Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising and search engine marketing. The company is highly rated, with most clients praising their expertise in Google Ads, data-driven strategies, and optimizing ad spend. Positive feedback is abundant, with approximately 90% of reviews highlighting their strategic insights and communication; however, one notable negative review suggests caution for companies with six-figure budgets.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller, a digital advertising agency specializing in Pay-Per-Click Advertising and Google Ads management, receives largely positive feedback from clients, focusing on their strong communication and on-time deliverables. Approximately 75% of reviews highlight their expertise in PPC and Google Ads, while around 17% mention a lack of satisfaction regarding project execution or communication. Their technical knowledge and customer partnership approach are frequently praised.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 48 projectsATRA is a proficient digital advertising and PPC agency, offering expertise in pay-per-click campaigns and Google Ads management. The company has received overwhelmingly positive feedback, with approximately 90% of reviewers praising their strategic prowess and project management. Common themes across reviews include their responsiveness, proactive communication, and ability to deliver results, such as increased lead volume and improved return on ad spend.
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$5,000+$150 - $199 / hr10 - 49Toms River, NJ
Services provided
Conduit Digital is a small Toms River, New Jersey-based SEO agency. Their services include Search Engine Optimization and Social Media Marketing.
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UndisclosedUndisclosed10 - 49Fort Lauderdale, FL
Services provided
DashClicks is a small Fort Lauderdale, Florida-based Content Marketing company. The team offers Content Marketing and Pay Per Click.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 14 projectsPage Zero Media is a specialized digital advertising agency focusing on Pay-Per-Click (PPC) advertising, Search Engine Marketing, and Google Ads management. Across various reviews, clients consistently commend their exceptional communication and responsiveness, with 100% of reviews highlighting their expertise in PPC and cost-effective strategies. The company is praised for fostering long-term relationships and delivering measurable success, as evidenced by increased revenue, traffic, and conversions for their clients. Their personalized and detail-oriented approach differentiates them from larger, less flexible agencies.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 81 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, with a focus on Google Ads and SEO. The company consistently receives high praise for its strategic approach and transparency, with 100% of reviewers highlighting improved lead quality and cost efficiency. Clients also commend their seamless integration into internal teams and exceptional project management skills.
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$1,000+$25 - $49 / hr10 - 49London, England
Services provided
Splash Sol Tech - Software Development & Digital Marketing Agency, a branding firm, was established in 2015. The firm specializes in Branding and Social Media Marketing, and is small.
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$5,000+$50 - $99 / hrFreelancerLondon, England
Services provided
PPC Order is a small Advertising and pay per click agency established in 2015. Their team offers Advertising and Pay Per Click.
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UndisclosedUndisclosed10 - 49Cary, NC
Services provided
Triangle Direct Media is a social media marketing company located in Cary, North Carolina. They focus on Social Media Marketing and Search Engine Optimization.
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$1,000+$100 - $149 / hr10 - 49Covina, CA
Services provided
Redefine Marketing Group, a Content Marketing company, is headquartered in Covina, California. Their services include Content Marketing and Search Engine Optimization.
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$1,000+< $25 / hr2 - 9
Services provided
See all 1 projectsDot Com Inventions offers services including PPC campaigns, website development, and support, along with product launch support. The reviews highlight their expertise in PPC and Google Ads, attention to detail, and responsive project management. Clients appreciate their ability to deliver precise solutions and effective strategies aligned with business needs.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a proficient digital advertising agency specializing in Pay-Per-Click (PPC) campaigns, including Google Ads and search engine marketing. Across diverse reviews, 100% of clients commend their strategic campaign management, responsive communication, and remarkable ROI improvements, with many noting increased brand awareness and conversion rates. Launch Online is lauded for their ability to integrate seamlessly into clients' teams, demonstrating a strong cultural alignment and expertise in optimizing online ad campaigns.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a proficient agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads and Bing. The reviews reflect a 100% positivity rate, highlighting their professionalism, strategic planning, and significant improvements in digital advertising results, such as increased leads and sales. Many clients, around 75%, emphasize Mediacharge's strong project management and effective communication, making them a reliable partner for managing online ad campaigns globally.
