Top Search Engine Marketing (SEM) Agencies
Paid search is one of the fastest ways to put your brand in front of high-intent buyers. The right search engine marketing (SEM) agency can refine your bidding strategy, craft compelling ad copy, and turn clicks into measurable revenue. On Clutch, every provider is evaluated through in-depth client reviews, detailed service questionnaires, and verified performance data, so you can hire with confidence. Use the filters on this page to narrow agencies by budget, location, industry expertise, and more. Looking for regional options? Browse leading SEM agencies in the United States, SEM firms in the United Kingdom, and SEM companies in Canada to find a partner that meets your goals and time zone.
Need a particular expertise in Google Ads? Explore the best Google Ads PPC agencies on Clutch to find the perfect partner.
15 Leaders 15 Contenders
28,115 Companies
Compare Top Search Engine Marketing (SEM) Agencies
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What are Featured Providers?
$1,000+$100 - $149 / hr250 - 999Paramus, NJServices provided
50% Search Engine Optimization30% Pay Per Click10% Advertising +1 service10% Social Media MarketingSee all 357 projectsSmartSites is a comprehensive SEO agency providing robust services in search engine optimization, digital visibility enhancement, and online advertising. Across their reviews, 100% of clients highlight their effective project management and responsiveness. With 90% noting improved website traffic and conversions, SmartSites demonstrates a strong capability in SERP optimization and organic search optimization, making them a reliable partner for businesses seeking to enhance digital visibility and increase qualified leads.
Reviews mention Experienced
The sentiment regarding SmartSites' experience is overwhelmingly positive. Clients frequently commend their impressive communication, professionalism, and expertise in digital marketing. For instance, a CEO noted their 'great communication' and 'expertise in Google Ads,' while a business owner highlighted their 'strong experience' and 'ability to hit the ground running.' Overall, clients report effective collaboration and substantial improvements in lead generation and online visibility, although some express a desire for enhanced SEO strategies.-
Content Creation, SMM & Ad Campaign Mgmt for Car Dealership
5.0 May 25, 2023The company's expertise in social media management, content creation, and strategic advertising campaigns has contributed to tangible improvements in our online presence and overall marketing performance. Increased Follower Base: With SmartSites' assistance, we have experienced a notable growth in our follower base across both Facebook and Instagram. Their team demonstrated a deep understanding of various platforms like Facebook and Instagram, including the latest trends and best practices.
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SEO & Link Building for Tide Clocks Manufacturer
5.0 Mar 2, 2023They're experienced enough to hit the ground running on a project without scrambling around. Very professional and prompt. Stated timelines met.
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Digital Marketing for Advertising Agency
5.0 Jan 20, 2023Founders are very impressive: super industry knowledge, capabilities and experience and genuinely interesting and engaging people. A true pleasure to work with.
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SEO & PPC Services for Photonics Components Manufacturer
5.0 Jan 13, 2023They have strong experience, collaboration and actions on the PPC side. Meetings scheduled regularly and flexible to our schedules.
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Digital Marketing for Home Decor Company
5.0 Dec 28, 2021SmartSites team has both expertise and experience, and, above all, they are pretty supportive and helpful. I will keep working with them once again soon.
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120 of 136 Search Engine Optimization reviews are 5 stars5 new reviews for Search Engine Optimization in past 6 months$50,000 – $199,999 avg. project costRead 136 ReviewsSearch Engine Optimization PROJECT HIGHLIGHT
SEO & Web Dev for Hospitality & Architectural Design Firm
5.0 — SmartSites provides SEO and web development services for a hospitality and architectural design firm. The team is also responsible for competitor research, keyword strategy, and technical auditing. Read moreWas this helpful?
Industry Experience
SmartSites has demonstrated expertise across multiple industries, including Insurance, Arts & Entertainment, Manufacturing, Financial Services, and eCommerce. Clients praised their effective PPC management, SEO strategies, and responsive communication, leading to measurable outcomes like increased traffic and conversion rates. Overall sentiment is highly positive, highlighting their professionalism and ability to adapt to client needs. Industries such as Hospitality, Automotive, and Retail also benefit from their services, making SmartSites a versatile choice for businesses seeking digital marketing solutions.
