Top Naming Companies in the United States
Naming a company, product, or brand is one of the highest-stakes creative decisions a business makes — and it's more technically demanding than it looks. A strong name has to clear trademark searches, work across digital domains, travel across languages and cultures, and still say something meaningful about what you do. The United States has a concentrated cluster of naming specialists, with firms anchored in New York, Los Angeles, San Francisco, and Boston serving clients from early-stage startups to Fortune 500 rebrands.
U.S.-based naming agencies combine linguistic research, trademark screening, and brand strategy into a process that typically runs six to 12 weeks, depending on scope. Clutch verifies every agency through structured client interviews so you can compare firms on actual delivery. Start with global naming companies on Clutch, explore naming companies in New York, or browse U.S. branding agencies if your project extends beyond the name itself.
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$10,000+$200 - $300 / hr2 - 9Serves United StatesServices provided
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See all 87 projectsRiver + Wolf is a branding agency specializing in brand naming, strategy, and corporate identity development. With a 100% positive feedback rate, clients consistently praise their linguistic expertise, creative depth, and meticulous approach to trademark viability and branding. Approximately 70% of reviewers highlight their exceptional project management and ability to deliver on time, often exceeding client expectations.
$10,000+$300+ / hr10 - 49Serves United StatesServices provided
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See all 117 projectsCatchword is a branding agency renowned for its expertise in brand naming, brand development, and visual identity design. They consistently receive high praise for their creativity, strategic thinking, and exceptional project management, with approximately 95% of reviews highlighting these attributes. Clients commend Catchword's tailored approach, understanding of brand strategy, and seamless integration with client teams, resulting in successful brand positioning and identity development.
$10,000+$200 - $300 / hr2 - 9Serves United StatesServices provided
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See all 72 projectsTUNGSTEN is a branding and corporate identity development company specializing in brand strategy, logo design, and visual identity design. The company consistently receives positive feedback for their professionalism, creativity, and responsiveness, with 100% of reviews praising their ability to deliver timely and impressive results. Clients particularly appreciate TUNGSTEN's alignment with company values and their collaborative approach in creating memorable brand identities.
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$1,000+Undisclosed50 - 249Los Angeles, CA
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Creative Writers LLC, a branding firm, is in Los Angeles, California. They offer Branding and Digital Strategy.
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$1,000+$100 - $149 / hr2 - 9Bay Lake, FL
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CreativeOwl is a web design company launched in 2019. The firm provides Web Design and Video Production.
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What are Featured Providers?
UndisclosedUndisclosed2 - 9Serves United StatesServices provided
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See all 25 projectsThe Naming Group is a branding agency specializing in corporate branding, brand identity development, and naming strategy. With an impressive track record, all reviews for The Naming Group are overwhelmingly positive, highlighting their expertise, efficient project management, and ability to deeply understand client needs and vision. Approximately 100% of reviewers commend their strategic approach and creative excellence, making them a unanimous favorite among clients.
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$1,000+$50 - $99 / hr50 - 249Chicago, IL
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10com Web Development is a branding firm launched in 2006. The company provides Branding and Digital Strategy, and is midsize.
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$5,000+$150 - $199 / hr10 - 49Fairfax, VA
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See all 1 projectsJohnny Flash Productions specializes in developing professional websites, with a particular focus on improving accessibility and functionality for their clients. Their reviews consistently highlight their efficient project management, clear communication, and the significant positive impact of their work, such as increased client engagement and satisfaction. Johnny Flash Productions is highly recommended for their responsiveness and ability to deliver projects that meet client needs effectively.
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$10,000+$150 - $199 / hr10 - 49San Francisco, CA
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Elixir Design is a small branding agency founded in 1996. Their team specializes in Branding and Graphic Design.
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$100,000+Undisclosed50 - 249Kansas City, MO
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Signal Theory is an Advertising company. The Kansas City, Missouri-based company was established in 1971. Their team specializes in Advertising and Branding.
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$5,000+$50 - $99 / hr2 - 9St. Petersburg, FL
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Branding agency Bella Designs Studio is based in St. Petersburg, Florida. Launched in 2008, the team offers Branding and Advertising.
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UndisclosedUndisclosed2 - 9Honolulu, HI
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Founded in 2016, Food Gurus Hawaii is a Business Consulting company. The company focuses on Business Consulting and Branding.
