KlientBoost

Can you share any outcomes from the project that demonstrate progress or success?

The account organization is infinitely more clear and manageable now. It is also much better monitored than it was before, ensuring that there is less errant spend and that the successes are able to be reinvested in new experiments. Through a challenging time we've been able to maintain certain key metrics and keep our feet on the gas for others.

How effective was the workflow between your team and theirs?

It's been solid, because they do most of the work! I try to be very responsive, but this is all made easy because it's primarily a relationship between me and the account manager, who is always on email. I don't need him replying on Sundays, but that man is dedicated to his job!

What did you find most impressive about this company?

Their dedication to making it right. We had a tougher account than they thought we would when we first came on because we had been optimizing for years. The easy stuff wasn't there, so the quick results and successes weren't there to prove their early value. They didn't let that stop them though. They asked constantly how they were doing, what to improve, and they heard my feedback honestly, putting more and more resources into getting me the results I wanted. They did not stop until I was very happy.

Are there any areas for improvement?

I think they know that there's always room to improve the results so they never stop believing that and never stop striving for that.

Can you share any outcomes from the project that demonstrate progress or success?

We drove leads at a reasonable CPL and when the product launched the first initial weekend, the results were pretty strong as well.

How effective was the workflow between your team and theirs?

It was just okay. As a startup, we were and still are very agile; so their response time, even though was sub-par, needed improvements. Also, some campaigns that were intended to launch weren't and I found myself doing them myself just to get them out the window.

What did you find most impressive about this company?

That they provided design services alongside managing Ad Campaigns.

Are there any areas for improvement?

It depends; but maybe it boils down to you get what you pay for. KlientBoost rate wasn't bad, I'll give them that. And they were above average when it came to the quality of work they did. But when you have a significant amount of budget carved out for Advertising, you itch for more than just average or above average. I eventually jumped ship to another agency (who were slightly more expensive) and their quality is phenomenal. Their attention to detail, making constant improvements, turn-around time, and reporting was the best I've seen --- and I've been in marketing for over 15 years. So when I compare KlientBoost to them - KlientBoost sat somewhere around average and above average.

Can you share any outcomes from the project that demonstrate progress or success?

Our inbound leads year over year are up approximately 75% which is largely due to Klientboost's efforts. This has resulted in more demos and more closed deals. We have also expanded the number of keywords and ad groups to more than double the pre-existing number.

How effective was the workflow between your team and theirs?

The workflow is very effective. We keep in communication via Slack, meetings, and emails. We have access to communicate with our account team and the CEO whenever necessary so we haven't had any delays or issues with the account in a long time.

What did you find most impressive about this company?

Early on in the process, we had an account manager that wasn't really working out. The company quickly shifted our team around and got us the perfect account manager. Since then, things have been smooth sailing. We also have a very collaborative relationship where both sides bring ideas to the table but aren't afraid to reject bad ideas.

Are there any areas for improvement?

None that I can think of. The team is proactive and easy to work with, we're pleased with the results.

Can you share any outcomes from the project that demonstrate progress or success?

Our CPA on Google was reduced by an average of more than 200% and ROAS increased to almost 8000%. Our goal at the outset of the project was to reduce CPA by 20%.

How effective was the workflow between your team and theirs?

I had weekly video calls with our account manager and they were highly available via email or if we needed to jump on a last-minute call. I also had access to their project management platform to view project progress at my convenience.

We also were provided a custom performance dashboard to see how all of our ad platforms were performing in real time. Communication was always proactive from their end and they handled the relationship with a high degree of transparency and clarity.

What did you find most impressive about this company?

As an SMB with a relatively limited ad budget in comparison to a lot of their other more high profile clients, we always felt cared for, respected, and valued. At every level of KlientBoost's leadership, this level of care has rung true throughout our business relationship.

This was proven especially true as our company was majorly impacted by COVID-19. They were immediately flexible in working with us financially and showed agility to help us pivot the business. They actively brainstormed and brought value to the table without being asked.

Are there any areas for improvement?

I honestly cannot think of anything that stands out to me as an area needing improvement based on my experience with their team.