Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 374 projectsDisruptive Advertising is a digital advertising agency specializing in PPC, Paid Search, and online ad campaigns, with a strong focus on Google Ads and Meta strategies. Client feedback is predominantly positive, with approximately 85% highlighting their effective communication, impressive campaign management, and measurable results, such as improved lead generation and cost efficiencies. However, a minority of reviews indicate room for improvement in campaign optimization and creative processes.
$1,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a digital advertising agency specializing in Pay-Per-Click (PPC) services, including managing Google Ads and other online ad campaigns. Reviews highlight their expertise in increasing web traffic, improving Return on Ad Spend (ROAS), and achieving significant lead generation improvements. Approximately 67% of clients commend ATRA's transparency and strategic approach, while 83% note their impressive communication and responsiveness.
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
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$1,000+$50 - $99 / hr10 - 49
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Blue Mark, a pay per click agency, is in Amman, Jordan. Their services include Pay Per Click and Social Media Marketing.
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$10,000+$50 - $99 / hr10 - 49
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Conceptial Media Pvt Ltd is a PPC agency. The agency is headquartered in Greater Noida, India. Their services include Pay Per Click and Search Engine Optimization.
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Featured
What are Featured Providers?
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 15 projectsPage Zero Media is a distinguished digital advertising and PPC agency, specializing in Google Ads and paid search campaigns. With a consistent track record of meeting and exceeding Return on Ad Spend (ROAS) targets, they have garnered overwhelmingly positive feedback from clients, with no negative comments identified. The agency is particularly praised for their professionalism, responsive communication, and in-depth industry knowledge, which 92% of reviewers highlighted as impressive.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 18 projectsLaunch Online is a digital advertising agency specializing in PPC and paid media services. With a high client satisfaction rate, over 90% of reviews highlight Launch Online's exceptional project management and their ability to increase revenue and ROAS through tailored Google Ads strategies. Clients commend their proactive approach, cultural alignment, and organizational skills, making them an effective partner for managing comprehensive online ad campaigns.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 15 projectsMediacharge is a leading digital advertising agency specializing in Pay-Per-Click (PPC) and Search Engine Marketing (SEM) services, with a strong focus on Google Ads management. With a client satisfaction rate near 100%, they are praised for their data-driven approach and proactive campaign management. Approximately 70% of reviewers highlight Mediacharge's professionalism and transparency, while around 65% commend the agency's ability to deliver measurable improvements in visibility and lead generation.
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$1,000+$50 - $99 / hr10 - 49
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Dobroe Agency, a PPC agency, was established in 2009. The small team focuses on Pay Per Click and Search Engine Optimization.
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$1,000+< $25 / hr2 - 9Cairo, Egypt
Services provided
ADMS agency is a Content Marketing company. Founded in 2013, the company is based in Cairo, Egypt. Their services include Content Marketing and Conversion Optimization.
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UndisclosedUndisclosed250 - 999
Services provided
Translation company Communicare was founded in 2020. The team provides Translation and Content Marketing and is located in Giza, Egypt.
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UndisclosedUndisclosed2 - 9Minneapolis, MN
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DigitalParc is a SEO agency. The team provides Search Engine Optimization and Web Design, and the firm is in Minneapolis, Minnesota.
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$1,000+< $25 / hr10 - 49
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See all 1 projectsTrue Response Softech Pvt. Ltd. is a full-stack digital development company delivering modern, scalable, and high-performance solutions for startups, growing businesses, and enterprises. We
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr10 - 49Berlin, GermanyServices provided
See all 53 projectsMONSOON is a performance-driven digital advertising agency specializing in Pay-Per-Click Advertising, including Google Ads and social media campaigns. The company consistently receives positive feedback, with 100% of reviewers praising their strategic creativity, effective project management, and adaptability to client needs. Clients highlight MONSOON’s expertise in generating leads and increasing online sales through tailored online ad campaigns.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 406 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising and search engine marketing, with a strong focus on Google Ads and online ad campaigns. Reviewers consistently praise KlientBoost for their exceptional communication and project management skills, with over 90% highlighting their proactive and responsive approach. Clients are impressed by the agency's expertise in conversion tracking and data-driven strategies, noting significant improvements in lead quality and cost per acquisition (CPC).
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 26 projectsGatorworks is a digital advertising agency specializing in PPC, Google Ads, and digital marketing strategies. The company is praised for its effective project management, delivering campaigns on time, and offering proactive solutions, with 100% of reviewers highlighting client-centric service and successful campaign outcomes. Clients commend their responsiveness and innovative approach to digital advertising.
