Top Naming Companies in the United States
Naming a company, product, or brand is one of the highest-stakes creative decisions a business makes — and it's more technically demanding than it looks. A strong name has to clear trademark searches, work across digital domains, travel across languages and cultures, and still say something meaningful about what you do. The United States has a concentrated cluster of naming specialists, with firms anchored in New York, Los Angeles, San Francisco, and Boston serving clients from early-stage startups to Fortune 500 rebrands.
U.S.-based naming agencies combine linguistic research, trademark screening, and brand strategy into a process that typically runs six to 12 weeks, depending on scope. Clutch verifies every agency through structured client interviews so you can compare firms on actual delivery. Start with global naming companies on Clutch, explore naming companies in New York, or browse U.S. branding agencies if your project extends beyond the name itself.
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$10,000+$200 - $300 / hr2 - 9Serves United StatesServices provided
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See all 87 projectsRiver + Wolf is a branding agency specializing in brand naming, strategy, and corporate identity development. With a 100% positive feedback rate, clients consistently praise their linguistic expertise, creative depth, and meticulous approach to trademark viability and branding. Approximately 70% of reviewers highlight their exceptional project management and ability to deliver on time, often exceeding client expectations.
$10,000+$300+ / hr10 - 49Serves United StatesServices provided
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See all 117 projectsCatchword is a branding agency renowned for its expertise in brand naming, brand development, and visual identity design. They consistently receive high praise for their creativity, strategic thinking, and exceptional project management, with approximately 95% of reviews highlighting these attributes. Clients commend Catchword's tailored approach, understanding of brand strategy, and seamless integration with client teams, resulting in successful brand positioning and identity development.
$10,000+$200 - $300 / hr2 - 9Serves United StatesServices provided
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See all 72 projectsTUNGSTEN is a branding and corporate identity development company specializing in brand strategy, logo design, and visual identity design. The company consistently receives positive feedback for their professionalism, creativity, and responsiveness, with 100% of reviews praising their ability to deliver timely and impressive results. Clients particularly appreciate TUNGSTEN's alignment with company values and their collaborative approach in creating memorable brand identities.
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$5,000+$100 - $149 / hr2 - 9San Jose, CA
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See all 2 projectsBrighter Naming is a specialized naming agency that excels in brand identity development and brand strategy, offering streamlined and efficient processes for product and company naming. Clients commend their expertise, particularly founder Athol Foden's skill in understanding business challenges and delivering effective solutions. The reviews reflect a 100% positive sentiment, with both clients highlighting the agency's efficiency and successful outcomes in branding and corporate identity projects.
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$100,000+Undisclosed10 - 49New York, NY
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In New York, New York, Nelkard is a branding agency. Their services include Branding and Business Consulting.
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Featured
What are Featured Providers?
UndisclosedUndisclosed2 - 9Serves United StatesServices provided
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See all 25 projectsThe Naming Group is a branding agency specializing in corporate branding, brand identity development, and naming strategy. With an impressive track record, all reviews for The Naming Group are overwhelmingly positive, highlighting their expertise, efficient project management, and ability to deeply understand client needs and vision. Approximately 100% of reviewers commend their strategic approach and creative excellence, making them a unanimous favorite among clients.
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UndisclosedUndisclosed250 - 999Santa Rosa, CA
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PBHS is a web design company. Established in 1977, the team offers Web Design and Video Marketing. The firm is in Santa Rosa, California.
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$1,000+$100 - $149 / hr10 - 49Sandy Springs, GA
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Launched in 2018, Kishvi Studio is a small branding firm in Sandy Springs, Georgia. Their team provides Branding and Web Design.
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$1,000+$50 - $99 / hr10 - 49Newark, DE
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WNA InfoTech is a branding firm in Newark, Delaware and Ahmedabad, India. They specialize in Branding and Social Media Marketing and were established in 2018.
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$1,000+$25 - $49 / hr10 - 49Houston, TX
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Demeter is a branding firm in Ahmedabad, India and Houston, Texas. They focus on Branding and Advertising.
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$10,000+$150 - $199 / hr2 - 9Beverly Hills, CA
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See all 13 projectsFlat 6 Concepts is a distinguished branding agency specializing in brand identity development, logo design, and corporate branding. They are highly regarded for their creativity and attention to detail, with 100% of reviewers praising their ability to transform client visions into luxurious and unique visual identities. Clients consistently commend their professional project management and collaborative approach, resulting in high satisfaction and ongoing partnerships.
