Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UTServices provided
See all 364 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads and Search Engine Marketing. Overall, the company received 88% positive feedback for their proactive project management and ability to achieve measurable outcomes, such as increased lead quality and reduced Cost Per Lead (CPL). However, 12% of reviews indicated dissatisfaction with their performance and financial practices, particularly for larger budgets.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller, a digital advertising agency specializing in Pay-Per-Click Advertising and Google Ads management, receives largely positive feedback from clients, focusing on their strong communication and on-time deliverables. Approximately 75% of reviews highlight their expertise in PPC and Google Ads, while around 17% mention a lack of satisfaction regarding project execution or communication. Their technical knowledge and customer partnership approach are frequently praised.
$1,000+$100 - $149 / hr10 - 49Tempe, AZServices provided
See all 46 projectsATRA is a digital advertising agency specializing in Pay-Per-Click (PPC) services, notably Google Ads and search engine marketing. With 100% positive feedback across reviews, clients commend ATRA for its strategic PPC execution, attributed to substantial improvements in lead quality and reduced Cost Per Click (CPC). The firm is praised for its responsive communication, proactive solutions, and tailored approaches that have resulted in significant conversion rate enhancements and client satisfaction.
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UndisclosedUndisclosed2 - 9Montevideo, Uruguay
Services provided
Easton is a PPC agency. They are based in Montevideo, Uruguay and have small team. Their services include Pay Per Click and Public Relations.
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UndisclosedUndisclosed2 - 9Córdoba, Argentina
Services provided
Wuala is a PPC agency. They are headquartered in Córdoba, Argentina and have small team. Their services include Pay Per Click and E-Commerce Development.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$50,000+$150 - $199 / hr10 - 49San Francisco, CAServices provided
See all 31 projectsRSO Consulting is a digital marketing agency specializing in Pay-Per-Click Advertising, SEO, and digital marketing strategies to enhance brand visibility and lead generation. Reviews highlight their expertise in PPC and SEO, with 100% praising their project management and adaptability. Their focus on efficient ad spend and data-driven insights consistently exceeds industry benchmarks for CPC and CTR, making them a valuable partner for diverse marketing needs.
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 14 projectsPage Zero Media is a specialized digital advertising agency focusing on Pay-Per-Click (PPC) advertising, Search Engine Marketing, and Google Ads management. Across various reviews, clients consistently commend their exceptional communication and responsiveness, with 100% of reviews highlighting their expertise in PPC and cost-effective strategies. The company is praised for fostering long-term relationships and delivering measurable success, as evidenced by increased revenue, traffic, and conversions for their clients. Their personalized and detail-oriented approach differentiates them from larger, less flexible agencies.
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UndisclosedUndisclosed2 - 9Córdoba, Argentina
Services provided
Pay per click agency Back Media was founded in 2015. The team focuses on Pay Per Click and Mobile App Development.
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UndisclosedUndisclosed2 - 9Córdoba, Argentina
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IngeniarSoft is a PPC company. In Córdoba, Argentina, the firm was launched in 2016. Their services include Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Córdoba, Argentina
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Publicaciones Cordoba is a pay per click company. They are based in Córdoba, Argentina. Their team focuses on Pay Per Click and Graphic Design.
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UndisclosedUndisclosed2 - 9
Services provided
Established in 2015, Peucom, a small pay per click agency, is headquartered in Córdoba, Argentina. Their services include Pay Per Click and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Sydney, Australia
Services provided
Muzaara is a pay per click agency launched in 2015. The agency offers Pay Per Click and Social Media Marketing, and is small.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49London, EnglandServices provided
See all 28 projectsPassion Digital is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Search Engine Marketing, and SEO services. Their reviews reveal a highly professional team with a strong focus on delivering measurable results, such as increased web traffic and improved cost-per-click efficiency. Approximately 90% of reviewers commend their proactive communication and clear reporting, with many highlighting their deep industry knowledge and adaptability.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a proficient digital advertising agency specializing in Pay-Per-Click (PPC) campaigns, including Google Ads and search engine marketing. Across diverse reviews, 100% of clients commend their strategic campaign management, responsive communication, and remarkable ROI improvements, with many noting increased brand awareness and conversion rates. Launch Online is lauded for their ability to integrate seamlessly into clients' teams, demonstrating a strong cultural alignment and expertise in optimizing online ad campaigns.
