Digital Marketing That Drives Revenue ✔️
Speak with an Expert 📈: 888-601-5359
Partner with the most proven and trusted digital marketing agency and start overtaking your competitors today. The results we've driven for clients over the last 5 years are unmatched:
- 💰 $2.4 billion in customer revenue generated for clients
- ✉️ 6.3 million qualified leads generated for clients
- ☎️ 4.2 million phone calls generated for clients
- 📈 11.6 transactions generated for clients
With more than 600 ⭐⭐⭐⭐⭐ reviews online and partner distinctions from Google, Facebook, Salesforce and more, WebFX is uniquely qualified to help your business get more leads, phone calls, transactions, and revenue.
Join forces with over 250 digital marketing experts to reach your goals. Just ask our customers who have given us a client recommendation score that leads the industry and beats the nationwide average by more than 485%.
headquarters
other locations
Focus
Portfolio
Walmart, Verizon, Auntie Anne's, 1&1, Subway, Jiffy Lube, Food Lion, FujiFilm, Buffalo Wild Wings, Dover Downs, Giant Foods, Wrangler, Ocean City, Caterpillar, US Fish & Wildlife Service, Black & Decker, Coldwell Banker, KOA, Shipley Energy, World Bank, Commerce Hotel & Casino, US Botanic Garden, Victor Mouse Traps, Mosquito Magnet, Safer Brand, BDO, Premio Foods, Giordano's, Enterprise, Lutron, Sysco, ABF Freight, YMCA, Kangol, Windstar, Hilton, Hannaford, Arrowquip
Relationship-Driven Digital Marketing
We understand that results are important in digital marketing, but at WebFX, we're also committed to building relationships with our clients. We love our clients, and in this video, they'll tell you about their experiences with our team. When you partner with us, you get a dedicated team of experts who will make sure you're confident in the results you're seeing. We're there for you whenever you need us.
CH Reed Video Testimonial
Watch this video testimonial for WebFX from CH Reed.
Digital Marketing campaign for truck parts retailer
Check out this video testimonial from Bud & Tony's Truck Parts
Digital marketing campaign for non-profit
Watch this video testimonial from ABWE.
All Pro SEO & PPC Testimonial
Testimonial from All Pro Trailer Superstore
Wilson College
Here's what James from Wilson College had to say about working with WebpageFX.
Pennsylvania Chamber of Business & Industry
Alex from PA Chamber of Business and Industry describes what it's like to work with WebpageFX.
Triple Crown Corporation
Hear from Karen at Triple Crown on her experience with WebpageFX.
Multi-Strategy Campaign for Sharretts Plating
Combining design, SEO, and content services, WebFX was able to drive real results for our loyal client, Sharretts Plating.
- +60% in quote requests
- 270% organic traffic increase
See the full case study here: https://www.webfx.com/portfolio/case-studies/sharretts-plating/
Marketing Services for York Saw & Knife
With PPC, SEO, email marketing and social media marketing, WebFX was able to drive real results for York Saw and Knife.
- +138% YoY organic session increase
- +108% YoY Google Ads conversion increase
- 20% decrease in cost per conversion
See the full case study here: https://www.webfx.com/portfolio/case-studies/york-saw-knife.html
Multiple Services from Reynolds Building Solutions
With PPC, SEO, CRO, earned media, and web design, WebFX was able to help Reynolds Restoration Services drive astronomical results.
- +43% YoY organic traffic increase
- +71% YoY organic contact form submission increase
See the whole case study here: https://www.webfx.com/portfolio/case-studies/reynolds.html
SEO & Content Marketing for Maine Lobster Now
WebFX helped Maine Lobster Now improve their online presence with both SEO and content marketing campaigns.
They were able to increase revenue 100% year over year!
See the whole case study here: https://economicimpact.google.com/state/me/#!?stories_activeEl=story-maine-lobster-now
Ecommerce PPC campaign
WebFX conducted several PPC campaigns with dog camera manufacturer Furbo with a goal of boosting Black Friday sales.
