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One Scarlett Marketing

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Full Service Web Design & SEO Experts Canada

The One Scarlett Advantage: Strategy-First Digital Dominance One Scarlett Marketing Inc. is a premier, full-service digital marketing agency headquartered in Edmonton, Alberta, serving a sophisticated clientele across North America. Since its inception in 2015, the agency has operated on a single, uncompromising principle: Strategy-First, Execution-Second. While other agencies prioritize "clicks," One Scarlett prioritizes Return on Ad Spend (ROAS) and Long-Term Brand Equity.

  • Min project size
    $5,000+
  • Hourly rate
    $100 - $149 / hr
  • Employees
    2 - 9
  • Locations
    Edmonton, Canada
  • Year founded
    Founded 2015

3 Locations

  • Edmonton , Canada
  • Fort Saskatchewan , Canada
  • Spruce Grove , Canada

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    Our Story

    Dallas Scarlett | CEO & FOUNDER Expertise: Custom Web Design, SEO Copywriting, Meta Ads Strategy, Search Ads 360. | With over 10 years of professional experience in the Edmonton market, Dallas leads One Scarlett with a focus on emotional intelligence and technical precision. Holding multiple Google certifications. Since 2015 One Scarlett Marketing (Edmonton) has grown as a tight in‑house Canadian team blending technical SEO, paid‑ads engineering and conversion‑focused web design. 

    What Sets Us Apart

    Low Overhead - Saves 60% of Development Costs

    Your hard-earned dollars go further with OSM. Whether you are excited for custom-coded website savings or want professional web design at an affordable price, OSM is your company. Use these savings and get supplemental marketing services to really launch your business to the front.

    Affordable Website Payment Plans

    Even though we have the most affordable and high-tech websites on the market, we understand that dollars can be hard to come by. That's why we offer an exclusive small business LaunchPad Program. If you're a new business, old business, entrepreneur or side-hustle expert - This is for you.

    Full Client or No Client Involvement

    Do you want to be invlovled in design feedback or automation processes? We will loop you in. Want to be left alone and only provided with serious updates? We can do that too. Whatever you need. Whatever suits you best. Is what we will do to make you happy.

    Quick Facts

    11 years in business

    Tools and Technology

    Google Meet
    Google Drive
    OneDrive
    Google Docs
    Google Sheets
    Google Slides
    Microsoft Word
    Microsoft Excel
    Microsoft PowerPoint
    Microsoft Outlook
    AWS
    Canva

    Commonly Asked Questions

    At One Scarlett Marketing Inc., we believe that brilliant creative only works when it’s backed by disciplined execution. We don't just "do" marketing; we engineer it. Our project management process is designed to eliminate guesswork, ensure transparency, and keep your ROI at the forefront of every decision. Gemini said Our Strategic Blueprint: How One Scarlett Marketing Delivers At One Scarlett Marketing Inc., we believe that brilliant creative only works when it’s backed by disciplined execution. We don't just "do" marketing; we engineer it. Our project management process is designed to eliminate guesswork, ensure transparency, and keep your ROI at the forefront of every decision. Here is how we take your vision from a concept to a high-performing reality: 1. Discovery & Alignment Before we open a single design file or draft a line of code, we dig deep. We start with a Deep-Dive Session to understand your business objectives, target audience, and current pain points. 2. Strategic Scoping & Roadmapping We break the big vision into manageable milestones. We use a Sprint-based approach to ensure steady momentum. 3. The Execution Phase (The "Build") This is where the magic happens. Whether it’s brand identity, digital campaigns, or content strategy, we work in iterative cycles. 4. Quality Assurance & Refinement Good isn't good enough. Every deliverable undergoes a rigorous internal review against the initial Creative Brief. 5. Launch & Optimization Going "live" is just the beginning. Once a project or campaign is launched, we move into the Performance Monitoring phase. 6. Reporting & Debrief We close the loop with a formal project wrap-up. The Review: We provide a transparent report on performance, lessons learned, and strategic recommendations for your next steps.