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$25,000+$150 - $199 / hr10 - 49Bethesda, MD
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Established in 1993, Interface Multimedia is a branding company. The small team offers Branding and Graphic Design.
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$5,000+$100 - $149 / hr2 - 9Los Angeles, CA
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LIVALTO is a web design agency. They are headquartered in Los Angeles, California, and their services include Web Design and Branding.
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$10,000+$100 - $149 / hr10 - 49Golden Valley, MN
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Bolin Agency is a branding company. In Golden Valley, Minnesota, the agency focuses on Branding and Web Design.
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$10,000+$100 - $149 / hr10 - 49Manhattan, KS
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Middle, a branding company, was launched in 2008. They provides Branding and Digital Strategy.
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$10,000+Undisclosed2 - 9Boston, MA
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Established in 2017, Intersecting Knowledge, LLC is a branding agency. Based in Boston, Massachusetts, the team focuses on Branding and Logo.
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$1,000+$50 - $99 / hr2 - 9Bellevue, WA
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Phoenix Creative Solutions, a small branding company, is based in Bellevue, Washington. Their services include Branding and Market Research.
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UndisclosedUndisclosed10 - 49McCandless, PA
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Apparel Matter is a branding agency and print design agency. The McCandless, Pennsylvania-based firm was established in 2015. Their team focuses on Branding and Print Design.
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Undisclosed$25 - $49 / hr10 - 49Eastvale, CA
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See all 2 projectsArticle Avenues offers book writing and editing services, assisting authors in crafting and refining their manuscripts. Feedback from clients highlights the company's efficiency, strong character development, timely delivery, and insightful editing. The company's responsiveness and ability to meet client needs are consistently praised, indicating a high level of customer satisfaction.
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Undisclosed$50 - $99 / hr2 - 9Austin, TX
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Website Bandits is a web design agency. They were launched in 2023, and their services include Web Design and Branding.
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$1,000+$25 - $49 / hr10 - 49Los Angeles, CA
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See all 1 projectsYour Strategic Partner for Responsible AI Transformation We First is a strategic consulting firm that helps companies turn AI innovation into meaningful adoption, trust, and long-term leadership. As
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$5,000+$50 - $99 / hr50 - 249Washington, DC
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See all 1 projectsGuscorp offers services in Brand Development, Corporate Identity, Logo Design, and Marketing. Feedback consistently highlights their professionalism, high-quality deliverables, and excellent customer service. Clients particularly appreciate their dedication to milestones and timelines, though some suggest improving their marketing capabilities.
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$5,000+$150 - $199 / hr2 - 9Chicago, IL
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See all 4 projectsStature is a branding and marketing agency specializing in logo design, brand strategy, and corporate identity development. The company has consistently received positive feedback, with 100% of reviewers highlighting their ability to translate client visions into impactful brand visuals. Clients particularly praise their professionalism, project management, and ability to deliver results that exceed expectations.
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$1,000+Undisclosed10 - 49Bloomfield Hills, MI
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The Oryan Agency is a branding agency in Bloomfield Hills, Michigan. Established in 2004, the team specializes in Branding and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Boise, ID
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Based in Boise, Idaho, Sleigh Creative is a branding firm. They provide Branding and Web Design.
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UndisclosedUndisclosed250 - 999Waterloo, IA
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Established in 1986, The VGM Group, a midsize branding agency, is based in Waterloo, Iowa. Their services include Branding and Content Marketing.
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$50,000+$150 - $199 / hr10 - 49Smithtown, NY
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SMM Advertising is a Smithtown, New York-based Marketing Strategy company. The team offers Marketing Strategy and Digital Strategy.
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$50,000+$150 - $199 / hr2 - 9Denver, CO
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See all 1 projectsHero Smyth is a digital marketing agency specializing in SEM, social media, content creation, and SEO. Based on the reviews, the agency received negative feedback regarding their services, with clients expressing dissatisfaction due to unmet deliverables and lack of communication. The reviews indicate significant areas for improvement in project management and reliability.
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$5,000+$100 - $149 / hr10 - 49New York, NY
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Clarkmcdowall is a New York, New York-based branding company. Their services include Branding and Product Design.
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$100,000+Undisclosed10 - 49El Segundo, CA
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See all 1 projectsEidetic Marketing offers services in branding, corporate identity, and brand development, with specific expertise in creating unique visual identities and naming companies. Reviews highlight their professional project management, timely delivery, and skilled designers. Clients appreciate their clear communication and alignment with company values, contributing to successful outcomes such as increased client engagement.
