A Data Driven Digital Marketing Agency 🚀
SEO Brand has over 55+ years of combined experience and are behind global brands such as Montblanc, The Weather Channel, Allegra, The Ritz Carlton and many more. We collect, analyze and transform digital data into scalable revenue for YOUR business.
We retain 88% of our clients, have no long term contracts and love growing smaller brands! We do it differently and here is how we will execute for YOUR company:
- Understand how your organization makes and spends its marketing money.
- Understand how your customers buy from you, who your typical customer is, explain your sales process from start to finish.
- Understand your current process from sales to the close.
- Fully map out and absord everything there is to know about your competition and more importantly, why you would ever lose a deal to a competitor.
- Fully map out and understand the structure of your organization.
- Identify and understand the challanges your customers face.
- Identify your Customer Lifetime Value and back into a Cost Per Acquisition.
- Conduct vigorius marketing research using our tools that drive insighfulness into data backed decision making.
- Fully understand the behaviour of how your customer makes buying decisions and use that data to offer a smoother, more cohessive and seamless buying experience from you.
- Target various digital channels to introduce qualified clicks into our customer aquisitioon ecosystem.
- Optimize your lead to sales journey.
- Execute on those channels to chip away at your competitors market share.
- Scale up budgets, roll into the next platform to repeat the process.
- Lock in, scale our efforts and slowly eliminate your competition.
We do it differently. Contact us and find out how.
1 Language
- English
headquarters
other locations
SEO Services for Independently Owned Dental Office
the project
“SEO Brand’s project management is excellent.”
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m a practice manager for a small, independently owned dental office.
What challenge were you trying to address with SEO Brand?
I was seeking to drive more organic traffic to my website.
What was the scope of their involvement?
SEO Brand provides us with SEO services. Initially, we had an onboarding call where they laid out the strategy for what they were going to do. They also reviewed our website to ensure all the analytics were connected and tracking traffic and set up our conversion goals so that we could see the results of their efforts.
Since then, SEO Brand has helped us with content creation, keyword research, keyword strategies, blog posting, Google My Business posting, and other SEO efforts to help my website rank higher on Google search results for certain keywords. I don’t provide them with any specific guidelines; they do all the work. I only work closely with them to review their work and approve the content and keywords they’re using. They also provide PPC services to their clients, but I only use them for SEO.
What is the team composition?
I regularly work with two people from SEO Brand, including an SEO project manager. This person has a team working behind the scenes.
How did you come to work with SEO Brand?
I found them on Clutch while searching for SEO agencies.
How much have you invested with them?
We’ve spent around $20,000.
What is the status of this engagement?
We started working together in October 2021, and our engagement is ongoing.
What evidence can you share that demonstrates the impact of the engagement?
Through Google Analytics and Google Search Console, I’ve been able to see an increase in our overall traffic since working with SEO Brand. Additionally, I’ve seen an increase in the ranking of the keywords we’ve been targeting.
How did SEO Brand perform from a project management standpoint?
SEO Brand’s project management is excellent. They offer very quick communication and are reachable at any moment. Whenever we have questions, they’re quick to respond. From the beginning, they set up a call frequency every two weeks to go over the status of their work and the things they’ll be working on next, so talking to them is very easy and organized. We communicate via Google Meet, email, and Basecamp, which they also use to manage the project.
What did you find most impressive about them?
What has stood out the most about SEO Brand are their commitment to my project and how well they’ve understood my business.
Are there any areas they could improve?
No, I’ve been very happy with how everything has gone so far. Still, If I had some feedback, I know that they would be very responsive to it.
Do you have any advice for potential customers?
Engage with them, have them analyze your project, and see what they have to offer. They’ll give you a very detailed plan, so come prepared with questions and realistic expectations.
Focus
Portfolio
Ceridian, Mont Blanc, Sotheby's International Realty, LG, Uniden, Ceridian, Realtor.ca, US Department of State Ritz, Carlton, DWK Life Sciences, Duty Free Americas, Giorgio Armani, NHL, US Army, UFC, McGill University
SEO and Web Design for Sotheby's Realty
Problem
The world’s leading luxury real estate broker approached us to design and develop an industry-leading web platform for all of Canada. Working closely with the brand, we have developed a fully integrated consumer facing site for the search for real estate listings across Canada.
Solution
The development also included a fully dynamic back-end system that represented all levels of users, from the head of administration to the manager of a local agency and their agents, to manage their ads, their daily operations and even customize their own email marketing campaigns.
Results Achieved
Updated UX Interface Design, fully responsive for mobile interactions
Integrated Multiple MLS Feed Integrations
Added Tiered User Management Control & Agent Listing Management
Integrated email marketing components
Ceridian
Ceridian had transformed as an organization and needed a refreshed online presence to communicate its new direction, drive new sales leads, and engage its key audiences. The current system architecture was complex and fragmented.
