#1 Ranked SEO & Design Agency. Los Angeles Based.

Coalition is one fo the top ranked SEO firms throughout the United States in Google search results. We demonstrate our excellence by dominating the SEO industry on their own key terms. More than that, we're one of the only agencies with over 100 team members capable of supporting full SEO, PPC, paid social, email, website design, and website development.

With over 500 case studies for our clients, our approach and our team's excellence has been proven time and time again. 

 
$1,000+
 
$100 - $149 / hr
 
50 - 249
 Founded
2009
Show all +
Culver City, CA
headquarters
  • 3750 South Robertson Blvd, #200
    Culver City, CA 90232
    United States
other locations
  • 2633 Eastlake Ave E, #207
    Seattle, WA 98102
    United States
  • 11305 4 Points Dr
    Austin, TX 78726
    United States

Reviews

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Comprehensive SEO Review for Online Boutique

"The delivery matched what was expected."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
May 2019
Project summary: 

Coalition Technologies conducted an SEO review of a website. They reviewed Google Analytics and the site’s structure and details.

The Reviewer
 
1-10 Employees
 
Prosper, Texas
Bryce Mooney
Co-Owner, Online Accessory Boutique
 
Verified
The Review
Feedback summary: 

Their review process clearly identified various actionable items for improvement. Coalition Technologies generated internal satisfaction with their delivery, and they communicated clearly and promptly.

BACKGROUND

Please describe your company and your position there.

I’m the co-owner of an online accessory boutique, finding the most fashionable accessories such as earrings, necklaces, bracelets, rings, and more and offering them all at fashionable prices. I’m responsible for all web development.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Coalition Technologies?

We wanted an outside party to review the current status of our website with regard to SEO strengths, weaknesses, and areas for opportunity.

What were your goals for this project?

Our primary goal was to find the gaps and areas that we had not quite built out and developed in order to improve our organic search traffic. From there, we wanted to create action plans to improve.

SOLUTION

How did you select this vendor?

They were recommended by our website platform as a premier vendor.

Describe the project in detail.

They took about a week to deep dive into the details of our website, along with Google Analytics and our site structure. From there, they produced a document for us recapping everything they found throughout their review. Each finding reported a current state, as well as actionable items to help improve.

What was the team composition?

We worked with two different team members.

RESULTS & FEEDBACK

Can you share any statistics or metrics that speak to the quality of their work and impact of the engagement?

There aren't many metrics to report on at this time, as we are just beginning the work to address our opportunities, but they clearly told us whether our site was sufficient for each item they reviewed.

How did the Coalition Technologies perform from a project management standpoint?

Our communication was clear. Expectations were set and agreed upon and the delivery matched what was expected. The team members were both very prompt, professional, and detailed in their communication.

What impresses you about the Coalition Technologies?

Their clarity, willingness to work based on our individual needs, and promptness in communication all stood out.

Are there any areas for improvement?

No, we’re very satisfied.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
    Their scheduling was very prompt.
  • 5.0 Cost
    Value / within estimates
    Their pricing is fair.
  • 5.0 Quality
    Service & deliverables
    They delivered exactly what was expected.
  • 5.0 NPS
    Willing to refer
    I wouldn't hesitate to refer them.

SEO & Development for Specialty Film & Glasses Manufacturer

"Their customer service management is the main reason we’ve stayed with Coalition Technologies."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
Sept. 2016 - Ongoing
Project summary: 

Coalition Technologies provides ongoing SEO and web development services. The team helps streamline product entries, add keywords, and improve backlinking. Other services include copywriting and minor PPC.

The Reviewer
 
2-10 Employees
 
Los Angeles, California
Marketing Manager, Specialty Film & Glasses Manufacturer
 
Verified
The Review
Feedback summary: 

Targeted keywords have seen their rankings in search results improve, and Google Shopping earns a high level of return. Coalition Technologies has delivered excellent results and quality development work. Constant communication, quick responses, and openness make for a great workflow.