    At One Scarlett Marketing Inc., we view ROI not just as a metric, but as our primary mission. While "success" varies based on whether we are building brand equity or driving immediate sales, our track record speaks for itself. Our Track Record Average Client Growth: On average, our long-term partners see a 25% to 40% increase in qualified lead generation within the first six months of a coordinated campaign. Typical ROI: For performance-based digital advertising, we consistently aim for—and frequently exceed—a 4:1 Return on Ad Spend (ROAS). Retention Rate: Over 85% of our clients choose to renew their contracts or move into second-phase projects, which we consider our ultimate measure of success. How We Define Success We don't believe in "vanity metrics" (like likes or impressions) unless they lead to the bottom line. Every project is measured against three pillars: Conversion Efficiency: Reducing your cost-per-acquisition (CPA). Brand Authority: Increasing your market share and "share of voice" against competitors. Scalability: Ensuring the systems we build can grow as your revenue does. "At One Scarlett, we don't just spend your budget; we invest it. If we can't see a clear path to a positive return, we’ll be the first to tell you." — Dallas Scarlett

    At One Scarlett Marketing Inc., we prioritize quality over volume. We don't believe in the "agency churn" model where clients are just numbers in a queue. To maintain our high standards for custom code and strategic performance, we intentionally limit our workload. Here is how we manage our capacity: Current Availability: As of today, our team is operating at approximately 77% capacity. This buffer ensures we can provide rapid support and pivot quickly when our active partners need us. Boutique Focus: We typically manage a select portfolio of active projects and ongoing retainers at any given time. This allows me, as well as our core experts, to stay "hands-on" with your brand’s technical architecture and strategy. Selective Partnerships: We specialize in high-performance solutions for industries like heavy equipment, construction, and specialized services. By staying focused on specific niches, we ensure that every client gets a deep-dive, custom-engineered solution rather than a recycled template. Our goal is to be a Fractional CMO and an extension of your team, not just a vendor. We take on new partners only when we are certain we can deliver the high-level focus your ROI deserves. If we are advertising, we are able to take on new projects!

    At One Scarlett Marketing Inc., we operate with a "security-first" mindset. Compliance isn't just a checkbox for us; it is built into the technical architecture of every digital asset we deploy. 1. Privacy & Data Regulations (GDPR/PIPEDA) As an agency based in Alberta, we are experts in PIPEDA (Canada) and are fully equipped to ensure your site meets GDPR (EU) and CCPA (California) standards if you operate internationally. 2. HIPAA & Sensitive Data While we are primarily a marketing and development agency, we strictly follow HIPAA-compliant best practices when working with clients in the health and wellness space. 3. Industry-Specific Standards For our partners in industrial and professional services, we ensure compliance with local advertising standards and industry-specific licensing regulations (such as real estate or legal requirements) to protect your professional standing.

    For us at One Scarlett Marketing Inc., measurement is the bridge between "feeling" like marketing is working and knowing it is. We move past vanity metrics—like likes or impressions—and focus on Unit Economics. Here is specifically how we track and prove success: 1. The Real-Time ROI Dashboard. We don’t wait for a monthly meeting to show you results. You get a live dashboard that syncs data from Google Ads, Meta, and your website. You can see your spend, lead volume, and conversion rates at any hour of the day. 2. High-Intent Conversions. We measure "Money Metrics." Success is defined by: Cost Per Acquisition (CPA): How much does it cost us to buy a new customer? Conversion Rate Optimization (CRO): Are we turning more of your existing traffic into paying leads?Search Authority: Tracking your ranking for "Commercial Intent" keywords—the ones your customers type in when they are ready to buy, not just browse. 3. Technical Performance. Since we specialize in Zero-Bloat Architecture, we measure success by your site's "vitals." We aim for a Google Performance Score of 90+. A faster site isn't just a technical win; it directly lowers your ad costs and boosts your SEO rankings. 4. Strategic Debt Reduction. Success also means efficiency. We audit your SaaS & Tech-Stack to eliminate redundant tools and "ghost code." If we can cut your monthly software overhead while increasing your output, that is a direct win for your bottom line. "Marketing isn’t a faucet; it’s an engine. We measure success by how much fuel (revenue) the engine produces relative to what you put in." — Dallas Scarlett

    Locations (3)

    10225 114 Street Northwest Edmonton, Canada T5K 1S1

    2 - 5

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