Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UTServices provided
See all 364 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads and Search Engine Marketing. Overall, the company received 88% positive feedback for their proactive project management and ability to achieve measurable outcomes, such as increased lead quality and reduced Cost Per Lead (CPL). However, 12% of reviews indicated dissatisfaction with their performance and financial practices, particularly for larger budgets.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller, a digital advertising agency specializing in Pay-Per-Click Advertising and Google Ads management, receives largely positive feedback from clients, focusing on their strong communication and on-time deliverables. Approximately 75% of reviews highlight their expertise in PPC and Google Ads, while around 17% mention a lack of satisfaction regarding project execution or communication. Their technical knowledge and customer partnership approach are frequently praised.
$1,000+$100 - $149 / hr10 - 49Tempe, AZServices provided
See all 46 projectsATRA is a digital advertising agency specializing in Pay-Per-Click (PPC) services, notably Google Ads and search engine marketing. With 100% positive feedback across reviews, clients commend ATRA for its strategic PPC execution, attributed to substantial improvements in lead quality and reduced Cost Per Click (CPC). The firm is praised for its responsive communication, proactive solutions, and tailored approaches that have resulted in significant conversion rate enhancements and client satisfaction.
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$1,000+$50 - $99 / hr10 - 49Miami, FL
Services provided
In Miami, Florida, Click Lead Close is a small Advertising company. Their services include Advertising and Marketing Strategy.
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$1,000+$100 - $149 / hr2 - 9București, Romania
Services provided
Broads digital & more is a București, Romania-based Direct Marketing company. Founded in 2019, the team focuses on Direct Marketing and Social Media Marketing.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$50,000+$150 - $199 / hr10 - 49San Francisco, CAServices provided
See all 31 projectsRSO Consulting is a digital marketing agency specializing in Pay-Per-Click Advertising, SEO, and digital marketing strategies to enhance brand visibility and lead generation. Reviews highlight their expertise in PPC and SEO, with 100% praising their project management and adaptability. Their focus on efficient ad spend and data-driven insights consistently exceeds industry benchmarks for CPC and CTR, making them a valuable partner for diverse marketing needs.
$25,000+Undisclosed10 - 49Toronto, CanadaServices provided
See all 14 projectsPage Zero Media is a specialized digital advertising agency focusing on Pay-Per-Click (PPC) advertising, Search Engine Marketing, and Google Ads management. Across various reviews, clients consistently commend their exceptional communication and responsiveness, with 100% of reviews highlighting their expertise in PPC and cost-effective strategies. The company is praised for fostering long-term relationships and delivering measurable success, as evidenced by increased revenue, traffic, and conversions for their clients. Their personalized and detail-oriented approach differentiates them from larger, less flexible agencies.
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$1,000+$50 - $99 / hr10 - 49
Services provided
Nexa Elite is a Content Marketing company. The McMinnville, Oregon-based agency was established in 2023. Their services include Content Marketing and Search Engine Optimization.
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$1,000+$100 - $149 / hr10 - 49Winston-Salem, NC
Services provided
ConversionMOXY is a SEO services firm. They offer Search Engine Optimization and Pay Per Click and were founded in 2011. The agency is based in Winston-Salem, North Carolina.
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$1,000+< $25 / hr10 - 49New Delhi, India
Services provided
NEW DELHI SEO is a SEO services firm. They are located in New Delhi, India and have small team. They specialize in Search Engine Optimization and Pay Per Click.
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$1,000+$100 - $149 / hr10 - 49Miami Beach, FL
Services provided
SEO agency Surgeons Advisor offers Search Engine Optimization and Conversion Optimization. They are located in Miami Beach, Florida.
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$1,000+$50 - $99 / hr10 - 49
Services provided
Marketing Digital Gravataí, an Advertising company, is headquartered in Gravataí, Brazil. They provide Advertising and Direct Marketing.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49London, EnglandServices provided
See all 28 projectsPassion Digital is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Search Engine Marketing, and SEO services. Their reviews reveal a highly professional team with a strong focus on delivering measurable results, such as increased web traffic and improved cost-per-click efficiency. Approximately 90% of reviewers commend their proactive communication and clear reporting, with many highlighting their deep industry knowledge and adaptability.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a proficient digital advertising agency specializing in Pay-Per-Click (PPC) campaigns, including Google Ads and search engine marketing. Across diverse reviews, 100% of clients commend their strategic campaign management, responsive communication, and remarkable ROI improvements, with many noting increased brand awareness and conversion rates. Launch Online is lauded for their ability to integrate seamlessly into clients' teams, demonstrating a strong cultural alignment and expertise in optimizing online ad campaigns.