BACKGROUND

Introduce your business and what you do there.

I’m the marketing manager for a specialty film and glasses manufacturer.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Coalition Technologies?

We had a major event coming up and needed to ensure that our SEO was top-notch. We first engaged Coalition Technologies to provide SEO services. 

SOLUTION

What was the scope of their involvement?

Coalition Technologies implemented an SEO strategy that revolves around making structural changes to the website. The team first optimized our listings and copy. They separated and segmented our products, removed repetitive entries, and added keywords. The team also took care of details in our backend.

The team also created a blog and has split responsibility with us to write posts. They can create structure and leave the writing to us, or we’ll provide information to their team, and they’ll write the copy with our edits and guidance. We work together to choose topics.

Coalition Technologies now works to improve our backlinking. We’ve hired their developer services as a separate package to work on our site. A developer stays on retainer to answer questions and fix site glitches. Their team also manage and optimize our Google Shopping listings. We receive detailed reports about revenue and recommendations for methods and budgets. 

What is the team composition?

We work with 2–3 people on SEO, but there are probably 5–6 people working behind the scenes. We also have a developer on retainer. Both teams know what the other is working on at all times.

How did you come to work with Coalition Technologies?

We were looking for an SEO firm based in the same area as us. We found Coalition Technologies online after reading their positive Google reviews. In our first call, the team seemed to know exactly what we needed and was willing to meet us in person. The face-to-face meeting sealed the deal— Coalition Technologies had thoroughly researched our company and came very well-prepared.

How much have you invested with them?

We’ve spent between $50,000–$200,000 in total on their services.

What is the status of this engagement?

We started working together in September 2016, and the partnership is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our Google Shopping alone earns a very high return percentage. We receive reports every two weeks where Coalition Technologies lets us know if our listings have jumped from the second page to the first page of search results. The team provides detailed information and works hard to solve any issues that may come up. We’re looking into a significant rebrand project now with Coalition Technologies. We appreciate their experience with our site and their willingness to cooperate with other vendors.

How did Coalition Technologies perform from a project management standpoint?

We have three main points of contact, and they all stay on top of both the SEO and development work. I’m often slower to reply and produce work than Coalition Technologies, so they remind me to fix issues or deliver things when needed. But if you give their team a schedule and a task, they will see it through.

What did you find most impressive about them?

Their customer service management is the main reason we’ve stayed with Coalition Technologies. I’m never nervous to reach out to their team and ask a question. Even if I need an answer within an hour, they’ll get back to me right away. We always have someone to contact at any time. Coalition Technologies also has gotten to know our company well. They don’t get defensive if we criticize their work, which I appreciate.

Are there any areas they could improve?

They have sometimes changed copywriters for us without letting us know in advance. I tend to be sensitive to changes in our copy, so I appreciate a heads-up about any resource changes going forward.

Any advice for potential customers?

Know your goals in advance so Coalition Technologies can guide you and give you accurate recommendations. Also, expect to be fully involved in reviewing their work and going over tasks with their team daily. Coalition Technologies will help you manage your time, but your involvement in their work is the key to a successful partnership.

5.0
Overall Score Coalition Technologies has been excellent to work with.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    Coalition Technologies produces work and replies to questions more quickly than our side.
  • 5.0 Cost
    Value / within estimates
    Their rates are on the high side, but over a long-term relationship, they’ll re-evaluate costs and work within your budget.
  • 5.0 Quality
    Service & deliverables
    They deliver on their promises, and they always listen to what I want.
  • 5.0 NPS
    Willing to refer
    I've recommended them to a lot of prospective clients.

SEO Work for Security System Online Store

“They took my existing message and communicated it even better to customers.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
Dec. 2017 - Ongoing
Project summary: 

Coalition Technologies manages SEO, working on keywords, site tags, and content creation. They collaborate with the in-house team and provide regular updates on progress.