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$10,000+$150 - $199 / hr10 - 49Irvine, CA
Services provided
Luminous Tec is a mobile app development company. Established in 2006, the team focuses on Mobile App Development and E-Commerce Development. The firm is located in Irvine, California.
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$5,000+$100 - $149 / hr2 - 9Edmonton, Canada
Services provided
SEO company One Scarlett Marketing is headquartered in Edmonton, Canada and Fort Saskatchewan, Canada. They specialize in Search Engine Optimization and Web Design.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 23 projectsSIXGUN is a digital advertising company specializing in Pay-Per-Click Advertising and Search Engine Marketing services. With a focus on Google Ads and SEO, they have been praised for delivering measurable outcomes such as increased website traffic, qualified leads, and improved search visibility. Clients commend their effective communication, transparent approach, and project management, with 100% positive feedback across reviews noting their commitment to achieving business objectives.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 37 projectsSoup Agency, a digital advertising firm, specializes in Pay-Per-Click (PPC) advertising, Google Ads, and search engine marketing. Across multiple reviews, 100% of clients commend their expertise in optimizing online ad campaigns, with 80% specifically praising their project management and communication. Clients consistently note impressive improvements in conversions and cost efficiency, with one client reporting a 25% decrease in cost per conversion.
$5,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 18 projectsArnold Street Agency is a digital advertising firm specializing in Pay-Per-Click Advertising and Online Ad Campaigns. They have been commended for their responsive and creative approach, with 100% of reviewers noting their alignment with company values and adaptability. Clients report increased engagement and inquiries, showcasing their effectiveness in managing Google Ads and social media content.
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UndisclosedUndisclosed10 - 49
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Softco Pakistan is a small social media marketing company. Launched in 2016, the team focuses on Social Media Marketing and Search Engine Optimization.
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$1,000+$50 - $99 / hr10 - 49
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Headquartered in Athelstone, Australia, Enhance Marketing is an Email Marketing company. Launched in 2022, the team focuses on Email Marketing and Search Engine Optimization.
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$1,000+$50 - $99 / hr2 - 9Stockholm, Sweden
Services provided
Established in 2017, SEMIO is a Conversion Optimization company. The team specializes in Conversion Optimization and Digital Strategy.
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$1,000+$200 - $300 / hr2 - 9Melbourne, FL
Services provided
PPC company Next Level Digital Media is in Melbourne, Florida. They specialize in Pay Per Click and Search Engine Optimization.
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$1,000+$25 - $49 / hr2 - 9Zagreb, Croatia
Services provided
Launched in 2014, IGNIS is a small PPC company. Their team provides Pay Per Click and Content Marketing.
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$1,000+$50 - $99 / hr2 - 9Sydney, Australia
Services provided
Established in 2011, Evosion is a SEO company. Their team provides Search Engine Optimization and Pay Per Click.
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$1,000+$50 - $99 / hr2 - 9Zirakpur, India
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Web design agency NetBluez was founded in 2005. The firm provides Web Design and UX/UI Design, and is small.
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$1,000+< $25 / hr10 - 49Kolkata, India
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BluWebMedia IT Services Pvt. Ltd., a Digital Strategy company, is headquartered in Kolkata, India. They focus on Digital Strategy and Social Media Marketing.
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$1,000+< $25 / hr10 - 49Ahmedabad, India
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Custom software development firm Cognisun Infotech Pvt. Ltd. Was established in 2007. The small team specializes in Custom Software Development and UX/UI Design.
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UndisclosedUndisclosed2 - 9
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See all 1 projectsRed Herring Digital is a social media advertising agency that manages Facebook and Instagram campaigns. However, feedback from their clients indicates a significant underperformance, with concerns over limited resources and lack of strategic engagement. Notably, 100% of the reviews emphasize poor communication and transparency issues, affecting overall client satisfaction and raising concerns about account ownership and data handling practices.
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$1,000+< $25 / hr2 - 9
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Digoxi Digital Marketing Agency, a pay per click company, was established in 2021. The team offers Pay Per Click and Social Media Marketing.
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$1,000+$50 - $99 / hr2 - 9
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Based in Lagos, Nigeria, PG MediaHub is a small social media marketing company. The team offers Social Media Marketing and Pay Per Click.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Founded in 2023, Revv Digital is a small branding company. Their services include Branding and Search Engine Optimization.
