A Digital Marketing Agency

We are a team of digital marketing experts all set to take your business goals to the next level. We are driven by the passion to position our customers in a place where we can ceaselessly work towards boosting revenue, driving sales and thriving for better results every day. We promise no quick results and project nothing unachievable.

We are the expert digital marketing team players powered by experience and passion and we promise to always keep you ahead of others with our advanced digital sense.

We have built a unique marketing strategy (with the perfect combination of different marketing platforms) to meet business needs & market conditions. We provide up-to-date, Pay Per Click services that include all aspects of PPC; like market research to competitors' research and audience estimation to conversion estimation. We have taken the branch of PPC to new heights where each and every segment of the digital platform is covered.

We can help you to run the most efficient Google Adwords Search Campaigns, YouTube Video Campaigns, Amazon Marketing Campaigns, Display Network Campaigns, Google Shopping Campaigns, Universal App Install Campaigns, Facebook Ads Campaigns (For Website conversions, app installs, website clicks, leads, page likes, post engagements, video views or app engagement campaign), Bing Ads Campaigns, Twitter Ads Campaigns (For Followers, Website Clicks, Website Conversions, Re-tweets etc.) and LinkedIn Ads Campaigns.

 
$1,000+
 
< $25 / hr
 
10 - 49
 Founded
2018
Show all +
Mohali, India
headquarters
  • #302, D-173, Phase 8B Industrial Area
    Mohali, PB 160059
    India

Portfolio

Key clients: 
SEO Site Checkup Boarding School Review Life Savers Emergency Room Foye MD & Spa Private School Review Sam Gibson Photography Home Healthcare Shoppe Most Fun Games Peru Best Tours Tobiah Tayo Photography Steve Gerrard Photography Big Boys Garage Toys Arogyam Allergy Planet Ayurveda True Scoop News
Digital Marketing for a News Site Image

Digital Marketing for a News Site

True Scoop News was a brand new news site and we started working on it from June 2019. Within 4 months, organic traffic has improved by 2,600% and Facebook followers have grown by 5 folds.

Solution Provided:

We run some social media campaigns with Facebook to gain some momentum and worked on some news related keywords to target organic visitors. We also worked on recent news stories to generate

instant traffic on hot topics.

Now, we are planning to get the site indexed in Google News.

SEO & PPC for Life Savers Emergency Room Image

SEO & PPC for Life Savers Emergency Room

 

 

 

The website was lacking in PPC conversion and SEO ranking both. Also, they were not able to track phone calls and many other parameters to optimize the campaign. Traffic was going down day by day.

Solution Provided:

  1. We worked on the following areas:  Created dedicated landing pages for PPC campaigns. It increased the overall conversion rate significantly. Now, they are not only getting dozens of extra leads every month but also saving lots of money with the campaign. 
  2. SEO ranking improved and overall organic traffic was improved by 46% and average session duration by 90% in just 2 months of work. 
  3. The website is 100% tracking proof and now we are tracking every single event on the website.
  4. Result:

    Organic traffic increased by 43% just in 2 months and leads coming from PPC campaigns increased by 130% during the same period. The average cost per lead also improved by 30%.

    SEO Campaign - Planet Ayurveda Image

    SEO Campaign - Planet Ayurveda

    Planet Ayurveda is one of the biggest Indian shop selling online Ayurvedic products worldwide. We are on page 1 for almost all of their keywords. Some of them are like Ayurvedic Medicine, Ayurvedic Remedies, etc.

    SEO Campaign - MobiKwik Image

    SEO Campaign - MobiKwik

    2nd largest Indian website offering mobile wallet together with online mobile recharge and many other services under 1 roof. I had focused on link building practice targeting its primary keywords like "Online Recharge", "Airtel Mobile Recharge", "Mobile Recharge" and dozens of other keywords. At the end of the journey, we had over 90% keywords in top 10 of Google India.