Challenges Identified
- 1 – Multiple Calls to Action were included on pages without users being guided toward a clear conversion path.
- 2 – Inconsistent and misleading navigation that created a mismatch between content displayed versus content expected
- 3 – Pages and tabs with shallow content signal low content quality to search engines and potentially low value to users
- 4 – Redirects from retired pages to the homepage prevalent which miss an opportunity to direct users to content of interest
- 5 – A mobile experience that was not optimized for efficient usability
- 6 – Data and analytics mapping inconsistent and measuring the wrong data sets
- 7 – Ambiguous Attribution
Actions Taken
- 1 – In Depth Research Performed
- 2 – Stakeholder Interviews
- 3 – Conducted phone interviews with 13 Ceridian employees, including 2 executive leaders
- 4 – Analytics Assessment
- 5 – Observed tracking in place and made adjustments to the funnels to collect accurate data for a baseline
- 6 – Content Usability/User Experience Audits
- 7 – Examined over 145 pages on the Ceridian corporate, careers, and Canadian sites.Compared the current Ceridian site to competitor sites to gain an understanding of where we could do better
- 8 – Implemented the new Organic Search Strategy and Site Map
- 9 – Implemented new data, analytics and goal mapping infrastructure for the new website
- 10 – Provided the best practice UI/UX strategy from our lead UI/UX designer
Results Achieved
345% Increase in organic traffic
57% Increase in goal completions
100% Attribution measured
SEO for a Global Electronics Brand LG
LG is a multinational conglomerate in electronics based in South Korea that came to SEO Brand with a content issue that was causing some of their content in the SERPs to be indexed incorrectly. We also noticed that the branding was getting stale and recommended a refresh to some of the creative.
Challenge
1. How to move and reindex content on such a larger website with a global presence
2. How to do it at scale
3. How to get mass adoption through the internal stakeholders of the company that a new branding strategy was imminent.
Actions Taken
1 – Performed deep semantic based keyword and brand research to understand and correctly measure the brand recognition and penetration
2 – Identify which pages had to be redirected, and reindexed
3 – Optimized the entire website for best Search Engine Optimization practices
4 – Corrected the slow lead speed of the website
5 – Inspected the code of the website
6 – Designed and integrated the shopping cart flow for direct checkout
7 – Mapped out all data points for proper analytics recording
Results Achieved
Organic traffic started pouring into the site resulting in a 69% increase. Analytics showed the different drop off points in the sales funnel allowing us to optimize it. Although the new design wasnt rolled out, it provided their internal design team with many different ideas that werent previously thought of prior to the engagement with our team.
UI/UX Redesign on another iconic brand
Problem
Already a recognized leader in the consumer electronics industry. Uniden came to SEO Brand as agency of record to help them build out their Newest Product Division for the emerging cellular booster industry. SEO Brand has supported Uniden Cellular in all their marketing efforts both online and offline. Including but not limited to their branding and creative, packaging, trade show and e-commerce ventures.
Results Achieved
435% Increase in the average monthly revenue in one year of remarketing compared to previous year.
1400% Increase in total number of newsletter subscribers.73% Increase in total number of online traffic over the course of one year compared to previous year.
Starter
Starter Black Label was a new project to redefine such an Iconic Brand.
Sylc Export
SYLC was in need of SEO, PPC and Web Design
Spa Medica
Challenge
Create a new branding strategy and modernize its website to enhance lead conversions, site performance, and SEO ranking.
Multi Faceted Solution
After gaining a profound understanding of SpaMedica’s voice and style, we developed a cohesive brand identity to act as a ‘brand bible’ for all future marketing. To establish a brand voice and visual identity, we produced fresh logos, typography, graphics, color palette, and imaging.
The goal of the website development strategy was to create an appealing site that places SpaMedica’s core surgical services at the forefront, all while simultaneously providing a seamless user experience. This was done through preliminary research, strategic planning, programming, development and, of course, launch.
In addition, it is worth noting that the website development strategy was combined with Search Engine Optimization. From a thorough technical audit to on-page optimizations and off-page link building, our expert SEO team followed best practices to ensure that the website was in the best possible condition to capture a consistent and cost-effective flow of organic traffic.
Summary
The new website and rebranding elevated SpaMedica to a level that matched that of their exceptional surgical facilities.
LEEROC - French Website Redesign
French Website Redesign, complete new UI/UX in both English and French
Montblanc Redesign
Montblanc's traffic continued to grow yet actionable goals were difficult to measure. We helped the company identify its core customers and mapped out a customer journey that generated data that enhanced the customer experience. What seemed to be a simple Home page and complete UI/UX redesign turned into a complete overhaul on how the company now collects, measures and utilizes their digital data.
