Gatorworks

Please describe your company and your position there.

I'm the owner of Gov't Taco, a mid-city Baton Rouge taco shop. I'm also a culinary ambassador, media personality and more.

For what projects/services did your company hire Gatorworks, and what were your goals?

We brought on Gatorworks to build a new website for our restaurant as we transitioned from a booth in a food hall to our own stand-alone location. We needed this website to be more interactive and robust, with dynamic content and the ability to route people to online ordering.

How did you select this vendor and what were the deciding factors?

Gatorworks presented an excellent vision for the website, with a knowledge for the industry and a passion for our product. They understood our target demographic and applied creative liberties to make the user experience much more appealing.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We had multiple meetings with the Gatorworks team for them to be able to get a feel for our tone and branding. They helped discover website elements that were common among restaurants with similar service models. Once they started construction of the website, their team was very communicative about assets they needed to deliver the final product.

How many people from the vendor's team worked with you, and what were their positions?

We had a project manager as well as multiple people up the food chain and from the design team involved with the project.

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We have been super happy with the website and with continued updates made to the site. We know for sure that it drives traffic to our online orders, catering, and more.

Describe their project management style, including communication tools and timeliness.

Everything was seamless from communication to delivery.

What did you find most impressive or unique about this company?

Gatorworks delivered everything they promised. The communication and the way they felt like part of our team was perhaps the most impressive. It was like having a web team in-house.

Are there any areas for improvement or something they could have done differently?

Any edits to copy or tone or branding were handled quickly.

Please describe your company and your position there.

Guaranty Media is a locally owned and operated Media group based in Louisiana. We own 5 radio stations, a Podcast Network, and a variety of social media properties and YouTube channels. I am the "Digital Content Director", in charge of all digital media for the company.

For what projects/services did your company hire Gatorworks, and what were your goals?

We hired Gatorworks to produce a website that coincided with us launching a "Podcast Network", as well as a slate of shows. Gatorworks did everything from Branding, to graphic design for individual shows, to development of a state-of-the-art website to showcase our new content.

How did you select this vendor and what were the deciding factors?

We have a great relationship with Gatorworks, and they're well-known in town as one of the premiere agencies in this region. Besides their excellent eye for design aesthetic, their expertise in optimizing properties for digital marketing campaigns really attracted us to the relationship.

They combine style with true design insight on a holistic level. Content that supports Search Engine Optimization, a clear user-experience that funnels potential customers to the end goal, and a detailed production pipeline were the deciding factors in us collaborating with them.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

Gatorworks helped us develop the Guaranty Podcast Network platform from the ground up. They began with a Logo/Branding design process where they created multiple options in an attempt to capture our voice through visual elements. This involved multiple meetings, a presentation from their design team, and hand-in-hand collaboration with our team.

During that process, they also designed several individual show assets including Podcast cards, YouTube banners, social media graphics, sales materials, and more. Once Brand Standards were finalized, they began developing a site that fully integrated our RSS host so that listeners could discover content through our platform in addition to more traditional Podcast players. They did a deep dive into the business to understand our goals and methodology, and incorporated that into the design and user experience.

Once the site's design was finalized, they did an SEO evaluation and helped oversee the launch. They also continued troubleshooting and held our hands throughout the launch process.

How many people from the vendor's team worked with you, and what were their positions?

• Lindsey - Vice President of Operations
• Trent - Vice President of Digital Marketing
• Cody - Senior Design Lead
• Tucker - Senior Development Lead

Additionally, their entire process is collaborative and I'm certain there were more designers, developers, and more that contributed.

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The project has been a success so far. We've launched over 20 shows within the past year, sold a slate of production services, and are making an investment to continue growing the business this year.

Describe their project management style, including communication tools and timeliness.

Their project management pipeline is incredibly thorough. Lindsey has implemented a detailed pipeline where every task is assigned and trackable to their team, and was in constant communication about the status of the project.