    PPC Campaign - Home Healthcare Shoppe Image

    PPC Campaign - Home Healthcare Shoppe

    As name suggests, Home Healthcare shoppe is online shop for home healthcare products. Client had given me a clear picture that average cart value is about $190 and average profile is about $40/checkout. I was supposed to increase his sale keeping the figure in mind.

    Challenges: Healthcare industry is one of the most competitive industry. A recent data shared by Wordstream says people have seen only

    about 2.5% conversion ratio with ecommerce PPC for healthcare industry.

    Proposed Solution: We worked on landing page to make it conversion friendly. Setup acquisition and remarketing campaign and tried different level of bidding optimization. We also tried different ad copies, keywords match types and in-market audience to target.

    End Result: Client is only paying about $16/sale and conversion ratio has improved to almost 4% (which is much better than industry average of 2.5%).

    PPC Campaign - Boarding School Review Image

    PPC Campaign - Boarding School Review

    Boarding school review is an education based website that helps parents to make a decision in finding most suitable boarding school for their child. Client was looking for more leads and he had given me a maximum figure of $30/lead.

     

    Solution Provided: We combined Google Adwords with Bing Ads and Facebook Ads to provide ideal solution to the client. Google Adwords was our major platform, Bing

    Ads were secondary platform and Facebook Ads campaign was exclusively built to run remarketing campaign for lapsed users. Again, we had setup Acquisition and re-targeting campaign both with Google Adwords and Bing, played with different type of bidding strategy to provide ideal solution.

    End Result: Average cost/lead for the month of June 2018 has dropped to $14/lead (we are performing much better than the target of $30) with Google Adwords, $18/lead with Bing Ads and $23/lead with Facebook ads. We have achieved our target with huge margin. less

    PPC Campaign - Big Boys Garage Toys Image

    PPC Campaign - Big Boys Garage Toys

    Client had shared clear picture with us. Typically there were converting every 3rd phone calls into sale and on average they had about 12% profit margin and average cost per product was about $2,500 so on average they were getting about $300 profit on every sale.

    Challenges: Profit margin was pretty low for a product that costs about $2.5K and CPC was pretty high. I had to generate minimum 3 phone calls

    or 1 direct sale from website in $100 to $150. Only then the client was supposed to make some profit after all deduction.

    Solution Provided: We decided to analyze old (but failed) campaigns first to see what went wrong with those campaigns. This helped me finding "non-performing" things with different products. We decided to run Adwords campaign by combining its different types. We setup the campaign and monitor and optimize it for 30 days.

    End Result: Finally we achieved more than whatever we had promised to the client. We were getting a phone calls at $30 and direct website sales at $80 only

    PPC Campaign - SEO Site Checkup Image

    PPC Campaign - SEO Site Checkup

    Client Goal: Getting more & more free trial users through paid campaign. Turn free users to paid users & getting lapsed paid members back on board.

    Solution Provided:

    1. We setup paid marketing campaign with Google Adwords and Bing Ads to acquire new subscribers for free trial.
    2. Setup paid marketing campaign (display) exclusively for those who has signed-up
    with free trial but haven't opt-in for paid membership
  5. Run re-targeting campaign with Facebook & LinkedIn for those who had subscribed to paid members but later cancelled subscription plan.
  6. Setup RLSA campaign for those who has visited to the website but didn't take any action.
  7. Setup LinkedIn acquisition campaign targeting potential customers.
  8. End Result: We are getting hundreds of free users everyday and many of them are getting converted into paid member after 14 days of trial period.

    Reviews

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    AdWords Campaign for Tourism Company

    "They always tried to go above and beyond their duties."

    Quality: 
    5.0
    Schedule: 
    5.0
    Cost: 
    5.0
    Willing to refer: 
    5.0
    The Project
     
    $10,000 to $49,999
     
    Dec. 2014 - Feb. 2016
    Project summary: 

    Conversion Perk created and managed an extensive Google AdWords campaign. 

