while decreasing the CPA by 35%. For conversions, we’re tracking several valuable actions, but the most important ones are demo requests: their number doubled. The results have been consistent ever since, not only for Google, but also for other platforms Aimers are managing for us.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Aimers team has been highly responsive and always answered any questions that we had about the ppc management within the same day. They always keep us updated about the current state via Slack messages, progress spreadsheet and biweekly and monthly reports.

What was your primary form of communication with Aimers?

Email or Messaging App

What did you find most impressive or unique about this company?

What we like most about Aimers is their creativity and professionalism. They always came up with fresh and innovative ideas to improve our online performance and brand awareness. They also communicated well with us throughout the project, delivering on time and within budget. They were more than just a vendor, they were a partner who cared about our success.

Are there any areas for improvement or something Aimers could have done differently?

We are 100% happy with Aimers team.

BACKGROUND

Please describe your company and your position there.

I am the director. We are a coaching company that runs an advanced software engineering programme. We have been going for 3 years.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Teamedia, and what were your goals?

I was spending too much time maintaining my campaigns. They were also costing me too much and I was not able to optimise them. I hired Teamedia to help me get more organised with my strategy and to run the day to day of the management.

SOLUTION

How did you select this vendor and what were the deciding factors?

I selected them because they seemed to have robust process. I needed someone that could work with KPI's and provide a simple feedback mechanism to tell me what content to produce based on what is working in our evergreen funnel.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

They did an audit. From the audit they made a plan of initially re-configuring some of my campaigns. When we started seeing results they have devised a scaling strategy for me.

How many resources from the vendor's team worked with you, and what were their positions?

I am getting help from about 2/3 people on their team. A dedicated account manager who I can work with weekly and a specialist who does the technical work.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Well our revenue has stabilised and looking at the results I think we can grow from here.

How effective was the workflow between your team and theirs?

Very effective comms. They have been a pleasure to deal with. I cannot honestly fault them on one problem yet.

What did you find most impressive or unique about this company?

They are very organised and efficient.

Are there any areas for improvement or something they could have done differently?

No they are great.

BACKGROUND

Please describe your company and your position there.

I am the marketing coordinator of a growing Managed IT Services Provider in Sacramento, CA. Right now, we largely provide cybersecurity to the northern California area, and are planning to expand. I engage in the social media management as well as the marketing efforts, working with Teamedia to improve our SEO and PPC ads.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Teamedia, and what were your goals?

We hired Teamedia to help us improve our SEO and PPC as well as our Google and Bing advertising.

SOLUTION

How did you select this vendor and what were the deciding factors?

We selected them based on their excellent reviews, friendly staff, and stellar capabilities to help us with SEO and PPC.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Teamedia helps us with Google Ads, backlinking, PPC, SEO, and the like...they are our go-to for these and we enjoy the continuing relationship we have with them.

How many people from the vendor's team worked with you, and what were their positions?

They assigned a project manager to us along with various (about 10) SEO/PPC team stars, who make our PPC/SEO rock!

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Our site traffic is steadily growing and our rankings are improving with a more targeted audience.

Describe their project management style, including communication tools and timeliness.

They are great at communication, communicating through Slack, and are prompt each week/day with their reports.

What did you find most impressive or unique about this company?

What makes them impressively outstanding is their level of professionalism and skill integrated with their cordiality and friendliness!

Are there any areas for improvement or something they could have done differently?

Not sure...they rock it!

BACKGROUND

Please describe your company and your position there.

I'm the Director of Digital Marketing at TuxCare. We offer automated security patching and support solutions for over 40 Linux distributions.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Teamedia, and what were your goals?

We needed additional PPC strategy bandwidth added to our team without increasing our staff size. Our goals were to revamp all of our current campaigns, add retargeting campaigns, and expand into multiple international regions.

SOLUTION

How did you select this vendor and what were the deciding factors?

We found Teamedia on UpWork, and after chatting with them, we found that they were the best fit for us. Pricing and structure were the two big factors in choosing their company.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Our engagement began with a full audit of our current campaigns and then quickly moved into strategy sessions. After a few weeks, new campaigns as well as revamped campaigns were implemented fairly quickly. They provided us with detailed reporting on all of our campaigns, recommendations, and details to all the changes they were making weekly for our campaigns.

How many people from the vendor's team worked with you, and what were their positions?

We were assigned an account manager to handle our PPC account, and I feel like we had an entire team working for us during the entire time of working with Teamedia.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The results have been amazing. We have 4x our monthly traffic, we have improved the quality of traffic, and, most importantly, we are now receiving quality leads and continue to do so. Our traffic is hyper-targeted to our audiences, and I feel we will improve as time goes on.

Describe their project management style, including communication tools and timeliness.