Meet the Team
A rare look at how we interact with each other and some short term introductions to our agency
SEO Brand Presentation on Website Conversion
Mike Salvaggio , CEO of SEO Brand (seobrand.com) talks about Website Conversion at the Advertiser360 Live Seminar
Reviews
the project
SEO Services for Independently Owned Dental Office
“SEO Brand’s project management is excellent.”
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m a practice manager for a small, independently owned dental office.
What challenge were you trying to address with SEO Brand?
I was seeking to drive more organic traffic to my website.
What was the scope of their involvement?
SEO Brand provides us with SEO services. Initially, we had an onboarding call where they laid out the strategy for what they were going to do. They also reviewed our website to ensure all the analytics were connected and tracking traffic and set up our conversion goals so that we could see the results of their efforts.
Since then, SEO Brand has helped us with content creation, keyword research, keyword strategies, blog posting, Google My Business posting, and other SEO efforts to help my website rank higher on Google search results for certain keywords. I don’t provide them with any specific guidelines; they do all the work. I only work closely with them to review their work and approve the content and keywords they’re using. They also provide PPC services to their clients, but I only use them for SEO.
What is the team composition?
I regularly work with two people from SEO Brand, including an SEO project manager. This person has a team working behind the scenes.
How did you come to work with SEO Brand?
I found them on Clutch while searching for SEO agencies.
How much have you invested with them?
We’ve spent around $20,000.
What is the status of this engagement?
We started working together in October 2021, and our engagement is ongoing.
What evidence can you share that demonstrates the impact of the engagement?
Through Google Analytics and Google Search Console, I’ve been able to see an increase in our overall traffic since working with SEO Brand. Additionally, I’ve seen an increase in the ranking of the keywords we’ve been targeting.
How did SEO Brand perform from a project management standpoint?
SEO Brand’s project management is excellent. They offer very quick communication and are reachable at any moment. Whenever we have questions, they’re quick to respond. From the beginning, they set up a call frequency every two weeks to go over the status of their work and the things they’ll be working on next, so talking to them is very easy and organized. We communicate via Google Meet, email, and Basecamp, which they also use to manage the project.
What did you find most impressive about them?
What has stood out the most about SEO Brand are their commitment to my project and how well they’ve understood my business.
Are there any areas they could improve?
No, I’ve been very happy with how everything has gone so far. Still, If I had some feedback, I know that they would be very responsive to it.
Do you have any advice for potential customers?
Engage with them, have them analyze your project, and see what they have to offer. They’ll give you a very detailed plan, so come prepared with questions and realistic expectations.
the project
SEO and Re-Design for E-commerce Website
"The site looks great and met expectations."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I'm the web designer at ECJ Luxe, a luxury goods, timepiece, jewelry, and apparel store. We have multiple locations, with about 10 employees at our store in Boca Raton, FL. We have a strong brick and mortar presence as well as an e-commerce site.
What business challenge were you trying to address with SEO Brand?
We were having trouble getting customers to our site, so we needed help with SEO, increasing site traffic and redesigning our site for an improved online customer experience. Previously, I was the only one at our company working on SEO.
What was the scope of their involvement?
SEO Brand came up with an overall approach that would help increase our website performance and we provided a list of the brands that we wanted to promote locally. The team revised our list of keywords, set up Google Analytics and helped with our listings on Google My Business.
They also redesigned our website based on the example we provided of Tiffany & Co. We wanted everything to be accessible from the main site through one menu as opposed to what we had before, dividing the site by collection. In the process, SEO Brand contributed content for improved SEO, including the “About” sections for different brands and events pages for all of our locations.
The team likely purchased social media ads as well, but I'm not certain. Our Social Media Manager worked closely with the team, while I assisted with technical issues involved on the site.
What is the team dynamic?
We work with a lead project manager, who delegates certain tasks to other members of her team.
How did you come to work with SEO Brand?
Our Social Media and Store Manager found SEO Brand through a friend. They ultimately chose SEO Brand after comparing the longer list of services the company could provide next to its competitors.
How much have you invested with them?
I would estimate around $1,200 per month.
What is the status of this engagement?
We’ve been working with them since October, 2016.
Could you share any evidence that would demonstrate the productivity, quality of work, or the impact of the engagement?
Our bounce rate went down and our visitors to the site went up slightly. Since the redesign of the site, we’ve also seen more orders for our apparel in the last couple months.
How did SEO Brand perform from a project management standpoint?
They’re responsive and quick to resolve issues as they come up.
What did you find most impressive about SEO Brand?
They were accessible whenever I had an issue with the site or questions about SEO keywords and certain strategies they’re employing.
The site looks great and met expectations from my perspective.
Are there any areas SEO Brand could improve?
