Top Lead Generation Companies & Services
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Featured
What are Featured Providers?
$1,000+$25 - $49 / hr50 - 249Laguna Beach, CAServices provided
Focus Areas
See all 56 projectsLevelUp Leads is a sales development agency providing Sales Outsourcing Solutions such as lead generation, cold calling, and outbound sales process management. Reviews consistently highlight their professionalism, flexibility, and strong project management capabilities, with 100% positive feedback regarding their ability to meet and exceed deliverables. Approximately 58% of reviewers emphasize their adaptability and willingness to tailor strategies to client needs.
$1,000+< $25 / hr50 - 249Ed, SwedenServices provided
Focus Areas
See all 83 projectsA-SALES AB is a sales agency specializing in Sales Outsourcing Solutions, excelling in generating sales appointments and pipeline development for various industries. The reviews reflect an overwhelmingly positive sentiment, with 100% of clients noting their strategic thinking and tailored messaging. Clients appreciate their professionalism, responsiveness, and ability to understand complex business needs, fostering long-term partnerships and enhanced sales performance.
$1,000+< $25 / hr50 - 249London, EnglandServices provided
Focus Areas
See all 134 projectsSalesAR is a Sales Outsourcing Solutions agency specializing in lead generation, multi-channel outreach, and partnership development. With a focus on Sales Team Augmentation and Sales Performance Enhancement, SalesAR has consistently received positive feedback, with over 90% of reviewers highlighting their effective communication and proactive project management. Several clients noted their ability to offer tailored solutions and strategic insights, although one review mentioned unmet lead expectations.
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$1,000+$25 - $49 / hrFreelancer
Services provided
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Established in 2020, Budding Inc - Business Growth Strategy Consultant is a Sales Outsourcing company. The team focuses on Sales Outsourcing and Demand Generation Marketing.
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$1,000+< $25 / hr50 - 249Los Angeles, CA
Services provided
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Direct Marketing company ConnectPeak is based in Los Angeles, California and Taipei, Taiwan. Their services include Direct Marketing and Call Center Services.
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Featured
What are Featured Providers?
$1,000+Undisclosed1,000 - 9,999New York, NYServices provided
Focus Areas
See all 54 projectsAppointment Setter Online is a Sales Outsourcing Solutions company specializing in appointment setting, lead qualification, and sales support services. Reviews indicate a high level of client satisfaction, with approximately 90% of feedback being positive, highlighting their professionalism, adaptability, and impact on increasing sales conversions. Clients frequently commend their structured processes and efficient communication, while minor suggestions include more detailed reporting.
$1,000+< $25 / hr10 - 49Buenos Aires, ArgentinaServices provided
Focus Areas
See all 11 projectsVrand is a sales development agency specializing in sales outsourcing solutions, with a strong focus on lead generation and conversion through LinkedIn campaigns and cold emailing. Reviews highlight their professionalism, timely delivery, and effective project management. With an 80% conversion from prospect to scheduled meetings and consistent positive feedback, clients are impressed by their commitment and knowledge, with no significant areas for improvement mentioned.
$1,000+$50 - $99 / hr10 - 49Horsham , EnglandServices provided
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See all 21 projectsVirtual Sales Limited is a Sales Outsourcing Solutions company specializing in appointment setting, lead generation, and sales pipeline development. The company consistently receives high praise for its professionalism, effective communication, and project management, with no significant areas for improvement noted by reviewers. Approximately 90% of reviews highlight their ability to seamlessly integrate as an extension of clients' teams, resulting in improved sales performance and customer engagement.
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Undisclosed< $25 / hrFreelancerBucurești, Romania
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Founded in 2022, StarliDigital is a small București, Romania-based web design company. Their services include Web Design and Web Development.
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$5,000+$25 - $49 / hr50 - 249
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In Lahore, Pakistan, Cyber shell ltd is an answering service. Founded in 2022, the team provides Call Center Services and Back Office Outsourcing.
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$1,000+$50 - $99 / hrFreelancer
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Established in 2024, Miracle Lawrence is a social media marketing firm. Their services include Social Media Marketing and Search Engine Optimization.
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$1,000+< $25 / hr50 - 249
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Uptraise Global Consulting Ltd, a call center service, is based in Nairobi, Kenya. They provide Call Center Services and Back Office Outsourcing.
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Undisclosed$25 - $49 / hr50 - 249Navi Mumbai, India
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Established in 2025, Fortunes24 Outsourcing LLP is an answering service company. The midsize team focuses on Call Center Services and Back Office Outsourcing.
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Featured
What are Featured Providers?
$10,000+$50 - $99 / hr10 - 49Willoughby, OHServices provided
Focus Areas
See all 8 projectsJMS Elite is a Sales Outsourcing Solutions provider specializing in strategic, targeted engagements for B2B industries. Review feedback highlights their professionalism, with 100% noting timely deliverables and effective communication. Approximately 50% of reviewers praise their high-quality sales staff and ability to become integral parts of the client's team, ensuring consistent success across multiple projects.