We use Slack for our primary communication and Google Meet for weekly video calls.

What did you find most impressive or unique about this company?

They work VERY hard in optimizing our campaigns, and they have gone above and beyond tracking micro-conversions, which leads to better quality traffic. Any change we've wanted in our campaign has been completed in a matter of days - not weeks.

Are there any areas for improvement or something they could have done differently?

Not at the moment.

BACKGROUND

Please describe your company and your position there.

I am the COO of Nemechek Technoloies, LLC and Autonomic Recovery LLC. We develop, market, and distribute products used by parents to recover their children from the symptoms of autism and related disorders.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Teamedia, and what were your goals?

We are a new company that wished to leverage the recently published 2nd Edition of 'The Nemechek Protocol for Autism and Developmental Disorders' by Dr. Partrick Nemechek and to capture the attention of parents of newly diagnosed autistic children who would be interested in a drug -free therapy.

SOLUTION

How did you select this vendor and what were the deciding factors?

Teamedia's reply to our statement of work convinced us that this was the correct company to select for our project.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

To develop from the ground up a digital marketing plan that would help with name recognition for our new company and to also track conversions of internet sales of product resulting from the advertising campaigns.

How many resources from the vendor's team worked with you, and what were their positions?

There were two to three specialists in addition to the stellar account manager assigned to our project.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Measurable outcomes in terms of ROAS exceeded expectations. We are still looking toward investments our company can make to ensure tags on our custom pages can capture all conversions.

How effective was the workflow between your team and theirs?

Seemless, despite a significant time zone difference.

What did you find most impressive or unique about this company?

We have little experience to make a comparison. Suffice it to say I cannot identify a shortcoming. Teamedia is excellent to work with..

Are there any areas for improvement or something they could have done differently?

None I can identify.

BACKGROUND

Please describe your company and your position there.

I’m a Firm partner. We represent and help owners with their property insurance claims. Currently, our licensed adjusters can assist property owners with damage in Florida, Georgia, South Carolina, North Carolina, Virginia, Texas, Pennsylvania, California, New Jersey, and many other states.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Teamedia?

We hired Teamedia to build an advertising strategy; build, launch and optimize the campaigns. They provide lead generation for us. It’s pretty challenging to generate leads all over the US. Many people are unaware that services like ours exist and what we do. The right messaging in ads is the key.

SOLUTION

How did you select this vendor?

We were looking for experts in PPC who would be very professional, responsible, creative, and have some great case studies; Teamedia has vast knowledge and experience with the platforms we wanted to run campaigns on.

Describe the scope of their work in detail.

We hired Teamedia to lead our PPC campaigns on Google Ads and Microsoft Ads. First, the team has prepared a list of fixes, revised the existing campaigns, and prepared a PPC strategy. The team has prepared and launched lots of campaigns for different directions of our work and many regions. Teamedia has been improving the stats continuously since the first month of our work, which has resulted in profitable ads. The team has increased the number of leads and decreased their cost. Due to the specifics of our business, there is sometimes a need for urgent preparation and launch of campaigns for large budgets. Teamedia always copes with this perfectly.

What was the team composition?

Approximately 4 people are working on the project. The account manager is responsible for communicating and delivering the project’s details to us; the PPC specialist is responsible for implementing the PPC strategy and launching the campaigns, and other people are responsible for different work directions. I really like that I don't need to contact many people - the account manager is my point of contact. She constantly updates me on the project's news, activities, insights, provides weekly reports and answers all my questions.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We have been working with Teamedia for almost 3 years and are happy with the results. They were able to develop a logical campaign system, generate leads for us, decrease the CPL, and effectively control the budget. This all has resulted in profitable ads.

How effective was the workflow between your team and theirs?

The team is very proactive. They are constantly working to improve their results; they do not stop at what they have achieved. What I really like is that they are open to new ideas and always respond quickly, and communication is smooth. The team is very responsible. Whenever I ask a question, I always get detailed answers full of details and statistics. They always followed the deadlines and delivered the results on time.

What did you find most impressive about this company?

They are very hard-working! The output and commitment have remained unchanged since the beginning of our cooperation in the three years we have worked with Teamedia; we have been repeatedly convinced of their professionalism. They seem to have become an important part of our team.

Is there any area for improvement or anything that could have been done differently?

Nothing major.

BACKGROUND

Introduce your business and what you do there.

We’re a software company in the field of influencer marketing called influData. We analyze profiles from Instagram and Tik Tok to provide the statistics and KPIs to brands and agencies.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Teamedia?

We didn’t have an in-house marketing team to work with, so we decided to outsource our need for PPC and Google Ads services.

SOLUTION

What was the scope of their involvement?