I would like to see our site climb higher in Google's search rankings, especially for local searches. I believe we should be at the top of the Google My Business listings. If you're looking for high-end luxury jewelry in Boca Raton, for instance, we should rank first because we have the biggest store in that area for those types of products.
the project
SEO for E-Commerce Site
"It’s as if they’re here with me, like an extension of our team, and they treat me that way."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I am the founder and CEO of a company called TriAlpha7, under which we are opening e-commerce stores. Our first store is My CBD Etc. We’re based in Prescott, Arizona.
What challenge were you trying to address with SEO Brand?
We’re very limited on the advertising and exposure we can do for products we carry. Without search engine optimization, you’re pretty much dead on the web, so we turned to SEO Brand to help boost our business.
What was the scope of their involvement?
With SEO Brand, it’s always been a collaboration back and forth. They have more experience than I do, so they were able to help me figure out the best way to go about this project.
Initially, we set up a six-month or year strategy that involved key word searches, link building, and web content. They’ve also helped with our site’s code and design. Our platform is BigCommerce, and we work within a template, so my company is limited on the changes and upgrades we can make. SEO Brand’s coders have been able to whip it into a more aesthetically-pleasing site.
They’ve also helped us with content development. SEO Brand scraped and rewrote some of our content, and wrote original content for the site. They’ll also be helping us with blog posts, and we’re hoping to do some work with social media marketing down the road.
How did you come to work with SEO Brand?
It wasn’t easy to choose because there are so many companies out there doing the same thing. I did some research, read some reviews, and talked with SEO Brand at length. I was impressed by their customer list and reviews.
How much have you invested with them?
We’re a rather small company, but they were able to put a package together that worked within our budget. We pay about $2,000 a month.
What is the status of this engagement?
We started working together in June of 2017, and the project is ongoing
What evidence can you share that demonstrates the impact of the engagement?
We’re only about four months into the project, but the site is looking sharp and we’re already starting to see results. We’ve gotten compliments from clients who come into our store who have seen the website.
Most of our traffic was from our local tri-city area because we’d been doing some local advertising and promotion. Now, we’re starting to see more traffic from Google search in different parts of the country. With SEO Brand’s work, we’ve certainly seen an uptick in our exposure. We were even first on a few search pages, which we were ecstatic about as such a new company.
How did SEO Brand perform from a project management standpoint?
They’ve been very transparent and communicative the entire time. They use Basecamp to track emails, upload files, and keep track of the project. If I send an email with a problem, I normally get a response pretty quickly. The team is always polite and they always address my concerns. They also send me biweekly reports. It’s as if they’re here with me, like an extension of our team, and they treat me that way.
What did you find most impressive about them?
Their transparency and communication are impressive. This day and age, if you have a problem, it’s important to get it fixed yesterday. SEO Brand is very on top of things, and they’re quick to respond.
There are no surprises with the SEO Brand team. I don’t have to search around to find out where they’re at or what they’ve done.
Are there any areas they could improve?
I don’t have any complaints at this point in time.
the project
Digital Strategy for Healthcare Startup
"SEO Brand did an absolutely amazing job helping us to realize our vision and take our ideas and develop them."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I am the co-founder of 180 Degree Nutritionals. We’re a startup nutritional supplement company selling products online, e-commerce and Amazon.
What challenge were you trying to address with SEO Brand?
As a startup company, we needed a digital marketing firm and a full-service provider to help us realize our vision and be able to take our ideas and develop them.
What was the scope of their involvement?
SEO Brand is our full-service provider. We had a vision and they helped create it with a brand new website. The platform they suggested was not only aesthetically pleasing, but also very functional and easy to navigate. The functionality was perfectly aligned with the aesthetics.
They helped with icons and the logo. Their attention to detail was amazing as far as with specific fonts. We were very impressed with their page layout for our nutritional supplements; the way it scrolls down and you can see the benefits of our products. Our ideas were perfectly placed.
They’re also doing our social media campaign. Our goal is to build a community and they’re identifying which communities to target. They’re also identifying the tone that we want to speak to our community and our consumers with. They’re also identifying the right type of photos, images, and other statements that would embody our brand. They help with SEO to drive traffic to the site. They made some key suggestions that really optimized the site and the blogs. We’ve provided some great content, but some keywords can make all the difference. Their level of expertise in identifying the keywords generated more traffic to our site. They also help with pay-per-click and Amazon Platform Web Services. They’re experts with Amazon Platform Services and they guided us through the entire process from setting up the account to product images and strategically placing specific keywords for optimization.
What is the team dynamic?
They have specialists in each area. We’ve been communicating with each team member, and the project manager oversees everything. We’ve had specialists in Amazon, social media, and web design. There is an open line of communication and it has always been clear and transparent. They’ve always been very responsive.
How did you come to work with SEO Brand?