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$75,000+$200 - $300 / hr10 - 49Chicago, IL
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Firebelly Design is a branding agency headquartered in Chicago, Illinois. The team focuses on Branding and Graphic Design.
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$5,000+$100 - $149 / hr10 - 49Knoxville, TN
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See all 1 projectsThe Social Brand offers comprehensive services in branding, marketing, and corporate identity development, including logo design and brand development. Reviews highlight the company's creativity, effective project management, and ability to enhance digital presence through tailored solutions. Clients appreciate their focused approach, which significantly boosts business visibility and engagement. The Social Brand's proven methodologies and skilled team are consistently praised.
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$25,000+$200 - $300 / hr50 - 249Providence, RI
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RDW Group is an Advertising company. The Providence, Rhode Island-based team offers Advertising and Branding.
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$1,000+$100 - $149 / hr2 - 9Tampa, FL
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See all 1 projectsBranding Bosses specializes in Brand Development, Marketing, and Corporate Identity services, including Logo Design. Their consistent high-quality work has significantly enhanced client social media presence and engagement. The team, led by Nadia and Creative Manager Giovanna, is noted for their effective project management, exceptional communication, and ability to deliver results tailored to client needs.
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$1,000+$50 - $99 / hr2 - 9Fort Worth, TX
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Artistic-Zeal Media LLC is an Advertising company. Their small team is located in Fort Worth, Texas. Their services include Advertising and Branding.
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$5,000+$150 - $199 / hr2 - 9San Antonio, TX
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Advertising company MO Creative was launched in 2013. Located in San Antonio, Texas, the team provides Advertising and Branding.
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$5,000+Undisclosed2 - 9Tallassee, AL
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River Cade Concepts, a web design agency, is headquartered in Tallassee, Alabama. The team focuses on Web Design and Branding.
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$1,000+$100 - $149 / hr2 - 9Denver, CO
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MASV is a branding firm. The Denver, Colorado-based company was founded in 2015. Their team provides Branding and Graphic Design.
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$5,000+$25 - $49 / hr10 - 49Dover, DE
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Located in Dover, Delaware, DownTown Design Services is an user experience design agency. Their services include UX/UI Design and Logo.
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$5,000+Undisclosed10 - 49Yardley, PA
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Small branding firm FZ Creative, is located in Yardley, Pennsylvania. The team focuses on Branding and Digital Strategy.
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UndisclosedUndisclosed10 - 49Roanoke, VA
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Kessler Design is a small Roanoke, Virginia-based graphic design company. The team offers Graphic Design and Branding.
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$1,000+$25 - $49 / hr10 - 49Lynn Haven, FL
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See all 1 projectsAt Good Golden Creative Co., we don't just design; we redefine. Our team of design virtuosos transforms concepts into captivating visuals that transcend the ordinary. From pixel to print, we bring
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$1,000+Undisclosed10 - 49Miami, FL
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See all 2 projectsNURO MARKETING is a comprehensive digital marketing agency specializing in lead generation, PPC, and website optimization. Client feedback highlights significant improvements, such as a 40% increase in close ratios and a 35% sales boost, indicating effective strategies and exceptional project management. Their services are highly praised, with 100% positive reviews, emphasizing cost-effectiveness and strategic impact.
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$5,000+$100 - $149 / hr2 - 9Delavan, WI
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Launched in 2006, Signalfire is a small Content Marketing company. Their services include Content Marketing and Social Media Marketing.
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$1,000+$50 - $99 / hr10 - 49Hoboken, NJ
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Small branding firm LONSTERN, is headquartered in Hoboken, New Jersey. Their services include Branding and Graphic Design.
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$10,000+$100 - $149 / hr50 - 249San Diego, CA
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Launched in 2009, Raindrop is a video production company. The team focuses on Video Production and Branding.
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$5,000+$200 - $300 / hr2 - 9San Diego, CA
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Brook-Schwartz+ is a branding firm. The small San Diego, California-based team provides Branding and Advertising. The firm was established in 2000.