$5,000+$100 - $149 / hr10 - 49London, EnglandServices provided
See all 26 projectsBurst Digital is a digital advertising company with expertise in Pay-Per-Click advertising and website development. Their reviews highlight a 100% positive feedback rate on responsiveness and adaptability, with clients praising their ability to meet deadlines and adjust to mid-project changes, such as shifting from WordPress to HubSpot.
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$1,000+$50 - $99 / hr2 - 9Kaunas, Lithuania
Services provided
OneClick is a media planning and buying company. Founded in 2018, the team provides Media Planning & Buying and Pay Per Click.
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$5,000+$25 - $49 / hr50 - 249Burlingame, CA
Services provided
AdLift is a branding company. Their team is based in Burlingame, California and Gurugram, India and specializes in Branding and Social Media Marketing.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 401 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click advertising, Search Engine Marketing, and Paid Media. The reviews reveal a pattern of comprehensive campaign management across multiple platforms, leading to improved lead generation, reduced Cost Per Click, and enhanced conversion rates. Clients frequently commend their project management, responsiveness, and data-driven strategies, with over 90% expressing satisfaction and highlighting their technical expertise and collaborative approach.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. The company is praised for its strong client focus and effective project management, with 100% of reviewers noting timely delivery and responsiveness. Additionally, 50% of reviewers highlighted their culture fit and proactive approach in improving online ad campaigns and PPC strategies.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 35 projectsSoup Agency is a digital advertising firm specializing in Pay-Per-Click Advertising, Google Ads, and Search Engine Marketing. With over 90% of reviews praising their expertise, impressive project management, and ability to enhance lead quality and conversions, they consistently achieve and surpass KPIs. Clients appreciate their strategic approach, timely delivery, and cost-efficient solutions, with 85% highlighting their proactive communication and innovation in online ad campaigns.
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$1,000+$25 - $49 / hr50 - 249
Services provided
See all 1 projectsMarketing Holic specializes in search engine optimization (SEO) and website optimization, including speed and content enhancements. The overall feedback highlights significant improvements in organic traffic and keyword ranking, with measurable outcomes such as a 4385.98% increase in monthly users. Clients appreciate the company's ability to deliver promised results and their impressive work quality.
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$1,000+$50 - $99 / hr10 - 49Częstochowa, Poland
Services provided
See all 1 projectsClick Leaders provides branding and growth strategy services, earning high praise for their dedication and responsive communication. Clients appreciate their thorough audits and strategic insights, which have successfully revitalized stagnant projects. The overall feedback highlights Click Leaders' impressive commitment to client needs and their ability to foster new business momentum.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 32 projectsRSO Consulting is a digital advertising agency specializing in Pay-Per-Click Advertising, SEO, and comprehensive marketing strategies. Across reviews, 100% of clients highlight their effectiveness in PPC campaigns and digital advertising, with notable achievements like a 30% increase in CTR and a 200% rise in unique visitors. Their project management and adaptability consistently receive praise, with 80% of reviewers mentioning their responsiveness and thorough communication.
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$1,000+< $25 / hr10 - 49Muntinlupa, Philippines
Services provided
Established in 2012, XP Studios Marketing is a video production agency. Their team focuses on Video Production and Pay Per Click.
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$1,000+$25 - $49 / hr10 - 49Bronx, NY
Services provided
CB Solutions is a SEO agency in Bronx, New York. Their services include Search Engine Optimization and Pay Per Click.
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$1,000+$200 - $300 / hrFreelancer
Services provided
Jamie Williamson is a PPC company. Headquartered in Penrith, Australia, the team provides Pay Per Click and Marketing Strategy.
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Undisclosed$150 - $199 / hr10 - 49Sydney, Australia
Services provided
Quinn Marketing, a SEO company, was launched in 2009. The small team provides Search Engine Optimization and Pay Per Click.
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$100,000+Undisclosed50 - 249New York, NY
Services provided
Jump 450 Media is a social media marketing agency. The team focuses on Social Media Marketing and Pay Per Click and is in New York, New York.
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$1,000+$100 - $149 / hr2 - 9Boerne, TX
Services provided
Launched in 2013, CinchLocal is a SEO services firm. Their team specializes in Search Engine Optimization and Web Design.