We were referred to SEO Brand from a mutual acquaintance who highly recommended them. After one conversation with them, we knew that we wanted to work with them. Their client list, level of expertise, proven success, and the feeling of trust when we spoke to them stood out. They were so knowledgeable and provide a range of services, which is what we needed.
How much have you invested with them?
We have spent around $35,000.
What is the status of this engagement?
We started working together in April 2017 and the work is ongoing.
What evidence can you share that demonstrates the impact of the engagement?
We just launched on Amazon and we’re already receiving results as far as sales go. We’re getting a ton of positive feedback. We track the traffic to the site and the sales we received. We’re ahead of schedule with the results, and impressed with what we’ve seen.
Overall, SEO Brand did an absolutely amazing job helping us to realize our vision and take our ideas and develop them. Their level of expertise gave us confidence and we were comforted in knowing that we’re in good hands.
How did SEO Brand perform from a project management standpoint?
They were excellent. Their project manager is very knowledgeable. They have never missed a deadline. They’ve been completely professional, accommodating, and patient throughout the process. As a startup company, sometimes there are challenges, but they’ve been patient and worked with us to develop our ideas.
We worked with them through Basecamp. It was a great way of communicating and organizing all of our information. We also have conferences and communicate through email. We have monthly meetings and sometimes bi-monthly meetings depending on which area we’re working on. With the social media, we have bi-weekly meetings. It depends on which we’re working on. If we need to have an additional conference call on any of the other projects, they schedule one immediately. They’re very prompt in their response time and scheduling a call. SEO Brand responds immediately and we can always schedule a call within a few days.
What did you find most impressive about them?
Their knowledge, expertise, and approach to how they run their business are most impressive. We feel so comfortable with them. We wouldn’t think of working with anyone else as we roll out our new product line.
Are there any areas they could improve?
No. We are completely satisfied with the results. We’re very happy with their level of service and their ability to communicate with us and help us realize our vision.
the project
Web Development for Military Nonprofit
"They do their due diligence to make sure that everything is running smoothly."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the founder of Shopping For Soldiers and Needs For Our Troops.
What challenge were you trying to address with SEO Brand?
I wanted to build a website more geared to our organizational needs.
What was the scope of their involvement?
We were not happy with our GoDaddy site and had lost a lot of data when we attempted to merge the two sites together. They’re in the process of building a new website and making sure that all relevant documents and data can be properly combined. They’ve handled design and coding for the new site. In fact, they recently completed a graphic for us that wasn’t even required.
What is the team composition?
We worked with Kelly (Project Manager), who their owner thought would be able to help our organization benefit homeless veterans. Her husband is a long-time veteran in the Air Force, so she connected with our goals. Kelly is our main point of contact, but she may also have an assistant or two.
How did you come to work with SEO Brand?
We were experiencing challenges with our website and happened to run into their owner’s wife. After telling her about our problem, she reached out to him. He got back to us in two days, saying that he’d be happy to help us upgrade our website.
What is the status of this engagement?
We’ve been working with them since November 2020. We’re hoping to wrap the project up very soon.
What evidence can you share that demonstrates the impact of the engagement?
Based on Kelly’s high-quality work that I’ve seen so far, this site is going to absolutely increase our potential for acquiring new sponsors. They’ve been fantastic, and I’m very happy with their work.
How did SEO Brand perform from a project management standpoint?
Kelly is very accessible, responding to emails and speaking with me verbally when needed. It’s great to be working with a company that has an empathetic understanding of our work. I appreciate their personal touch with communication.
What did you find most impressive about them?
They’re such a pleasure to work with, and I’m excited to see the final product. I’ve been very impressed with their owner and Kelly. They’ve been able to build us dynamic graphics that we weren’t even expecting from the partnership.
It’s always been a collaborative effort, never their way or the highway. They do their due diligence to make sure that everything is running smoothly.
Are there any areas they could improve?
I can’t think of anything at this time.
Do you have any advice for potential customers?
Given them a call and explain your requirements. Let them evaluate how to accomplish your company goals. It’s been a rewarding experience, and I’d recommend them to anyone that needs website work
the project
Paid Ads & SEO for Knife Sharpening Company
"They are committed to helping us grow our business, and it’s very clear."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
Irish Eddie® Knife Sharpening is a small, family-owned knife sharpening business.
What challenge were you trying to address with SEO Brand?
We were looking to improve our reach and ranking on Google, establish a social media presence, create ads, and revamp our website.
What was the scope of their involvement?
We relied on their expertise to help us because we’re not familiar with SEO. SEO Brand did an analysis of the website, a keyword analysis, and a competitive analysis. They told us which keywords worked and which ones didn’t.
They also told us how to get our brand out there. Additionally, the team posted on Google My Business and did some Facebook Ads, and they upgraded our website.