The Reviewer
 
1-10 Employees
 
Cherry Hill, New Jersey
Owner, Security System Sales Company
 
Verified
The Review
Feedback summary: 

Coalition Technologies is responsive and professional, providing high-quality work that consistently meets expectations. They’ve increased organic traffic by nearly 20%, and they’re one of the only firms that deliver on what they promised.

BACKGROUND

Introduce your business and what you do there.

I’m the owner of a company that sells security cameras and systems.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Coalition Technologies?

We needed a partner to manage our SEO and improve our organic ranking.

SOLUTION

What was the scope of their involvement?

Coalition Technologies’ SEO work involves numerous tasks. They write copy for our website and enhance some of the content that I’ve written to make it more search engine friendly. They add image names, fill out keywords, and put tags on the site. We’ve even worked on a blog, and they’ve also done some on-site optimization to make the conversions stronger.

What is the team composition?

I work with a team of five people.

How did you come to work with Coalition Technologies?

I searched for SEO companies online and contacted the top results since I wanted someone who could make their own site rank at the top. I looked at Coalition Technologies’ site and saw they were a great company, so I hired them.

How much have you invested with them?

We spend $5,000 a month.

What is the status of this engagement?

We partnered in December 2017, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We went from virtually no organic traffic to about 15%–20% of our traffic now being organic. They took my existing message and communicated it even better to customers.

How did Coalition Technologies perform from a project management standpoint?

We use Basecamp to manage our tasks and another tool to store and edit content. I’m able to easily see what they’ve worked on and add edits to anything they’ve written. They also provide monthly reports.

What did you find most impressive about them?

I've been in business for over 10 years, and Coalition Technologies is the first company that’s accomplished real progress according to the timelines they stated. They show what they’ve done and the results that it’s gotten, which I appreciate. The entire team is intelligent, experienced, and communicative, and they have a professional workflow. Not only are they transparent, but they’re present. They listen to what we need and care about finding the right solution.

Are there any areas they could improve?

I don’t see any way they could improve. I'm getting a big return on my investment.

Do you have any advice for future clients of theirs?

The longer you’re with them, the more consistent results you’ll see. SEO takes a while to work, but Coalition Technologies knows how to get you there.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

SEO Services for Fashion E-Commerce Site

“They frequently make suggestions that are outside of the project scope but are incredibly helpful.”

Quality: 
4.5
Schedule: 
4.5
Cost: 
n/a
Willing to refer: 
5.0
The Project
 
Confidential
 
June 2017 - Ongoing
Project summary: 

Coalition Technologies coordinates SEO to improve an e-commerce site’s rankings. Services include page speed and script management. Additionally, the team provides development support as needed.

The Reviewer
 
51-200 Employees
 
New York City Metro Area
Colin Talbot
Digital Marketing Manager, Natori
 
Verified
The Review
Feedback summary: 

Their digital marketing efforts have fostered year-over-year organic growth in conversion rates and revenue. Coalition Technologies is professional, committed, and responsive. They manage the collaboration well and provide actionable advice, ultimately delivering top-tier results.

BACKGROUND

Introduce your business and what you do there.

I’m the digital marketing manager at Natori, a women’s fashion designer and manufacturer. We are known for lingerie and sleepwear but have entered several other verticals, such as home décor. I’m on the e-commerce team and oversee site management.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Coalition Technologies?

We recently underwent a site refresh, and we engaged Coalition Technologies to provide SEO. We wanted to boost rankings of our best-selling product pages.

SOLUTION

What was the scope of their involvement?

Coalition Technologies provides onsite optimization, including page speed and script management.

When our regular development team has a full queue, Coalition Technologies helps with various development tasks. For instance, they’ve helped us implement new tools.  

What is the team composition?

My team works with an account manager. We also work with an assistant account manager, who manages calls, scheduling, documentation, etc. Sometimes, developers and other specialized members of their team join our calls.

How did you come to work with Coalition Technologies?

My company’s e-commerce director reached out to them. I’m not sure exactly how she found them, but I’d assume through our ERP solution, BigCommerce. We wanted a vendor with experience in Stencil Themes and Oracle Bronto.