Here is a snapshot of the results:
- +76%ROAS
- -54%CPA
- +348%Conversion Volume
Read the full case study here: https://www.webfx.com/portfolio/case-studies/furbo.pdf
SEO for Cutting Edge Firewood
WebFX helped to drive astronomical results via SEO for Cutting Edge Firewood.
- 205% increase in new users from organic search
- 167% increase in organic traffic
See the whole case study here: https://www.webfx.com/portfolio/case-studies/cutting-edge-firewood.html
Paulb Parts PPC Campaign
WebFX helped PaulB Parts with PPC and shopping feed campaigns to drive real results for their company.
- 150% YoY ROI increase
- 75% YoY conversion rate increase
- 23% YoY cost per lead decrease
Check out the full case study here: https://www.webfx.com/portfolio/case-studies/paulb-parts.html
Reviews
the project
SEO, PPC & Content Marketing for Home Products Company
“Communication couldn’t be better.”
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the digital marketing manager of a home products company. We’re a B2B provider that offers building materials and products such as siding, decking, and cabinetry.
What challenge were you trying to address with WebFX?
We wanted to optimize our website for consumers and customers; our customers are our dealers. We also wanted to do some SEO.
What was the scope of their involvement?
They’ve provided services on a variety of different areas including SEO, link building, website maintenance, as well as PPC and social media strategy. The website maintenance comprised security patches and development work. They created a password-protected portal for our dealers to access exclusive resources.
The SEO services and link building efforts aim to gain links and help with our organic search. Their team creates new content such as blog posts we use for organic search and social media. They update our keywords and implement best practices.
What is the team composition?
We have an account manager as well as a team of specialists.
How did you come to work with WebFX?
My company was working with WebFX before I came on board. They’re local to us and that was one of the deciding factors, along with their great reputation.
How much have you invested with them?
We’ve invested about $300,000.
What is the status of this engagement?
Our ongoing engagement started in March 2018.
What evidence can you share that demonstrates the impact of the engagement?
We’ve reached our goals in regard to users and sessions. WebFX set up goal completion and conversions for us. We’re able to track those conversions. This past month, our clickthrough rate was 5.34% for our PPC strategy, which is amazing.
How did WebFX perform from a project management standpoint?
Our account manager is amazing, she’s the best. Communication couldn’t be better. I can pick up the phone and call her anytime.
What did you find most impressive about them?
It’s hard to pick just one thing. Their content creation as far as blog posts go is really well-thought-out. They compose posts that include the appropriate keywords and flow great considering that the person may not be an expert on the topic.
Are there any areas they could improve?
Their proposal can be a little complicated as far as earned media assets. I don’t know if there’s a better way to do it but I’d recommend they use a chart in their explanation of their work.
Do you have any advice for potential customers?
Have one individual on your internal team work with your WebFX account manager. They’ll keep everything in line. You need to be proactive in giving WebFX information they need in order to optimize. They’ll go ahead and find things, and you’ll need to approve them.
the project
SEO & PPC for Reusable Packaging Company
"On a scale of one to ten, WebFX is an 11."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m a marketing specialist at Polymer Solutions International. We’re in the reusable packaging business.
What challenge were you trying to address with WebFX?
We’ve been working with WebFX on digital marketing for several years.
What was the scope of their involvement?
When we first started with WebFX, we needed to bring our company into the new millennium. We were using a lot of outdated marketing methods, and we needed to invest in our digital marketing strategy, focused on SEO and content management.
Now, WebFX handles our SEO and PPC campaigns, which they manage on a day-to-day basis. The team also writes blogs for us along with different articles. They also add new content via product information, videos, and infographics.
What is the team composition?
We work with Jordan (Internet Marketing Consultant) in particular. He’s been our contact for over four years and he’s a great guy. It’s nice to have a stable partner in an account rep.
