Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 374 projectsDisruptive Advertising is a digital advertising agency specializing in PPC, Paid Search, and online ad campaigns, with a strong focus on Google Ads and Meta strategies. Client feedback is predominantly positive, with approximately 85% highlighting their effective communication, impressive campaign management, and measurable results, such as improved lead generation and cost efficiencies. However, a minority of reviews indicate room for improvement in campaign optimization and creative processes.
$1,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a digital advertising agency specializing in Pay-Per-Click (PPC) services, including managing Google Ads and other online ad campaigns. Reviews highlight their expertise in increasing web traffic, improving Return on Ad Spend (ROAS), and achieving significant lead generation improvements. Approximately 67% of clients commend ATRA's transparency and strategic approach, while 83% note their impressive communication and responsiveness.
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
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$1,000+Undisclosed2 - 9
Services provided
Potts Strategies is a web design agency. Established in 2026, the team provides Web Design and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9
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Reservify is a web design company. Launched in 2026, the team specializes in Web Design and Web Development. The firm is headquartered in Athina, Greece.
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Featured
What are Featured Providers?
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 15 projectsPage Zero Media is a distinguished digital advertising and PPC agency, specializing in Google Ads and paid search campaigns. With a consistent track record of meeting and exceeding Return on Ad Spend (ROAS) targets, they have garnered overwhelmingly positive feedback from clients, with no negative comments identified. The agency is particularly praised for their professionalism, responsive communication, and in-depth industry knowledge, which 92% of reviewers highlighted as impressive.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 18 projectsLaunch Online is a digital advertising agency specializing in PPC and paid media services. With a high client satisfaction rate, over 90% of reviews highlight Launch Online's exceptional project management and their ability to increase revenue and ROAS through tailored Google Ads strategies. Clients commend their proactive approach, cultural alignment, and organizational skills, making them an effective partner for managing comprehensive online ad campaigns.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 15 projectsMediacharge is a leading digital advertising agency specializing in Pay-Per-Click (PPC) and Search Engine Marketing (SEM) services, with a strong focus on Google Ads management. With a client satisfaction rate near 100%, they are praised for their data-driven approach and proactive campaign management. Approximately 70% of reviewers highlight Mediacharge's professionalism and transparency, while around 65% commend the agency's ability to deliver measurable improvements in visibility and lead generation.
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UndisclosedUndisclosed2 - 9
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Established in 2026, MWT Tech is a web design agency. The small team specializes in Web Design and Web Development.
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$1,000+$50 - $99 / hr2 - 9
Services provided
Promeseo Agency, an AI Agents company, was launched in 2021. They focuses on AI Agents and Web Design.
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$5,000+$100 - $149 / hr2 - 9
Services provided
Launched in 2008, Search Click Convert is a small AI Consulting company. Their services include AI Consulting and CRM consulting and SI.
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$1,000+Undisclosed2 - 9
Services provided
Rukxi is a Content Marketing company. They were established in 2024, and their services include Content Marketing and Conversion Optimization.
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$1,000+$100 - $149 / hr2 - 9
Services provided
Advertising company True Path Digital is located in Westfield, Indiana. They focus on Advertising and Conversion Optimization and were established in 2026.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr10 - 49Berlin, GermanyServices provided
See all 53 projectsMONSOON is a performance-driven digital advertising agency specializing in Pay-Per-Click Advertising, including Google Ads and social media campaigns. The company consistently receives positive feedback, with 100% of reviewers praising their strategic creativity, effective project management, and adaptability to client needs. Clients highlight MONSOON’s expertise in generating leads and increasing online sales through tailored online ad campaigns.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 406 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising and search engine marketing, with a strong focus on Google Ads and online ad campaigns. Reviewers consistently praise KlientBoost for their exceptional communication and project management skills, with over 90% highlighting their proactive and responsive approach. Clients are impressed by the agency's expertise in conversion tracking and data-driven strategies, noting significant improvements in lead quality and cost per acquisition (CPC).
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 26 projectsGatorworks is a digital advertising agency specializing in PPC, Google Ads, and digital marketing strategies. The company is praised for its effective project management, delivering campaigns on time, and offering proactive solutions, with 100% of reviewers highlighting client-centric service and successful campaign outcomes. Clients commend their responsiveness and innovative approach to digital advertising.
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$1,000+$100 - $149 / hr2 - 9
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Established in 2026, 300 Ducks Digital is a Performance Marketing company. Their services include Performance Marketing and Conversion Optimization.
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Undisclosed< $25 / hr2 - 9
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GRWPTH is an e-commerce development firm. They were founded in 2026 and provide E-Commerce Development and Web Development.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 23 projectsSIXGUN is a digital advertising company specializing in Pay-Per-Click Advertising and Search Engine Marketing services. With a focus on Google Ads and SEO, they have been praised for delivering measurable outcomes such as increased website traffic, qualified leads, and improved search visibility. Clients commend their effective communication, transparent approach, and project management, with 100% positive feedback across reviews noting their commitment to achieving business objectives.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 37 projectsSoup Agency, a digital advertising firm, specializes in Pay-Per-Click (PPC) advertising, Google Ads, and search engine marketing. Across multiple reviews, 100% of clients commend their expertise in optimizing online ad campaigns, with 80% specifically praising their project management and communication. Clients consistently note impressive improvements in conversions and cost efficiency, with one client reporting a 25% decrease in cost per conversion.
