Digital Drew SEM

BACKGROUND

Please describe your company and your position there.

I work for a small dental benefits management insurance company that has been contracted by the State of Connecticut to administer the dental program for its Medicaid population of approx. 1,000,000. As Communications Manager, I am accountable for all communications going to Medicaid (HUSKY Health in CT) recipients as well as the dental provider community and a broad network of community partners.

We also contribute toward improving the oral health of ALL CT residents. I focus on strategic communications including print collateral, campaign development, community outreach, social media and of course website management. We just overhauled our site.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Digital Drew SEM, and what were your goals?

My company is in the process of overhauling our website. My assistant and I are not well versed on SEO and Google Ads and needed counsel in ensuring we are doing the right things. We have a specific challenge as we are NOT trying to get new customers. But rather, we are trying to improve access to information for those we serve. [Medicaid /HUSKY Health members]. We don’t want a gazillion clicks, but we want the right clicks. We want members to be able to both find the information the need and maybe learn a few things along the way.

SOLUTION

How did you select this vendor and what were the deciding factors?

I found Drew through Upwork. Upwork is the perfect way to shop for and find great talent for projects. Drew showcased his expertise and it was exactly the criteria we were looking for.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

The key work we needed from Drew was checking our new Google Ads account and counseling us on ways we could improve. Drew made most of those changes and we are better prepared to develop ads down the road. We also needed him to check the SEO for our website, and counsel us on how we can maximize the web platform tools we have available to us.

How many people from the vendor's team worked with you, and what were their positions?

1. Drew

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

I can’t remember the numbers now, but Drew confirmed we had been doing a good job with SEO, he improved our Google Ad structure and performance and he ensured us our website was performing well.

Describe their project management style, including communication tools and timeliness.

Drew was very responsive with every request asked of him. He was patient and supportive, when we were slow to understand and he listened and responded to our unique client needs.

What did you find most impressive or unique about this company?

It was great to tap into Drew's SEO and Google Ads expertise. He figured out exactly what we needed and got the job done. A pleasure to work with.

Are there any areas for improvement or something they could have done differently?

Maybe prep a “DIY” guide covering the work we did and other advice, so we can refer to it later? But would think that would need to be priced into the project. So, more of a note about what I (the client) could do to improve. Will ask for that next time.

BACKGROUND

Introduce your business and what you do there.

I’m a partner in a social media agency.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Digital Drew SEM?

We needed someone to provide us with digital marketing services.

SOLUTION

What was the scope of their involvement?

I extensively work with Digital Drew SEM for ongoing SEO, paid ads, and other services in the digital marketing space. Some of their responsibilities include keyword research, creating marketing collateral, paid PR placement and market positioning, campaign strategy, landing page development, email marketing, and content development.

Besides Google, they publish ads for our Facebook and Instagram audience.

What is the team composition?

I mainly deal with Drew (Founder & CEO).

How did you come to work with Digital Drew SEM?

I began working with Digital Drew when they took over my company’s paid advertising initiatives.

How much have you invested with them?

We’ve invested somewhere between $10,000–$25,000.

What is the status of this engagement?

Our ongoing partnership started in April 2022.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Since partnering with Digital Drew SEM, our lead generation efforts have performed well, and we’ve significantly increased our traffic efficacy and conversion rate. We’re also getting great ROI, garnering over $50,000 for the $10,000 we spend on ads.

Digital Drew SEM has helped us focus on the more lucrative aspects of our business as they continue to improve our SEO and digital presence. We’re currently ranking in the top 50 for five of our keywords in search engine results, and we’re looking to climb to the top 20 by the end of 2023.

How did Digital Drew SEM perform from a project management standpoint?

There has never been any budget issue because they’re very upfront with the costs, and the team quickly responds to my concerns and feedback via phone and email. Moreover, we do weekly Zoom calls to look over data, reports, and traffic analytics together.

What did you find most impressive about them?

We’re impressed with their response agility, consistent follow-up, marketing knowledge, and willingness to understand our business.

Are there any areas they could improve?

I don’t have any constructive feedback to provide at this point.

Do you have any advice for potential customers?

Communication is the holy grail for any partnership, so I recommend being straightforward with what you want to achieve and providing them with detailed information about your company.

BACKGROUND

Please describe your company and your position there.

I am the owner of a Credit Repair Law Firm. Our ads were discontinued by Google PPC back in November 2019. I approached Drew about what could be done with them. He reviewed and updated them. He then went to bat for us with Google and got them approved. We are no back online with Google PPC

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Digital Drew SEM, and what were your goals?

PPC with Google

SOLUTION

How did you select this vendor and what were the deciding factors?

Drew responded to an ad I placed on Upwork. While many responded to my ad, he was one of the few that actually took the time to read and respond to tje job requiremrents.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

I needed to get my PPC campaigns with Google back online. Competitors were advertising but I was disqualified. I did not understand why. Drew got my ads back online.