How did you come to work with WebFX?
The search took place before I came on board with the company, but it’s my understanding that we found several companies after an online search. WebFX was somewhat local to us, which is one of the reasons we went with them.
How much have you invested with them?
We’ve spent about $300,000 over the course of the partnership.
What is the status of this engagement?
We’ve been working together since April 2016.
What evidence can you share that demonstrates the impact of the engagement?
On an annual basis, since we’ve started working with WebFX, we’ve seen significant growth. The increase and unique visits has ranged anywhere from 30%–50%. This year, we’ve seen a decrease in organic traffic, but we’ve implemented other strategies to make up for the loss. As a result, we’re still up 300%-400% in lead generation across the board.
How did WebFX perform from a project management standpoint?
On a scale of one to ten, WebFX is an 11. Jordan is always available; it’s as if he doesn’t have any other accounts. He’s responsive to any questions I have, whether I’m reaching out via email or phone call. There’s never been a time when I couldn’t get in touch with him. If he’s ever going on vacation, he’ll put me in touch with a contact who’s up to speed with our project in case I need anything.
We also have a monthly call set up to go over progress.
What did you find most impressive about them?
WebFX is always recommending new ideas. They’re always ahead of the curve. I’m always juggling a lot, so it’s nice to have them as an extension of the team. They have our best interests in mind, often working on things I don’t even ask them to.
Are there any areas they could improve?
I’ve yet to find something that I think WebFX could do better.
Do you have any advice for potential customers?
I would look at reviews before I hire any company for any project, and I’m confident WebFX has outstanding reviews. The company is very dynamic, and they have a great personality. They’re first-class, across the board with deliverables and service.
the project
SEO & PPC Services for Fasteners Distribution Company
"We would recommend this company to anyone wishing to reach a wider audience online."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
All Points Fasteners is an importer and distributor of different types of fasteners. I am an administrative assistant.
For what projects/services did your company hire WebFX, and what were your goals?
We wanted to reach more customers and increase or revenues through SEO & PPC.
How did you select WebFX and what were the deciding factors?
We did research on different SEO companies and WebpageFX worked within our budget and seemed to produce measurable results.
Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.
We have completed quite a few projects with Webpage FX. It always begins with listing our goals. Then Paige comes up with a game plan for reaching our goals and provides data and analytics every step of the way. We are constantly adjusting our goals and objectives.
How many people from the vendor's team worked with you, and what were their positions?
Paige has been our primary point of contact and we have been extremely happy with her performance.
Can you share any measurable outcomes of the project or general feedback about the deliverables?
We have been very pleased with the steady increase in sales and website traffic. We have seen the evidence that their services work and plan to continue with them for many years to come.
Describe their project management style, including communication tools and timelines.
Paige has been great at managing our projects and keeping in communication. If we have questions or wish to make changes, she is always an email or phone call away. She gets back to us immediately with all relevant information and is extremely knowledgeable. We also appreciate that we get monthly analytics so we can keep track of our progress.
What did you find most impressive or unique about this company?
It's hard to mention all of the things that have impressed us. They have excellent communication, results, and knowledge/information about what we would like to improve. We would recommend this company to anyone wishing to reach a wider audience online.
Are there any areas for improvement or something they could have done differently?
Nothing, they are great.
the project
SEO & PPC for Healthcare Cybersecurity Firm
“They actually present the numbers to support why they believe the path they’ve chosen is the right way forward.”
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I work for Blue Orange Compliance, a boutique cybersecurity firm that specializes in helping organizations in the healthcare industry stay compliant and be more secure. My role is client development executive, so I’m in charge of bringing on new clients in any way that we see fit. Right now, a lot of that involves marketing and bringing in new clients digitally.
What challenge were you trying to address with WebFX?
A lot of our sales structure in the past has been based around conventions and meeting people in-person, and that has all changed due to COVID-19.