$1,000+$50 - $99 / hr250 - 999Ahmedabad, IndiaServices provided
See all 106 projectsMavlers is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, offering services such as Google Ads and Paid Media management. The company consistently receives positive feedback, with about 83% of reviewers praising their professionalism, effective project management, and ability to generate significant ROAS. While there are suggestions for improved content alignment, clients appreciate Mavlers' strategic expertise and responsiveness.
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$1,000+< $25 / hr2 - 9
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Adwen Plus, a branding firm, is in Ghaziabad, India and Ghaziabad, India. Their services include Branding and Public Relations.
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Undisclosed$150 - $199 / hr50 - 249San Diego, CA
Services provided
Piston, a midsize Content Marketing company, is in San Diego, California. The team specializes in Content Marketing and Pay Per Click.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a proficient agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads and Bing. The reviews reflect a 100% positivity rate, highlighting their professionalism, strategic planning, and significant improvements in digital advertising results, such as increased leads and sales. Many clients, around 75%, emphasize Mediacharge's strong project management and effective communication, making them a reliable partner for managing online ad campaigns globally.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 396 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click advertising, including managing Google Ads and other online ad campaigns. The firm is highly regarded for its professionalism, timely delivery, and strategic approach, with 89% of reviewers praising its impressive results in generating quality leads and optimizing advertising strategies. However, 11% of feedback notes concerns about contract transparency and service consistency over time.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. The company is praised for its strong client focus and effective project management, with 100% of reviewers noting timely delivery and responsiveness. Additionally, 50% of reviewers highlighted their culture fit and proactive approach in improving online ad campaigns and PPC strategies.
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$5,000+Undisclosed50 - 249London, England
Services provided
Based in London, England, Harvest Digital is a pay per click company. Their services include Pay Per Click and Search Engine Optimization.
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$5,000+$100 - $149 / hr50 - 249São Carlos, Brazil
Services provided
Raccoon Marketing Digital is a São Carlos, Brazil-based Marketing Strategy company. The team provides Marketing Strategy and Pay Per Click.
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Featured
What are Featured Providers?
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 34 projectsSoup Agency is a specialized digital advertising firm focusing on Pay-Per-Click advertising and paid media strategies. Client reviews highlight their expertise in optimizing PPC campaigns and improving cost-per-click efficiency, with 100% of feedback being positive. Notably, their agile and professional team excels in delivering timely and tailored solutions, enhancing brand exposure and lead generation across various platforms, including Google Ads.
$5,000+$150 - $199 / hr10 - 49Earls Colne, EnglandServices provided
See all 15 projectsClimbing Trees is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns, Google Ads, and online ad strategies. Across reviews, 100% of clients praised their effective communication, transparency, and commitment to achieving measurable outcomes like increased traffic and conversions. They are noted for their alignment with client values and budget, delivering significant business growth through well-managed digital advertising and search engine marketing efforts.
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UndisclosedUndisclosedFreelancer
Services provided
Scott Services is a SEO company. Founded in 2001, the firm is headquartered in London, England. Their services include Search Engine Optimization and Pay Per Click.
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$1,000+$100 - $149 / hr50 - 249Melbourne, Australia
Services provided
WME is a midsize PPC agency located in Melbourne, Australia. The team offers Pay Per Click and Search Engine Optimization.
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$1,000+$25 - $49 / hr50 - 249New Delhi, India
Services provided
Online Front is a PPC company founded in 2019. Located in New Delhi, India, the team offers Pay Per Click and Search Engine Optimization.
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$1,000+$100 - $149 / hr50 - 249
Services provided
SEO agency Tactica was established in 2018. The firm offers Search Engine Optimization and Social Media Marketing.
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$1,000+$25 - $49 / hr50 - 249Warszawa, Poland
Services provided
Based in Warszawa, Poland and Rzeszów, Poland, Ideo Force is a Conversion Optimization company. Their services include Conversion Optimization and Search Engine Optimization.