What is the status of this engagement?

Our partnership began in June 2017, and the work is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Since our engagement with Coalition Technologies began, we’ve seen year-over-year growth in our userbase (34%) and revenue from organic research (49%).

How did Coalition Technologies perform from a project management standpoint?

They’ve been attentive and quick to troubleshoot. We always have an assigned account manager, and we’ve worked with a few throughout our two-year engagement. Now, we only talk on the phone about six times per year because we’ve had no issues with account management and they’re responsive over email.

What did you find most impressive about them?

Beyond their good results and high professionalism, Coalition Technologies is amicable and pleasant to work with. They feel like they’re part of our team. When you’re working with a vendor daily, it’s important that their team members are genuine. They frequently make suggestions that are outside of the project scope but are incredibly helpful. It’s reassuring to know that they check on the site and have a vested interest in it.

Are there any areas they could improve?

I can’t think of anything.

4.5
Overall Score
  • 4.5 Scheduling
    ON TIME / DEADLINES
  • N/A Cost
    Value / within estimates
  • 4.5 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer
    I would highly recommend them. I’m very happy with their work.

SEO Services for E-Commerce Site

"They’ve been wonderful and I appreciate them helping us."

Quality: 
4.0
Schedule: 
4.0
Cost: 
4.0
Willing to refer: 
4.0
The Project
 
Less than $10,000
 
June 2018 - May 2019
Project summary: 

Coalition Technologies provided services for SEO and blog writing. For the former, the team focused on metadata titles.

The Reviewer
 
1-10 Employees
 
Kansas City, Missouri
Director of Marketing, E-Commerce Site
 
Verified
The Review
Feedback summary: 

Content creation and growth did not initially meet expectations, but results improved with time. Despite the challenges, responsive service and regular communication were constant features of the engagement. Re-engagement is likely.

BACKGROUND

Introduce your business and what you do there.

I’m a director of marketing for an e-commerce site.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Coalition Technologies?

We wanted to try to increase our organic traffic to offset our reliance on PPC.

SOLUTION

What was the scope of their involvement?

They did all our metadata titles and full SEO for our website and the blog. Their services are limited to writing blog posts and doing onsite SEO as we’ve engaged another vendor to execute paid search.

What is the team composition?

We work with Charline (Digital Producer Team Lead, Coalition Technologies), Rebecca (Director of Marketing, Coalition Technologies), and Levi (Remote Marketing Digital Producer, Coalition Technologies).

How did you come to work with Coalition Technologies?

I found them organically on Google while searching for SEO vendors. I figured if I can find them, they’d do a good job. I looked at the background of the company and decided to hire them.

How much have you invested with them?

We spent $3,000.

What is the status of this engagement?

We started working together in June 2018 and the partnership ended in May 2019.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We didn’t have a lot of organic growth and had expected better month-over-month numbers, especially with the amount of money we paid. Our business challenges made it nearly impossible because our margins are so tight. We weren’t happy with the quality of their writing for the blog at first, but now we are satisfied. They were receptive to our feedback and improved.

How did Coalition Technologies perform from a project management standpoint?

Whenever I had a problem, they jumped on it immediately. The team always asked about how they were doing. But despite the responsive service, we still didn’t get to where we needed to be as a company. Nonetheless, they were extremely helpful and they all chip in to make sure their clients are happy. We communicated via email and phone.

What did you find most impressive about them?

They were very responsive.

Are there any areas they could improve?

I don’t have anything for them to improve.

4.0
Overall Score They’ve been wonderful and I appreciate them helping us. Hopefully, we’ll be able to use them again soon once we get some things changed internally.
  • 4.0 Scheduling
    ON TIME / DEADLINES
  • 4.0 Cost
    Value / within estimates
  • 4.0 Quality
    Service & deliverables
    We had some initial issues.
  • 4.0 NPS
    Willing to refer

SEO and Website Design for Energy Solutions Company

"They put a lot of thought into the SEO strategies, and that knowledge is something we can't replicate."

