Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising and search engine marketing. The company is highly rated, with most clients praising their expertise in Google Ads, data-driven strategies, and optimizing ad spend. Positive feedback is abundant, with approximately 90% of reviews highlighting their strategic insights and communication; however, one notable negative review suggests caution for companies with six-figure budgets.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller, a digital advertising agency specializing in Pay-Per-Click Advertising and Google Ads management, receives largely positive feedback from clients, focusing on their strong communication and on-time deliverables. Approximately 75% of reviews highlight their expertise in PPC and Google Ads, while around 17% mention a lack of satisfaction regarding project execution or communication. Their technical knowledge and customer partnership approach are frequently praised.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 48 projectsATRA is a proficient digital advertising and PPC agency, offering expertise in pay-per-click campaigns and Google Ads management. The company has received overwhelmingly positive feedback, with approximately 90% of reviewers praising their strategic prowess and project management. Common themes across reviews include their responsiveness, proactive communication, and ability to deliver results, such as increased lead volume and improved return on ad spend.
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$1,000+$100 - $149 / hr10 - 49Miami, FL
Services provided
Cr3ativeGrowth Agency is an Advertising company. Based in Miami, Florida and Pompano Beach, Florida, their team specializes in Advertising and Branding.
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$1,000+Undisclosed10 - 49Kuala Lumpur, Malaysia
Services provided
TIARA DIGITAL ADVERTISING is a social media marketing firm. The team offers Social Media Marketing and Content Marketing, and the firm is located in Kuala Lumpur, Malaysia.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 14 projectsPage Zero Media is a specialized digital advertising agency focusing on Pay-Per-Click (PPC) advertising, Search Engine Marketing, and Google Ads management. Across various reviews, clients consistently commend their exceptional communication and responsiveness, with 100% of reviews highlighting their expertise in PPC and cost-effective strategies. The company is praised for fostering long-term relationships and delivering measurable success, as evidenced by increased revenue, traffic, and conversions for their clients. Their personalized and detail-oriented approach differentiates them from larger, less flexible agencies.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 79 projectsNinja Promo is a strategic digital advertising agency specializing in Pay-Per-Click Advertising and SEO. The company has received overwhelmingly positive feedback, with 100% of reviewers praising its ability to enhance lead generation and optimize Google Ads campaigns. Clients commend its professional project management and transparent communication, noting significant improvements in CPC and brand visibility.
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$1,000+$50 - $99 / hr2 - 9Milano, Italy
Services provided
Cdweb is a PPC agency. The Milano, Italy-based company focuses on Pay Per Click and Search Engine Optimization.
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$1,000+< $25 / hr2 - 9Pune, India
Services provided
UpGrowth is a small PPC agency established in 2016. Their team provides Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Newtown, Australia
Services provided
Flarecom Digital Marketing is a Newtown, Australia-based SEO services firm. They offer Search Engine Optimization and Pay Per Click.
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$10,000+Undisclosed2 - 9Ann Arbor, MI
Services provided
Climb Marketing is a PPC agency. The small Ann Arbor, Michigan-based team focuses on Pay Per Click and Search Engine Optimization. The agency was founded in 2014.
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$1,000+$25 - $49 / hr2 - 9București, Romania
Services provided
Established in 2016, Champaigns is a pay per click company. The firm focuses on Pay Per Click and Search Engine Optimization.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49London, EnglandServices provided
See all 28 projectsPassion Digital is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Search Engine Marketing, and SEO services. Their reviews reveal a highly professional team with a strong focus on delivering measurable results, such as increased web traffic and improved cost-per-click efficiency. Approximately 90% of reviewers commend their proactive communication and clear reporting, with many highlighting their deep industry knowledge and adaptability.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a proficient digital advertising agency specializing in Pay-Per-Click (PPC) campaigns, including Google Ads and search engine marketing. Across diverse reviews, 100% of clients commend their strategic campaign management, responsive communication, and remarkable ROI improvements, with many noting increased brand awareness and conversion rates. Launch Online is lauded for their ability to integrate seamlessly into clients' teams, demonstrating a strong cultural alignment and expertise in optimizing online ad campaigns.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a proficient agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads and Bing. The reviews reflect a 100% positivity rate, highlighting their professionalism, strategic planning, and significant improvements in digital advertising results, such as increased leads and sales. Many clients, around 75%, emphasize Mediacharge's strong project management and effective communication, making them a reliable partner for managing online ad campaigns globally.