$5,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 18 projectsArnold Street Agency is a digital advertising firm specializing in Pay-Per-Click Advertising and Online Ad Campaigns. They have been commended for their responsive and creative approach, with 100% of reviewers noting their alignment with company values and adaptability. Clients report increased engagement and inquiries, showcasing their effectiveness in managing Google Ads and social media content.
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$5,000+Undisclosed2 - 9
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FenceScale is a SEO company based in Austin, Texas. They specialize in Search Engine Optimization and Advertising.
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$1,000+< $25 / hr2 - 9Kamalia, Pakistan
Services provided
Stravo Digital is a SEO agency. The Kamalia, Pakistan-based agency was launched in 2026. Their services include Search Engine Optimization and Pay Per Click.
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$1,000+$50 - $99 / hr2 - 9
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SWASH AGENCY is a small Content Marketing company. They provide Content Marketing and Social Media Marketing and were established in 2026.
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$1,000+$25 - $49 / hr2 - 9
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Established in 2026, TOTEM - Ingeniería de Marca is a small Santiago de Surco, Peru-based branding agency. Their team offers Branding and Content Marketing.
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$1,000+< $25 / hr2 - 9
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Pulse 360 Communications is an Advertising company. They are headquartered in New Delhi, India and have small team of experts. Their services include Advertising and Media Planning & Buying.
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UndisclosedUndisclosed2 - 9
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Ai360 Digital Agency, an AI Agents company, was founded in 2020. The team focuses on AI Agents and AI Consulting.
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$1,000+$25 - $49 / hr2 - 9
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Clarieo is an UX design agency headquartered in River Side, California. The team specializes in UX/UI Design and Branding.
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$1,000+$25 - $49 / hr2 - 9
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ThinkyMoon is a Performance Marketing company founded in 2026. The company provides Performance Marketing and Social Media Marketing.
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UndisclosedUndisclosed2 - 9
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Launched in 2025, TonitalMedia is a video production company. The agency provides Video Production and Social Media Marketing.
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$1,000+< $25 / hr2 - 9Bengaluru, India
Services provided
Application development firm 1munk was established in 2026. The team offers Mobile App Development and Web Design and is headquartered in Bengaluru, India.
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$1,000+Undisclosed2 - 9
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MAGNUS ZGR is a web design company based in Zlatograd, Bulgaria. They offer Web Design and Web Development and were launched in 2018.
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$1,000+$100 - $149 / hr2 - 9Thành phố Hồ Chí Minh, Vietnam
Services provided
ConvertX is a Marketing Strategy company. The company is in Thành phố Hồ Chí Minh, Vietnam. Their services include Marketing Strategy and Content Marketing.
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UndisclosedUndisclosed2 - 9
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Me², an user experience design agency, is in Phnom Penh, Cambodia. They specialize in UX/UI Design and Back Office Outsourcing and were founded in 2026.
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$1,000+$25 - $49 / hr2 - 9
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Swamindmedia, a Performance Marketing company, was launched in 2025. Headquartered in Akluj, India, the team specializes in Performance Marketing and Search Engine Optimization.
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$1,000+Undisclosed2 - 9
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PrimeLink Digital, a SEO company, offers Search Engine Optimization and Content Marketing. The agency is in Yagur, Israel.
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$1,000+< $25 / hr2 - 9
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AdSpeed is a Performance Marketing company. The team is headquartered in Gurugram, India, and their services include Performance Marketing and Web Design.
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Undisclosed< $25 / hr2 - 9
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Located in Chennai, India, Leadnox is a Performance Marketing company. The team offers Performance Marketing and Advertising.
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Undisclosed$50 - $99 / hr2 - 9
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Elevance Marketing Agency is a small Advertising company based in Teneriffe, Australia. Their services include Advertising and Branding.
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$1,000+$100 - $149 / hr2 - 9Herndon, VA
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Launched in 2026, Artery Systems LLC is a web design company. Their services include Web Design and Artificial Intelligence.
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$1,000+Undisclosed2 - 9
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REM Influence, a small social media marketing agency, is based in Nice, France. The team focuses on Social Media Marketing and Video Production.
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$1,000+< $25 / hr2 - 9
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Advertising company Svm it solution offers Advertising and UX/UI Design. They are in Delhi Noida, India.
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UndisclosedUndisclosed2 - 9
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Keener is a web design agency. Their team is based in Wyoming, Australia. The firm specializes in Web Design and Search Engine Optimization.
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$1,000+$150 - $199 / hr2 - 9
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Bibe Agency is a Digital Strategy company. They are in Alicante, Spain. Their team provides Digital Strategy and Social Media Marketing.
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Undisclosed$100 - $149 / hr2 - 9Köln, Germany
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AI Agents company Klickrebellen is based in Köln, Germany and Zell am Harmersbach, Germany. Launched in 2015, the team offers AI Agents and Artificial Intelligence.