Quality: 
4.5
Schedule: 
4.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
2015 - Ongoing
Project summary: 

Coalition Technologies provides SEO services including content strategy, consumer research, and blog writing. They perform front- and backend web development as well as ongoing site maintenance.

The Reviewer
 
10-50 Employees
 
Atlanta, Georgia
Doug Root
CEO, AtlantaLightBulbs.com
 
Verified
The Review
Feedback summary: 

The work has been hugely successful, with dramatic increases in both site traffic and revenue. The team works independently, provides bi-monthly updates, and are always aware of the latest trends in digital strategy. While there was some lag in communication, the high-quality work generally wins the day.

BACKGROUND

Introduce your business and what you do there.

Atlanta Light Bulbs is a lighting solution supplier in the B2B marketplace. Our corporate office and distribution center are in Atlanta, but we sell all over the country and the world.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Coalition Technologies?

We’d moved our website from a simple shopping cart to the BigCommerce platform. Since we don’t have an in-house web team, we wanted someone to perform regular maintenance and check for errors. We also really needed support with SEO services.

SOLUTION

What was the scope of their involvement?

When we first started working with Coalition, they did a lot of interviews with our team in order to understand our business. They really helped us drill down to what kind of markets we were targeting and where we saw our business going. They use that information to inform the SEO strategy. They keep up with all the changes that need to be made to optimize the site and to keep up with what Google rolls out.

They lead the content strategy for the site, and write our blog posts. They’ve done a lot of research on what terms customers use in search. They identify words we need to incorporate into our product descriptions and our blog. They also redid the whole front end of our site. Then they redesigned all of our product pages, our category pages, and our product listings search results. They perform quality checks, such as which of our approximately 9000 inventory images need to be redone.

What is the team composition?

We have one main point of contact, but they’ll often have a second person sit in on our calls in order to train them to eventually take over our account.

How did you come to work with Coalition Technologies?

Our general manager found them through an online search. We'd previously used a couple of local companies, but decided we needed to widen our search. We felt that Coalition really understood our business and could deliver more than just cookie cutter services.

How much have you invested with them?

We’ve probably spent between $60,000–$100,000. We spend more in the years there's a large project compared to when they’re just performing ongoing maintenance.

What is the status of this engagement?

We started working together around 2015 and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Their SEO work is directly responsible for our revenue growth. It’s hard to gauge exact numbers because not all customers complete the transaction online, but our site visits are up tremendously. Business has grown substantially because of their efforts.

How did Coalition Technologies perform from a project management standpoint?

They've done an excellent job with everything that we ask them to do. We've had a few different account managers over the years, but everyone at Coalition knows our account really well. We have bi-weekly calls where they update on everything they’re doing. They also produce a bi-weekly written summary of their work, and we have quarterly strategy planning meetings. They're always on top of their game.

What did you find most impressive about them?

They put a lot of thought into the SEO strategies, and that knowledge is something we can't replicate. They're also really transparent. I've used other companies that claim everything's proprietary, but Coalition gives us access to everything. They're very reliable. They used to ask me every time they wanted to do something. At this point, I’ve told them to go ahead and make any changes to the site they think it needs. I trust them completely, which is really nice. I haven't been able to do that with other firms.

Are there any areas they could improve?

The timeline on some of the development projects took longer than they anticipated. I understand that can sometimes happen, but there were long periods of time without any communication. There’s room to improve their process of letting us know what’s going on and an updated delivery date.

5.0
Overall Score
  • 4.0 Scheduling
    ON TIME / DEADLINES
    There’s been some breakdown in communication during delays.
  • 5.0 Cost
    Value / within estimates
  • 4.5 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

SEO/PPC for Motorcycle Parts and Accessories e-tailer

“Working with them has totally changed the trajectory of this company.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Jan. 2017 - Ongoing
Project summary: 

After initially solving significant web platform issues caused by a previous engagement, Coalition’s role expanded to provide SEO/PPC services for an online retailer.

