Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 374 projectsDisruptive Advertising is a digital advertising agency specializing in PPC, Paid Search, and online ad campaigns, with a strong focus on Google Ads and Meta strategies. Client feedback is predominantly positive, with approximately 85% highlighting their effective communication, impressive campaign management, and measurable results, such as improved lead generation and cost efficiencies. However, a minority of reviews indicate room for improvement in campaign optimization and creative processes.
$1,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a digital advertising agency specializing in Pay-Per-Click (PPC) services, including managing Google Ads and other online ad campaigns. Reviews highlight their expertise in increasing web traffic, improving Return on Ad Spend (ROAS), and achieving significant lead generation improvements. Approximately 67% of clients commend ATRA's transparency and strategic approach, while 83% note their impressive communication and responsiveness.
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
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UndisclosedUndisclosed10 - 49
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RAJEH MARKETING AND PROGRAMMING COMPANY WLL, a PPC company, was established in 2021. The small team offers Pay Per Click and Social Media Marketing.
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$5,000+$100 - $149 / hr10 - 49New York, NY
Services provided
The Weird Company, an e-commerce development firm, was established in 2018. The small team provides E-Commerce Development and Pay Per Click.
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Featured
What are Featured Providers?
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 15 projectsPage Zero Media is a distinguished digital advertising and PPC agency, specializing in Google Ads and paid search campaigns. With a consistent track record of meeting and exceeding Return on Ad Spend (ROAS) targets, they have garnered overwhelmingly positive feedback from clients, with no negative comments identified. The agency is particularly praised for their professionalism, responsive communication, and in-depth industry knowledge, which 92% of reviewers highlighted as impressive.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 18 projectsLaunch Online is a digital advertising agency specializing in PPC and paid media services. With a high client satisfaction rate, over 90% of reviews highlight Launch Online's exceptional project management and their ability to increase revenue and ROAS through tailored Google Ads strategies. Clients commend their proactive approach, cultural alignment, and organizational skills, making them an effective partner for managing comprehensive online ad campaigns.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 15 projectsMediacharge is a leading digital advertising agency specializing in Pay-Per-Click (PPC) and Search Engine Marketing (SEM) services, with a strong focus on Google Ads management. With a client satisfaction rate near 100%, they are praised for their data-driven approach and proactive campaign management. Approximately 70% of reviewers highlight Mediacharge's professionalism and transparency, while around 65% commend the agency's ability to deliver measurable improvements in visibility and lead generation.
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$1,000+$50 - $99 / hr2 - 9Old Bridge, NJ
Services provided
Howzit , a pay per click company, was established in 2023. The agency focuses on Pay Per Click and Web Design.
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$1,000+$25 - $49 / hr10 - 49
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See all 1 projectsRafadigital specializes in website design, conversion optimization, and organic search engine optimization. Reviews highlight their proactive project management, exceptional communication, and ability to exceed client expectations both in quality and timeliness. Clients consistently praise Rafadigital for their impressive execution and responsiveness, though some noted the pricing is slightly higher than competitors.
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$1,000+Undisclosed10 - 49London, England
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Established in 2019, Estate Jet is a SEO agency. Their team provides Search Engine Optimization and Pay Per Click.
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$1,000+$50 - $99 / hr2 - 9Pittsburgh, PA
Services provided
Established in 2019, Pittsburgh Digital Marketing Agency is a SEO agency. The company provides Search Engine Optimization and Pay Per Click.
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$10,000+Undisclosed10 - 49Kolkata, India
Services provided
Blueantz Advertising Private Limited is a small print design agency. They specialize in Print Design and Digital Strategy and were founded in 2011.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr10 - 49Berlin, GermanyServices provided
See all 53 projectsMONSOON is a performance-driven digital advertising agency specializing in Pay-Per-Click Advertising, including Google Ads and social media campaigns. The company consistently receives positive feedback, with 100% of reviewers praising their strategic creativity, effective project management, and adaptability to client needs. Clients highlight MONSOON’s expertise in generating leads and increasing online sales through tailored online ad campaigns.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 406 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising and search engine marketing, with a strong focus on Google Ads and online ad campaigns. Reviewers consistently praise KlientBoost for their exceptional communication and project management skills, with over 90% highlighting their proactive and responsive approach. Clients are impressed by the agency's expertise in conversion tracking and data-driven strategies, noting significant improvements in lead quality and cost per acquisition (CPC).