$1,000+$50 - $99 / hr250 - 999Ahmedabad, IndiaServices provided
See all 106 projectsMavlers is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, offering services such as Google Ads and Paid Media management. The company consistently receives positive feedback, with about 83% of reviewers praising their professionalism, effective project management, and ability to generate significant ROAS. While there are suggestions for improved content alignment, clients appreciate Mavlers' strategic expertise and responsiveness.
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UndisclosedUndisclosed2 - 9
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ROSSIWeb Limited is a small pay per click agency located in London, England. Their services include Pay Per Click and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Los Angeles, CA
Services provided
Relat is a small PPC agency in Los Angeles, California. Their services include Pay Per Click and Social Media Marketing.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a proficient agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads and Bing. The reviews reflect a 100% positivity rate, highlighting their professionalism, strategic planning, and significant improvements in digital advertising results, such as increased leads and sales. Many clients, around 75%, emphasize Mediacharge's strong project management and effective communication, making them a reliable partner for managing online ad campaigns globally.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 396 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click advertising, including managing Google Ads and other online ad campaigns. The firm is highly regarded for its professionalism, timely delivery, and strategic approach, with 89% of reviewers praising its impressive results in generating quality leads and optimizing advertising strategies. However, 11% of feedback notes concerns about contract transparency and service consistency over time.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. The company is praised for its strong client focus and effective project management, with 100% of reviewers noting timely delivery and responsiveness. Additionally, 50% of reviewers highlighted their culture fit and proactive approach in improving online ad campaigns and PPC strategies.
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UndisclosedUndisclosed2 - 9New York, NY
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NicholasChou.com is a PPC agency located in New York, New York. The team specializes in Pay Per Click and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Oldenburg, Germany
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Pay per click agency SEA-Man was launched in 2019. The agency focuses on Pay Per Click and Digital Strategy.
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Featured
What are Featured Providers?
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 34 projectsSoup Agency is a specialized digital advertising firm focusing on Pay-Per-Click advertising and paid media strategies. Client reviews highlight their expertise in optimizing PPC campaigns and improving cost-per-click efficiency, with 100% of feedback being positive. Notably, their agile and professional team excels in delivering timely and tailored solutions, enhancing brand exposure and lead generation across various platforms, including Google Ads.
$5,000+$150 - $199 / hr10 - 49Earls Colne, EnglandServices provided
See all 15 projectsClimbing Trees is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns, Google Ads, and online ad strategies. Across reviews, 100% of clients praised their effective communication, transparency, and commitment to achieving measurable outcomes like increased traffic and conversions. They are noted for their alignment with client values and budget, delivering significant business growth through well-managed digital advertising and search engine marketing efforts.
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UndisclosedUndisclosed2 - 9Mandaue City, Philippines
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Bright Strategies Marketing and Consulting is a pay per click agency. They specialize in Pay Per Click and Social Media Marketing and were established in 2016.
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UndisclosedUndisclosed2 - 9Atlanta, GA
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Target Media Solutions, Inc. Is a small pay per click agency based in Atlanta, Georgia. Their services include Pay Per Click and Market Research.
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UndisclosedUndisclosed2 - 9
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PPC company Online Essentials SEM was established in 2016. The company specializes in Pay Per Click and Social Media Marketing, and is small.
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UndisclosedUndisclosed2 - 9Lafayette, LA
Services provided
Bernard Beacon Marketing Technology, LLC, a PPC agency, was launched in 2018. The team focuses on Pay Per Click and Email Marketing and is headquartered in Lafayette, Louisiana.
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UndisclosedUndisclosed2 - 9
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Small pay per click agency UCX Global, is headquartered in Dover, Delaware. Their services include Pay Per Click and Social Media Marketing.
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UndisclosedUndisclosed2 - 9
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Small PPC company SaleSpider Media, is based in Toronto, Canada. The team offers Pay Per Click and Email Marketing.
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UndisclosedUndisclosed2 - 9Wellesley, MA
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Adsonica is a PPC company. Established in 2012, the team offers Pay Per Click and Web Development. The firm is headquartered in Wellesley, Massachusetts.