The Reviewer
 
1-10 Employees
 
Pennsylvania
Mike DeLuca
President, Westendmotorsports.com
 
Verified
The Review
Feedback summary: 

Coalition provides the quality service and results that other SEO companies promise, but seldom deliver. Their CEO is directly involved in the project and ensures the entire team is responsive. While initially expensive, the SEO/PPC have effectively increased traffic and revitalized the business.

BACKGROUND

Introduce your business and what you do there.

I’m the president of West End Motorsports. We’re an e-commerce retailer of custom motorcycle accessories for Harley-Davidsons and other V-twin cruisers.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Coalition Technologies?

We changed our website’s platform and experienced major issues. People couldn’t fully access the website due to the poor-quality code developed by our previous partners. We initially brought in Coalition to resolve the site’s outstanding issues.

SOLUTION

What was the scope of their involvement?

At the time, we had nearly 25,000 products on the site all organized into categories and sub-categories. After the platform transition, we discovered that our products didn’t redirect to any categories. As a result, our already diminished search results were left directing customers to invalid pages. Coalition helped us identify the issue and eventually resolve it.

More recently, they manage our SEO and PPC campaigns. We previously ran our PPC campaigns but struggled with the changes to ad words and increased complexities. After bringing Coalition in, we’re seeing the increase in online traction we always looked for in other companies.

What is the team composition?

We work with 3–4 team members from Coalition.

How did you come to work with Coalition Technologies?

They were referred to us by the platform we switched too. I called them and immediately spoke to their CEO. We had a nearly two-hour conversation where I went over the extent of my issues and we worked through it. I got to talk to someone competent in the field and not just be passed between sales representatives. This made it clear they were a different kind of company than we’ve worked with in the past.

How much have you invested with them?

We’ve spent between $25,000 and $50,000 thus far.

What is the status of this engagement?

We started working together in January 2017 and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

There’s an obvious advantage to having one company handle both our SEO and PPC. Coalition isn’t cheap, but they’re worth the money. We didn’t see results immediately, but after 3–5 months, I started to be very excited and satisfied with the outcomes. The SEO work is gaining enough momentum to make us less dependent on PPC in the future. We expect SEO revenue to match or eclipse PPC revenue in the next year. Currently, business is the best it has been in a very long time. Their work’s facilitated a return of our initial investment with them.

How did Coalition Technologies perform from a project management standpoint?

They manage everything excellently. They have a team of people and respond immediately when I send an email. Whatever task I bring forward gets delegated appropriately.

What did you find most impressive about them?

We’ve previously lost faith in SEO and PPC after working with so many underperforming companies, but Coalition delivered on what they promised. I appreciate their promptness, thoroughness and how effective they are at doing their job. I can close the day here and know that they’re helping us move in the right direction. Working with them has totally changed the trajectory of this company.

Are there any areas they could improve?

I don’t love how segmented their team is with so many remote workers. However, I haven’t experienced that negatively impact performance.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
    It’s big cost upfront, but well worth it.
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Web Design and Dev for Online Clothing Retailer

"Coalition handles any type of request that we throw at them."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$200,000 to $999,999
 
Aug. 2015 - Ongoing
Project summary: 

Through an integrated marketing plan, Coalition Technologies manages web development and design, data migration, reporting, and advertising, including Google AdWords. 

The Reviewer
 
11-50 Employees
 
Bowling Green, Kentucky
Chris Gerbig
President, Pinklily.com
 
Verified
The Review
Feedback summary: 

Two years later, the relationship continues to succeed. Coalition Technologies is agile enough to respond to shifting requirements and consistent enough to deliver reliably high-quality results. Their effective communication and quick turnaround times make them a dependable partner. 

BACKGROUND

Please describe your company and your position there.

I'm the co-founder and president of Pinklily.com, a leading online women's clothing retailer.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Coalition Technologies ?