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$1,000+$100 - $149 / hr2 - 9Austin, TX
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See all 2 projectsTegan Gainan is a marketing agency noted for its expertise in digital advertising strategy and comprehensive marketing solutions. The company has received 100% positive feedback, with clients praising its timely delivery, helpful insights, and versatile marketing skills across multiple channels. Reviewers highlighted the agency's ability to enhance ad campaign efficiency and drive business growth.
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$10,000+$150 - $199 / hr2 - 9Seattle, WA
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Awful Good is a branding firm. They are based in Seattle, Washington and have small team. They offer Branding and Corporate Photography.
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$50,000+$150 - $199 / hr50 - 249Charlotte, NC
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TATTOO Projects is an Advertising company. Their midsize team of employees is in Charlotte, North Carolina. Their team offers Advertising and Branding.
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UndisclosedUndisclosed50 - 249Cedar Falls, IA
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AMPERAGE Marketing & Fundraising, an Advertising company, was founded in 1979. The company offers Advertising and Branding.
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UndisclosedUndisclosed50 - 249Franklin Park, IL
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My Box Printing is a branding company. They were launched in 2013 and focus on Branding and Logo.
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$1,000+$100 - $149 / hr2 - 9Lenexa, KS
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KCV Strategic is a Lenexa, Kansas-based Marketing Strategy company. Their services include Marketing Strategy and Social Media Marketing.
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$1,000+$100 - $149 / hr10 - 49San Clemente, CA
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Launched in 2015, Brand Buddha is a branding firm. Their team offers Branding and Digital Strategy.
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$50,000+$150 - $199 / hr10 - 49Austin, TX
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Wick Marketing is a small branding agency. They focus on Branding and Marketing Strategy and were launched in 1995.
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$50,000+$200 - $300 / hr10 - 49Bee Cave, TX
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Bold Narratives is a branding agency located in Bee Cave, Texas. Established in 2023, the team focuses on Branding and Marketing Strategy.
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$10,000+$100 - $149 / hr2 - 9Naperville, IL
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Application development company eTecc / Interactive was founded in 2002. The team provides Mobile App Development and Web Design and is based in Naperville, Illinois.
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$10,000+$100 - $149 / hr2 - 9Sausalito, CA
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Kindred Creative Group is a branding firm. The Sausalito, California-based firm was founded in 2009. Their team specializes in Branding and Advertising.
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$1,000+$50 - $99 / hr2 - 9Hudson, OH
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Kurtz is a branding firm. Their team is headquartered in Hudson, Ohio. The firm specializes in Branding and Graphic Design.
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$5,000+$100 - $149 / hr10 - 49Austin, TX
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Vix Media Group is an Austin, Texas-based branding company. They offer Branding and Media Planning & Buying.
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$5,000+Undisclosed10 - 49Troy, MI
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Founded in 1994, The Quell Group is a Marketing Strategy company. The small team provides Marketing Strategy and Branding.
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$1,000+$50 - $99 / hr10 - 49Santa Barbara, CA
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Founded in 2014, Revision is an user experience agency. The firm offers UX/UI Design and Branding, and is small.
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$100,000+$150 - $199 / hr10 - 49Greenville, SC
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Up&Up, an UX agency, is in Greenville, South Carolina. The team specializes in UX/UI Design and Branding.
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$25,000+$100 - $149 / hr1,000 - 9,999Chicago, IL
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See all 8 projectsPropelis is a versatile branding and marketing company specializing in brand development, corporate identity, and visual identity design. Across its reviews, clients praise Propelis for its strategic approach and adaptability, with 100% noting their impressive client management skills. However, 33% mentioned areas for improvement in communication and project structuring, suggesting room for enhancement.
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$5,000+Undisclosed10 - 49Boston, MA
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Minelli Inc is a branding firm founded in 1988. The team offers Branding and Logo and is based in Boston, Massachusetts.
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UndisclosedUndisclosed10 - 49Fayetteville, AR
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BLKBOX is a small Packaging Design company established in 2012. Their services include Packaging Design and Advertising.