Prior to me joining the team, we had to share some images and had the designer in our team prepare some banners for the app. They collaborated on the project, but we provided the visual materials, as well as the text for the logo.

After that, they would do some keyword searches on their own and then share the results with us. We’ll then go through that list to review, add, or remove some keywords. Once that’s finalized, they would prepare the ads for launch and they’ll give us instructions on how to track the campaigns.

What is the team composition?

Our primary point of contact is an account manager, but there are about five people involved in our shared channel in Slack.

How did you come to work with Teamedia?

They were hired before I joined the company, but what makes them the right people for this project is their communication. We’re an Austrian company and they’re based in Belarus so there is no difference in communication, language-wise.

What is the status of this engagement?

Our partnership was established in March 2021, and it’s still ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

At the moment, we don’t have any metrics to track, but so far, we’ve been happy with the results they’ve provided us — even though this product undertook quite a lot of changes. There was a period where we couldn’t structure our processes very well, and a time when we couldn’t pay much attention to the campaigns, but they would always come to us asking for updates and keeping us informed. 

Teamedia has the experience and knowledge to suggest the best approaches to our campaigns. They’re also proactive, responsive, and they really try to understand our product so they can market it better.

How did Teamedia perform from a project management standpoint?

Teamedia has always been pushier and more responsive than us — and timewise, they would always fulfill their deadlines.

What did you find most impressive about them?

We like that they’re very knowledgeable about the topics, so they always provide us with valuable and relevant information.

Are there any areas they could improve?

So far, we don’t have anything that we would like to change, since they’re very receptive to our feedback.

Do you have any advice for potential customers?

I would suggest that they define their goals right from the beginning. It’s important for the customer to know their goals so they can already have an idea of how the app could look like. Provide Teamedia with a clear definition of the goals and expectations, and expect their productivity.

BACKGROUND

Please describe your company and your position there.

Orion is the leading voice-first, intelligent platform that empowers deskless workers by enabling real-time team collaboration, process automation, location mapping, and access to enterprise systems to improve workforce productivity, safety and compliance, and customer engagement. I am a Marketing Manager responsible for digital programs at Orion.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Teamedia?

Unlike most companies seeking partners for running their paid campaigns, Orion needed advertising experts that specialized in hard-to-reach B2B personas as well as deep experience with native social advertising.

What were your goals for this project?

For this engagement, we wanted to ruthlessly experiment to create campaigns that performed and eliminate waste. In search advertising, our buyer is a needle in a haystack — you might have one professional buying our services for their company among a thousand consumers seeking free alternatives. So figuring out how to keep campaigns narrow enough to find only B2B buyers while broad enough to bring in volume every week would be a challenge. If done right, Orion could count on paid campaigns to contribute to our lead volume on a weekly basis.

SOLUTION

How did you select Teamedia?

We interviewed 7 candidates, including freelance consultants and agency teams. The selection process involved the Chief Marketing Officer, Director of Sales Operations, the CEO, and myself. We were looking for: knowledge of B2B SaaS campaigns, experience with the platforms we felt were a priority, and an ability to communicate the value they offer their clients. Teamedia fit all the requirements but they did especially well communicating their value — we could tell their past clients were happy with Teamedia's work.

Describe the scope of their work in detail.

We originally scoped the project with the goal of generating mid-market and enterprise leads and improve the cost per conversion for our target audiences across 4 ad platforms. Originally we planned on committing to a 3-month engagement with the option to extend long-term. Teamedia's first responsibilities included restructuring our campaigns, identifying new opportunities, and taking over all day-to-day management and weekly reporting.

What was the team composition?

About four people from Teamedia work on our account, and as is common with most agency-style relationships, the team composition can change depending on the work needed.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

In the first 6 months, Teamedia had increased the value of our sales opportunities from paid campaigns by over 60 percent. This was during an economic downturn, due to the Covid-19 pandemic, when we were seeing sales slow down in multiple target sectors. As we've continued our engagement with Teamedia, they've continued to accelerate, and the value of our sales opportunities from paid campaigns has increased by 4X overall.

How effective was the workflow between your team and theirs?

Teamedia is very good at listening to requests when starting new projects and adjusting course when needed. They grasp requirements quickly and explain their methods succinctly when we have questions. They always offer solutions and come prepared with data to help us resolve issues that naturally come up.

What did you find most impressive about this company?

There are a lot of great things I could say about Teamedia, but one thing I always appreciate is how much insight they bring us about what is working and how they are always experimenting, searching for new options and identifying what's not working.

Are there any areas for improvement?

We always let Teamedia know right away when we think something can be improved, and they always respond well to feedback. I value Teamedia as a partner and enjoy working with all their team members. I'm looking forward to continuing to collaborate with them to build on our success.