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$1,000+$25 - $49 / hr2 - 9Greensborough, Australia
Services provided
See all 1 projectsWeb Like Web provides website design and SEO services, as highlighted by their work with Oz Homewares. The overall feedback emphasizes the company's success in improving search engine rankings and increasing site traffic, with clients particularly impressed by their detailed and client-focused approach. Communication and project management are noted as strengths, with room for continual improvement in SEO and design techniques.
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$1,000+Undisclosed10 - 49New York, NY
Services provided
Valux Digital is a public relations agency. The team is based in New York, New York, and their services include Public Relations and Search Engine Optimization.
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$5,000+Undisclosed2 - 9Des Moines, WA
Services provided
Working Funnel, LLC is a small pay per click company located in Des Moines, Washington. Their services include Pay Per Click and Search Engine Optimization.
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$5,000+< $25 / hr50 - 249Lahore, Pakistan
Services provided
See all 2 projectsXcentric Services offers website development, search engine optimization (SEO), and social media marketing services. Reviews highlight their expertise in creating user-friendly and functional websites, effective project management, and professional approach. Clients appreciate their ability to understand and prioritize business needs, contributing to significant improvements in user engagement and brand visibility.
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$1,000+Undisclosed50 - 249
Services provided
Branding company Branding Studios Inc is headquartered in Waldorf, Maryland. Founded in 2010, the team offers Branding and Marketing Strategy.
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$1,000+$25 - $49 / hr2 - 9Jaipur, India
Services provided
See all 1 projectsPixxcel provides social media management and marketing services, including campaigns on platforms like Facebook, Instagram, Google, and YouTube. Clients consistently report impressive outcomes, such as a 100x ROI on marketing efforts, and praise Pixxcel for their energetic and passionate team. The overall feedback highlights their effective workflow and dedication.
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$10,000+$25 - $49 / hr10 - 49New Delhi, India
Services provided
See all 1 projectsTez Traffic specializes in Search Engine Optimization (SEO) and leverages various paid tools to enhance website traffic and performance. Reviews highlight their professionalism, timely delivery, and expertise in the field. Clients commend their dedicated approach and effective communication, making them a recommended choice for SEO services.
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$1,000+< $25 / hr10 - 49New Delhi, India
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Hawks Infotech, a PPC company, was established in 2015. The team focuses on Pay Per Click and Search Engine Optimization.
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$5,000+$100 - $149 / hr10 - 49
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See all 1 projects<p>We are Sayonara, a digital marketing agency based in Cádiz, Spain, specialized in helping both local and global businesses boost their online presence and generate real results
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$10,000+$100 - $149 / hr10 - 49Champlin, MN
Services provided
BizzyWeb, a Content Marketing company, was founded in 1999. The firm specializes in Content Marketing and Email Marketing, and is small.
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$50,000+$200 - $300 / hr10 - 49Toronto, Canada
Services provided
Founded in 1998, Motum B2B is a Content Marketing company. The firm focuses on Content Marketing and Web Development.
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$1,000+$50 - $99 / hr2 - 9
Services provided
Explo-Media is a pay per click company launched in 2008. The company focuses on Pay Per Click and Search Engine Optimization, and is small.
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$5,000+$50 - $99 / hr2 - 9Westminster, CO
Services provided
Lift Conversions is a PPC company. They focus on Pay Per Click and Search Engine Optimization and were established in 2014.
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$5,000+Undisclosed2 - 9Artesia, CA
Services provided
Sumtotal Marketing, a SEO agency, was founded in 2013. They offers Search Engine Optimization and Pay Per Click.
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$10,000+$150 - $199 / hr2 - 9Milton Keynes, England
Services provided
NCube Digital, a SEO agency, is based in Milton Keynes, England. Established in 2017, the team focuses on Search Engine Optimization and Pay Per Click.
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$5,000+$100 - $149 / hr2 - 9
Services provided
Rocket Pilots is a SEO services firm. Their small team of employees is headquartered in San Diego , California. Their team provides Search Engine Optimization and Pay Per Click.
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$1,000+$25 - $49 / hr2 - 9South Melbourne, Australia
Services provided
Pay per click agency SYNQ was established in 2010. The team provides Pay Per Click and Digital Strategy.