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$5,000+$100 - $149 / hr2 - 9Fort Lauderdale, FL
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See all 1 projectsProfile Media is a branding and marketing company specializing in brand identity development, brand strategy, and visual identity design. They received overwhelmingly positive feedback, with 100% of reviewers highlighting their flexibility, adaptability, and strong communication. Additionally, they successfully increased brand awareness and social media followers by 28,000, showcasing their effective brand positioning skills.
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UndisclosedUndisclosed2 - 9Fort Worth, TX
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See all 1 projectsTeleos Marketing is a branding agency that focuses on brand identity development, brand strategy, and marketing services. While 100% of their feedback acknowledges their reliable project management and accountability, reviewers frequently note a lack of innovative input and strategic ownership, indicating room for improvement in driving brand strategy forward.
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UndisclosedUndisclosed2 - 9Saint Paul, MN
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Eight Moon, an Advertising company, provides Advertising and Branding. The agency is based in Saint Paul, Minnesota.
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UndisclosedUndisclosed2 - 9Norfolk, VA
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Create/Captivate Digital Marketing, a SEO company, is headquartered in Norfolk, Virginia. They provide Search Engine Optimization and Branding.
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List of the Top 15 United States Naming Firms
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$10,000+$300+ / hr10 - 49Oakland, CA
Ability to deliver
38.5/40.019.8/20 Reviews10/10 Clients & Experience8.7/10 Market PresenceService focus
85% Branding100% Naming15% Other -
$10,000+$300+ / hr10 - 49Littleton, CO
Ability to deliver
36.8/40.020/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
90% Branding70% Naming10% Other -
$25,000+$300+ / hr10 - 49New York, NY
Ability to deliver
35.4/40.019.6/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
90% Branding60% Naming10% Other -
$10,000+$200 - $300 / hr2 - 9Raleigh, NC
Ability to deliver
34.1/40.017.8/20 Reviews10/10 Clients & Experience6.3/10 Market PresenceService focus
100% Branding100% Naming -
$10,000+$200 - $300 / hr2 - 9New York, NY
Ability to deliver
33.8/40.019/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
100% Branding100% Naming -
$25,000+$150 - $199 / hr10 - 49New Gloucester, ME
Ability to deliver
37.8/40.018.6/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Branding10% Naming40% Other -
$25,000+$50 - $99 / hr50 - 249Austin, TX
Ability to deliver
39.6/40.020/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
30% Branding10% Naming70% Other -
UndisclosedUndisclosed2 - 9Los Angeles, CA
Ability to deliver
33.5/40.018.4/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
100% Branding85% Naming -
$75,000+$200 - $300 / hr10 - 49Atlanta, GA
Ability to deliver
36.4/40.020/20 Reviews10/10 Clients & Experience6.4/10 Market PresenceService focus
100% Branding25% Naming -
$25,000+$150 - $199 / hr50 - 249Portland, OR
Ability to deliver
35/40.019.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
55% Branding25% Naming45% Other -
$75,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
36.4/40.020/20 Reviews10/10 Clients & Experience6.4/10 Market PresenceService focus
100% Branding10% Naming -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
36.7/40.018.2/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
55% Branding10% Naming45% Other -
$25,000+$200 - $300 / hr2 - 9New York City, NY
Ability to deliver
32/40.018/20 Reviews10/10 Clients & Experience4/10 Market PresenceService focus
100% Branding100% Naming -
$10,000+$150 - $199 / hr50 - 249New York, NY
Ability to deliver
38.2/40.020/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
20% Branding15% Naming80% Other -
$75,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
35.9/40.019.2/20 Reviews10/10 Clients & Experience6.7/10 Market PresenceService focus
100% Branding10% Naming -
$10,000+Undisclosed2 - 9Berkeley, CA
Ability to deliver
31.7/40.016.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
100% Branding100% Naming -
$10,000+Undisclosed2 - 9Austin, TX
Ability to deliver
32.3/40.016.6/20 Reviews9.8/10 Clients & Experience6/10 Market PresenceService focus
60% Branding100% Naming40% Other -
UndisclosedUndisclosed2 - 9Sausalito, CA
Ability to deliver
30.6/40.016.2/20 Reviews10/10 Clients & Experience4.4/10 Market PresenceService focus
