Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 374 projectsDisruptive Advertising is a digital advertising agency specializing in PPC, Paid Search, and online ad campaigns, with a strong focus on Google Ads and Meta strategies. Client feedback is predominantly positive, with approximately 85% highlighting their effective communication, impressive campaign management, and measurable results, such as improved lead generation and cost efficiencies. However, a minority of reviews indicate room for improvement in campaign optimization and creative processes.
$1,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a digital advertising agency specializing in Pay-Per-Click (PPC) services, including managing Google Ads and other online ad campaigns. Reviews highlight their expertise in increasing web traffic, improving Return on Ad Spend (ROAS), and achieving significant lead generation improvements. Approximately 67% of clients commend ATRA's transparency and strategic approach, while 83% note their impressive communication and responsiveness.
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
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$1,000+< $25 / hr2 - 9Mumbai, India
Services provided
Founded in 2018, Dgmark Agency, a small SEO services firm, is based in Mumbai, India. Their services include Search Engine Optimization and Social Media Marketing.
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$1,000+< $25 / hr2 - 9
Services provided
ID Solutions is a small Zapopan, Mexico-based web design agency. Their services include Web Design and Search Engine Optimization.
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Featured
What are Featured Providers?
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 15 projectsPage Zero Media is a distinguished digital advertising and PPC agency, specializing in Google Ads and paid search campaigns. With a consistent track record of meeting and exceeding Return on Ad Spend (ROAS) targets, they have garnered overwhelmingly positive feedback from clients, with no negative comments identified. The agency is particularly praised for their professionalism, responsive communication, and in-depth industry knowledge, which 92% of reviewers highlighted as impressive.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 18 projectsLaunch Online is a digital advertising agency specializing in PPC and paid media services. With a high client satisfaction rate, over 90% of reviews highlight Launch Online's exceptional project management and their ability to increase revenue and ROAS through tailored Google Ads strategies. Clients commend their proactive approach, cultural alignment, and organizational skills, making them an effective partner for managing comprehensive online ad campaigns.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 15 projectsMediacharge is a leading digital advertising agency specializing in Pay-Per-Click (PPC) and Search Engine Marketing (SEM) services, with a strong focus on Google Ads management. With a client satisfaction rate near 100%, they are praised for their data-driven approach and proactive campaign management. Approximately 70% of reviewers highlight Mediacharge's professionalism and transparency, while around 65% commend the agency's ability to deliver measurable improvements in visibility and lead generation.
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$1,000+< $25 / hr2 - 9Mumbai, India
Services provided
Aimbeat is a custom software development company. In Mumbai, India and Mumbai, India, the company was established in 2009. Their team offers Custom Software Development and E-Commerce Development.
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$5,000+$50 - $99 / hr2 - 9Wollongong, Australia
Services provided
AdCraft Studio is a Digital Strategy company based in Wollongong, Australia and Wollongong, Australia. The team focuses on Digital Strategy and Social Media Marketing.
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Undisclosed< $25 / hr2 - 9Dar es Salaam, Tanzania
Services provided
Winestle Technologies Limited is a Dar es Salaam, Tanzania-based UX company. The team focuses on UX/UI Design and Pay Per Click.
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$5,000+$25 - $49 / hr2 - 9Taipei, Taiwan
Services provided
Worldshare branding & online marketing is a branding firm. The Taipei, Taiwan-based team focuses on Branding and Social Media Marketing.
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$1,000+$25 - $49 / hr2 - 9Tønsberg, Norway
Services provided
Afectium AS is a Tønsberg, Norway-based SEO agency. They focus on Search Engine Optimization and Digital Strategy and were established in 2018.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr10 - 49Berlin, GermanyServices provided
See all 53 projectsMONSOON is a performance-driven digital advertising agency specializing in Pay-Per-Click Advertising, including Google Ads and social media campaigns. The company consistently receives positive feedback, with 100% of reviewers praising their strategic creativity, effective project management, and adaptability to client needs. Clients highlight MONSOON’s expertise in generating leads and increasing online sales through tailored online ad campaigns.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 406 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising and search engine marketing, with a strong focus on Google Ads and online ad campaigns. Reviewers consistently praise KlientBoost for their exceptional communication and project management skills, with over 90% highlighting their proactive and responsive approach. Clients are impressed by the agency's expertise in conversion tracking and data-driven strategies, noting significant improvements in lead quality and cost per acquisition (CPC).