How many people from the vendor's team worked with you, and what were their positions?

Drew handled my account by himself.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We went from 0 to over 120 calls per day from Google PPC as a direct result of Drew's work.

Describe their project management style, including communication tools and timeliness.

Drew explains things well and demonstrates what he is going to do and what he is doing.

What did you find most impressive or unique about this company?

Drew listened to what I needed and responded. He won my business because he listened and responded appropriately. He earned my business because he did everything that he said he would do.

Are there any areas for improvement or something they could have done differently?

No

BACKGROUND

Please describe your company and your position there.

I am a Chief Executive Officer at Natasha Rockstrom Coaching. This company is about how to lead a life you love and empower you to your purpose.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Digital Drew SEM, and what were your goals?

We want to generate leads for our business so we hired digital drew, our goal our get more people to join us

SOLUTION

How did you select this vendor and what were the deciding factors?

We interviewed many companies for our project and after 5-6 interviews we interviewed Digital Drew and then we selected them. we approached them through Upwork

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

We want to generate leads for our business so we hired digital drew, our goal our get more people so that we started this PPC campaign. A weekly report was issued to track the process

How many people from the vendor's team worked with you, and what were their positions?

A total of 4 team members were assigned to me which includes 2 PPC experts, 1 project manager and 1 SEO expert.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

we started getting positive results after 2 months and even we started getting leads. Their deliverables were on time and the quality of work so good

Describe their project management style, including communication tools and timeliness.

For communication, we used sack and Trello , A weekly report was issued to track the process. it took 2 months to get positive leads. they managed the project very well.

What did you find most impressive or unique about this company?

They've worked so professionally and always delivered before the deadline. Their working style was awesome and there is a 66 percent increase in my business

Are there any areas for improvement or something they could have done differently?

No, they worked so perfectly well.

BACKGROUND

Please describe your company and your position there.

I'm the president at 73rd Solution Inc. Our company deal with IT solution and offer extensive Network Equipment Management & Monitoring Services, IT Infrastructure Support Services, Security & Risk Management.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Digital Drew SEM, and what were your goals?

we hire digital drew for website development. our website required a retouch so digital drew helped us

SOLUTION

How did you select this vendor and what were the deciding factors?

After search a lot we find digital drew through LinkedIn . Their reviews were very impressive and even we checked on their old projects and were good

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

after connecting through linkedIn, we shared our plan with this company and in march 2021 our conversation began regarding the project , in Mid of july they delivered 1st build which was quite good so planned further .we used slack for communication and trello for project management

How many resources from the vendor's team worked with you, and what were their positions?

a team of 8 people worked with us , 3 were from design department and 2 development , 1 project co Ordinator and 2 from PR department

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

the end website design was very nice . they delivered their work on time and updated me time to time about the project and even quality of work was remarkable

How effective was the workflow between your team and theirs?

As I have mention earlier, we communicate through slack and workflow was good . they updated time to time

What did you find most impressive or unique about this company?

The understanding of my project niche and quality of design was quite remarkable. The end development was also according to the plan

Are there any areas for improvement or something they could have done differently?

they could have given me some discount on their package but still i was satisfied with my work

BACKGROUND

Please describe your company and your position there.

I help students to crack selective school exams in NSW (SHSP), Victoria (SEAL), Queensland (HAST), South Australia (Ignite) and Western Australia (GATE/ASET)

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Digital Drew SEM, and what were your goals?

we planned to grow our business through Facebook ads, so we hired Digital drew to help us out in Facebook ppc for education campaign

SOLUTION

How did you select this vendor and what were the deciding factors?

Their past projects was quite remarkable

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Our project began with general discussion about the project . after that a timeline was planned which included initial stats records, weekly reporting and future deliverables . our main capaign was education ppc

How many people from the vendor's team worked with you, and what were their positions?

4 people worked with us , their position were brand manager , seo specialist, social media content creator , and ppc executive respectively

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

yes we got high response and our sales also incresed

Describe their project management style, including communication tools and timeliness.

project management style was very nice , all the communication took place over slack

What did you find most impressive or unique about this company?

Their commitment and quality of work are impressive.

Are there any areas for improvement or something they could have done differently?

yes , in scheduling timelines

BACKGROUND

Please describe your company and your position there.

I am the CEO and Founder of Halyn Marketing.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Digital Drew SEM?

I needed an expert Google Adwords Manager to bring on to the team and take over campaign management. It was important that this person didn't require training and wouldn't need me to micromanage them. Drew exceeded my expectations and I will never let anyone manage my campaigns except him.

What were your goals for this project?

Bring someone on to manage ad campaigns. I wanted someone who is a self-starter and didn't need much direction from me since I am running all other aspects of my agency.

SOLUTION

How did you select this vendor?