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UndisclosedUndisclosed50 - 249Alberton, South Africa
Services provided
RCM Digital Solutions is an Alberton, South Africa-based SEO services firm. Founded in 2013, the team focuses on Search Engine Optimization and Pay Per Click.
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$100,000+$150 - $199 / hr50 - 249Del Mar, CA
Services provided
PPC agency 85SIXTY offers Pay Per Click and Other Digital Marketing. They were founded in 2010.
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$1,000+$50 - $99 / hr50 - 249Hong Kong, Hong Kong
Services provided
Located in Hong Kong, Hong Kong, First Page Hong Kong is a SEO company. They focus on Search Engine Optimization and Pay Per Click.
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$1,000+$100 - $149 / hr50 - 249Boulogne-Billancourt, France
Services provided
Eskimoz is a Boulogne-Billancourt, France-based SEO services firm. Established in 2010, the team offers Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed50 - 249Tarneit, Australia
Services provided
Digital Strategy company MARKETINOR specializes in Digital Strategy and Social Media Marketing. They were founded in 2024.
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$1,000+$25 - $49 / hr50 - 249Noida, India
Services provided
Medicinal Marketing is a Noida, India-based SEO company. The team provides Search Engine Optimization and Web Design.
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UndisclosedUndisclosed50 - 249
Services provided
SENDINOR is a social media marketing firm. Headquartered in Multan, Pakistan, the team specializes in Social Media Marketing and Search Engine Optimization.
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$1,000+< $25 / hr50 - 249
Services provided
NBP DigiTech is a social media marketing company located in Lucknow, India. The team provides Social Media Marketing and Content Marketing.
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$1,000+$50 - $99 / hr50 - 249Noida, India
Services provided
See all 4 projectsBM Digital utilization LLP offers digital marketing services, primarily focusing on SEO and brand management. The overall feedback indicates that clients are highly satisfied with their exceptional project management, timeliness, and professionalism. Multiple reviews highlight their ability to deliver results beyond expectations, leading to significant improvements in website rankings and overall digital presence.
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$5,000+$150 - $199 / hr10 - 49Houston, TX
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Integrate Agency, a SEO services firm, was founded in 2009. The small team focuses on Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed10 - 49St. Louis, MO
Services provided
SLAM Agency is a small Advertising company located in St. Louis, Missouri. The team specializes in Advertising and Content Marketing.
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$5,000+$100 - $149 / hr2 - 9Irvine, CA
Services provided
Web Design Studio Pro is a web design agency based in Irvine, California. The team focuses on Web Design and Search Engine Optimization.
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$1,000+$150 - $199 / hr2 - 9
Services provided
Unwrap Design, a web design agency, is headquartered in Lincoln, California. They focus on Web Design and Web Development and were founded in 2022.
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Undisclosed< $25 / hr2 - 9Singapore, Singapore
Services provided
Headquartered in Singapore, Singapore, iConversing is a small pay per click company. The team offers Pay Per Click and Conversion Optimization.
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$1,000+$100 - $149 / hr2 - 9
Services provided
RubyStreetDigital is a pay per click agency launched in 2017. The small team provides Pay Per Click and Social Media Marketing.
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$1,000+Undisclosed2 - 9Toronto, Canada
Services provided
Brandalytics, a pay per click company, was launched in 2017. The small team specializes in Pay Per Click and Digital Strategy.
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$5,000+$100 - $149 / hr2 - 9Fairfax, VA
Services provided
Bleevit Interactive is a SEO services firm in Fairfax, Virginia. Established in 2011, the team provides Search Engine Optimization and Pay Per Click.
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$1,000+$100 - $149 / hr2 - 9Ruddington, England
Services provided
Internet Sales Drive is a pay per click agency. Located in Ruddington, England, the team specializes in Pay Per Click and Search Engine Optimization.
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$5,000+$100 - $149 / hr2 - 9Oklahoma City, OK
Services provided
Focus Digital Marketing Agency is a Content Marketing company. They provide Content Marketing and Pay Per Click and are located in Oklahoma City, Oklahoma.
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$1,000+$100 - $149 / hr2 - 9Denver, CO
Services provided
Tree Ring Digital is a Denver, Colorado-based PPC company. They provide Pay Per Click and Search Engine Optimization and were established in 2010.