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$5,000+$150 - $199 / hr2 - 9Midland, MI
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Founded in 2013, GLYPH Marketing is a branding company. Their services include Branding and Digital Strategy.
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UndisclosedUndisclosed10 - 49Baton Rouge, LA
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Red Six Media is a Baton Rouge, Louisiana-based Advertising company. They focus on Advertising and Media Planning & Buying.
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$10,000+$150 - $199 / hr2 - 9Casper, WY
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Alphasync is a branding agency. Their small team of employees is located in Casper, Wyoming. Their team offers Branding and Digital Strategy.
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$1,000+$50 - $99 / hr2 - 9New York, NY
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Empirical Creative Agency is a small branding firm headquartered in New York, New York. Their services include Branding and Web Design.
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$10,000+$150 - $199 / hr2 - 9Siesta Key, FL
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McGuire Marketing LLC is an Advertising company. The Siesta Key, Florida-based agency offers Advertising and Web Design.
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$1,000+< $25 / hr2 - 9Hollywood, FL
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Advertising Excellence is a web design company established in 1995. The small team provides Web Design and Branding.
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UndisclosedUndisclosed10 - 49Cincinnati, OH
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Spicefire is a branding firm. Headquartered in Cincinnati, Ohio, the team provides Branding and Packaging Design.
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$5,000+$50 - $99 / hr10 - 49Glendale, CA
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Indigo Branding is a branding firm established in 2006. Their services include Branding and Packaging Design.
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$10,000+$150 - $199 / hr50 - 249Nashville, TN
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Launched in 1978, GS&F is a branding firm. Their services include Branding and Web Design.
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$10,000+$100 - $149 / hr10 - 49Rogers, AR
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Bold Strategies is a branding company. Their small team is based in Rogers, Arkansas. Their services include Branding and Digital Strategy.
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UndisclosedUndisclosed2 - 9Orem, UT
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The LE Brands is a small web design company launched in 2014. Their services include Web Design and Branding.
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$1,000+$100 - $149 / hr2 - 9Sarasota, FL
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Growworth Consulting is a branding company. Headquartered in Sarasota, Florida, their team focuses on Branding and Web Design.
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$5,000+$100 - $149 / hr2 - 9Omaha, NE
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Founded in 2019, Folk - A Brand Strategy & Design Studio is a branding firm. The firm focuses on Branding and Graphic Design, and is small.
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$5,000+$100 - $149 / hr2 - 9Tempe, AZ
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Established in 2006, Splinter is a graphic design company. Their services include Graphic Design and Print Design.
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$5,000+$100 - $149 / hr10 - 49Sarasota, FL
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Founded in 2016, Branding Respect is a small branding firm. Their services include Branding and Digital Strategy.
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$1,000+$100 - $149 / hr2 - 9Brielle, NJ
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Founded in 2009, O2 Marketing Communications, Inc. Is a Packaging Design company. Located in Brielle, New Jersey, the team focuses on Packaging Design and Graphic Design.
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UndisclosedUndisclosed50 - 249Boston, MA
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Launched in 1995, Neoscape is a branding agency. The midsize team specializes in Branding and Graphic Design.
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$1,000+Undisclosed2 - 9Tucson, AZ
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Evoke Idea Group is a Tucson, Arizona-based Advertising company. They specialize in Advertising and Branding and were launched in 1996.
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UndisclosedUndisclosed2 - 9Cleveland, OH
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Aetomic Digital Marketing is a small branding firm located in Cleveland, Ohio. Their services include Branding and Email Marketing.
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$10,000+$150 - $199 / hr2 - 9Seattle, WA
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Branding agency A Brave New is based in Seattle, Washington. Founded in 2014, the team focuses on Branding and Marketing Strategy.
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$10,000+$100 - $149 / hr50 - 249Orlando, FL
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Tenfold Animation is a branding company in Orlando, Florida. Their services include Branding and Video Production.
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$5,000+$100 - $149 / hrFreelancerEncinitas, CA
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See all 14 projectsJohn Wolfe Compton is a branding and design firm renowned for its comprehensive services, including Logo Design, Brand Strategy, and Corporate Identity development. Clients consistently highlight the firm's creativity, attention to detail, and timely project completion. Approximately 100% of reviewers commend their professionalism and ability to deliver visually compelling brand identities and marketing collateral, with no negative feedback reported.