What is the team composition?
We’ve worked with five team members: two who handle social media, two SEO specialists, and a supervisor.
How did you come to work with SEO Brand?
I did a Google search and I looked locally. I came across SEO Brand’s reviews and noticed that they worked with both large and small companies. Their reviews were also consistent. The fact that we are a small business didn’t dissuade the team at all.
How much have you invested with them?
We’ve spent between $15,000–$25,000, excluding ad spend.
What is the status of this engagement?
We began working with SEO Brand in October 2019, and our engagement is ongoing.
What evidence can you share that demonstrates the impact of the engagement?
Our website looks much more professional and it has a better keyword focus. Our rankings on Google have improved tremendously, and we’re getting a lot of traction from the work that SEO Brand did.
If you Google “knife sharpener” or “knife sharpening,” our business comes up first or second, which wasn’t the case before. Our search results have improved because the team knows what they’re doing. I do what they tell me and the results speak for themselves.
How did SEO Brand perform from a project management standpoint?
Their team is superb and organized. They communicate well internally, which means that the SEO teammates know what the social media teammates are doing and vice versa. They work very well as a cohesive group.
Even though we’re a small business, they never make us feel like we’re unimportant. We get the same attention and response time as they give other larger companies. SEO Brand is also very responsive, which is extraordinary considering how small we are.
If I have a question, I get an answer within an hour or two. It feels like we’re a part of their family. They are committed to helping us grow our business, and it’s very clear. I can’t say enough good things about them. SEO Brand also helps us to track our analytics, and they provide us with weekly reports.
What did you find most impressive about them?
We have an all-female team, and that’s what sets them apart.
Are there any areas they could improve?
No, I have no suggestions. I’ve never had an issue, and SEO Brand has never let us down.
Do you have any advice for potential customers?
Set up a meeting with SEO Brand before you start. When we met with them, they walked us through our website and told us what they could improve.
the project
Web Development for Sleep Aid Company
"It’s nice to know that we’ve found a true partner."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
We sell night syrups with natural bases. We’re originally a Dutch company and my boss, located in Canada, bought the company.
All of our syrups have a base of honey and seven organic herbs, and the one that we introduced to the US market is a pharmaceutical, over-the-counter product for better sleep. We set up a US company to start US sales. I work in operations and general management of the US company.
What challenge were you trying to address with SEO Brand?
We were trying to find an online digital partner that would build a website for us and would be a long-term partner in terms of digital marketing. We have a company like that in the Netherlands, and since we started working with them, we’ve seen a lot of growth.
We were looking for the same type of service in the US, so the company preferably would be able to offer web design, SEO, and advertising. We wanted everything under the same roof if possible. The company also needed to meet the quality and standards that we were looking for in a digital agency.
What was the scope of their involvement?
SEO Brand designed and built the website for us. It’s quite a heavy website with for instance programs such as reviews, customer loyalty, B2B sales, and an affiliate program.
We’re now moving into their digital marketing and social media service, focusing on SEO and advertisement.
What is the team composition?
So far for web development, we have worked with the following team: Kelli (Senior Project Manager) is my main point of contact, James, a project developer, Ana, our SEO account manager, Taylor (Assistant Content Manager) as a content writer, and now Lourdes (Social Media Optimization Specialist) for social media. They are all great to work with: responsive, communicative, and an eye for details.
How did you come to work with SEO Brand?
We went through Clutch, contacting different web designers. While we first needed the site done, we asked in our proposal questions if they also provided other digital services.
We went through 10 companies. We wanted to first build the website with different programs and functionalities. SEO Brand gave us the most detailed proposal, stating what type of technologies and plugins we’d be using. I believe they jumped into the most detail, and they offered a longer-term perspective for our digital marketing.
SEO Brand was a bit more expensive than other companies, but they already provided more attention just by presenting everything to us. We saw that they had a very good idea of how they wanted to go about it, which gave us confidence.
How much have you invested with them?
We've invested between $10,000–$49,999.
What is the status of this engagement?
We started at the end of October 2020, and the website was completed in March 2021. We’re still using their digital marketing services.
What evidence can you share that demonstrates the impact of the engagement?
Beforehand, we discussed the programs that we wanted to have installed. We wanted a user-friendly experience and a design that matched our brand image. I kept that in mind throughout the project, ensuring they were meeting our expectations and adhering to the initial contract. They also had that written out.
Having that proposal that they initially sent gave structure to the project to ensure that everything was being met. If there were times where I thought we needed to take a little bit of a different direction, I would get on a call with my account manager and others to ensure everything was aligned with what we wanted. In that sense, the communication was very strong from their end.
How did SEO Brand perform from a project management standpoint?
Their communication style was great. It was sometimes even better than I expected because they would bring in new ideas or elements. They would give me feedback.