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 26 projectsGatorworks is a digital advertising agency specializing in PPC, Google Ads, and digital marketing strategies. The company is praised for its effective project management, delivering campaigns on time, and offering proactive solutions, with 100% of reviewers highlighting client-centric service and successful campaign outcomes. Clients commend their responsiveness and innovative approach to digital advertising.
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$1,000+$50 - $99 / hr2 - 9
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Gignaut is a pay per click company. Founded in 2022, the company is in Srinagar, India. Their team specializes in Pay Per Click and Search Engine Optimization.
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$1,000+$50 - $99 / hr2 - 9
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In Totowa, New Jersey, TubeGrowth Digital is a PPC agency. Established in 2023, the team specializes in Pay Per Click and Video Marketing.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 23 projectsSIXGUN is a digital advertising company specializing in Pay-Per-Click Advertising and Search Engine Marketing services. With a focus on Google Ads and SEO, they have been praised for delivering measurable outcomes such as increased website traffic, qualified leads, and improved search visibility. Clients commend their effective communication, transparent approach, and project management, with 100% positive feedback across reviews noting their commitment to achieving business objectives.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 37 projectsSoup Agency, a digital advertising firm, specializes in Pay-Per-Click (PPC) advertising, Google Ads, and search engine marketing. Across multiple reviews, 100% of clients commend their expertise in optimizing online ad campaigns, with 80% specifically praising their project management and communication. Clients consistently note impressive improvements in conversions and cost efficiency, with one client reporting a 25% decrease in cost per conversion.
$5,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 18 projectsArnold Street Agency is a digital advertising firm specializing in Pay-Per-Click Advertising and Online Ad Campaigns. They have been commended for their responsive and creative approach, with 100% of reviewers noting their alignment with company values and adaptability. Clients report increased engagement and inquiries, showcasing their effectiveness in managing Google Ads and social media content.
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$5,000+$100 - $149 / hr2 - 9
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Established in 2011, Hill Web Marketing is a small SEO agency. Their services include Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed2 - 9Budapest, Hungary
Services provided
See all 2 projectsMarketing Kalkulátor offers expertise in online marketing, SEO, and digital advertising. Clients commend the firm for its professional knowledge and impactful results, as evidenced by increased customer engagement and orders. The company’s efficient project management and ability to work autonomously while delivering substantial value are consistently highlighted across reviews.
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$1,000+$25 - $49 / hr250 - 999Melbourne, Australia
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SEO AUS is a SEO agency launched in 2006. The team offers Search Engine Optimization and Pay Per Click and is based in Melbourne, Australia.
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$1,000+Undisclosed2 - 9Henderson, NV
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Success City Online is a social media marketing firm launched in 2012. The agency provides Social Media Marketing and Web Design.
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$1,000+$25 - $49 / hr50 - 249Gurugram, India
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See all 2 projectsProntoSys IT Services offers a range of digital marketing services, including PPC, SEO, social media engagement, and website design. Clients praise their effective management of PPC campaigns and timely delivery of quality results, highlighting strong communication and tailored strategies that drive business growth and improve conversion rates. Overall, the feedback underscores ProntoSys IT Services' reliability, efficiency, and commitment to achieving measurable outcomes.
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$1,000+$100 - $149 / hr2 - 9Glasgow, Scotland
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Smarter Digital Marketing is a SEO company located in Glasgow, Scotland. Their services include Search Engine Optimization and Pay Per Click.
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$5,000+$50 - $99 / hr50 - 249
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See all 1 projectsIQ Infotech offers digital marketing services, including SEO, SMO, and PPC. Their reviews highlight their effective project execution, delivering quick and significant improvements in search rankings and website traffic. Clients commend their professionalism, innovative strategies, and transparent communication.
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$5,000+$150 - $199 / hr2 - 9Toronto, Canada
Services provided
See all 1 projectsVirtualAd offers PPC services, including ad asset creation, campaign optimization, and budget management. Feedback highlights their expertise in producing low CPC results and effective app installs. Clients commend their willingness to innovate mid-campaign, exceptional service, and ability to act as an integral part of their team.
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$5,000+Undisclosed50 - 249Westlake, OH
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In Westlake, Ohio, ChoiceLocal is a SEO services firm. They offer Search Engine Optimization and Social Media Marketing.
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$1,000+$50 - $99 / hr250 - 999Kanpur, India
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Marketing Spire is a midsize Content Marketing company founded in 2012. Their services include Content Marketing and Other Digital Marketing.