We wanted to continue bringing in the same number of people, so we needed to take those in-person efforts and digitize them. We were hoping to bring in more people through the website, SEO, and PPC, and WebFX has been able to fill that need for us.
What was the scope of their involvement?
Our digital presence was never super strong, so we didn’t know exactly where to begin. WebFX came in and started auditing what we currently had as well as our industry and competitors. From there, we created a game plan that outlined where we needed to be stronger.
They have created an ongoing strategy to increase our Google ranking. Also, we pay Google per click, but we want to make sure that those clicks are converting into potential clients looking for services, rather than just people looking for information. WebFX has also helped us implement and optimize our PPC strategy.
What is the team composition?
I work directly with a project manager. From there, the team just depends on what we need. If we’re building out web pages, our project manager uses internal designers. If we’re trying to create a video or graphic, then he goes to the video creation department. Then, if we need content, he goes to the writers and other creative resources.
How did you come to work with WebFX?
I actually did quite a bit of research. I was looking for companies to help with SEO. We wanted to reach more people digitally, and all signs point to SEO. WebFX was consistently coming up first in search results. For someone who wants to show up first on Google, I knew I wanted to check out a company that was achieving that.
They had a good sales pitch and a lot of deliverables. We’ve worked with marketing companies in the past that have lofty ideas but no deliverable action plans or statistical data to show, whereas WebFX does. That’s very valuable to me.
How much have you invested with them?
We’ll spend $35,000 on both WebFX’s services and Google ads within the first six months. About $20,000 of that will go to WebFX.
What is the status of this engagement?
We began working with WebFX two months ago, and it’s ongoing.
What evidence can you share that demonstrates the impact of the engagement?
We’re seeing more traffic right now, but that isn’t converting into leads yet because we’re not optimized, and we don’t have our landing pages up or content going. I wholeheartedly believe that once we’re 2–3 more months in and we’re able to create what we need for content, that traffic will convert into increased leads.
How did WebFX perform from a project management standpoint?
WebFX is excellent. The person I work with is super responsive. I talk to him at least every other day, and often times every day. He’s always able to hop on a call. We can bounce ideas off of each other.
What did you find most impressive about them?
How deep they run their reports and how they’re pulling from the competition and industry distinguishes them. They don’t just say that they think something is going to work and explain why; they actually present the numbers to support why they believe the path they’ve chosen is the right way forward. If we decide to go in a different direction, we can run tons of analysis and reporting. Their backend, project management software, and marketing software are excellent.
Are there any areas they could improve?
Right now, no. Everything that they’ve pitched and offered has come through.
Any advice for potential customers?
Be demanding but flexible. They’re good to get stuff done. I had some PPC questions, so we hopped on a call to figure some stuff out, and now it’s working a little bit better. Some clients would just let it turn on and not think about it anymore, so I’d recommend being hands-on.
the project
Web Design & SEO for Cable Protective Products Distributor
"Their customer service and turnaround times are outstanding."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m a sales manager for a company that distributes cable protection products.
What challenge were you trying to address with WebFX?
We needed to increase the visibility and efficiency of our website. It was clunky, out of date, and difficult to update. We also wanted to drive traffic to the website and ultimately to us.
What was the scope of their involvement?
The initial phase of the website involved a complete website redesign. We liked one of our leading supplier’s websites, which we sent to WebFX as an example. They then mocked up a design and collaboratively established the specific attributes and functionalities that we wanted.
After that launched, we started the second phase of our work together. Aside from maintaining the website, they manage SEO and PPC campaigns. We recently launched an advertising campaign between Google Ads and Bing Ads.
What is the team composition?
We mainly work with two people from WebFX. We frequently work with Zak (Internet Marketing Analyst) who writes copy and ads. We also worked with a project manager during the website design project.
How did you come to work with WebFX?