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UndisclosedUndisclosed2 - 9
Services provided
Koncius Digital Marketing, LLC, a pay per click agency, is located in Topsfield, Massachusetts. Their services include Pay Per Click and Content Marketing.
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UndisclosedUndisclosed2 - 9Toronto, Canada
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Banyan Marketing is a Toronto, Canada-based PPC company. Launched in 2022, the team provides Pay Per Click and Marketing Strategy.
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UndisclosedUndisclosed2 - 9Kyiv, Ukraine
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PPC company INNOVEX UA was founded in 2015. Based in Kyiv, Ukraine, the team provides Pay Per Click and Public Relations.
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UndisclosedUndisclosed2 - 9Kyiv, Ukraine
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MAD Data Agency is a pay per click company. Headquartered in Kyiv, Ukraine, the firm was established in 2017. Their services include Pay Per Click and Advertising.
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UndisclosedUndisclosed2 - 9Houston, TX
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JAM Idea Agency is a PPC agency. Founded in 2018, the team offers Pay Per Click and Branding.
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UndisclosedUndisclosed2 - 9Plano, TX
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Dealership Partners LLC is a PPC agency. In Plano, Texas, the agency was launched in 2016. Their services include Pay Per Click and Market Research.
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UndisclosedUndisclosed2 - 9Los Angeles, CA
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MerchantWords, INC., a pay per click company, was established in 2012. Located in Los Angeles, California, the team provides Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Las Vegas, NV
Services provided
Login2Profits LLC is a PPC agency headquartered in Las Vegas, Nevada. Established in 2018, the team provides Pay Per Click and Search Engine Optimization.
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$1,000+$100 - $149 / hr2 - 9San Diego, CA
Services provided
Headquartered in San Diego, California, Web Narwhal is a web design agency. They provide Web Design and Search Engine Optimization.
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$1,000+$25 - $49 / hr10 - 49Dubai, United Arab Emirates
Services provided
See all 3 projectsIT Plus offers a range of services, including e-commerce development, mobile app development, website design, software development, and digital marketing. Overall feedback highlights their effective project management, impressive design and development work, and ease of collaboration. Clients have praised IT Plus for their professional approach and ability to deliver impactful, user-friendly solutions.
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$5,000+Undisclosed10 - 49Denver, CO
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HIVE Digital Strategy is a small Content Marketing company launched in 2014. Their services include Content Marketing and Digital Strategy.
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$1,000+$100 - $149 / hr10 - 49Boise, ID
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Established in 2011, WebMarkets is a SEO services firm. Their team offers Search Engine Optimization and Web Design.
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$1,000+< $25 / hr10 - 49
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Established in 2013, Digital Prisma is a small Noida, India-based social media marketing agency. Their team focuses on Social Media Marketing and Search Engine Optimization.
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$1,000+< $25 / hr10 - 49
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See all 1 projectsTechcelerant offers services in logo design, branding, web development, and SEO. Reviews highlight their professionalism, attention to detail, and timely delivery, with significant measurable outcomes such as increased brand awareness, website traffic, and improved search engine rankings. Clients particularly commend their client handling and effective communication.
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$1,000+< $25 / hr10 - 49London, Canada
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Student Direct Digital, a Market Research company, was founded in 2021. The company offers Market Research and Marketing Strategy.
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$5,000+$150 - $199 / hr2 - 9Wichita, KS
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Wichita Advertising Agency is an Advertising company in Wichita, Kansas. They specialize in Advertising and Pay Per Click and were founded in 2016.
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UndisclosedUndisclosed10 - 49
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Founded in 2015, FINSBURY MEDIA is a Digital Strategy company. The team focuses on Digital Strategy and Conversion Optimization.
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$10,000+< $25 / hr50 - 249Stafford, England
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KnotSync, a SEO services firm, offer Search Engine Optimization and E-Commerce Development. They were launched in 2020.
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$5,000+$100 - $149 / hr10 - 49Houston, TX
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Forthea Digital Marketing is a SEO agency. They are headquartered in Houston, Texas, and their services include Search Engine Optimization and Pay Per Click.
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$1,000+< $25 / hr10 - 49Kochi, India
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Skymines Digital Marketing Consultancy is a Digital Strategy company. Their small team of employees is in Kochi, India. Their team focuses on Digital Strategy and Mobile & App Marketing.