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 26 projectsGatorworks is a digital advertising agency specializing in PPC, Google Ads, and digital marketing strategies. The company is praised for its effective project management, delivering campaigns on time, and offering proactive solutions, with 100% of reviewers highlighting client-centric service and successful campaign outcomes. Clients commend their responsiveness and innovative approach to digital advertising.
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$1,000+$50 - $99 / hr2 - 9isle of wight, England
Services provided
Solent Agency is an isle of wight, England-based Advertising company. They focus on Advertising and Branding.
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$50,000+$50 - $99 / hr50 - 249Dubai, United Arab Emirates
Services provided
Mystic Advertising is a branding firm launched in 2012. The company offers Branding and Social Media Marketing.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 23 projectsSIXGUN is a digital advertising company specializing in Pay-Per-Click Advertising and Search Engine Marketing services. With a focus on Google Ads and SEO, they have been praised for delivering measurable outcomes such as increased website traffic, qualified leads, and improved search visibility. Clients commend their effective communication, transparent approach, and project management, with 100% positive feedback across reviews noting their commitment to achieving business objectives.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 37 projectsSoup Agency, a digital advertising firm, specializes in Pay-Per-Click (PPC) advertising, Google Ads, and search engine marketing. Across multiple reviews, 100% of clients commend their expertise in optimizing online ad campaigns, with 80% specifically praising their project management and communication. Clients consistently note impressive improvements in conversions and cost efficiency, with one client reporting a 25% decrease in cost per conversion.
$5,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 18 projectsArnold Street Agency is a digital advertising firm specializing in Pay-Per-Click Advertising and Online Ad Campaigns. They have been commended for their responsive and creative approach, with 100% of reviewers noting their alignment with company values and adaptability. Clients report increased engagement and inquiries, showcasing their effectiveness in managing Google Ads and social media content.
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$25,000+$25 - $49 / hr50 - 249New Delhi, India
Services provided
Rocking Marketer is an Email Marketing company launched in 2017. Their services include Email Marketing and Pay Per Click.
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$5,000+$100 - $149 / hr2 - 9
Services provided
Waivium is a web design agency founded in 2023. Their services include Web Design and Pay Per Click.
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$1,000+$25 - $49 / hr2 - 9Aleksa Šantić, Serbia
Services provided
SiteS, a web design agency, is based in Aleksa Šantić, Serbia. Their services include Web Design and Web Development.
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$1,000+$25 - $49 / hr50 - 249Pleasant Grove, UT
Services provided
ZipLocal is a SEO agency. Founded in 1971, the firm is headquartered in Pleasant Grove, Utah. Their services include Search Engine Optimization and Web Design.
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$1,000+$50 - $99 / hr2 - 9Meltham, England
Services provided
Fallen Leaf Design, a web design agency, specializes in Web Design and Digital Strategy. The firm is headquartered in Meltham, England.
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$1,000+$25 - $49 / hr2 - 9Markham, Canada
Services provided
FlipAware.com is a Content Marketing company. They are located in Markham, Canada and Toronto, Canada. Their team focuses on Content Marketing and Conversion Optimization.
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$1,000+$50 - $99 / hr2 - 9Suffern, NY
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SEO agency JA Media is headquartered in Suffern, New York. The team specializes in Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed10 - 49
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Headquartered in New York, New York, 5Boro Digital Marketing is a social media marketing company. They specialize in Social Media Marketing and Search Engine Optimization and were founded in 2019.
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$1,000+$50 - $99 / hr2 - 9Fort Worth, TX
Services provided
Artistic-Zeal Media LLC is an Advertising company. Their small team is located in Fort Worth, Texas. Their services include Advertising and Branding.