The head of our company researched different companies. WebFX is local, which was a driving force behind our decision. They’re neither a massive company nor a tiny company. That was another significant factor in our decision.
What is the status of this engagement?
We started working with WebFX around August 2019, and the website launched around February 2020. We’re still working with them now.
What evidence can you share that demonstrates the impact of the engagement?
One month after launching our most recent campaign, we increased our monthly unique website views from about 100–150 to about 450.
How did WebFX perform from a project management standpoint?
Whenever they give us a timeline or time estimate, they’re right on it. Their communication is also great. Anytime I message Zak, I get an answer within the day.
What did you find most impressive about them?
Their customer service and turnaround times are outstanding. They quickly respond to us. For any request, their turnaround times are quick too.
Are there any areas they could improve?
Honestly, no.
Do you have any advice for potential customers?
Have a clear plan of where you want to go, but also be willing to adapt to the limitations your budget may place on a website.
the project
SEO & Web Dev for Pawn Company
"WebFX is doing a phenomenal job."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the owner of Parkway Pawn. We do collateral loans and sell everything from antiques to jewelry, and more. We have stores in several locations.
What challenge were you trying to address with WebFX?
We needed a website developed.
What was the scope of their involvement?
WebFX built our website from scratch. They made suggestions based on their expertise, as well as on the current trends.
They also provided SEO to help the site show up in searches organically through keywords and targeting the right audience, etc.
What is the team composition?
Colton (Internet Marketing Analyst) is my main contact. I also work with Jen (Internet Marketing Consultant) and a few other people working behind the scenes.
How did you come to work with WebFX?
I liked the information they provided on their website when I was searching for a company. They initially said they don’t really do new websites anymore, but they looked to be the best, and eventually they agreed to work with me.
How much have you invested with them?
The total cost so far is $57,000. It was $30,000 for the initial development, and an additional $3,000 per month for the SEO since the site launched.
What is the status of this engagement?
We began working together around May 2019, and the project is ongoing.
What evidence can you share that demonstrates the impact of the engagement?
Since launching earlier this year, we have seen an almost rocketlike upward trajectory. It has evened out a little, but it’s still very early, and I believe we will continue to see positive impact from their work. WebFX is doing a phenomenal job.
How did WebFX perform from a project management standpoint?
They are doing excellent. WebFX is prompt and on point, providing detailed reports. They have walked me through each step of the process, which I appreciate, as I’m not very tech savvy. Colton and I speak monthly, and he explains any changes they’ve made and makes sure we’re all on the same page.
What did you find most impressive about them?
They are professional and know how to execute. They listen to what I want, and then provide the insight and feedback they believe will be most successful.
Are there any areas they could improve?
No, they get the job done.
Do you have any advice for potential customers?
Have a clear idea of your goal. They’ll help you turn that vision into a reality. If you want the job done well, and have the capital to use their services, don’t waste your time looking anywhere else.
the project
Web Design, SEO & PPC for Metal Parts Manufacturing Company
"Their communication and professionalism separate them from other companies I’ve worked with."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the VP of sales and business development at Summit Steel, a contract manufacturing company that makes metal parts for a variety of industries.
What challenge were you trying to address with WebFX?
We initially approached them to improve the type of traffic that we were getting. We had worked with other firms before connecting with WebFX, and most of them said they would generate a lot of traffic for our website.
That works for most people, but for us, the relevance and qualification of that traffic are more meaningful in showing results. We wanted to address that concern with WebFX by working on the content and SEO in a way that would attract people who were our ideal customer.
What was the scope of their involvement?
They initially created a WordPress website for our main company, and they’ve now created two additional WordPress websites and managed the SEO. They’re also going to work on an e-commerce website for us.
The team has done Google Ads campaigns for our other two business units. We do very little PPC because we’re a contract manufacturer and we’re more concerned with generic conversion.
What is the team composition?
I’ve worked with multiple departments within WebFX. My primary contact is a customer service manager.