    The Reviewer
     
    1-10 Employees
     
    Peru
    CEO, Tourism Company
     
    Verified
    The Review
    Feedback summary: 

    The campaign increased sales by 30 percent within a single quarter. Conversion Perk's affordable pricing, personalized attention, and willingness to offer valuable advice set them apart. 

    The client submitted this review online.

    BACKGROUND

    Introduce your business and what you do there.

    We're a Peruvian tour company that sells vacation packages to Peru and other South American countries. I'm the owner.

    OPPORTUNITY / CHALLENGE

    What was the business challenge that you were trying to address?

    We were struggling to increase leads and conversions.

    SOLUTION

    What was the scope of the project, and can you describe the specific services that were provided?

    They created, launched, and monitored a Google AdWords campaign.

    What was your process for selecting this company?

    We looked for a small, affordable company that could provide a dedicated expert.  They were a match, so we hired them.

    Can you provide a general estimate of the size of the project in terms of dollars and manpower? 

    The campaign cost $30,000 and lasted more than a year.

    What was the timeline of the project (start and completion month & year)? Is it ongoing?

    From December 2014 to February 2016.

    RESULTS & FEEDBACK

    What were the results of the project? Are there any success stories or metrics you can share?

    We increased sales by 30 percent during the first quarter of 2015.

    When working with this company is there anything that sets them apart compared to other partners you may have worked with?

    They always tried to go above and beyond their duties. They suggested improvements in areas that weren't involved in their work.

    5.0
    Overall Score
    • 5.0 Scheduling
      ON TIME / DEADLINES
    • 5.0 Cost
      Value / within estimates
    • 5.0 Quality
      Service & deliverables
      They were dedicated and willing to help.
    • 5.0 NPS
      Willing to refer

    SEO & PPC for News Organization

    "Their diligence and commitment towards getting us results stood out."

    Quality: 
    5.0
    Schedule: 
    5.0
    Cost: 
    5.0
    Willing to refer: 
    5.0
    The Project
     
    Less than $10,000
     
    June 2019 - Ongoing
    Project summary: 

    Conversion Perk provides ongoing SEO and PPC work for a digital media organization. Key services include website optimization, graphic design, content creation, and Google News inclusion.

    The Reviewer
     
    11-50 Employees
     
    India
    Managing Director, True Scoop
     
    Verified
    The Review
    Feedback summary: 

    The client has seen more traffic and a larger follower base on social media. Conversion Perk manages a smooth collaboration, staying in constant communication and staying focused on delivering results.

    The client submitted this review online.

    BACKGROUND

    Please describe your company and your position there.

    I'm one of the Directors at True Scoop, a digital media house that publishes authentic news and thought provoking content.

    OPPORTUNITY / CHALLENGE

    For what projects/services did your company hire Conversion Perk?

    SEO, PPC, Website Optimization etc

    What were your goals for this project?

    Reaching more and more people with our work & getting more audience

    SOLUTION

    How did you select this vendor?

    I'd worked with Conversion Perk before in my previous job.

    Describe the project in detail.

    Devjeet helped us formulate our strategy and grow optimally in the digital media field.

    What was the team composition?

    They had one SEO person, graphic designer and content writer doing our work.

    RESULTS & FEEDBACK

    Can you share any outcomes from the project that demonstrate progress or success?

    Our traffic on our website has grown immensely. We've achieved more follower base on our social media platforms as well. The company also guided us in website optimisation and how to get approved for Google News.

    How effective was the workflow between your team and theirs?

    We hardly communicated with the team. Primary conversation was between me & Devjeet.

    What did you find most impressive about this company?

    Their diligence and commitment towards getting us results stood out.

    Are there any areas for improvement?

    Yes, maybe with more team allocation-- we get more resources dedicated to ours.

    5.0
    Overall Score
    • 5.0 Scheduling
      ON TIME / DEADLINES
    • 5.0 Cost
      Value / within estimates
    • 5.0 Quality
      Service & deliverables
    • 5.0 NPS
      Willing to refer