We needed assistance with website design, development, and advertising. We were not satisfied with our previous designer/developer, so we wanted to work with a new company.

What were your goals for this project?

Our goals were to have a beautiful new website, complete with all the necessary apps. We also needed a team of experienced professionals to manage our Google AdWords account.

SOLUTION

How did you select this vendor?

We requested recommendations from our website provider, BigCommerce. They gave us a list of their premier partners, and Coalition Technologies was one of them.

Describe the project in detail.

We were switching from a different website platform over to BigCommerce, so we needed a new look. We also needed a complete migration of all our data, products, customer lists, and email contacts over to the new system. In the end, we agreed to their managed marketing plan, which includes all design, development, reporting, and marketing for a set cost each month.

What was the team composition?

We communicated with the entire team, from the president, to the developers, to a reporting analyst.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We've been on the same managed marketing plan for over two full years now, and Coalition handles any type of request that we throw at them. They are currently in the middle of another website redesign since the current site is over two years old.

How effective was the workflow between your team and theirs?

We use Basecamp, and communication is always extremely efficient.

What did you find most impressive about this company?

They had a long list of satisfied customers that we could reference. They also delivered and met our goals each time we had a new project.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
    The cost was very competitive.
  • 5.0 Quality
    Service & deliverables
    Coalition Technologies has been great to work with. We've used them for countless projects, website redesigns, and other tasks. They always deliver!
  • 5.0 NPS
    Willing to refer
    I have referred Coalition Technologies to many companies that need website design or development.

SEO for Web-to-Print Company

"Our SEO rankings and traffic improved, so we felt that Coalition's goals were met."

Quality: 
4.5
Schedule: 
4.5
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
2011 - 2014
Project summary: 

Coalition Technologies was engaged in 2011 by a greeting card company to improve Google keyword rankings with the goal of driving more sales.

The Reviewer
 
11-50 employees
 
Los Angeles Metro Area
CEO, Web-to-Print Company
 
Verified
The Review
Feedback summary: 

Coalition Technologies is praised for their founder's dedication and technical knowledge to improve website performance. Coalition Technologies is recommended to everyone.

BACKGROUND

Introduce your business and what you do there.

My company was a web-to-print company. I was the Chief Executive Officer of the company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Coalition Technologies?

We needed to improve our website's ranking.

SOLUTION

What was the scope of their involvement?

In the past, we worked with Coalition on optimizing our site's backend for Google SEO [search engine optimization]. Part of this work included content development. Coalition directed our strategy, while also handling backend IT. We complemented the strategic work with our own IT and SEO team.

How did you come to work with Coalition Technologies?

We interviewed a number of firms, looking for a company with a solid IT expertise. Coalition stood out in this regard by having a team which was on the leading edge of SEO, and also being able to provide backend resources for optimizing technical aspects of our website.

How much have you invested with Coalition Technologies?

I don't have this information.

What is the status of this engagement?

We started working with Coalition in 2011. I sold the company in 2014.

RESULTS & FEEDBACK

Could you share any evidence that would demonstrate the productivity, quality of work, or the impact of the engagement?

Our SEO rankings and traffic improved, so we felt that Coalition's goals were met. Because I sold the company, I'm not allowed to provide specific metrics, but we made progress every year, with the help of Coalition.

What did you find most impressive about Coalition Technologies?

I found Coalition to be a good fit for us because of the technical research done by their principal. He had the necessary expertise in order to understand how our rankings could be improved, combining the technical backend with frontend initiatives. Coalition was a strong partner to work with because of this.

Are there any areas Coalition Technologies could improve?

We relied on Coalition's principal to act as a project lead. The results were pretty good, but our client interface with him dropped back a couple of notches when he wasn't dealing directly with our team. It wasn't terrible, but it was an area for improvement.

What tips or recommendations could you share that might increase the likelihood of success with Coalition Technologies?

My advice would be that clients should spend time and build clear requirements, with realistic timeframes.