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$50,000+$200 - $300 / hr10 - 49New York, NY
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Advertising company Ayni Brigade is based in New York, New York. They provide Advertising and Marketing Strategy.
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Undisclosed$150 - $199 / hr10 - 49Long Beach, CA
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InterTrend is an Advertising and branding agency. The Long Beach, California-based agency was founded in 1991. Their team specializes in Advertising and Branding.
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$10,000+$150 - $199 / hr10 - 49Philadelphia, PA
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Finch Brands is a branding agency. Launched in 1998, the team specializes in Branding and Marketing Strategy. The company is based in Philadelphia, Pennsylvania.
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Undisclosed$100 - $149 / hr2 - 9Hudson, OH
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About350 Creative, a graphic design agency, is based in Hudson, Ohio. Established in 2001, the team specializes in Graphic Design and Web Design.
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List of the Top 15 United States Naming Firms
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$10,000+$300+ / hr10 - 49Oakland, CA
Ability to deliver
38.5/40.019.8/20 Reviews10/10 Clients & Experience8.7/10 Market PresenceService focus
85% Branding100% Naming15% Other -
$10,000+$300+ / hr10 - 49Littleton, CO
Ability to deliver
36.8/40.020/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
90% Branding70% Naming10% Other -
$25,000+$300+ / hr10 - 49New York, NY
Ability to deliver
35.4/40.019.6/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
90% Branding60% Naming10% Other -
$10,000+$200 - $300 / hr2 - 9Raleigh, NC
Ability to deliver
34.1/40.017.8/20 Reviews10/10 Clients & Experience6.3/10 Market PresenceService focus
100% Branding100% Naming -
$10,000+$200 - $300 / hr2 - 9New York, NY
Ability to deliver
33.8/40.019/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
100% Branding100% Naming -
$25,000+$150 - $199 / hr10 - 49New Gloucester, ME
Ability to deliver
37.8/40.018.6/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Branding10% Naming40% Other -
$25,000+$50 - $99 / hr50 - 249Austin, TX
Ability to deliver
39.6/40.020/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
30% Branding10% Naming70% Other -
UndisclosedUndisclosed2 - 9Los Angeles, CA
Ability to deliver
33.5/40.018.4/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
100% Branding85% Naming -
$75,000+$200 - $300 / hr10 - 49Atlanta, GA
Ability to deliver
36.4/40.020/20 Reviews10/10 Clients & Experience6.4/10 Market PresenceService focus
100% Branding25% Naming -
$25,000+$150 - $199 / hr50 - 249Portland, OR
Ability to deliver
35/40.019.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
55% Branding25% Naming45% Other -
$75,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
36.4/40.020/20 Reviews10/10 Clients & Experience6.4/10 Market PresenceService focus
100% Branding10% Naming -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
36.7/40.018.2/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
55% Branding10% Naming45% Other -
$25,000+$200 - $300 / hr2 - 9New York City, NY
Ability to deliver
32/40.018/20 Reviews10/10 Clients & Experience4/10 Market PresenceService focus
100% Branding100% Naming -
$10,000+$150 - $199 / hr50 - 249New York, NY
Ability to deliver
38.2/40.020/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
20% Branding15% Naming80% Other -
$75,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
35.9/40.019.2/20 Reviews10/10 Clients & Experience6.7/10 Market PresenceService focus
100% Branding10% Naming -
$10,000+Undisclosed2 - 9Berkeley, CA
Ability to deliver
31.7/40.016.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
100% Branding100% Naming -
$10,000+Undisclosed2 - 9Austin, TX
Ability to deliver
32.3/40.016.6/20 Reviews9.8/10 Clients & Experience6/10 Market PresenceService focus
60% Branding100% Naming40% Other -
UndisclosedUndisclosed2 - 9Sausalito, CA
Ability to deliver
30.6/40.016.2/20 Reviews10/10 Clients & Experience4.4/10 Market PresenceService focus
100% Branding100% Naming -
$50,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
36.3/40.020/20 Reviews10/10 Clients & Experience6.3/10 Market PresenceService focus
40% Branding10% Naming60% Other -