Read All ReviewsSelect Industry to see insights
Food & Beverage Arts, entertainment & music Retail HVAC Consumer products & services Software Medical Home Services Other Industry Insurance Energy & natural resources Consulting Legal Other industries Beauty & Cosmetics Design Roofing Real estate Agriculture Food & Beverages Chemicals & Biotechnology Information technology Dental Legal Cannabis Media Transportation Human Resources Telecommunications Nonprofit Consumer Products Healthcare eCommerce Manufacturing Business services Financial services Hospitality & leisure Beauty Contracting Wellness & Fitness Automotive IT Services Advertising & marketing Education ConstructionWas this helpful?
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$1,000+$100 - $149 / hr2 - 9Köln, Germany
Services provided
15% Search Engine Optimization80% Pay Per Click2% Social Media Marketing +3 services1% Content Marketing1% Conversion Optimization1% Digital StrategyEstablished in 2008, surfclicks, a small pay per click agency, is based in Köln, Germany. Their services include Pay Per Click and Search Engine Optimization.
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$1,000+$50 - $99 / hr2 - 9Katowice, Poland
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60% Search Engine Optimization20% Pay Per Click20% Social Media MarketingSilence! - digital marketing agency is a SEO services firm established in 2006. The firm provides Search Engine Optimization and Social Media Marketing.
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$1,000+$100 - $149 / hr250 - 999Mechanicsburg, PA
Services provided
20% Search Engine Optimization20% Content Marketing20% Pay Per Click +4 services10% Conversion Optimization10% Digital Strategy10% Other Digital Marketing10% Social Media MarketingSee all 1 projectsJumpto1 specializes in Search Engine Optimization and offers services aimed at enhancing online visibility and website ranking. The reviews highlight their exceptional project management, professional communication, and ability to deliver on time. Clients appreciate their cost-effective solutions, expertise, and the ability to remain calm and professional under pressure.
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$1,000+$25 - $49 / hr10 - 49
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10% Search Engine Optimization25% Social Media Marketing20% Branding +4 services15% Marketing Strategy10% Content Marketing10% Other Digital Marketing10% Pay Per ClickSee all 1 projectsReach Berg is an SEO agency recognized for its expertise in enhancing digital visibility and website ranking through comprehensive search engine optimization strategies. Client feedback is overwhelmingly positive, with 100% noting significant improvements, such as a 65% increase in organic traffic and first-page rankings for priority keywords, underscoring their proficiency in organic search optimization and SERP optimization.
0 of 1 reviews is 5 stars1 new review for Search Engine Optimization servicesUnknown avg. project costRead 1 Recent ReviewReviewed 1 time in the past 6 months
Recent feedback on Reach Berg highlights their effectiveness in SEO services, with clients reporting a 65% increase in organic traffic and first-page rankings for multiple keywords. Their project management was praised for timely deliveries and responsive communication, ensuring alignment with client goals. Notably, clients appreciated the technical expertise and personalized support provided. However, some suggested enhancing early project updates for better tracking of initial outcomes.Was this helpful?
0 of 1 Search Engine Optimization reviews are 5 stars1 new review for Search Engine Optimization in past 6 monthsUnknown avg. project costRead 1 ReviewSearch Engine Optimization PROJECT HIGHLIGHT
SEO Services for E-Book Services Company
4.5 — Reach Berg provided SEO services for an e-book services company. The team conducted a website audit, performed keyword research, analyzed competitors, and optimized on-page and off-page SEO. Read moreWas this helpful?
Industry Experience
Reach Berg has demonstrated significant expertise in the eBook services industry, particularly in SEO optimization. Client feedback highlights their strengths in increasing organic traffic by 65% and achieving first-page rankings for targeted keywords. The overall sentiment is highly positive, noting their professionalism, responsiveness, and tailored support. This provider appears well-suited for companies seeking to enhance online visibility and engagement in the digital publishing sector, showcasing strong project management and effective communication.