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$5,000+$150 - $199 / hr2 - 9Mystic, CT
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Stella + McCabe is a branding company. Launched in 2004, their team specializes in Branding and Advertising.
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$1,000+$25 - $49 / hr2 - 9Vilnius, Lithuania
Services provided
Interplace is an Advertising company. The small Vilnius, Lithuania-based team specializes in Advertising and Branding. The firm was founded in 2019.
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$1,000+$100 - $149 / hr2 - 9Byron Bay, Australia
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Kafandco is a public relations firm. The Byron Bay, Australia-based team specializes in Public Relations and Marketing Strategy.
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UndisclosedUndisclosed10 - 49
Services provided
BlackDog Advertising is an Advertising company launched in 1989. The firm provides Advertising and Digital Strategy.
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$25,000+$50 - $99 / hr10 - 49Hyderabad, India
Services provided
Emblix Solutions is a SEO services firm. The team is headquartered in Hyderabad, India, and their services include Search Engine Optimization and Social Media Marketing.
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$1,000+< $25 / hr50 - 249Gurugram, India
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Digital Upshot is a midsize SEO agency established in 2017. Their team focuses on Search Engine Optimization and Social Media Marketing.
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$1,000+< $25 / hr50 - 249Miami Beach, FL
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See all 1 projectsOxford Classic Publishers is your dedicated partner in bringing literary visions to life, guiding authors through every stage of the publishing journey. We offer a comprehensive suite of services
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Undisclosed$25 - $49 / hr50 - 249Los Angeles, CA
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See all 11 projectsWe handle everything from setting up your store and optimizing product listings to managing your advertising and day-to-day operations. Our goal is to make sure your store is designed to convert
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Undisclosed$25 - $49 / hr50 - 249
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See all 1 projectsInteliqo Research and Services is a digital marketing, software development, and AI solutions company based in Silchar, India, driving innovation since 2015. We specialize in social media marketing
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$1,000+$25 - $49 / hr50 - 249Park Ridge, IL
Services provided
See all 1 projectsAmz Inventor offers services related to Shopify dropshipping, promising rapid sales growth and a money-back guarantee. However, the overall feedback highlights significant dissatisfaction, citing unprofessionalism, unmet promises, poor communication, and a lack of results. The reviews consistently mention severe shortcomings in customer service and failure to deliver on their guarantees.
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$10,000+< $25 / hr50 - 249Noida, India
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Unyscape is a Digital Strategy company founded in 2009. Based in Noida, India and New Delhi, India, the team provides Digital Strategy and Social Media Marketing.
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$1,000+< $25 / hr50 - 249Miami, FL
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Digital Strategy company Nuzzledot was launched in 2008. The firm offers Digital Strategy and Content Marketing, and is midsize.
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UndisclosedUndisclosed50 - 249
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Creation Agency, a PPC company, was founded in 2002. The team offers Pay Per Click and Social Media Marketing and is in England.
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$1,000+< $25 / hr50 - 249Pune, India
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BM Consulting is a Content Marketing company. They are in Pune, India, and their services include Content Marketing and Email Marketing.
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UndisclosedUndisclosed50 - 249Raleigh, NC
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Sokal is a midsize Email Marketing company established in 2010. Their services include Email Marketing and Pay Per Click.
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UndisclosedUndisclosedFreelancer
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Gabriel Nica is a small Cluj-Napoca, Romania-based PPC agency. The team offers Pay Per Click and Advertising.
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UndisclosedUndisclosed50 - 249Costa Mesa, CA
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Veritone One is an Advertising company. The Costa Mesa, California-based firm was founded in 2010. Their services include Advertising and Pay Per Click.
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$1,000+$25 - $49 / hr50 - 249Delhi, India
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Social media marketing company Wall Communication provides Social Media Marketing and Search Engine Optimization. They were founded in 2013.
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$5,000+Undisclosed50 - 249Fairfax, VA
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TTR Digital Marketing is a Digital Strategy company. They are located in Fairfax, Virginia, and their services include Digital Strategy and Search Engine Optimization.