What did you find most impressive or unique about this company?

Their team truly cares about getting to know the project. They really see clients more as "partners" than just customers. They asked detailed questions about our business goals and let it inform design choices.

Are there any areas for improvement or something they could have done differently?

We were truly thrilled with how the entire process went. It may sound like a copout, but we've truly been so completely impressed that we happily recommend them to our own clients any time they have a design/digital marketing need.

Introduce your business and what you do there.

I’m the VP for a communications and research consulting firm called Whiteboard Advisors. We mainly cater to the education industry, and I specifically oversee our K-12 communications practices and marketing.

What challenge were you trying to address with Gatorworks?

We have a website that’s about six or seven years old, and it no longer meets our business needs. Hence, we hired them to build a new website that would meet our current and future needs for the next several years.

What was the scope of their involvement?

To start off the project, we did a discovery phase, during which Gatorworks learned more about our current challenges with our website and talked to various members of our team to understand the services that we provide and who our typical customers are.

After that, they went on with the development process, putting together a creative brief before proceeding with the wireframing and design stage. Their team also did some light branding work by handling the visual elements, including the color scheme, font choices, and font guidelines.

The website is already finished, and they are currently providing maintenance support for us.

What is the team composition?

I mainly work with three people from their team: Lindsey (VP of Operations), Jordan (Senior Graphic Designer), and Tucker (Senior Development Lead).

How did you come to work with Gatorworks?

We considered five other firms for this project, but we selected Gatorworks because I had worked with them several years ago, which was a good experience.

How much have you invested with them?

We’ve spent about $40,000. 

What is the status of this engagement?

We started working together in July 2021, and our engagement is still ongoing.

What evidence can you share that demonstrates the impact of the engagement?

We’ve received a lot of positive feedback from our clients and partners on our new website. We’ve also seen an increase in site traffic and in the number of people signing up for our product newsletters and reaching out via our contact form.

How did Gatorworks perform from a project management standpoint?

Their project management is great. They’re always in touch with us, and we’ve never had to wait to hear back from them. We do check-in meetings via Zoom and exchange emails in between.

What did you find most impressive about them?

They’re really good at understanding our needs, responding to our feedback, and being patient with us through the process.

Are there any areas they could improve on?

No, they’ve done a great job.

Do you have any advice for potential customers?

Make sure that you are a good client and get everything they need for your project; a good relationship goes both ways.

Please describe your company and your position there.

I am the CIO of Acadiana Management Group, a post-acute healthcare system based out of Lafayette, LA.

For what projects/services did your company hire Gatorworks?

After a terrible experience with another vendor, we hired Gatorworks to completely revamp our website design and optimize our web presence to help patients learn more about us and find us easier.

How did you select this vendor and what were the deciding factors?

I wanted to find a vendor that was local to Louisiana with great resources in all key areas (design, content, development, marketing, etc.) We chose Gatorworks based upon their impressive portfolio, competitive pricing, professionalism, and flexible approach.

Describe the project in detail and walk through the stages of the project.

The project entailed a complete overhaul on a new WordPress instance, carrying over content that could be salvaged from our previous site. The project started with a few discovery and design sessions, at which point Gatorworks took the ball and ran with it. They designed a site which far exceeded our expectations, with minimal input required, and very few changes requested after the initial drafts.

How many resources from the vendor's team worked with you, and what were their positions?

I'm not 100% sure since most of the work was done behind the scenes, but I would estimate 4-5.

• A project manager
• a systems administrator
• a couple designers
• a couple developers

Can you share any outcomes from the project that demonstrate progress or success?

Very polished, easy to use website, on both desktop and mobile. Our employees are proud to send people to our website, since it is now an accurate representation of our organization. Since our site went live, our site traffic and volume of people that interact with us through the website has exploded, FAR exceeding our expectations.

How effective was the workflow between your team and theirs?

Amazing communication and coordination, even during the height of the pandemic.

What did you find most impressive or unique about this company?