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Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Clients commend Reach Berg for their competitive pricing and overall value for money, noting that the cost fit within their budgets while delivering significant results. One client highlighted the company's good value for cost, as their SEO efforts resulted in a 65% increase in organic traffic and improved conversion rates. Overall sentiment reflects satisfaction with the company's pricing relative to the quality of service provided, emphasizing measurable outcomes and professional support.Was this helpful?
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$1,000+$50 - $99 / hr50 - 249London, England
Services provided
50% Search Engine Optimization25% Pay Per Click15% Digital Strategy +1 service10% Ecommerce MarketingSee all 1 projectsPles Marketing specializes in Search Engine Optimization services, focusing on improving local SEO, organic traffic, and keyword ranking. Their clients have reported significant increases in website ranking and online visibility, praising the company for their professionalism, responsiveness, and attention to detail. Ples Marketing's effective project management and technical SEO solutions have led to substantial improvements in organic traffic.
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$1,000+$100 - $149 / hr50 - 249
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50% Search Engine Optimization30% Pay Per Click20% Social Media MarketingSee all 1 projectsOwl Prime specializes in comprehensive Search Engine Optimization (SEO), Search Engine Marketing, and enhancing online visibility through targeted strategies. Their clients consistently highlight their expertise in improving website rankings and organic traffic. Reviews emphasize Owl Prime's adaptability, responsiveness, and result-oriented approach, though some suggest expanding their service offerings for added versatility.
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$1,000+$100 - $149 / hr2 - 9Denver, CO
Services provided
80% Search Engine Optimization20% Pay Per ClickSee all 1 projectsYour law firm needs more than a website and some keywords—it needs a strategy designed to drive measurable growth. At Webmasons Marketing, we specialize in helping law firms rank higher on Google,
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UndisclosedUndisclosed2 - 9
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80% Search Engine Optimization20% Pay Per ClickSEO company SEO Representative is located in Heredia, Costa Rica. They specialize in Search Engine Optimization and Pay Per Click.
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$1,000+Undisclosed2 - 9
Services provided
50% Search Engine Optimization50% Pay Per ClickWeb Boast is a PPC company and SEO company. Their small team of employees is located in Vancouver, Washington. Their team specializes in Pay Per Click and Search Engine Optimization.
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$1,000+$50 - $99 / hr10 - 49Jaipur, India
Services provided
80% Search Engine Optimization20% Pay Per ClickToday Infotech is a SEO agency founded in 2010. The small team specializes in Search Engine Optimization and Pay Per Click.
Read more$50 SEO packages from RankON don’t only increase your $100 SEO packages from RankON don’t only increase your $200 SEO packages from RankON don’t only increase yourView PackagesSEO Packages India | Low Cost SEO Pricing & Plans
SEO packages from increase your search engine rankings but also improve your conversion, domain authority and brand visibility. Today Infotech is a leading search engine optimization company in India whose SEO Packages are worth every dime. Our SEO packages help you to rank higher in Google search result.Was this helpful?
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$50,000+$150 - $199 / hr50 - 249Los Angeles, CA
Services provided
20% Search Engine Optimization50% Pay Per Click20% Digital Strategy +1 service10% Social Media MarketingROYALSEOANDSEM, a midsize PPC agency, is in Los Angeles, California and. The team offers Pay Per Click and Digital Strategy.
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$5,000+$100 - $149 / hr10 - 49London, England
Services provided
25% Search Engine Optimization65% Pay Per Click5% Conversion Optimization +3 services3% Digital Strategy1% Mobile & App Marketing1% Social Media MarketingPay per click company Digitopia was founded in 2009. The company specializes in Pay Per Click and Search Engine Optimization, and is small.
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UndisclosedUndisclosed10 - 49Silver Spring, MD
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50% Search Engine Optimization50% Pay Per ClickDeans Media is a small Silver Spring, Maryland-based PPC company and SEO services firm. The team provides Pay Per Click and Search Engine Optimization.
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$1,000+Undisclosed2 - 9Spearfish, SD
Services provided
20% Search Engine Optimization80% Pay Per ClickPay per click agency Creatively Innovative is based in Spearfish, South Dakota. They specialize in Pay Per Click and Search Engine Optimization.