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$1,000+$50 - $99 / hr10 - 49Bangkok, Thailand
Services provided
See all 1 projectsStars Commerce offers services in website development, online ordering systems, and PPC campaigns, notably through Google Ads. Their reviews highlight efficient project management and on-time delivery, with clients appreciating their cultural fit and value for cost. However, there are suggestions for improvement in their Google Ads execution.
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$1,000+$25 - $49 / hr2 - 9
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Brights Media is a SEO company launched in 2024. Their team specializes in Search Engine Optimization and Web Design.
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$5,000+$50 - $99 / hr50 - 249
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See all 1 projectsSEO Company Experts offers a range of SEO services including keyword research, on-page and technical optimization, content creation, backlink acquisition, and local SEO. Reviews highlight their effective communication, timely delivery, and customized strategies, indicating a positive impact on website visibility, organic traffic, and conversions. Clients appreciate their expertise, innovative approach, and commitment to ethical SEO practices.
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UndisclosedUndisclosed2 - 9London, England
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Based in London, England, Thrive On Digital is a small PPC company. The team provides Pay Per Click and Search Engine Optimization.
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$1,000+< $25 / hr2 - 9Lahore, Pakistan
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Launched in 2019, Digi Network is a branding company. The small team provides Branding and Digital Strategy.
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$1,000+$50 - $99 / hr10 - 49Wallan, Australia
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See all 1 projectsGigaGrowth Digital provides website development services and excels in communication and customer-centric approaches. Reviews highlight their ability to keep clients informed at every project stage and underscore their impressive commitment to client satisfaction. Overall, GigaGrowth Digital is commended for its professionalism and effective project execution.
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$1,000+< $25 / hr10 - 49
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See all 1 projectsBest SEO Company For Real Estate offers services in organic traffic growth, organic ranking, and lead generation. The reviews highlight their ability to address SEO challenges effectively, leading to top rankings and increased leads. Clients appreciate their professionalism, responsiveness, and customized solutions, resulting in significant ROI and satisfaction.
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$1,000+$25 - $49 / hr10 - 49Hyderabad, India
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Kreya Branding Solutions is a branding company. The Hyderabad, India-based team specializes in Branding and Social Media Marketing.
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$1,000+< $25 / hr10 - 49Gurugram, India
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Edigigo Solutions Pvt Ltd, a SEO agency, is located in Gurugram, India. They offer Search Engine Optimization and Web Development.
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$1,000+< $25 / hr2 - 9Ahmedabad, India
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See all 1 projectsProwess Marketing offers website redesign, SEO services, and caters to improving customer experience. Reviews highlight their professionalism, responsiveness, and ability to deliver projects on time and within budget. Clients praise Prowess Marketing for their creativity, dedication, and exceeding expectations, making them a highly recommended choice for website development projects.
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$1,000+$50 - $99 / hr2 - 9
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Digital Elixir is a small SEO agency founded in 2007. Their team specializes in Search Engine Optimization and Social Media Marketing.
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UndisclosedUndisclosed10 - 49Amsterdam, Netherlands
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See all 1 projectsHide and Seek is an online marketing agency specializing in SEO and PPC strategies tailored to elevate brands in the competitive online landscape. With a team of seasoned experts, we focus on
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Undisclosed$150 - $199 / hr10 - 49Blisworth, England
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Loop Digital Marketing Ltd is a SEO company. Launched in 2014, their team provides Search Engine Optimization and Pay Per Click.
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$10,000+Undisclosed10 - 49New York, NY
Services provided
Digital Strategy company Block & Tam was established in 2018. The team provides Digital Strategy and Social Media Marketing and is headquartered in New York, New York.
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$5,000+Undisclosed2 - 9Orlando, FL
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Founded in 2023, Automated Marketing is a small Performance Marketing company. Their team provides Performance Marketing and Pay Per Click.
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$1,000+$100 - $149 / hr10 - 49Toronto, Canada
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See all 1 projectsPROPELLER SEO Toronto offers a range of services including website development and optimization, SEO, PPC advertising, and content marketing. Reviews highlight their expertise in increasing website traffic, improving search engine rankings, and delivering a high ROI. Clients commend their law firm marketing specialization, results-oriented approach, and exceptional project management.
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$25,000+$150 - $199 / hr50 - 249Boston, MA
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Overdrive Interactive is a midsize Email Marketing company. Founded in 2001, the team offers Email Marketing and Media Planning & Buying.