Their exceptional resource capabilities and customer service are second to none.

Are there any areas for improvement or something they could have done differently?

Literally nothing - I cannot say enough good things about Gatorworks. We've since contacted them for other services and they've knocked it out of the park every time.

Please describe your company and your position there.

I'm the Communications Director of an online public charter school. I coordinate public relations, marketing, and the website.

For what projects/services did your company hire Gatorworks, and what were your goals?

Our website was clunky and did not allow for SEO and other business values, which are vital in our recruitment of new students to the school.

How did you select this vendor and what were the deciding factors?

We searched other websites for a particular look and feel and contacted various web developers. We settled on Gatorworks because it is local and is easy to reach to respond to our needs.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We met and discussed how our school operates. From that, their developers fashioned a wireframe. We tweaked it some and the build-out began. WordPress is easy to use and there is also a chatbox feature used by our enrollment department to answer questions.

How many people from the vendor's team worked with you, and what were their positions?

We had a team comprised of a project manager and a web developer.

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We saw a significant increase in traffic due to the SEO feature and the ease of navigation of our website. Because of that, we meet enrollment goals each semester.

Describe their project management style, including communication tools and timeliness.

Gatorworks kept us up to date on the progress, primarily by email and phone. The project manager and developer were easy to work with and took questions and suggestions for changes in stride.

What did you find most impressive or unique about this company?

They gave me instructions on WordPress since I had not worked with it previously. Gatorworks seemed eager to please. If I had an issue, I could simply pop in or have them troubleshoot over the phone.

Are there any areas for improvement or something they could have done differently?

I want more contact from the company. A check-in would give me a feeling of better customer service.

Please describe your company and your position there.

I am the president of Garcia Roofing.

For what projects/services did your company hire Gatorworks?

We hired Gatorworks to redesign our website and handle our SEO, Adwords, and digital marketing.

How did you select this vendor and what were the deciding factors?

We had worked with them in the past on certain aspects and felt very comfortable with their team and trusted them to get the job done to our satisfaction.

Describe the project in detail and walk through the stages of the project.

We went through some preliminary meetings so they could get a grasp on what we wanted and expected. From there it was smooth sailing. We were given the opportunity to approve each stage before moving on to the next.

How many resources from the vendor's team worked with you, and what were their positions?

In total we worked with 5 people. From designers, to operations, to account managers.. All were very helpful.

Can you share any outcomes from the project that demonstrate progress or success?

The new site has only been live for a couple of weeks so it is too early to say. We are very happy with the results so far though.

How effective was the workflow between your team and theirs?

Very easy to work with. Communication was prompt and informative.

What did you find most impressive or unique about this company?

The teamwork. Everyone worked together to achieve the finished product and that made for a very pleasant experience on our end.

Are there any areas for improvement or something they could have done differently?

None that I can think of.

Please describe your company and your position there.

I am the owner of Madden Home Design and we provide house plans across the country at a very high pace.

For what projects/services did your company hire Gatorworks?

Develop new Logo and new website that was much more functional and professional that would be much easier to navigate, search and purchase plans from us.

How did you select this vendor and what were the deciding factors?

Found them locally and the quality of work is superb!

Describe the project in detail and walk through the stages of the project.

First develop new options for logo, then select final logo to be used on website, marketing materials. Next phase was redesign of website.

How many resources from the vendor's team worked with you, and what were their positions?

2, marketing person and graphics designer

Can you share any outcomes from the project that demonstrate progress or success?

Success has been remarkable! Sales have skyrocketed from the results of this new professional website!

How effective was the workflow between your team and theirs?

Project went great, and communication was also excellent. Deadlines were met mostly, some may have been delayed a bit, but nothing major.

What did you find most impressive or unique about this company?

They were very easy to work with and listened to our wants and needs and resulted in professional results which greatly helped our marketing .

Are there any areas for improvement or something they could have done differently?

Timeline could have been a bit quicker.