How did you come to work with WebFX?
I found them through a customer of ours who knew some of the challenges I went through with the different companies we had worked with. He had worked with WebFX and told me about the great results he was getting.
I contacted them and chose them because they were professional in their approach and their cost was very competitive. The team also sent me an in-depth proposal with all of our website’s weaknesses.
How much have you invested with them?
For the website creation, we’ve spent $10,000–$12,000. For SEO and PPC, we spend $3,000–$4,000 per month.
What is the status of this engagement?
We began working with them in February 2014, and our engagement is going.
What evidence can you share that demonstrates the impact of the engagement?
They’ve had a good impact on our bottom line. Our lead generation is up 10%–20% year-over-year (YoY). It’s never decreased; it’s been a continuous increase. Additionally, we’ve gotten an ROI by securing returning customers, which justifies what we’ve spent with them year after year.
How did WebFX perform from a project management standpoint?
I speak with my primary contact on a biweekly basis to review results and to address any concerns I may have or tweaks I may want. She also provides a lot of suggestions based on her expertise.
There’s a lot of communication and coordination between her and me for continuous improvement. Their communication is outstanding. It's clear and concise. WebFX knows how not to overwhelm you.
The companies I worked with prior to WebFX inundated us with meaningless information. The information that this team filters to me is exactly what I’m looking for. They’re also good at listening to what I want to change and working with me to get the outcome I’m looking for.
What did you find most impressive about them?
Their communication and professionalism separate them from other companies I’ve worked with.
Are there any areas they could improve?
No, nothing comes to mind right away.
Do you have any advice for potential customers?
Be concise and clear on your goals and what you’re looking for. Listen to what WebFX says they’re going to do to achieve that for you
the project
SEO & Social Media Management for Construction Company
“Their general approach to how they serve their clients is top-class.”
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the digital marketing supervisor for CTE (Carolina Tractor & Equipment). I manage all of our digital marketing initiatives across our company brands. CTE is the parent company of a construction division, Carolina Cat, a Caterpillar dealership in western North Carolina. We also have a power systems division, Carolina Cat Power Systems; a material handling dealership, LiftOne; and a number of small companies.
What challenge were you trying to address with WebFX?
We originally hired WebFX about four years ago to help with our SEO efforts for Carolina Cat. They have since proven to be an amazing partner in the digital space.
What was the scope of their involvement?
We expanded our services with WebFX from SEO to paid online advertising in the form of Google Ads, paid search and display campaigns, and geofencing campaigns. They’re handling our local SEO efforts as well as helping us to manage some of social media channels. Right now, they’re helping us with Facebook and Instagram for Carolina Cat, and we’re keeping our LinkedIn management internal. They handle content creation and manage the social calendar for organic social posts.
They provide support in digital marketing across five different brands. The team has helped us design a number of websites over the past two years. We’re going to be exploring YouTube advertising next year.
They’re really helping us with brand awareness and lead generation through all of these mechanisms. They’re responsible for optimizing our sites to bring in more organic traffic, as well as running our paid advertising efforts to bring in paid traffic. The intention is to not only spread awareness of our brand, services, and product offerings, but to also increase lead conversions on our site to generate more revenue.
What is the team composition?
Their team is huge, and there are many people I don’t interact with that support us. I have a contact on their SEO side of the business, and she has a team of people that report to her. I also have two contacts on the web development side of the business. I have a project manager on the social side. I’ve engaged with a number of other individuals.
How did you come to work with WebFX?
I joined the company four years ago, and they were hired prior to me starting. I was actually asked to assess them as a vendor to see if we should continue with them, because that trust had not been established yet. I believe they were a preferred vendor of Caterpillar at the time that we hired them, and they still are; I’d say at least half the dealerships across the nation use them.
They’ve also recently become a preferred vendor of HYG, the OEM on our LiftOne side of the business they reach. A lot of the dealerships across the nation for HYG will most likely be transitioning services to them as well.