$25,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
33.3/40.016.4/20 Reviews10/10 Clients & Experience6.9/10 Market PresenceService focus
60% Branding20% Naming40% Other -
UndisclosedUndisclosed10 - 49Sausalito, CA
Ability to deliver
29.9/40.016.2/20 Reviews9.2/10 Clients & Experience4.5/10 Market PresenceService focus
90% Branding80% Naming10% Other -
$25,000+$200 - $300 / hr10 - 49Seattle, WA
Ability to deliver
33.5/40.018.4/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
75% Branding15% Naming25% Other -
$10,000+$150 - $199 / hr2 - 9Denver, CO
Ability to deliver
31.1/40.016.6/20 Reviews10/10 Clients & Experience4.5/10 Market PresenceService focus
70% Branding50% Naming30% Other -
$10,000+$100 - $149 / hr50 - 249New York, NY
Ability to deliver
32.8/40.017.2/20 Reviews10/10 Clients & Experience5.6/10 Market PresenceService focus
60% Branding15% Naming40% Other -
$10,000+Undisclosed2 - 9Mill Valley, CA
Ability to deliver
29.2/40.016.2/20 Reviews10/10 Clients & Experience3/10 Market PresenceService focus
80% Branding80% Naming20% Other -
$5,000+Undisclosed50 - 249Miami, FL
Ability to deliver
29.1/40.016.2/20 Reviews8.5/10 Clients & Experience4.4/10 Market PresenceService focus
70% Branding80% Naming30% Other -
$25,000+$200 - $300 / hr2 - 9Pacifica, CA
Ability to deliver
31.1/40.017/20 Reviews10/10 Clients & Experience4.1/10 Market PresenceService focus
100% Branding40% Naming -
$10,000+$150 - $199 / hr10 - 49Annapolis, MD
Ability to deliver
33.1/40.018.4/20 Reviews10/10 Clients & Experience4.7/10 Market PresenceService focus
70% Branding10% Naming30% Other -
$10,000+$200 - $300 / hr2 - 9Berkeley, CA
Ability to deliver
28.7/40.016.2/20 Reviews8.6/10 Clients & Experience3.9/10 Market PresenceService focus
100% Branding80% Naming -
$25,000+$150 - $199 / hr10 - 49San Francisco, CA
Ability to deliver
32.3/40.018.4/20 Reviews9.8/10 Clients & Experience4.1/10 Market PresenceService focus
60% Branding15% Naming40% Other
U.S. Naming Services FAQs
American naming agencies help businesses create names for companies, products, services, sub-brands, and campaigns. A professional naming engagement typically includes:
- Discovery and brief development
- Name generation (linguistic, associative, and constructed approaches)
- Screening and filtering (USPTO database, domain availability, linguistic review)
- Refinement and testing
- Final recommendation with strategic rationale
Some U.S. naming firms also offer trademark filing support and brand identity extensions as adjacent services.
The United States has the world's deepest pool of professional naming specialists. U.S.-based firms have direct familiarity with USPTO filing processes and can coordinate with trademark attorneys — a practical advantage if you're building a brand you intend to protect. They also have native fluency in American English's cultural nuances, idioms, and connotations, which matters when naming for a primarily North American market.
According to Clutch pricing data, U.S. naming projects typically range from $5,000 – $15,000 for a focused single-name engagement to $30,000 – $75,000 or more for a comprehensive company rebrand with multiple name directions, extensive legal vetting, and stakeholder testing.
Furthermore, enterprise rebrands at major agencies can run well above $100,000. Most U.S. naming firms price by project rather than by the hour. Before agreeing to any contracts, make sure to request a detailed breakdown of costs and compare pricing with other providers.
The most important filter is process transparency. Ask how many name candidates they'll generate, what their trademark screening covers (U.S.-only vs. international), and whether they include linguistic review.
Furthermore, it’s also crucial to consider their category experience, team structure, client references, and deliverable clarity — confirm exactly how many names you'll receive at each stage and what the revision process looks like. Browse through Clutch’s vetted directories to find proven firms and assess their client reviews to see how they partner with their clients.
- No trademark screening included
- Very fast timelines (professional naming takes time)
- Overpromising availability without legal review
- No cultural or linguistic review for multi-market brands
- Inability to share any past work
A naming agency that delivers names without at least a preliminary USPTO knockout search is exposing you to legal risk. Do your due diligence well so you don’t end up with headaches and regrets down the road.