I’m a minimalist when it comes to website design. If I made a suggestion that didn’t quite work, they were also critical towards me, which I really like. SEO Brand is truly a partner that we’re working and brainstorming with. If there were any issues, they could jump on a Zoom call with us.
During the design phase, we had weekly meetings when things were moving fast. When we went into the development phase, our meetings would be bi-weekly because we needed to wait for the developer. We had meetings through UberConference, and I also have the account manager’s phone number. If anything came up that we hadn’t discussed, I could email them as well.
What did you find most impressive about them?
Their dedication was the most impressive. I’m sure we’re not their biggest client, but every member of their team I’ve worked with is dedicated to the project. It’s nice to know that we’ve found a true partner.
That dedication shows through their work, their communication, and the team’s knowledge. It comes from the high level all the way down, and they incorporate that in how they treat customers.
Are there any areas they could improve?
For now, I don’t really have anything that I can think of.
Do you have any advice for potential customers?
I’ve spoken to someone who found them on Clutch and was contemplating working with SEO Brand. It’s still a personal decision, but I feel like we made the right decision. I’ve worked with other US agencies that were strong with getting me in with their sales, but after that, they never followed up. I think this is where SEO Brand is different.
I’m really happy with our experience that I hope others will have the same. They’re a great partner to have.
the project
Web Dev and SEO for Household Cooking Appliance Company
"Their team is extremely detail-oriented, consistently hitting deadlines and goals."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m one of the co-founders of a household appliance company.
What challenge were you trying to address with SEO Brand?
We hired SEO Brand to build an e-commerce site and assist with SEO.
What was the scope of their involvement?
SEO Brand built our e-commerce platform from scratch, involved in all aspects of coding and design. With our help, they also create a lot of copy. Their team focuses on indexing all of the web pages for SEO, performing keyword research. Since they’re new to our business, we work together to craft the right phrases and words.
What is the team composition?
We work with Kelli (Project Manager, SEO Brand), Mike (CEO, SEO Brand), and someone who handles all of the SEO work.
How did you come to work with SEO Brand?
I’ve used SEO Brand several times over my 12 years working in the digital space.
How much have you invested with them?
I believe we’ve invested about $20,000.
What is the status of this engagement?
Our engagement with SEO Brand began in October 2018.
What evidence can you share that demonstrates the impact of the engagement?
We haven’t launched the platform yet. Hopefully, we will engage with SEO Brand to use their PPC services in the future.
How did SEO Brand perform from a project management standpoint?
Kelli acts as the project coordinator. Overall, they’re fantastic. Their team is extremely detail-oriented, consistently hitting deadlines and goals.
What did you find most impressive about them?
They excel at explaining processes and ideas that might not translate well to the site. Their team knows what’s going to work and what won’t.
Are there any areas they could improve?
No, not really. The whole process takes time, but that’s not their fault. Sometimes this type of work takes longer than it should.
Do you have any advice for potential customers?
Clients need to make sure they reply and give them what they need in a timely fashion, so it doesn’t end up taking longer than expected.
the project
SEO Strategy & Web Dev Management for Food Manufacturer
"They give me feedback and results very quickly."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I am the social media and marketing coordinator for a food manufacturer. We specialize in Asian appetizers and dumplings.
What challenge were you trying to address with SEO Brand?
We needed help with SEO optimization and web development optimization.
What was the scope of their involvement?
We work with SEO Brand on website content optimization, web development optimization, maintenance, QR optimization, as well as SEO optimization. We usually provide them with what we want to do. For example, we wanted to have a sticky board telling every visitor who visits the site about our current promotions. They help us bring our ideas to life.
When it comes to SEO, I will provide some keywords that I want to focus on. I will let them know what my idea is, and they usually will give me feedback on whether they think it is worth it to put more effort and money to try to make those keywords rank higher in Google searches.
What is the team composition?
We had a couple of changes during our engagement for one of the roles.
How did you come to work with SEO Brand?
My team began working with them before I came on board. When I initially spoke to them, I shared my ideas as well as my direction with them. Afterward, I found that my processes and what they are good at were a good match. I decided to continue working with them.
What is the status of this engagement?
I began working with them in March 2019, and the work is still ongoing.
What evidence can you share that demonstrates the impact of the engagement?
After a year of working with them, I feel they are excellent and work very hard to deliver on all my requests. They're proficient in keyword ranking and website optimization. Our ranking has increased a lot during our time working with them. We receive more visitors through organic searches as well as more inquiries. They've optimized our photo quality as well as the website content description.
How did SEO Brand perform from a project management standpoint?
I think their teamwork is good. I’m not in charge of direct contact, but the person I'm in touch with is more focused on SEO, but if I want some changes to the website itself such as adding a page, she will pass it onto another team member. The person in charge of that department will contact me directly to see what I need. They give me feedback and results very quickly. I would say their management is very good and very efficient.
