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Brand Strategy, Naming, and Design Services

Catchword focuses on brand strategy, naming, and identity development. Our packages range from naming- or identity-only engagements to full brand development projects involving brand strategy, naming, and design.

Features

Small

$50,000

/total

Brand Name Development

Medium

$100,000

/total

Brand Name & Identity Development

Large

$150,000

/total

Brand Strategy, Naming, and Identity Development

Discovery

Naming Brief

Name Development

Name Presentations

Trademark & Domain Prescreening

Design Brief

Logo Development

Logo Presentations

Brand Style Guide

Brand Positioning

Brand Purpose

Brand Voice

Brand Narrative

Brand Messaging

Delivery Time

Small

$50,000

/total

Brand Name Development

Discovery

Naming Brief

Name Development

Name Presentations

Trademark & Domain Prescreening

Design Brief

Logo Development

Logo Presentations

Brand Style Guide

Brand Positioning

Brand Purpose

Brand Voice

Brand Narrative

Brand Messaging

Delivery Time

Medium

$100,000

/total

Brand Name & Identity Development

Discovery

Naming Brief

Name Development

Name Presentations

Trademark & Domain Prescreening

Design Brief

Logo Development

Logo Presentations

Brand Style Guide

Brand Positioning

Brand Purpose

Brand Voice

Brand Narrative

Brand Messaging

Delivery Time

Large

$150,000

/total

Brand Strategy, Naming, and Identity Development

Discovery

Naming Brief

Name Development

Name Presentations

Trademark & Domain Prescreening

Design Brief

Logo Development

Logo Presentations

Brand Style Guide

Brand Positioning

Brand Purpose

Brand Voice

Brand Narrative

Brand Messaging

Delivery Time

Examples

$50,000

  • Discovery
  • Naming Brief
  • Name Development
  • Name Presentations
  • Trademark & Domain Prescreening

$100,000

  • Discovery
  • Naming Brief
  • Name Development
  • Name Presentations
  • Trademark & Domain Prescreening

$150,000

  • Discovery
  • Naming Brief
  • Name Development
  • Name Presentations
  • Trademark & Domain Prescreening

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