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$1,000+Undisclosed50 - 249Nagercoil, India
Services provided
Midsize PPC company SubmitINme, is located in Nagercoil, India. The team provides Pay Per Click and Web Design.
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$1,000+$25 - $49 / hr10 - 49Zapopan, Mexico
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Puntoasterisco is a Zapopan, Mexico-based branding company. They specialize in Branding and Pay Per Click and were established in 2004.
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Undisclosed< $25 / hr10 - 49Pallekele, Sri Lanka
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See all 2 projectsInspirenix offers comprehensive web development services, including graphic design, web design, and content creation. The reviews highlight their professionalism, effective communication, and ability to deliver high-quality, user-friendly websites that have positively impacted their clients' businesses. Clients consistently praised Inspirenix for their impressive project management, attention to detail, and responsiveness to feedback.
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$5,000+$150 - $199 / hr2 - 9
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Flightdeck Advertising, a PPC company, is located in Irvine, California. They offer Pay Per Click and Branding.
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$1,000+< $25 / hr250 - 999Noida, India
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See all 1 projectsCinntra is a trusted SAP and Oracle Partner, delivering end-to-end IT and digital solutions that help businesses evolve, scale, and lead in their industries. We specialize in IT Staff Augmentation,
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UndisclosedUndisclosed2 - 9
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See all 1 projectsSEOBERG is an SEO agency that was hired to enhance online visibility and drive organic traffic. However, according to the provided review, the company failed to deliver measurable results, with 0% improvement in customer inquiries and a significant lack of return on investment. The client described them as unreliable and untrustworthy, highlighting issues with project management and communication.
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$5,000+$25 - $49 / hr50 - 249Hyderabad, India
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WIAB DIGITAL is a Conversion Optimization company. Launched in 2018, their team specializes in Conversion Optimization and Pay Per Click.
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$1,000+$100 - $149 / hr10 - 49Liverpool, England
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Blaze Media, a social media marketing company, was established in 2017. They provides Social Media Marketing and Search Engine Optimization.
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$1,000+$50 - $99 / hr2 - 9Newport Beach, CA
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Vissible is a SEO services firm. Founded in 2023, the agency is headquartered in Newport Beach, California. Their services include Search Engine Optimization and Web Design.
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$1,000+$25 - $49 / hr10 - 49Pune, India
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DigitizeBrand, a SEO services firm, is in Pune, India. They focus on Search Engine Optimization and Pay Per Click and were established in 2011.
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$1,000+Undisclosed10 - 49Ten Sleep, WY
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Pro Impressions Marketing is a social media marketing firm. They are located in Ten Sleep, Wyoming and have small team. Their team focuses on Social Media Marketing and Search Engine Optimization.
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$1,000+$150 - $199 / hr2 - 9Sherwood, AR
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Joyce James Agency is a pay per click agency established in 2019. The small team provides Pay Per Click and Search Engine Optimization.
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$1,000+$50 - $99 / hr2 - 9Vaughan, Canada
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Analytics & Beyond Marketing, a SEO agency, focus on Search Engine Optimization and Web Design. They were established in 2014.
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$1,000+Undisclosed2 - 9Irvine, CA
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Branding firm Lyfted Agency is located in Irvine, California. Launched in 2020, the team provides Branding and Search Engine Optimization.
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$1,000+$25 - $49 / hr10 - 49Hyderabad, India
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Webrocz is a SEO company. Their team is based in Hyderabad, India and offers Search Engine Optimization and Pay Per Click.
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$5,000+$150 - $199 / hr2 - 9
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See all 1 projectsNorthwood Digital Services is a web design and local SEO agency based in Bel Air, Maryland, serving small businesses across Harford County and the Baltimore metro area. We design and build custom
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$1,000+$100 - $149 / hrFreelancerLandsborough, Australia
Services provided
Established in 2019, Mr. PPC is a pay per click company. The firm provides Pay Per Click and Digital Strategy, and is small.
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$10,000+$150 - $199 / hr10 - 49Noida, India
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See all 2 projectsShashwat Web Technologies P Ltd is a development company offering a range of services, including digital marketing and website development. Feedback indicates mixed experiences; one review highlights their excellent team communication and support, while another criticizes their inability to deliver on large-scale projects. Approximately 50% of reviews mention team communication as a strong point, but issues with project completion were also noted.
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$1,000+$25 - $49 / hr2 - 9
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See all 1 projectsWEBNETIVE offers services including website development, SEO, and Google Ads pay-per-click (PPC) management. Reviews highlight the company's exceptional technical knowledge and effectiveness in areas where previous professionals had failed. Although there were minor delays, the overall feedback is highly positive, noting their ability to deliver significant results and improve online presence.
