Loud Mouth Media

What evidence can you share that demonstrates the impact of the engagement?

Their work has been particularly helpful because they are able to give us an outsider’s view whereas I am often so buried in the content and don’t necessarily always see that perspective. We’ve had an excellent, positive, and productive relationship. 

We do a graduate and intern campaign every autumn for student recruitment. We had a really successful campaign just last year where our numbers in terms of applications from students who were applying for roles in the company were through the roof. 

The numbers were more than double what we had the previous year, thanks to Loud Mouth Media’s work. We also have more qualitative measures of success which include developing the working relationship that we have with the team.

How did Loud Mouth Media perform from a project management standpoint?

It is a relatively small project so we just do everything via email and phone calls. We will either go to them or they will come to us as we are not too far away geographically. They come very well prepared for meetings and talk us through the successes. When there have been issues, they’ve been willing to address them. 

We get a monthly report from Loud Mouth Media which we use to look at our organic search rates. We also use it to track certain keywords. Conor meets with me every month to go through the SEO report and makes suggestions about content on the website.

What did you find most impressive about them?

Loud Mouth Media is really easy to work with and very flexible. The team makes suggestions that we never would’ve thought of. Their proactivity and creative insights on different subjects have been extremely helpful. Conor has been absolutely invaluable, and that is not an exaggeration. 

He has been fabulous at explaining everything to me and has suggested training that I could do. He is also a great sounding board, so if I have ideas or suggestions, I can run them past him. This makes everything easy to understand.

Are there any areas they could improve?

No, not that I can think of.

Do you have any advice for potential customers?

Just sit down and have an honest conversation with them. In my first couple of meetings with them, I was very honest that this was all very new. I had done content management in lots of jobs in the past but had neither done SEO and PPC work nor had a budget to spend.

They were great and tailored everything according to my level of knowledge. Have an open conversation at the start about what your expectations are.

What evidence can you share that demonstrates the impact of the engagement? 

We’ve seen online growth; we’ve seen a 20% annual increase in online growth over the last three years. The digital portion of our business has massively increased. Three years ago, 20% of our business was online, and now it’s somewhere around 35%.

How did Loud Mouth Media perform from a project management standpoint?

They’re very strong on this front. They’re meticulous in their initial research, which pays off, because they’re able to deliver exactly what we’re looking for. They also lay out their solutions in a way that’s easy to understand. They’re excellent communicators, which simplifies working with them.

What did you find most impressive about them?

They took the time to understand our business, which we really appreciate. They’re also able to communicate technical concepts to non-technical people. The fact that we’ve increased our media spend with them, year on year, is a testament to their high performance.

Are there any areas they could improve?

No, I don’t think so. If there are any issues, we bring them up with them and they’re addressed.

Do you have any advice for potential customers?

They’re very approachable and knowledgeable. We’ve really had a good experience with them because they’re such good communicators. You should call them and see where it goes.

What evidence can you share that demonstrates the impact of the engagement?

Working with Loud Mouth Media has given us a much more cost-effective way to reach a better-suited audience. We can now target specific people based on their interests. Our web traffic has increased by 98% since we started, and our occupancy rate has risen from 69% to 83%.

We’ve also been selling noticeably more tickets since we started working together. In January 2018, 48% of our sales were through e-commerce. By December 2018, we were conducting 82% of our sales through e-commerce. 

Loud Mouth Media has been integral to establishing an overarching marketing strategy. I’m confident the campaigns will continue to grow over time as the agency becomes even more familiar with our business and operations

How did Loud Mouth Media perform from a project management standpoint?

Loud Mouth Media is very good at project management. We try to meet on a quarterly basis for performance reviews and communicate via email and phone calls. Out of all the agencies I’ve worked with, they’re one of the most efficient. A week has never gone by without hearing from one of their representatives. They send performance reports proactively without us having to ask.
 
During meetings, they recommend new ways to enhance our ad campaigns. The unique consultation they provide based on our proposals has made them stand out since the very beginning. Informed by research, they always consider the best course of action and treat every campaign on an individual basis. 

What did you find most impressive about them?

Loud Mouth Media has specialists on staff for the entire Google Suite of projects and every type of social media. Many agencies lack their strategic abilities. The performance marketing director who attends to our account overall personally oversees how we can improve. 

Looking at the overall web product, they’re quite keen to enhance our website’s functionality and design to optimize conversion rates. Even though they’re not a design agency, they willingly make recommendations.

Are there any areas they could improve?

No, there’s nothing I can think of that they need to improve. 

Do you have any advice for potential customers?

Invest the time and financial resources to ensure your website is fully integrated with the Google Suite of products as well as Twitter, LinkedIn, Instagram, and Facebook. 

In the beginning, we often just wanted to launch the campaign and start seeing results right away. Making the necessary investments from the start set us up for beneficial results in the long term.