4.5
Overall Score
  • 4.5 Scheduling
    ON TIME / DEADLINES
    For the most part, projects were done on time, as agreed.
  • 5.0 Cost
    Value / within estimates
    Coalition Technologies never went beyond the budget.
  • 4.5 Quality
    Service & deliverables
    Coalition Technologies' backend work and strategic approach were very good.
  • 5.0 NPS
    Willing to refer
    I've already recommended Coalition Technologies.

Digital Marketing for Crisis Recovery Agency

"Our company averaged 1 million dollars per year, and I was comfortable with that result, compared to our size. The work done by Coalition probably accounted for 25% of my business."

Quality: 
4.5
Schedule: 
5.0
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
Confidential
 
2006 - Feb. 2016
Project summary: 

Coalition Technologies was hired by a crisis management agency to turn the existing website into a lead generation engine to grow revenue.

The Reviewer
 
11-50 employees
 
Los Angeles Metro Area
Former Owner, Crisis Recovery Agency
 
Verified
The Review
Feedback summary: 

Coalition Technologies stands out for building the company's incoming business over a nine year period so the client could sell to new ownership for a large profit. Coalition Technologies is recommended for any lead generation campaign.

BACKGROUND

Introduce your business and what you do there.

We provide disaster restoration work after fires and floods. We work mostly through insurance contracts. I was the owner and founder of the company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Coalition Technologies?

We wanted to bring more work through the door, and help people find us online. Branding is also something which can always be improved.

SOLUTION

What was the scope of their involvement?

Coalition Technologies created a website for our company, enabling our company to show up after Google searching for "fire damage" or "water damage". Coalition also managed our pay-per-click campaign, and provided SEO [search engine optimization] for our website.

Over the years, we've added and removed various business services, and have also changed our coverage areas. Coalition helped us keep this information up-to-date.

How did you come to work with Coalition Technologies?

We received a referral from a friend who knew Coalition's principal. We had used a couple of companies previously, and weren't happy with the results. When I met Coalition's team, we hit it off, and I liked what they had to say. We developed a good working relationship after that.

How much have you invested with Coalition Technologies?

We initially spent around $1,500 per month for pay-per-click and SEO. At the end of our relationship, we came to spend around $5,000 per month on Coalition's services.

What is the status of this engagement?

We worked with Coalition for close to 10 years. I have sold my business 8-9 months ago. The new owners continued to work with Coalition for a while, but I don't think they have an ongoing relationship.

RESULTS & FEEDBACK

Could you share any evidence that would demonstrate the productivity, quality of work, or the impact of the engagement?

Work was coming in as a result of our efforts. During any downtimes, we pushed our ad budget towards areas for which Coalition Technologies wanted to get more leads. Our company averaged 1 million dollars per year, and I was comfortable with that result, compared to our size. The work done by Coalition probably accounted for 25% of my business.

During our collaboration with Coalition, I lost an important insurance contract, which accounted for a third of my business. At the time, Coalition's work was responsible for maybe 10-15% of my business. Through focusing more on website content and online exposure, we were able to grow that percentage. Coalition also gave me a lot of advice on how to use Yelp and other online services.

I had used a few people prior to them. Coalition revamped our website, giving it a much more professional look. Anytime I saw something that I liked on a competitor's website, Coalition made the changes.

What did you find most impressive about Coalition Technologies?

I'm not always the easiest person to work with, and the previous company I used didn't have very good customer service when it came to making changes or fixing problems. Coalition was always there for me, calling me afterhours and on weekends. They were very supportive, and I've appreciated that level of service.

Are there any areas Coalition Technologies could improve?

There isn't anything off-hand. I'm not very tech-savvy in terms of online work, so I trusted Coalition to do handle it.

What tips or recommendations could you share that might increase the likelihood of success with Coalition Technologies?

If the client is just entering the internet game, they need to know that it takes time to build a following. I found that Google is constantly changing parameters, so people need to be patient and do their homework. I trusted Coalition to have the best approach.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 4.5 Cost
    Value / within estimates
  • 4.5 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer