What evidence can you share that demonstrates the impact of the engagement?
We’re very happy with our results. We’ve seen measurable improvements in our targeted keywords and growth in the leads generated through SEO.
How did Searchbloom perform from a project management standpoint?
They do an excellent job. We have bi-monthly calls with Tyson in which we review what’s been done in the previous two weeks, what needs to be done in the next two weeks, and our overall strategy. He’s very professional and extremely well-versed in the nuances of SEO.
The team is transparent about what’s being done. When we’re coming out short in certain areas, they always let us know so that we can discuss why it’s happening and what we should do about it. The communication has been clear and frequent — we always know what they’re doing.
What did you find most impressive about them?
They are a team of experts who truly know what the SEO business is about. With our previous firm, our account manager was only trying to manage the relationship and then interfaced with their experts behind the scenes.
Additionally, Searchbloom is extremely responsive. A few times we got a little off track, but the team immediately addressed it and sorted it out.
Are there any areas they could improve?
No, not that I can think of. If there was something we wanted to change, we were always able to talk to them. In general, they’re doing a great job, so I can’t think of any area where they can improve.
Do you have any advice for potential customers?
As a company, we’re up-to-date in SEO, and we’d already gone through an engagement with an SEO firm before working with Searchbloom. We knew what we were looking for and we had a high-level understanding.
If you are brand new to SEO, which may be the case for many potential clients, Searchbloom is very capable of helping you craft goals and a strategy. My recommendation is to do your homework so that when you’re reaching out, you’re doing so with some knowledge.