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$1,000+$25 - $49 / hr250 - 999Hyderabad, India
Services provided
30% Search Engine Optimization20% Pay Per Click20% Social Media Marketing +2 services20% Web Design10% Content MarketingSanBrains Innovative Solutions Pvt Ltd is a SEO agency. The team offers Search Engine Optimization and Social Media Marketing, and the company is headquartered in Hyderabad, India.
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$1,000+$25 - $49 / hr2 - 9London, England
Services provided
50% Search Engine Optimization50% Pay Per ClickOptimise.London is a small pay per click company and SEO agency launched in 2017. Their services include Pay Per Click and Search Engine Optimization.
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$1,000+$150 - $199 / hr2 - 9Denver, CO
Services provided
90% Search Engine Optimization10% Pay Per ClickLaunched in 2012, PeakDigital is a small SEO agency. Their services include Search Engine Optimization and Pay Per Click.
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$1,000+$50 - $99 / hr2 - 9Manchester, England
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30% Search Engine Optimization70% Pay Per Click54 Digital is a pay per click agency. The team is located in Manchester, England, and their services include Pay Per Click and Search Engine Optimization.
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$1,000+< $25 / hr50 - 249Bahadurgarh, India
Services provided
40% Search Engine Optimization30% Pay Per Click30% Social Media MarketingSoft Digital Agency Pvt Ltd is a SEO agency. They focus on Search Engine Optimization and Pay Per Click and are based in Bahadurgarh, India and Gurugram, India.
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$1,000+< $25 / hr10 - 49Austin, TX
Services provided
50% Search Engine Optimization40% Pay Per Click10% Web DesignSEOLOGIZT is a small SEO company based in Austin, Texas and Dubai, United Arab Emirates. The team focuses on Search Engine Optimization and Pay Per Click.
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$1,000+$50 - $99 / hr2 - 9Allen Park, MI
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50% Search Engine Optimization50% Pay Per ClickPPC company and SEO agency Bawol PPC was launched in 2010. The team offers Pay Per Click and Search Engine Optimization and is in Allen Park, Michigan.
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$1,000+$25 - $49 / hr2 - 9London, England
Services provided
80% Search Engine Optimization20% Pay Per ClickTravel Agency SEO, a SEO services firm, is in London, England. The team provides Search Engine Optimization and Pay Per Click.
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$1,000+$25 - $49 / hr2 - 9Chandigarh, India
Services provided
50% Search Engine Optimization50% Pay Per ClickOptmistic Technologies is a SEO agency and PPC agency. Founded in 2016, the team offers Search Engine Optimization and Pay Per Click. The firm is headquartered in Chandigarh, India.
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$5,000+$100 - $149 / hr2 - 9Strasbourg, France
Services provided
90% Search Engine Optimization10% Pay Per ClickWild Marketing is a SEO agency located in Strasbourg, France. Their services include Search Engine Optimization and Pay Per Click.
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$10,000+$50 - $99 / hr50 - 249Buffalo, NY
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50% Search Engine Optimization35% Pay Per Click15% Ecommerce MarketingBased in Buffalo, New York, kdp publishers is a midsize SEO services firm. The team focuses on Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed2 - 9Union, NJ
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25% Search Engine Optimization75% Pay Per ClickPPC agency SearchDemon was launched in 2020. The agency focuses on Pay Per Click and Search Engine Optimization.
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Undisclosed$25 - $49 / hr10 - 49
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75% Search Engine Optimization10% Other Digital Marketing10% Pay Per Click +1 service5% Digital StrategyLocated in Parma, Ohio, Linkx is a small SEO services firm. The team specializes in Search Engine Optimization and Pay Per Click.
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$1,000+< $25 / hr50 - 249
Services provided
40% Search Engine Optimization30% Pay Per Click30% Social Media MarketingTecknobrain is a Sonipat, India-based SEO agency. Established in 2020, the team provides Search Engine Optimization and Social Media Marketing.