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$5,000+< $25 / hr50 - 249Clarkston, GA
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819Media is an UX company. They focus on UX/UI Design and Affiliate Marketing and are headquartered in Clarkston, Georgia.
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$1,000+$50 - $99 / hr2 - 9Lytchett Matravers, England
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See all 1 projectsOunternet digital marketing agency offers services in PPC, Google Ads management, and data analysis. The reviews highlight their proficiency in driving high-quality leads and enhancing website traffic through targeted campaigns. Clients commend their data-driven approach, effective project management, and the impressive return on investment achieved through their strategies.
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$1,000+$50 - $99 / hr2 - 9Quito, Ecuador
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Beto Peña Digital is a SEO company. The agency is located in Quito, Ecuador. Their team specializes in Search Engine Optimization and Pay Per Click.
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$1,000+Undisclosed2 - 9Patiala, India
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Established in 2018, Diligent Customer Services Pvt. Ltd is a pay per click agency. The team specializes in Pay Per Click and Social Media Marketing and is based in Patiala, India.
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$1,000+$150 - $199 / hr2 - 9Reston, VA
Services provided
SEO agency ALL IN Advertising focuses on Search Engine Optimization and Pay Per Click. They were founded in 2020.
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$5,000+Undisclosed2 - 9Port St. Lucie, FL
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TNZ Digital, LLC, a pay per click company, provide Pay Per Click and Content Marketing. They were launched in 2023.
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$1,000+< $25 / hr2 - 9
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Ad Growth Expert is a pay per click company. Their team is based in Barara, India and offers Pay Per Click and Social Media Marketing.
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UndisclosedUndisclosed2 - 9
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Alavancax is a PPC agency. Founded in 2025, the agency is headquartered in São Paulo, Brazil. Their team specializes in Pay Per Click and Social Media Marketing.
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$250,000+$100 - $149 / hr50 - 249
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Good Apple is a PPC agency established in 2008. Their team offers Pay Per Click and Other Digital Marketing.
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$1,000+$25 - $49 / hr50 - 249NIT Faridabad, India
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Abacus Desk, a PPC agency, is located in NIT Faridabad, India. They offer Pay Per Click and Social Media Marketing.
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UndisclosedUndisclosed50 - 249Newport, Australia
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USource is a PPC company. The Newport, Australia-based company was launched in 2015. Their services include Pay Per Click and Conversion Optimization.
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$1,000+< $25 / hr50 - 249Niddrie, Australia
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EStore Factory - Amazon Consulting Agency, an e-commerce development firm, was established in 2014. The company offers E-Commerce Development and Search Engine Optimization, and is midsize.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
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We evaluate service providers using a structured methodology that combines:
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
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Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
38.6/40.019.6/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
38.2/40.020/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$50 - $99 / hr50 - 249Kyiv, Ukraine
Ability to deliver
36.6/40.020/20 Reviews10/10 Clients & Experience6.6/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
36.6/40.020/20 Reviews10/10 Clients & Experience6.6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
35.7/40.020/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
36.7/40.020/20 Reviews10/10 Clients & Experience6.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.3/40.020/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
35.1/40.020/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.9/40.019.6/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
34.9/40.019.8/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
33.9/40.017.4/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
33.9/40.020/20 Reviews10/10 Clients & Experience3.9/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.9/40.020/20 Reviews10/10 Clients & Experience6.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
33.4/40.019.6/20 Reviews9.8/10 Clients & Experience4/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
32.7/40.018.2/20 Reviews10/10 Clients & Experience4.5/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
32.6/40.018/20 Reviews9.5/10 Clients & Experience5.1/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
34.7/40.018.2/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.3/40.018.2/20 Reviews10/10 Clients & Experience4.1/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.3/40.018.6/20 Reviews10/10 Clients & Experience3.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.2/40.018/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+Undisclosed10 - 49Milwaukee, WI
Ability to deliver
32/40.017.8/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Liverpool, England
Ability to deliver
31.8/40.016.4/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
31.7/40.018/20 Reviews9.4/10 Clients & Experience4.3/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
32.8/40.017.4/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
31.6/40.017.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
34.8/40.018.4/20 Reviews10/10 Clients & Experience6.4/10 Market PresenceService focus
25% Pay Per Click75% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns based on a proprietary methodology. The top PPC agencies for 2026 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.