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$5,000+$25 - $49 / hr50 - 249
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Xwebbuilders is a social media marketing agency launched in 2021. The midsize team provides Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed50 - 249Alberton, South Africa
Services provided
RCM Digital Solutions is an Alberton, South Africa-based SEO services firm. Founded in 2013, the team focuses on Search Engine Optimization and Pay Per Click.
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$100,000+$150 - $199 / hr50 - 249Del Mar, CA
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PPC agency 85SIXTY offers Pay Per Click and Other Digital Marketing. They were founded in 2010.
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$1,000+$25 - $49 / hr50 - 249
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Digital Strategy company FirstPrinciples Growth was launched in 2014. Located in Sheridan, Wyoming, the team offers Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosed50 - 249
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Social media marketing company Activ Digital Marketing was established in 2008. The agency offers Social Media Marketing and Email Marketing, and is midsize.
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UndisclosedUndisclosed1,000 - 9,999
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Rivercity Marketing is a branding company founded in 1996. The team offers Branding and Digital Strategy.
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UndisclosedUndisclosedFreelancerSalamanca, Spain
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SEMbox Marketing, a PPC company, was launched in 2010. They specializes in Pay Per Click and Social Media Marketing.
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$5,000+Undisclosed50 - 249North Richland Hills, TX
Services provided
Weby Corp is a midsize Direct Marketing company based in North Richland Hills, Texas. The team focuses on Direct Marketing and Market Research.
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UndisclosedUndisclosed50 - 249Pune, India
Services provided
Demandify Media, a midsize Content Marketing company, is in Pune, India. Their services include Content Marketing and Email Marketing.
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UndisclosedUndisclosed50 - 249Bradenton, FL
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Launched in 2017, Real Time Marketing is a midsize social media marketing company. Their team provides Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed50 - 249Brighton and Hove, England
Services provided
Anything is Possible is a midsize SEO agency launched in 2017. Their team provides Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed50 - 249Dubai, United Arab Emirates
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Social media marketing company pluspoint digital is located in Dubai, United Arab Emirates. They provide Social Media Marketing and Search Engine Optimization and were established in 2017.
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UndisclosedUndisclosed50 - 249Bengaluru, India
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Headquartered in Gurgaon, India and Bengaluru, India, Digidarts is a media planning and buying agency. They focus on Media Planning & Buying and Social Media Marketing and were launched in 2014.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
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Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
38.6/40.019.6/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
38.2/40.020/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$50 - $99 / hr50 - 249Kyiv, Ukraine
Ability to deliver
36.6/40.020/20 Reviews10/10 Clients & Experience6.6/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
36.6/40.020/20 Reviews10/10 Clients & Experience6.6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
35.7/40.020/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
36.7/40.020/20 Reviews10/10 Clients & Experience6.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.3/40.020/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
35.1/40.020/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.9/40.019.6/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
34.9/40.019.8/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
33.9/40.017.4/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
33.9/40.020/20 Reviews10/10 Clients & Experience3.9/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.9/40.020/20 Reviews10/10 Clients & Experience6.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
33.4/40.019.6/20 Reviews9.8/10 Clients & Experience4/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
32.7/40.018.2/20 Reviews10/10 Clients & Experience4.5/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
32.6/40.018/20 Reviews9.5/10 Clients & Experience5.1/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
34.7/40.018.2/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.3/40.018.2/20 Reviews10/10 Clients & Experience4.1/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.3/40.018.6/20 Reviews10/10 Clients & Experience3.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.2/40.018/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+Undisclosed10 - 49Milwaukee, WI
Ability to deliver
32/40.017.8/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Liverpool, England
Ability to deliver
31.8/40.016.4/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
31.7/40.018/20 Reviews9.4/10 Clients & Experience4.3/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
32.8/40.017.4/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
31.6/40.017.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
34.8/40.018.4/20 Reviews10/10 Clients & Experience6.4/10 Market PresenceService focus
25% Pay Per Click75% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns based on a proprietary methodology. The top PPC agencies for 2026 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.