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$1,000+$50 - $99 / hr2 - 9Redmond, WA
Services provided
SEMCLIX is a small Redmond, Washington-based SEO company. The team specializes in Search Engine Optimization and Pay Per Click.
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$5,000+$50 - $99 / hr2 - 9Toronto, Canada
Services provided
Gilmedia is a Toronto, Canada-based SEO agency. They specialize in Search Engine Optimization and Pay Per Click.
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Undisclosed$100 - $149 / hr2 - 9St. Petersburg, FL
Services provided
Local Visibility, a small SEO services firm, is headquartered in St. Petersburg, Florida. Their services include Search Engine Optimization and Pay Per Click.
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$5,000+$25 - $49 / hr2 - 9Pardes Hanna-Karkur, Israel
Services provided
Small PPC company WadiDigital Ltd., is located in Pardes Hanna-Karkur, Israel. The team specializes in Pay Per Click and Search Engine Optimization.
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$5,000+$100 - $149 / hr2 - 9Stockholm , Sweden
Services provided
Viseo is a pay per click company. Based in Stockholm , Sweden, their team offers Pay Per Click and Search Engine Optimization.
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$1,000+< $25 / hr2 - 9Mehsana, India
Services provided
INDALP CORPORATION, a PPC agency, was founded in 2007. The company offers Pay Per Click and Web Design.
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$1,000+Undisclosed2 - 9
Services provided
Geek Dental Marketing is a PPC company. Founded in 2015, the team specializes in Pay Per Click and Search Engine Optimization.
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$10,000+$150 - $199 / hr2 - 9
Services provided
Located in , ROI Media Works Corp. Is a small PPC agency. The team focuses on Pay Per Click and Social Media Marketing.
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$5,000+< $25 / hr2 - 9Dubai, United Arab Emirates
Services provided
Dezigner Online is a pay per click agency. They focus on Pay Per Click and Social Media Marketing and were established in 2008. The company is located in Dubai, United Arab Emirates.
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$1,000+$50 - $99 / hr2 - 9Miami, FL
Services provided
Launched in 2014, B&FPS is a small Marketing Strategy company. Their team focuses on Marketing Strategy and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9
Services provided
Launched in 2010, ClickReady Marketing, LLC is a pay per click agency. The firm offers Pay Per Click and Search Engine Optimization, and is small.
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$1,000+$50 - $99 / hr2 - 9Scunthorpe, England
Services provided
Small pay per click agency DigitalOx Ltd, is in Scunthorpe, England. Their services include Pay Per Click and Search Engine Optimization.
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$1,000+$100 - $149 / hr2 - 9Charleston, SC
Services provided
Palmetto Digital Marketing Group is a pay per click company. They provide Pay Per Click and Advertising and are based in Charleston, South Carolina.
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$1,000+$150 - $199 / hr2 - 9Sydney, Australia
Services provided
Digital Marketing Tribe is an Advertising company. The small Sydney, Australia-based team focuses on Advertising and Search Engine Optimization. The firm was founded in 2017.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
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List of the Best Pay-Per-Click (PPC) Companies
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$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
40% Pay Per Click60% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr10 - 49Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+Undisclosed10 - 49New York, NY
Ability to deliver
39.1/40.020/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Tempe, AZ
Ability to deliver
38.9/40.019.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
37.7/40.018.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.7/40.018.8/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr10 - 49Tucson, AZ
Ability to deliver
37.4/40.017.6/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
37.4/40.017.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Pay Per Click65% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.4/40.020/20 Reviews9.9/10 Clients & Experience7.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$50 - $99 / hr10 - 49Sunnyvale, CA
Ability to deliver
37/40.017.8/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
37/40.019/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.8/40.018/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.9/40.018.2/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
36.7/40.019.4/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
36.4/40.016.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$150 - $199 / hr10 - 49Kent, WA
Ability to deliver
36.2/40.017.6/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
36.2/40.017.6/20 Reviews9.4/10 Clients & Experience9.1/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
36.1/40.017/20 Reviews9.4/10 Clients & Experience9.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
36.1/40.017.2/20 Reviews9.2/10 Clients & Experience9.6/10 Market PresenceService focus
65% Pay Per Click35% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.