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$1,000+< $25 / hr50 - 249St. Petersburg, FL
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Power Moves Digital Marketing, a social media marketing agency, was launched in 2017. The team offers Social Media Marketing and Search Engine Optimization.
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$5,000+$100 - $149 / hr2 - 9North Miami Beach, FL
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Advertising Dudes Inc., a Conversion Optimization company, was founded in 2019. The team focuses on Conversion Optimization and Graphic Design and is in North Miami Beach, Florida.
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UndisclosedUndisclosed50 - 249Chandigarh, India
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Cbitss Technologies - SEO Training Chandigarh is a midsize pay per click company founded in 2002. Their team provides Pay Per Click and Search Engine Optimization.
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Undisclosed$50 - $99 / hr50 - 249Dubai, United Arab Emirates
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Incubeta MENA is a social media marketing agency. Based in Dubai, United Arab Emirates, the agency was launched in 2015. Their team focuses on Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed50 - 249Hauppauge, NY
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Founded in 1992, Austin Williams is a branding firm. The midsize team specializes in Branding and Marketing Strategy.
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Undisclosed< $25 / hr10 - 49
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Ecommerce Data Soution is a web development firm. They are located in New Delhi, India and have small team of experts. Their services include Web Development and Social Media Marketing.
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$1,000+$100 - $149 / hr2 - 9Delhi, India
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See all 2 projectsGrowthype Private Limited offers a comprehensive suite of services, including website development, social media management, and most notably, PPC and paid search strategies, with a focus on Google Ads. The reviews highlight their innovative approach, effective teamwork, and ability to deliver substantial growth and cost-effective marketing solutions, which have resulted in significantly improved outcomes for their clients.
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$1,000+< $25 / hr2 - 9Petaling Jaya, Malaysia
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See all 1 projectsMFMY SEO Service Malaysia offers comprehensive digital marketing services, including SEO and e-commerce website development, with a focus on enhancing online visibility and presence. The reviews highlight the company's effective project management and impressive results, such as improved Google SERP rankings and increased sales. Clients appreciate the value for cost and the strategic alignment with their business goals.
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$1,000+$100 - $149 / hr2 - 9
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Bold-X is a Digital Strategy company. They were founded in 2019, and their services include Digital Strategy and Content Marketing.
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$1,000+$25 - $49 / hr2 - 9Elx, Spain
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Berzerk, a SEO services firm, is in Elx, Spain. Their services include Search Engine Optimization and Pay Per Click.
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$5,000+$150 - $199 / hr50 - 249Downey, CA
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Midsize Advertising company Float Media House, is in Downey, California. Their services include Advertising and Media Planning & Buying.
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$1,000+$150 - $199 / hr2 - 9West Perth, Australia
Services provided
See all 1 projectsPathfinder Marketing offers PPC services, focusing on Google Ads, Microsoft, and Facebook platforms to enhance market presence and online sales. Reviews highlight their commitment to business growth through carefully crafted ads and effective tracking, demonstrating early success and strong client communication.
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List of the Best Pay-Per-Click (PPC) Companies
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$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
40% Pay Per Click60% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr10 - 49Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+Undisclosed10 - 49New York, NY
Ability to deliver
39.1/40.020/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Tempe, AZ
Ability to deliver
38.9/40.019.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
37.7/40.018.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.7/40.018.8/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr10 - 49Tucson, AZ
Ability to deliver
37.4/40.017.6/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
37.4/40.017.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Pay Per Click65% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.4/40.020/20 Reviews9.9/10 Clients & Experience7.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$50 - $99 / hr10 - 49Sunnyvale, CA
Ability to deliver
37/40.017.8/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
37/40.019/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.8/40.018/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.9/40.018.2/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
36.7/40.019.4/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
36.4/40.016.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$150 - $199 / hr10 - 49Kent, WA
Ability to deliver
36.2/40.017.6/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
36.2/40.017.6/20 Reviews9.4/10 Clients & Experience9.1/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
36.1/40.017/20 Reviews9.4/10 Clients & Experience9.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
36.1/40.017.2/20 Reviews9.2/10 Clients & Experience9.6/10 Market PresenceService focus
65% Pay Per Click35% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.