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UndisclosedUndisclosed2 - 9Colchester, England
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Squarestar Digital, a PPC agency, was established in 2012. The team specializes in Pay Per Click and Social Media Marketing and is based in Colchester, England.
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UndisclosedUndisclosed2 - 9
Services provided
Web-Sci Digital Marketing is a PPC company. The company is based in Toronto, Canada. Their services include Pay Per Click and Digital Strategy.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49London, EnglandServices provided
See all 26 projectsBurst Digital is a digital advertising company with expertise in Pay-Per-Click advertising and website development. Their reviews highlight a 100% positive feedback rate on responsiveness and adaptability, with clients praising their ability to meet deadlines and adjust to mid-project changes, such as shifting from WordPress to HubSpot.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 400 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and search engine marketing. They are highly praised for their data-driven approach, with over 95% of reviews highlighting their effective communication and project management. Clients report significant improvements in conversion rates and cost efficiency, often mentioning their expertise in optimizing online ad campaigns and delivering desired outcomes.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. The company is praised for its strong client focus and effective project management, with 100% of reviewers noting timely delivery and responsiveness. Additionally, 50% of reviewers highlighted their culture fit and proactive approach in improving online ad campaigns and PPC strategies.
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Undisclosed$25 - $49 / hr2 - 9
Services provided
DynamicSite, a PPC company, is headquartered in Marousi, Greece. The team focuses on Pay Per Click and Web Design.
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Undisclosed$50 - $99 / hr2 - 9
Services provided
Slavin Digital is a PPC company launched in 2023. Headquartered in Haifa, Israel, the team provides Pay Per Click and Digital Strategy.
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Featured
What are Featured Providers?
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 34 projectsSoup Agency is a specialized digital advertising firm focusing on Pay-Per-Click advertising and paid media strategies. Client reviews highlight their expertise in optimizing PPC campaigns and improving cost-per-click efficiency, with 100% of feedback being positive. Notably, their agile and professional team excels in delivering timely and tailored solutions, enhancing brand exposure and lead generation across various platforms, including Google Ads.
$5,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 32 projectsRSO Consulting is a digital advertising firm specializing in PPC, SEO, and paid media strategies. The company receives positive feedback, with clients praising their expertise in Google Ads and search engine marketing. Approximately 90% of reviews highlight their ability to optimize cost per click and improve ROI. Their proactive project management and commitment to client goals are frequently commended, making RSO Consulting a reliable partner for online ad campaigns.
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$1,000+$150 - $199 / hr10 - 49Leesburg, FL
Services provided
Based in Leesburg, Florida and Andorra, That Company Internet Marketing is a social media marketing agency. The team specializes in Social Media Marketing and Search Engine Optimization.
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$1,000+$100 - $149 / hr10 - 49London, England
Services provided
Social media marketing firm wonderwork is based in London, England. Their services include Social Media Marketing and Pay Per Click.
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$5,000+< $25 / hr10 - 49Prayagraj, India
Services provided
Launched in 2023, Klimax Digital is an Advertising company. The team focuses on Advertising and Performance Marketing.
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$1,000+$150 - $199 / hr2 - 9Columbus, OH
Services provided
Social media marketing company FYVE Marketing was launched in 2019. The team offers Social Media Marketing and Search Engine Optimization.
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$1,000+$25 - $49 / hr2 - 9Hyderabad, India
Services provided
AFOM Solutions PVT LTD is a web design company based in Hyderabad, India and London, England. They focus on Web Design and Pay Per Click.
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$1,000+$50 - $99 / hr2 - 9Tampa, FL
Services provided
Digillennial is a pay per click company. Based in Tampa, Florida, the team specializes in Pay Per Click and Web Development.