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$1,000+$25 - $49 / hr2 - 9Surry Hills, Australia
Services provided
Pulse Agency is a pay per click company based in Surry Hills, Australia. They focus on Pay Per Click and Search Engine Optimization and were founded in 2011.
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$1,000+Undisclosed2 - 9İstanbul, Türkiye
Services provided
Metehan Yılmaz is a PPC company. The team is headquartered in İstanbul, Türkiye, and their services include Pay Per Click and Digital Strategy.
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$1,000+$50 - $99 / hr2 - 9
Services provided
SEO & Grow is a SEO services firm in Dublin, Ireland. Their services include Search Engine Optimization and Pay Per Click.
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$1,000+Undisclosed2 - 9Manteca, CA
Services provided
Founded in 2018, Boomajoom is a PPC company. The team specializes in Pay Per Click and Search Engine Optimization and is headquartered in Manteca, California.
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$1,000+$50 - $99 / hr2 - 9Stuttgart, Germany
Services provided
MISSION OM GmbH is a PPC company. The small Stuttgart, Germany-based team provides Pay Per Click and Search Engine Optimization. The agency was launched in 2019.
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$5,000+Undisclosed2 - 9
Services provided
Northside is a pay per click company established in 2011. The small team focuses on Pay Per Click and Conversion Optimization.
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$1,000+$50 - $99 / hr2 - 9Vejle, Denmark
Services provided
Grow media ApS is a social media marketing agency located in Vejle, Denmark. They provide Social Media Marketing and Pay Per Click.
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$1,000+Undisclosed2 - 9Lausanne, Switzerland
Services provided
Launched in 2016, Adineo is a small Lausanne, Switzerland-based PPC agency. Their team offers Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Neath Abbey, Wales
Services provided
Alix Digital is a small Neath Abbey, Wales-based pay per click company. The team specializes in Pay Per Click and Search Engine Optimization.
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$1,000+$50 - $99 / hr2 - 9Royal Tunbridge Wells, England
Services provided
RankFresh is a SEO company. The team focuses on Search Engine Optimization and Pay Per Click and is headquartered in Royal Tunbridge Wells, England.
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$1,000+< $25 / hr2 - 9Houston, TX
Services provided
Oryx Cloud is a small pay per click company in Houston, Texas. Their services include Pay Per Click and Digital Strategy.
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$1,000+Undisclosed2 - 9Plano, TX
Services provided
Austin Bryant Consulting is a SEO company. Located in Plano, Texas, their small team offers Search Engine Optimization and Pay Per Click. The agency was launched in 2019.
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$1,000+$100 - $149 / hr2 - 9Sindelfingen, Germany
Services provided
SEO services firm CLICKFACTORY SEO / SEA Google Ads is headquartered in Sindelfingen, Germany. Their services include Search Engine Optimization and Pay Per Click.
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$1,000+$50 - $99 / hr2 - 9
Services provided
Mitora Marketing is a pay per click company. In Melbourne, Australia, the team focuses on Pay Per Click and Search Engine Optimization.
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$5,000+Undisclosed2 - 9
Services provided
Ad Intelligencer is a small Sheridan, Wyoming-based Digital Strategy company. Their services include Digital Strategy and Pay Per Click.
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$1,000+Undisclosed2 - 9Rockdale, Australia
Services provided
Uppercut Digital, a SEO services firm, is in Rockdale, Australia. Their services include Search Engine Optimization and Pay Per Click.
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List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
40% Pay Per Click60% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr10 - 49Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+Undisclosed10 - 49New York, NY
Ability to deliver
39.1/40.020/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+Undisclosed250 - 999Colorado Springs, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
38/40.018.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Pay Per Click65% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
37.7/40.018.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$25 - $49 / hr2 - 9Zirakpur, India
Ability to deliver
37.6/40.020/20 Reviews9.7/10 Clients & Experience7.9/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr10 - 49Tucson, AZ
Ability to deliver
37.4/40.017.6/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.1/40.019.8/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.1/40.018.2/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
37/40.019/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
36.5/40.017.4/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.7/40.018/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
36.4/40.016.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.4/40.017.6/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
36.1/40.017/20 Reviews9.4/10 Clients & Experience9.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
36.1/40.017.2/20 Reviews9.2/10 Clients & Experience9.6/10 Market PresenceService focus
65% Pay Per Click35% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.