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$1,000+$25 - $49 / hr50 - 249Mumbai, India
Services provided
50% Search Engine Optimization20% Pay Per Click10% Affiliate Marketing +3 services10% Digital Strategy5% Content Marketing5% Social Media MarketingARSH INFOSYSTEMS, a SEO company, was launched in 2012. The team provides Search Engine Optimization and Pay Per Click.
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$1,000+Undisclosed2 - 9Surat, India
Services provided
70% Search Engine Optimization30% Pay Per ClickUpbit Digital is a small SEO agency founded in 2022. Their team focuses on Search Engine Optimization and Pay Per Click.
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$1,000+$50 - $99 / hr2 - 9Weingarten, Germany
Services provided
85% Search Engine Optimization15% Pay Per ClickSEO Scale is a small SEO services firm headquartered in Weingarten, Germany. Their services include Search Engine Optimization and Pay Per Click.
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$1,000+$50 - $99 / hr10 - 49
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60% Search Engine Optimization35% Pay Per Click5% Social Media MarketingPositive Ads Management is a SEO company. The Dubai, United Arab Emirates-based team provides Search Engine Optimization and Pay Per Click.
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$1,000+$50 - $99 / hr2 - 9Quito, Ecuador
Services provided
55% Search Engine Optimization45% Pay Per ClickBeto Peña Digital is a SEO company. The agency is located in Quito, Ecuador. Their team specializes in Search Engine Optimization and Pay Per Click.
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$1,000+Undisclosed2 - 9
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50% Search Engine Optimization50% Pay Per ClickJenkl, a SEO services firm and pay per click company, is in London, England. The team provides Search Engine Optimization and Pay Per Click.
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$5,000+$150 - $199 / hr2 - 9
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80% Search Engine Optimization20% Pay Per ClickSmall SEO agency Paul Lovell, is located in cornwall, England. The team offers Search Engine Optimization and Pay Per Click.
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$1,000+$50 - $99 / hr2 - 9London, England
Services provided
50% Search Engine Optimization50% Pay Per ClickBased in London, England, Mepia is a SEO agency and PPC company. They provide Search Engine Optimization and Pay Per Click and were launched in 2019.
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$1,000+$100 - $149 / hr2 - 9Carlsbad, CA
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50% Search Engine Optimization50% Pay Per ClickImpression is a SEO agency and PPC agency launched in 2022. The company provides Search Engine Optimization and Pay Per Click, and is small.
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$1,000+$25 - $49 / hr10 - 49Greater Noida, India
Services provided
50% Search Engine Optimization50% Pay Per ClickDigital Dhanu Private Limited is a SEO agency and PPC agency based in Greater Noida, India. The team focuses on Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed2 - 9
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60% Search Engine Optimization40% Pay Per ClickCaves Code is a SEO agency launched in 2022. The small team specializes in Search Engine Optimization and Pay Per Click.
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$5,000+$100 - $149 / hr10 - 49Stockholm, Sweden
Services provided
40% Search Engine Optimization50% Pay Per Click10% Web DesignEstablished in 2019, Leads Sverige AB is a SEO agency and PPC agency. The small team specializes in Search Engine Optimization and Pay Per Click.
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$1,000+Undisclosed2 - 9Loncon, England
Services provided
50% Search Engine Optimization50% Pay Per ClickSpark Digital Ltd is a SEO services firm and pay per click company. Founded in 2022, the team offers Search Engine Optimization and Pay Per Click. The company is in Loncon, England.
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$100,000+$200 - $300 / hr10,000+
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35% Search Engine Optimization35% Content Marketing30% Pay Per ClickDf back link is a Content Marketing company. Established in 2024, the firm is headquartered in. Their services include Content Marketing and Search Engine Optimization.
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$1,000+$50 - $99 / hr2 - 9Cardiff, Wales
Services provided
80% Search Engine Optimization20% Pay Per ClickSEO services firm SEO Agency Cardiff is based in Cardiff, Wales. They focus on Search Engine Optimization and Pay Per Click and were founded in 2024.
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$1,000+$150 - $199 / hr2 - 9Toronto, Canada
Services provided
50% Search Engine Optimization50% Pay Per ClickHogtown Digital Co., a SEO agency and PPC company, provide Search Engine Optimization and Pay Per Click. They were launched in 2018.