I found him on Upwork after searching for days to find the perfect fit.

Describe the project in detail.

We started off this business relationship with only a few campaigns to work on. As I got the chance to see the expertise, we took on more and more campaigns. Right now, he is helping me manage and optimize over 12 client ad accounts. I don't see this ending anytime soon.

What was the team composition?

We work together directly.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

So far every campaign he has worked on has brought the highest ROI I have seen in my career. I have not had one bad campaign while working with him.

How effective was the workflow between your team and theirs?

We work great together. His communication and work ethic made the workflow as streamlined as it gets.

What did you find most impressive about this company?

His knowledge of SEM blew me away. At this point in my career, he was the first person I met that seem to truly understand advertising.

Are there any areas for improvement?

No. He exceeded every expectation I ever had.

BACKGROUND

Please describe your company and your position there.

We Craft Brand Growth. Embed our company to handle your marketing function to maximize value, efficiency and results. Specifically designed for small & medium size businesses. Clients receive senior level strategic brand direction combined with full service agency services including creative, digital, media, social, web, events etc to craft brand growth for a fraction of the traditional inhouse and external agency cost structrue.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Digital Drew SEM?

SEM for a small but rapidly expanding restaurant chain

What were your goals for this project?

Initially I just wanted someone to keep the success we had achieved early on going.

SOLUTION

How did you select this vendor?

Found via LinkedIn Consultant Search His laser focus and knowlegde of SEM sold me

Describe the project in detail.

We have a fairly new restaurant client with 2 locations that was doing well but needed more traffic to drive growth. Their organic search was poor and we needed results immediately. Our initial SEM person did a great job getting it set up and generating initial results but moved on to another job. I found Drew and hired him as the replacement.

What was the team composition?

Myself and Drew

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Drew has increased CTR +114% and Conv Rate +76% in 3 months!

How effective was the workflow between your team and theirs?

Very good - he has delivered, he is easy to work with and accessible. The team was flexible with developing a reporting format that suited my needs.

What did you find most impressive about this company?

1. Knowledge of intricacies of SEM 2
2. Improved results almost immediately - he's constantly optimizing and it shows
3. Willingness to work with my team to improve both the reporting approach and performance

Are there any areas for improvement?

A Little thing. Reports in PPT a major step forward. Need to work on simple things like the layout so charts with important data are large enough to see

BACKGROUND

Please describe your company and position.

I am the Tour Provider of Viral Yatra

Describe what your company does in a single sentence.

Viral Yatra is India's top-rated tourism company

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Digital Drew SEM to accomplish?

• trip packages

SOLUTION

How did you find Digital Drew SEM?

Online Search

Why did you select Digital Drew SEM over others?

• Close to my geographic location
• Great culture fit

What was the size of Digital Drew SEM’s team?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Offering affordable Himachal tour packages.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Drew verified that we had been doing a decent job with SEO, he enhanced the structure and effectiveness of our Google Ads, and he made sure our website was operating effectively. I can't recall the specific figures at the moment.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

With every request made of him, Drew was extremely accommodating. When we took a while to comprehend something, he was understanding and encouraging, and he paid attention to the specific needs of our clients.

What was your primary form of communication with Digital Drew SEM?

Virtual Meeting

What did you find most impressive or unique about this company?

Utilizing Drew's knowledge of Google Ads and SEO was a terrific idea. He determined just what we required and completed the task. excellent to deal with.

Are there any areas for improvement or something Digital Drew SEM could have done differently?

I suppose that would have to be factored into the project's budget. So let's talk more about what I, the client, could do to get better. I'll request that the next time.

BACKGROUND

Please describe your company and position.

I am the PPC Expert of Social Media Agency

Describe what your company does in a single sentence.

Social Media Agency

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Digital Drew SEM to accomplish?

• Generate more leads

SOLUTION

How did you find Digital Drew SEM?

Online Search

Why did you select Digital Drew SEM over others?

Pricing fit our budget

What was the size of Digital Drew SEM’s team?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Digital Drew SEM handles the paid advertising and online advertising operations of a media company.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Drew Digital SEM has allowed us to focus on the more profitable areas of our business while continuing to increase our SEO and online visibility. We're also seeing excellent ROI, earning more than $50,000 for every $10,000 spent on advertising.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

There has never been a budget issue because they are very clear about the expenses, and the crew reacts immediately to my issues and feedback via phone and email. Furthermore, we do weekly Zoom calls to go over statistics, reports, and traffic metrics.

What was your primary form of communication with Digital Drew SEM?

Email or Messaging App

What did you find most impressive or unique about this company?

We are impressed by their quick responses, continuous follow-up, and marketing skills; their willingness to learn about our company is also impressive.

Are there any areas for improvement or something Digital Drew SEM could have done differently?

I don't have any helpful feedback to provide at present.