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$10,000+$50 - $99 / hr10 - 49Maadi, Egypt
Services provided
MAVINZ DIGITAL is a pay per click company. They are headquartered in Maadi, Egypt and have small team. They focus on Pay Per Click and Conversion Optimization.
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UndisclosedUndisclosed10 - 49Toronto, Canada
Services provided
SEO company Pedestal Search was launched in 2011. Based in Toronto, Canada, the team offers Search Engine Optimization and Pay Per Click.
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$1,000+$25 - $49 / hr10 - 49Panipat, India
Services provided
Digital Yetch is a small Panipat, India-based pay per click company. Their services include Pay Per Click and Digital Strategy.
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$1,000+$25 - $49 / hr10 - 49Noida, India
Services provided
Digi Markets is a SEO agency. The firm is in Noida, India. Their services include Search Engine Optimization and Social Media Marketing.
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$10,000+$25 - $49 / hr10 - 49
Services provided
Digital Charcha is a SEO services firm headquartered in New Delhi, India. They provide Search Engine Optimization and Pay Per Click and were established in 2020.
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UndisclosedUndisclosed10 - 49New York, NY
Services provided
Pesty Marketing is a PPC company headquartered in New York, New York. Their services include Pay Per Click and Web Design.
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$1,000+Undisclosed10 - 49Frankston, Australia
Services provided
Spicy Web is a social media marketing company established in 2009. Their services include Social Media Marketing and Search Engine Optimization.
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$1,000+$50 - $99 / hr10 - 49Beyoğlu, Türkiye
Services provided
Vision Lab Digital Performance Marketing Agency is a small Beyoğlu, Türkiye-based PPC agency. Their services include Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed50 - 249Santa Monica, CA
Services provided
See all 1 projectsBoost your online presence with expert SEO services in California. Our top SEO services drive traffic, enhance visibility, and increase conversions. Contact us today!
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$5,000+$100 - $149 / hr1,000 - 9,999Tulsa, OK
Services provided
Cox Local Solutions, a large Advertising company, is headquartered in Tulsa, Oklahoma and Jacksonville, Florida. Their services include Advertising and Digital Strategy.
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$1,000+Undisclosed50 - 249
Services provided
Aquare - Digital Marketing is a midsize SEO services firm located in London, England. Their services include Search Engine Optimization and Pay Per Click.
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$5,000+$25 - $49 / hr50 - 249Noida, India
Services provided
Wayinfotech Solutions is a Noida, India-based pay per click company. The team focuses on Pay Per Click and Custom Software Development.
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UndisclosedUndisclosed50 - 249Vaughan, Canada
Services provided
ALM Corp is a SEO company. Their team is headquartered in Vaughan, Canada. The firm offers Search Engine Optimization and Pay Per Click.
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$1,000+$25 - $49 / hr50 - 249Westminster, MD
Services provided
Launched in 2020, Persistent Roi Inc is a pay per click agency. The team specializes in Pay Per Click and Ecommerce Marketing.
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$5,000+$100 - $149 / hrFreelancerDelray Beach, FL
Services provided
Based in Delray Beach, Florida, Prodigal Solutions LLC is a PPC company. Launched in 2011, the team offers Pay Per Click and Marketing Strategy.
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UndisclosedUndisclosed50 - 249
Services provided
Digital Strategy company Agencia Digital Panamá is headquartered in Las Tablas, Panama. Established in 2006, the team specializes in Digital Strategy and Search Engine Optimization.
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$5,000+$25 - $49 / hrFreelancer
Services provided
In minneapolis , Minnesota, Bellringer Marketing is a PPC company. Founded in 2022, the team specializes in Pay Per Click and Digital Strategy.
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$1,000+$100 - $149 / hr10 - 49Edmonton, Canada
Services provided
In Edmonton, Canada, Nimble Digital is a web design company. They specialize in Web Design and Advertising and were launched in 2020.
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Undisclosed$25 - $49 / hr10 - 49Taipei, Taiwan
Services provided
Osbay is a social media marketing firm. The Taipei, Taiwan-based company was established in 2018. Their services include Social Media Marketing and Search Engine Optimization.