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UndisclosedUndisclosed2 - 9Culver City, CA
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35% Search Engine Optimization65% Pay Per ClickPay per click agency z is headquartered in Culver City, California. They focus on Pay Per Click and Search Engine Optimization and were established in 2024.
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$1,000+Undisclosed2 - 9
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70% Search Engine Optimization30% Pay Per ClickLocal SEO Savant is a SEO services firm. They are in Sheridan, Wyoming and have small team. They focus on Search Engine Optimization and Pay Per Click.
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$5,000+$25 - $49 / hr50 - 249
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50% Search Engine Optimization25% Conversion Optimization25% Pay Per ClickAgencia SEO US is a SEO company. They were founded in 2000 and provide Search Engine Optimization and Conversion Optimization.
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$1,000+$100 - $149 / hr2 - 9
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50% Search Engine Optimization50% Pay Per ClickEstablished in 2024, SEOMonkey Nordic AB is a SEO agency and PPC company. Their team provides Search Engine Optimization and Pay Per Click.
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$1,000+Undisclosed2 - 9Victoria, Canada
Services provided
30% Search Engine Optimization70% Pay Per ClickGhostful, a PPC company, is headquartered in Victoria, Canada. They provide Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9London, England
Services provided
50% Search Engine Optimization50% Pay Per ClickDigital Glory, a small SEO agency and pay per click company, is in London, England. Their services include Search Engine Optimization and Pay Per Click.
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Ability to Deliver considers three criteria:
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Compare Top 15 Search Engine Marketing (SEM) Agencies
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$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
50% Search Engine Optimization30% Pay Per Click20% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Search Engine Optimization60% Pay Per Click30% Other -
$1,000+Undisclosed250 - 999Colorado Springs, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Search Engine Optimization30% Pay Per Click -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
45% Search Engine Optimization25% Pay Per Click30% Other -
$10,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
40% Search Engine Optimization10% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
70% Search Engine Optimization10% Pay Per Click20% Other -
$1,000+$150 - $199 / hr50 - 249Toronto, Canada
Ability to deliver
39.8/40.019.8/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Search Engine Optimization20% Pay Per Click10% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
40% Search Engine Optimization50% Pay Per Click10% Other -
$5,000+$100 - $149 / hr10 - 49Toronto, Canada
Ability to deliver
39.6/40.020/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
75% Search Engine Optimization10% Pay Per Click15% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.6/40.020/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
40% Search Engine Optimization30% Pay Per Click30% Other -
$1,000+$100 - $149 / hr10 - 49Tampa, FL
Ability to deliver
39.5/40.019.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
70% Search Engine Optimization30% Pay Per Click -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
20% Search Engine Optimization50% Pay Per Click30% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
10% Search Engine Optimization80% Pay Per Click10% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
39/40.020/20 Reviews9.2/10 Clients & Experience9.7/10 Market PresenceService focus
70% Search Engine Optimization10% Pay Per Click20% Other -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
38.9/40.019.4/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
20% Search Engine Optimization60% Pay Per Click20% Other -
$1,000+$50 - $99 / hr50 - 249Odesa, Ukraine
Ability to deliver
38.9/40.019.2/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Search Engine Optimization30% Pay Per Click10% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
38.7/40.019/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Search Engine Optimization50% Pay Per Click -
$1,000+$50 - $99 / hr50 - 249Los Angeles, CA
Ability to deliver
38.6/40.020/20 Reviews9/10 Clients & Experience9.6/10 Market PresenceService focus
70% Search Engine Optimization10% Pay Per Click20% Other -
$1,000+$50 - $99 / hr50 - 249L'viv, Ukraine
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
80% Search Engine Optimization10% Pay Per Click10% Other -
$1,000+$25 - $49 / hr50 - 249Sahibzada Ajit Singh Nagar, India
Ability to deliver
38.4/40.019/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