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$1,000+< $25 / hr2 - 9Ahmedabad, India
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ClickMaking is an AI Consulting company founded in 2021. The agency offers AI Consulting and Branding, and is small.
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Undisclosed$100 - $149 / hr2 - 9Broomfield, CO
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Headquartered in Broomfield, Colorado, ShadowComm Digital is an e-commerce development firm. They specialize in E-Commerce Development and Web Development.
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$1,000+$50 - $99 / hr2 - 9
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Valuelytics is a Conversion Optimization company. The Tampa, Florida-based company focuses on Conversion Optimization and Digital Strategy.
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$10,000+$50 - $99 / hr2 - 9
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MORE Digital is a Digital Strategy company located in Iraklio, Greece. Launched in 2023, the team provides Digital Strategy and Performance Marketing.
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$1,000+$50 - $99 / hr2 - 9
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Sault Digital is a Melbourne, Australia-based web design agency. Their services include Web Design and Web Development.
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$1,000+$25 - $49 / hr2 - 9Mumbai, India
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Located in Mumbai, India, The Big Growth is a web design agency. They specialize in Web Design and Web Development and were founded in 2021.
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UndisclosedUndisclosed2 - 9Ahmedabad, India
Services provided
Nymeria Digitech, a branding agency, provides Branding and Social Media Marketing. The agency is based in Ahmedabad, India.
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UndisclosedUndisclosed2 - 9Brunswick, OH
Services provided
Comp IT Service is an IT managed services company located in Brunswick, Ohio. They offer IT managed services and Cybersecurity.
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$1,000+$50 - $99 / hr2 - 9Adlington, England
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SEO agency Digital Foundry UK is based in Adlington, England. They offer Search Engine Optimization and Web Design and were launched in 2023.
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$1,000+Undisclosed2 - 9Miami, FL
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Established in 2026, Galiax is a small web design agency. Their team offers Web Design and Social Media Marketing.
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$10,000+$25 - $49 / hr2 - 9
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Launched in 2022, Flexnovate llc is a small SEO company. Their services include Search Engine Optimization and Web Development.
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$1,000+$50 - $99 / hr2 - 9
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All Clicks Marketing, a SEO company, was launched in 2025. The company offers Search Engine Optimization and Web Design.
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$1,000+$25 - $49 / hr2 - 9Doha, Qatar
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Black Pearl Studio & Printing is an AI firm. The Doha, Qatar-based team specializes in Artificial Intelligence and Corporate Photography.
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$1,000+$50 - $99 / hr2 - 9
Services provided
Rank Roots is a SEO company. They are headquartered in Lahore, Pakistan and have small team. They offer Search Engine Optimization and Social Media Marketing.
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UndisclosedUndisclosed2 - 9
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Developly is a small e-commerce development company headquartered in Dubai, United Arab Emirates and Geneva, Switzerland. Their services include E-Commerce Development and Conversion Optimization.
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UndisclosedUndisclosed2 - 9
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DigiDraft is a web development firm. They are in Białystok, Poland and have small team of experts. Their services include Web Development and Web Design.
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$1,000+$50 - $99 / hr2 - 9Indore, India
Services provided
AKARSA STUDIO PRIVATE LIMITED is a small Indore, India-based Performance Marketing company. Their services include Performance Marketing and Social Media Marketing.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
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Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
38.6/40.019.6/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
38.2/40.020/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$50 - $99 / hr50 - 249Kyiv, Ukraine
Ability to deliver
36.6/40.020/20 Reviews10/10 Clients & Experience6.6/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
36.6/40.020/20 Reviews10/10 Clients & Experience6.6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
35.7/40.020/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
36.7/40.020/20 Reviews10/10 Clients & Experience6.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.3/40.020/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
35.1/40.020/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.9/40.019.6/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
34.5/40.019.4/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
33.9/40.017.4/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
33.9/40.020/20 Reviews10/10 Clients & Experience3.9/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.9/40.020/20 Reviews10/10 Clients & Experience6.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
33/40.018.8/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
32.8/40.018.2/20 Reviews9.5/10 Clients & Experience5.1/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
32.7/40.018.2/20 Reviews10/10 Clients & Experience4.5/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
34.7/40.018.2/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.3/40.018.2/20 Reviews10/10 Clients & Experience4.1/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.3/40.018.6/20 Reviews10/10 Clients & Experience3.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
33.2/40.017.8/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+Undisclosed10 - 49Milwaukee, WI
Ability to deliver
32/40.017.8/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
31.7/40.018/20 Reviews9.4/10 Clients & Experience4.3/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$50 - $99 / hr10 - 49Liverpool, England
Ability to deliver
31.6/40.016.2/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$50 - $99 / hr10 - 49Berlin, Germany
Ability to deliver
36.1/40.020/20 Reviews10/10 Clients & Experience6.1/10 Market PresenceService focus
40% Pay Per Click60% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
31.6/40.017.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
34.8/40.018.4/20 Reviews10/10 Clients & Experience6.4/10 Market PresenceService focus
25% Pay Per Click75% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns based on a proprietary methodology. The top PPC agencies for 2026 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.