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$10,000+$100 - $149 / hr10 - 49New York, NY
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See all 1 projectsSavior Marketing is a digital marketing agency offering services such as SEO, website maintenance, and Google Ads management. Their reviews indicate overall dissatisfaction, with significant issues related to poor communication, inadequate project management, and lack of accountability. Approximately 100% of reviewers expressed negative feedback, particularly concerning serious problems with website security and difficulties regaining control of business assets.
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$10,000+$25 - $49 / hr50 - 249
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See all 2 projectsSeoraft has been committed to delivering top-quality marketing services since day one. As an experienced marketing company provider, we have amassed more than 100+ large customer base and have
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Undisclosed$25 - $49 / hr50 - 249New Delhi, India
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See all 1 projectsGodigiworld offers digital marketing services, including SEO and SMO campaigns. Clients have reported high satisfaction with their work, noting impressive project handling and significant improvements in search engine rankings. The overall feedback highlights Godigiworld's professionalism, effectiveness, and exceptional client communication.
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$25,000+$50 - $99 / hr1,000 - 9,999Hanoi, Vietnam
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See all 1 projectsNOVAON offers services in business and marketing optimization, customer experience enhancement, and digital transformation, primarily for the real estate sector. Reviews highlight their strong project management, innovative approach, and responsiveness, with room for improvement in communication transparency and response times. Their commitment to leveraging advanced technologies and strategies is particularly noted as a key strength.
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$1,000+$25 - $49 / hr50 - 249
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See all 1 projectsAt Book Publishing Partner, we pride ourselves on being a leading book marketing company USA, offering a comprehensive range of book marketing services designed to maximize your book’s impact. Our
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$1,000+UndisclosedFreelancer
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Peak District SEO is a SEO services firm. The agency is located in Matlock, Derbyshire DE4 2GQ, England. Their team focuses on Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosedFreelancerEdinburgh, Scotland
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Trinity Heriot is a pay per click agency. The team is in Edinburgh, Scotland, and their services include Pay Per Click and Search Engine Optimization.
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$1,000+$25 - $49 / hr50 - 249Pohreby, Ukraine
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Based in Pohreby, Ukraine, Olshansky and partners is a midsize UX design company. Their services include UX/UI Design and Digital Strategy.
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$1,000+$50 - $99 / hr50 - 249Alexandria, VA
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Advertising company Top Floor Marketing is in Alexandria, Virginia. They offer Advertising and Pay Per Click and were established in 2013.
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$1,000+$25 - $49 / hr50 - 249Hyderabad, India
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Founded in 2012, Infinity Reach - The Digital Marketing Agency is a pay per click company. The team provides Pay Per Click and Search Engine Optimization.
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$1,000+$50 - $99 / hrFreelancerMesquite, TX
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SEO Rank Me Now, a SEO services firm, is located in Mesquite, Texas. They offer Search Engine Optimization and Pay Per Click and were founded in 2004.
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List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
38.6/40.019.6/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
38.2/40.020/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$50 - $99 / hr50 - 249Kyiv, Ukraine
Ability to deliver
36.6/40.020/20 Reviews10/10 Clients & Experience6.6/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
36.6/40.020/20 Reviews10/10 Clients & Experience6.6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
35.7/40.020/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
36.7/40.020/20 Reviews10/10 Clients & Experience6.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.3/40.020/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
35.1/40.020/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.9/40.019.6/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
34.9/40.019.8/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
33.9/40.017.4/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
33.9/40.020/20 Reviews10/10 Clients & Experience3.9/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.9/40.020/20 Reviews10/10 Clients & Experience6.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
33.4/40.019.6/20 Reviews9.8/10 Clients & Experience4/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
32.7/40.018.2/20 Reviews10/10 Clients & Experience4.5/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
32.6/40.018/20 Reviews9.5/10 Clients & Experience5.1/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
34.7/40.018.2/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.3/40.018.2/20 Reviews10/10 Clients & Experience4.1/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.3/40.018.6/20 Reviews10/10 Clients & Experience3.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.2/40.018/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+Undisclosed10 - 49Milwaukee, WI
Ability to deliver
32/40.017.8/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Liverpool, England
Ability to deliver
31.8/40.016.4/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
31.7/40.018/20 Reviews9.4/10 Clients & Experience4.3/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
32.8/40.017.4/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
31.6/40.017.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
34.8/40.018.4/20 Reviews10/10 Clients & Experience6.4/10 Market PresenceService focus
25% Pay Per Click75% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns based on a proprietary methodology. The top PPC agencies for 2026 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.