How much have you invested with them?
In 2021, we’ll invest about $150,000.
What is the status of this engagement?
I personally started working with them in August 2016, and we’re still working together.
What evidence can you share that demonstrates the impact of the engagement?
We had about 8,000 followers on Instagram when we hired WebFX for social media services about two years ago, and we already crossed the 20,000 mark. All of that was done organically; we didn’t put any paid advertising behind growing our Instagram followers. We’re the largest Caterpillar Instagram account on the East Coast, and we only cover half of the state.
We've seen great results. We are always at least hitting benchmark, if not exceeding benchmark for targets.
How did WebFX perform from a project management standpoint?
In terms of project management, they are top-class. They're incredibly good, and this is consistent across everyone that I've interacted with at that company. They're all very responsive. They keep me and the project on track. They never miss a deadline.
In terms of finding ways to optimize services to achieve optimal results, they're very proactive in their approach. They don't wait for us to come to them to ask for a service; they analyze how we're currently doing in the business and identify opportunities where we could see more results and grow further. They're very good at that, and it's always worked.
What did you find most impressive about them?
They're great about listening to their clients. I've worked with many digital agencies over my career, especially in developing websites, and I have often disagreed with almost all of them except for WebFX. WebFX is just a light year of a difference in terms of their whole approach to managing a web design project. Even their developers will get on the phone with us and problem-solve when that is not required. Their general approach to how they serve their clients is top-class.
Are there any areas they could improve?
No. My concern a few years ago was that I’d heard from other dealers that they weren’t impressed with WebFX’s services. I was under the impression at the time that I hit the jackpot in terms of a project manager at the company, and that there might be inconsistency in the level of service we’d get from project manager to project manager. However, since we’ve expanded our services and the number of brands we’re working on, I’ve worked with a number of project managers at the company, and that level of service has remained consistent. If that was an issue in the past, it’s been rectified.
Any advice for potential customers?
I’ve spoken to several people who were considering hiring them as an agency, and I have highly recommended them to every person I’ve spoken to.
Take into account what they’re recommending; they’ve never steered us wrong, and they’re very price-conscious. They’re one of the most affordable digital agencies I’ve worked with, and they’re willing to work with you to get the most bang out of your budget. If they do make a recommendation in terms of ad spend or specific services that might work for your company, actually consider it — I’ve always seen results.
the project
SEO & Social Media Advertising for Community Bank
"WebFX really are experts in what they do."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I work at Orrstown Bank, a community bank, and my position is communication and marketing officer.
What challenge were you trying to address with WebFX?
WebFX is our digital marketing partner.
What was the scope of their involvement?
When I first came onboard, WebFX was helping us push our mortgage through Google paid ads and PPC ads. They’d created a landing page for us to draw traffic back from those ads to generate more leads. Since I joined the team, we’ve expanded our collaboration a lot.
We wanted to improve our Google rankings and get our bank on the map. A couple of months ago, they began optimizing the coding and content on our website, so Google gets a better read.
Additionally, they’ve chosen 10 of our 35 branch locations to focus on verifying on Yelp, and they’ve also helped with things like Apple Maps, Google Maps, and Google My Business.
Most recently, we’ve engaged WebFX to help us with our paid social media ads, on both Facebook and Instagram. The team runs three campaigns each month.
What is the team composition?
The rep we’ve primarily been working with is Megan (Digital Content Specialist), and she works with a huge group of people. Some members of the team work on backend coding, others on creating the landing page, and more. We’ve also recently started working with a rep for the social media side.
How did you come to work with WebFX?
WebFX was working with my company long before I joined the team. However, I know the fact that our headquarters are located in the same city was a huge draw.
Also, when I first joined the team, they did their pitch when they introduced themselves, and I was amazed by the team. They’re very knowledgeable, and they know exactly what they’re doing.