What did you find most impressive about them?
I like how quickly they respond to their clients. They're very patient and responsive. They try to solve every issue we encounter.
Are there any areas they could improve?
They could put more effort when creating content for the client’s industry or product. Any changes are very minor; overall, it's very good.
Do you have any advice for potential customers?
I think their strongest area is SEO.
the project
Digital Marketing for Lawn Business
"Their communication, transparency, and the results they provide are the things that set them apart."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
North Texas Luxury Lawns and Greens is a synthetic turf installer. I’m a managing member.
What challenge were you trying to address with SEO Brand?
Marketing was my challenge and I had been through a couple of other companies and really had a bad taste in my mouth with marketing. We found SEO Brand, and they were great. They were responsive, and I feel like I was a little more work than a normal customer just because I’d been through other companies. They came in and knocked it out of the park. Our business picked up. I’d been through two other companies and then we tried to do PPC ourselves. SEO Brand helped us with organic and PPC, and our business picked up drastically when they took over.
What was the scope of their involvement?
I started just doing SEO with them, then we moved to PPC after that. Since then, they have built us a website. Their communication is A +. There were some challenges because I had a couple other companies that had done some things that they had to undo. The whole process was quick, and their pricing was great. Their model in their business and the way they run it was far superior to the others, and the others were reputable companies.
SEO Brand is really organized. They communicate well. The pricing model is fair. They’re just a great company. We had an old website that was outdated and wasn’t mobile-friendly. SEO started from scratch with the website. All my expectations were met, and we’ve even had customer comments saying how good it is. I’m a research guy myself. If I buy anything at all, the smallest thing to a vehicle for my company, I put a lot of time into that so I knew how important it was. I knew mobile-friendly was an important thing. They even got into the details of the website including what colors we should use and which ones we shouldn’t. They added a pay feature and some links. They did some things I never considered that a website would benefit from like the pictures and the gallery. It’s a great website with a great framework and the way it’s set up. It’s got six or seven pages, galleries, and an About Us page. It has all the important features of a website. The website build was a collaboration of both teams. I talked to them about some information I thought should be included. They came up with some really great information, and they were great with communication. They get a five star there.
The keyword research was also collaborative. I had an idea of some words. We’re part of an eight-location group so we somewhat knew where to start. SEO Brand has been innovative in this process also because some words that I hadn’t thought of, they came up with. Our target market is within 60 miles of our office.
How did you come to work with SEO Brand?
I read reviews myself. After going through my two prior companies, I was really beaten up. I felt like those companies were not fulfilling their obligations. I called SEO Brand, and they were prompt. They got me answers to my questions. The biggest thing is, they do what they say they’re going to do.
I haven’t used a local company. Since they're out of state, there’s a little bit of disconnect: Are they going to do what they say they’re going to do? SEO Brand knocked it out of the park as far as that. To me, they went above and beyond. They’ve done some things that blew me away. Other companies were charging me for things that SEO said they don’t charge extra for. The other companies were taking the ads down at night, where SEO runs the ad all the time. They’re a transparent company. They do what they say they’re going to do.
How much have you invested with SEO Brand?
We spend $3,000 monthly with them. We have increased our budget for this work because we want to keep moving forward. The website cost $5,000. We’ve spent between $15,000 and $20,000 over the course of our relationship.
What is the status of this engagement?
I started working with them August 2016, and the relationship is ongoing. We plan to be with them for the next 100 years.
Could you share any evidence that would demonstrate the productivity, quality of work, or the impact of the engagement?
I went from five to eight calls a month to 40 or 50 a month. That’s a drastic difference. Every month we’ve set goals for our sales. We’ve beat our expectations pretty much every month since SEO Brand has taken over. We’ve gotten great user feedback. We always our users how they found us, and 70% say they found us through our PPC campaign. That’s the biggest return on investment, I would say.
How did SEO Brand perform from a project management standpoint?
They’ve given us tons of updates even when I didn’t expect them. SEO Brand provides true analytics. Their communication is A+. This is the way that it should be. We communicate through conference calls every couple of weeks on my time. Between the meetings, we communicate via email. Every so often we’ll call them when it’s needed. There are a couple of things that have come up, and their team was right on top of it.
What did you find most impressive about SEO Brand?
Their communication, transparency, and the results they provide are the things that set them apart.
Are there any areas SEO Brand could improve?
They’ve done well for me. I can’t say that they need to improve anywhere.
Thanks to SEO Brand’s efforts, the client has seen an increase in their website traffic and Google search positioning. The team excels at managing the project, offering quick, responsive, and organized communication. Additionally, they’ve demonstrated an outstanding commitment to the project.