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$1,000+$50 - $99 / hr50 - 249Troy, MI
Services provided
Physician Referral Marketing is a Troy, Michigan-based Advertising company. They specialize in Advertising and Social Media Marketing.
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$1,000+< $25 / hr10 - 49Dubai, United Arab Emirates
Services provided
See all 1 projectsDigital Aura Global Marketing Management LLC is a Dubai-based digital marketing agency helping businesses across the UAE and globally achieve measurable growth through ROI-focused strategies. From
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$1,000+$50 - $99 / hr10 - 49Tallinn, Estonia
Services provided
Convertal is a pay per click company. In Tallinn, Estonia and Tartu, Estonia, their small team focuses on Pay Per Click and Search Engine Optimization. The agency was established in 2009.
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UndisclosedUndisclosed10 - 49
Services provided
Ledokol Group is a PPC company. In Los Angeles, California, the company was established in 2008. Their team focuses on Pay Per Click and Digital Strategy.
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$1,000+Undisclosed10 - 49Cadillac, MI
Services provided
PPC agency Ascendance360 is located in Cadillac, Michigan. The team offers Pay Per Click and Digital Strategy.
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$1,000+$200 - $300 / hr10 - 49Bhubaneswar, India
Services provided
Founded in 2020, Wilyfox Media Co. Is a small Bhubaneswar, India-based pay per click agency. Their services include Pay Per Click and Market Research.
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$1,000+< $25 / hr10 - 49Indore, India
Services provided
Eighthsense is a pay per click agency. They focus on Pay Per Click and Social Media Marketing and are based in Indore, India.
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$1,000+$50 - $99 / hr10 - 49Limassol, Cyprus
Services provided
Pixlyz.com is a pay per click company. The team focuses on Pay Per Click and Ecommerce Marketing and is headquartered in Limassol, Cyprus.
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$1,000+< $25 / hr10 - 49London, England
Services provided
Groweventure is a PPC company. The London, England-based agency was founded in 2020. Their team provides Pay Per Click and Branding.
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$1,000+$25 - $49 / hr10 - 49London, England
Services provided
ZoopUp is a SEO agency in London, England. They specialize in Search Engine Optimization and Pay Per Click and were launched in 2022.
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$5,000+$100 - $149 / hr10 - 49
Services provided
PPC Ravens is a small Milton, Canada-based pay per click company. Their services include Pay Per Click and Social Media Marketing.
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$1,000+< $25 / hr10 - 49Karachi, Pakistan
Services provided
Founded in 2023, Wentures is a small pay per click agency. Their services include Pay Per Click and E-Commerce Development.
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$1,000+$25 - $49 / hr10 - 49Kifisia, Greece
Services provided
SKYLEADS DIGITAL GROWTH PARTNERS G.P., a PPC agency, specializes in Pay Per Click and Web Development. The firm is located in Kifisia, Greece.
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$1,000+Undisclosed10 - 49Fredericton, Canada
Services provided
Rankly Digital is a SEO agency established in 2024. The company provides Search Engine Optimization and Pay Per Click, and is small.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
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Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
40% Pay Per Click60% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr10 - 49Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+Undisclosed10 - 49New York, NY
Ability to deliver
39.1/40.020/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+Undisclosed250 - 999Colorado Springs, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
37.7/40.018.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr10 - 49Tucson, AZ
Ability to deliver
37.4/40.017.6/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
37.2/40.017.6/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Pay Per Click65% Other -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
37/40.019/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
36.7/40.019.4/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.6/40.017.8/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
36.5/40.017.4/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.7/40.018/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
36.5/40.017.6/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
36.4/40.016.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$150 - $199 / hr10 - 49Kent, WA
Ability to deliver
36.2/40.017.6/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
36.1/40.017/20 Reviews9.4/10 Clients & Experience9.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
36.1/40.017.2/20 Reviews9.2/10 Clients & Experience9.6/10 Market PresenceService focus
65% Pay Per Click35% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.