How much have you invested with them?
We spend about $25,000 on a yearly basis.
What is the status of this engagement?
I started working with WebFX when I joined the team in January 2020, but I know the partnership goes back to about January 2015.
What evidence can you share that demonstrates the impact of the engagement?
WebFX sends us monthly reports, and we’ve never had a month where the report was negative. We’ve definitely seen an increase in web traffic, and the team is able to directly track calls and clicks through the landing page they built for us.
Everything they’ve done for our local SEO is really going to boost our Google rankings. Last month, we saw a 27% increase in web traffic from social media.
How did WebFX perform from a project management standpoint?
We use a portal to track all aspects of the project, from timelines to completion deadlines and progress. It’s very thorough, and they make very clear what’s being done and when they’re getting it done by. Overall, they do a great job of keeping us updated in the loop.
It makes my life a lot easier to have just one point of contact. Meghan is a blessing to work with. Sometimes I’m overwhelmed in a good way with everything she sends me in terms of reports, updates, and ideas.
What did you find most impressive about them?
WebFX really are experts in what they do. I’ve worked with similar companies in the past and didn’t have a great experience, but with WebFX it’s always been positive. I’m never afraid to reach out to our reps if I don’t understand anything, and they always do a great job of explaining things I don’t understand to me. They’re very friendly and accommodating.
Also, Megan works with a lot of financial institutions, so she understands the content we want. We really appreciate that she’s able to understand the specifics of working with an institution like ours.
Are there any areas they could improve?
I don’t have anything they could improve. WebFX makes my job a lot easier.
Do you have any advice for potential customers?
Ask questions and don’t be afraid to understand exactly what it is they’re doing.
the project
E-commerce & SEO for Retail Paint Store
“They built a package for us around what we needed to accomplish.”
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the marketing director for Aboff’s Paint Stores. We’re a retail paint sort on Long Island. We’re an exclusive Benjamin Moore dealer with 32 locations.
What challenge were you trying to address with WebFX?
We’ve been around for about 90 years and have always focused on print and POS marketing. We recently launched an e-commerce site. My goal when I joined was to become as digital as we could. We hired WebFX to assist us with Google Ads campaigns, SEO, and content writing for our website.
What was the scope of their involvement?
The first month of our engagement was spent getting to know our business and going through what we already had on our website. Our website was older, so we knew we needed a lot of work on it. They ran software on our site to crawl for bad links and identify 404 errors. They did a search to see how our site was ranking organically.
After that, they gave us several reports that outlined how we were doing. Over the following weeks after that, we set up a plan to tackle various tasks. They helped link to our website and are helping with content by writing blog articles and making sure we have the right keywords in the right places on our site.
They’re also digging into our Google Ads campaign to make sure that our ads are being seen. They’re remarketing with new graphics when we have sales.
What is the team composition?
We have a dedicated project manager, and she works with a large team with expertise in many different areas. I funnel everything through her, and then she interfaces with everyone from the content writers to the Google SEO experts.
How did you come to work with WebFX?
My predecessor found them, and then when COVID-19 hit, everything was put on pause. So it wasn’t until I was brought on board that we reexamined the project. Our CEO already liked them.
With a smaller in-house team, we needed a bigger agency. We interviewed 3–4 different agencies before hiring WebFX. One of the main reasons why we selected them was that they assigned a dedicated project manager to our account.
I was drawn to their openness and flexibility. They also didn’t push us on services that we didn’t need. They built a package for us around what we needed to accomplish.
How much have you invested with them?
We pay them $5,000–$6,000 per month (approximately $20,000 in total), not including ad spend.
What is the status of this engagement?
We started working together in July 2020 and we continue to partner with them.
The optimization and PPC services have reached target metrics and goals. WebFX excels in composing content with appropriate keywords and subject matter knowledge even though they may not be an expert on the topic. What's more, their project management skills and responsiveness are excellent.