100% Branding100% Naming -
$50,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
36.3/40.020/20 Reviews10/10 Clients & Experience6.3/10 Market PresenceService focus
40% Branding10% Naming60% Other -
$25,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
33.3/40.016.4/20 Reviews10/10 Clients & Experience6.9/10 Market PresenceService focus
60% Branding20% Naming40% Other -
UndisclosedUndisclosed10 - 49Sausalito, CA
Ability to deliver
29.9/40.016.2/20 Reviews9.2/10 Clients & Experience4.5/10 Market PresenceService focus
90% Branding80% Naming10% Other -
$25,000+$200 - $300 / hr10 - 49Seattle, WA
Ability to deliver
33.5/40.018.4/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
75% Branding15% Naming25% Other -
$10,000+$150 - $199 / hr2 - 9Denver, CO
Ability to deliver
31.1/40.016.6/20 Reviews10/10 Clients & Experience4.5/10 Market PresenceService focus
70% Branding50% Naming30% Other -
$10,000+$100 - $149 / hr50 - 249New York, NY
Ability to deliver
32.8/40.017.2/20 Reviews10/10 Clients & Experience5.6/10 Market PresenceService focus
60% Branding15% Naming40% Other -
$10,000+Undisclosed2 - 9Mill Valley, CA
Ability to deliver
29.2/40.016.2/20 Reviews10/10 Clients & Experience3/10 Market PresenceService focus
80% Branding80% Naming20% Other -
$5,000+Undisclosed50 - 249Miami, FL
Ability to deliver
29.1/40.016.2/20 Reviews8.5/10 Clients & Experience4.4/10 Market PresenceService focus
70% Branding80% Naming30% Other -
$25,000+$200 - $300 / hr2 - 9Pacifica, CA
Ability to deliver
31.1/40.017/20 Reviews10/10 Clients & Experience4.1/10 Market PresenceService focus
100% Branding40% Naming -
$10,000+$150 - $199 / hr10 - 49Annapolis, MD
Ability to deliver
33.1/40.018.4/20 Reviews10/10 Clients & Experience4.7/10 Market PresenceService focus
70% Branding10% Naming30% Other -
$10,000+$200 - $300 / hr2 - 9Berkeley, CA
Ability to deliver
28.7/40.016.2/20 Reviews8.6/10 Clients & Experience3.9/10 Market PresenceService focus
100% Branding80% Naming -
$25,000+$150 - $199 / hr10 - 49San Francisco, CA
Ability to deliver
32.3/40.018.4/20 Reviews9.8/10 Clients & Experience4.1/10 Market PresenceService focus
60% Branding15% Naming40% Other
U.S. Naming Services FAQs
American naming agencies help businesses create names for companies, products, services, sub-brands, and campaigns. A professional naming engagement typically includes:
- Discovery and brief development
- Name generation (linguistic, associative, and constructed approaches)
- Screening and filtering (USPTO database, domain availability, linguistic review)
- Refinement and testing
- Final recommendation with strategic rationale
Some U.S. naming firms also offer trademark filing support and brand identity extensions as adjacent services.
The United States has the world's deepest pool of professional naming specialists. U.S.-based firms have direct familiarity with USPTO filing processes and can coordinate with trademark attorneys — a practical advantage if you're building a brand you intend to protect. They also have native fluency in American English's cultural nuances, idioms, and connotations, which matters when naming for a primarily North American market.
According to Clutch pricing data, U.S. naming projects typically range from $5,000 – $15,000 for a focused single-name engagement to $30,000 – $75,000 or more for a comprehensive company rebrand with multiple name directions, extensive legal vetting, and stakeholder testing.
Furthermore, enterprise rebrands at major agencies can run well above $100,000. Most U.S. naming firms price by project rather than by the hour. Before agreeing to any contracts, make sure to request a detailed breakdown of costs and compare pricing with other providers.
The most important filter is process transparency. Ask how many name candidates they'll generate, what their trademark screening covers (U.S.-only vs. international), and whether they include linguistic review.
Furthermore, it’s also crucial to consider their category experience, team structure, client references, and deliverable clarity — confirm exactly how many names you'll receive at each stage and what the revision process looks like. Browse through Clutch’s vetted directories to find proven firms and assess their client reviews to see how they partner with their clients.
- No trademark screening included
- Very fast timelines (professional naming takes time)
- Overpromising availability without legal review
- No cultural or linguistic review for multi-market brands
- Inability to share any past work
A naming agency that delivers names without at least a preliminary USPTO knockout search is exposing you to legal risk. Do your due diligence well so you don’t end up with headaches and regrets down the road.