55% Search Engine Optimization15% Pay Per Click30% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
38.4/40.018.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Search Engine Optimization35% Pay Per Click30% Other -
$1,000+$100 - $149 / hr10 - 49South Jordan, UT
Ability to deliver
38.2/40.018.6/20 Reviews9.9/10 Clients & Experience9.7/10 Market PresenceService focus
65% Search Engine Optimization25% Pay Per Click10% Other -
$1,000+$100 - $149 / hr50 - 249Lehi, UT
Ability to deliver
38.1/40.018.2/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
75% Search Engine Optimization25% Pay Per Click -
$1,000+$100 - $149 / hr50 - 249Chicago, IL
Ability to deliver
37.9/40.018/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
70% Search Engine Optimization25% Pay Per Click5% Other -
$1,000+$100 - $149 / hr10 - 49Richmond, Australia
Ability to deliver
37.8/40.018.2/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
70% Search Engine Optimization15% Pay Per Click15% Other -
$5,000+$100 - $149 / hr10 - 49Calgary, Canada
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
45% Search Engine Optimization40% Pay Per Click15% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.5/40.017.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
40% Search Engine Optimization30% Pay Per Click30% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
37.5/40.019/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
40% Search Engine Optimization45% Pay Per Click15% Other -
$1,000+$100 - $149 / hr10 - 49San Diego, CA
Ability to deliver
37.4/40.017.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Search Engine Optimization10% Pay Per Click10% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Search Engine Optimization50% Pay Per Click40% Other
Top Search Engine Marketing (SEM) Agencies
An SEM company plans, launches, and manages paid search campaigns on platforms such as Google Ads, Microsoft Advertising, and Amazon. Their specialists research high-value keywords, write ad copy, set up audience targeting, adjust bids in real time, and run A/B tests to maximize return on ad spend (ROAS). They also track conversions, deliver performance reports, and provide strategic recommendations that align with your wider digital marketing objectives.
Most agencies deliver an end-to-end suite that can include:
- Keyword research & competitive analysis
- Campaign setup (Search, Shopping, Display, YouTube)
- Bid management and budget pacing
- Ad copywriting and creative testing
- Landing-page optimization
- Remarketing and audience segmentation
- Conversion tracking and analytics integration
Some firms also bundle complementary channels, such as programmatic display or social PPC, to create a unified digital marketing strategy.
SEM engagements usually fall between $3,000–$20,000 per month, but pricing scales with ad spend, account complexity, and service level. Smaller businesses might work with an agency on a management-fee model (e.g., 10%–20% of monthly media spend), while enterprises often negotiate flat retainers or performance-based contracts. Always ask for a clear breakdown of management fees versus ad budget before signing.
Start by defining your KPIs, such as lead volume, e-commerce revenue, or customer acquisition cost. Then:
- Review case studies in your industry.
- Check Clutch client reviews for transparency, communication, and results.
- Compare pricing models (percentage of spend, flat fee, or hybrid).
- Request a campaign audit or strategic roadmap to gauge expertise.
Selecting a partner whose reporting cadence and collaboration style match your internal workflow will set the engagement up for success.
- “Guaranteed #1 ranking” claims (ad position depends on auction dynamics).
- Lack of access to the ad account or data ownership.
- Vague reporting that focuses on clicks instead of revenue-driven metrics.
- One-size-fits-all strategies with minimal keyword research.
- Slow or inconsistent communication during the sales process.
- How will you structure our campaigns and why?
- Which metrics will you report on weekly and monthly?
- What tools or automations do you use for bid management?
- Can you share a recent success story in a similar industry or budget range?
- Who will be my day-to-day point of contact, and how many accounts do they manage?
- How do you coordinate SEM with SEO and other digital marketing channels?
Agencies bring platform certifications, cross-account data, and advanced tools that small teams can’t always justify purchasing. Their experience shortens the testing cycle, reduces wasted spend, and frees internal staff to focus on broader marketing initiatives.
Freelancers are ideal for limited budgets or project-based needs. Agencies, however, provide a multidisciplinary team including strategists, copywriters, designers, and analysts that can scale campaigns quickly and cover absences without interrupting performance.
Get matched with the 5 best-fit agencies for your project—in 4 minutes or less.