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Undisclosed$25 - $49 / hrFreelancerSetagaya City, Japan
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Ablueblue Agency, a PR company, was founded in 2012. They focuses on Public Relations and Market Research.
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$1,000+< $25 / hr50 - 249
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Call center company Telescomcenter was launched in 2025. The agency offers Call Center Services and Back Office Outsourcing.
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$1,000+$25 - $49 / hr50 - 249
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CamTalk Solutions is a North Miami, Florida-based call center service. They provide Call Center Services and Back Office Outsourcing.
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$1,000+$100 - $149 / hrFreelancerVilleneuve-d'Ascq, France
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CRM consulting and SI company Lemonfive was established in 2022. The firm specializes in CRM consulting and SI and Artificial Intelligence.
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$10,000+< $25 / hr50 - 249
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Arbitrail Pte Ltd, an answering service company, was established in 2023. The midsize team offers Call Center Services and Back Office Outsourcing.
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UndisclosedUndisclosedFreelancer
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WeThinkDigital, a social media marketing firm, was launched in 2025. The agency specializes in Social Media Marketing and Search Engine Optimization, and is small.
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$1,000+$25 - $49 / hr10 - 49Tulare, CA
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Established in 2019, Latest Lead is a data analytics company. The firm offers BI & big data consulting & SI and Business Consulting.
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Undisclosed< $25 / hr10 - 49Homestead, FL
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Flexcenter LLC is a Homestead, Florida-based Back Office Outsourcing company. They offer Back Office Outsourcing and Sales Outsourcing.
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Undisclosed< $25 / hr10 - 49Loxahatchee, FL
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Customer Service Outsourcing company Skillgo was launched in 2023. The agency offers Customer Service Outsourcing and Sales Outsourcing, and is small.
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UndisclosedUndisclosed10 - 49Platani, Greece
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Codefunnels is a Sales Outsourcing company established in 2018. The firm specializes in Sales Outsourcing and Ecommerce Marketing, and is small.
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UndisclosedUndisclosed10 - 49Frisco, TX
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Marketing Strategy company Bython was founded in 2012. In Frisco, Texas, the team specializes in Marketing Strategy and Sales Outsourcing.
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UndisclosedUndisclosed10 - 49Richardson, TX
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ProspectHunter is a big data analytics company. Their team is in Richardson, Texas. The company specializes in BI & big data consulting & SI and Sales Outsourcing.
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UndisclosedUndisclosed10 - 49Tiburon, CA
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Tiburon Media Group, a PPC company, was launched in 2023. The team specializes in Pay Per Click and Sales Outsourcing.
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UndisclosedUndisclosed10 - 49Austin, TX
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Launched in 2014, tfleads is a small Austin, Texas-based Advertising company. Their services include Advertising and Market Research.
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$1,000+< $25 / hr10 - 49
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Accounting company Star Global Solutions focuses on Accounting and Back Office Outsourcing. They are in Suva, Fiji.
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UndisclosedUndisclosed10 - 49Ghaziabad, India
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Igenr8 is a Direct Marketing company. They are headquartered in Ghaziabad, India, and their services include Direct Marketing and Digital Strategy.
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$25,000+Undisclosed10 - 49New York, NY
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Established in 2020, Site Ascend is a Market Research company. The team provides Market Research and Marketing Strategy.
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$10,000+< $25 / hr50 - 249
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Based in Cairo, Egypt, Telephonic is a call center. They focus on Call Center Services and Customer Service Outsourcing.
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UndisclosedUndisclosed50 - 249Waltham, MA
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See all 1 projectsAberdeen is a lead generation company known for its name recognition in the industry. However, client feedback indicates significant dissatisfaction, as 100% of the reviews highlighted issues with lead quality and lack of collaboration, resulting in no successful conversions. Clients suggest improvements in quality assurance and flexibility with billing when performance metrics are unmet.
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$1,000+< $25 / hr250 - 999
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ADS Global, a midsize answering service, is located in Montego Bay, Jamaica. Their services include Call Center Services and Customer Service Outsourcing.
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UndisclosedUndisclosed250 - 999Pune, India
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The-Connections is a call center. Launched in 2011, the agency is based in Pune, India and Pune, India. Their services include Call Center Services and Customer Service Outsourcing.
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$1,000+$50 - $99 / hr50 - 249Paris, France
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247 Marketing Agency is a midsize branding agency. Launched in 2016, the team offers Branding and Pay Per Click.
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UndisclosedUndisclosed2 - 9Sarasota, FL
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Sarasota Internet Consulting is a Sales Outsourcing company. Headquartered in Sarasota, Florida, their small team offers Sales Outsourcing and Pay Per Click. The agency was established in 2017.
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UndisclosedUndisclosed2 - 9Minneapolis, MN
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BPK.Agency is a branding company launched in 2015. The firm focuses on Branding and Sales Outsourcing.
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UndisclosedUndisclosed2 - 9St. Petersburg, FL
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Fuel Digital is a Sales Outsourcing company. In St. Petersburg, Florida, their team specializes in Sales Outsourcing and Pay Per Click.
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UndisclosedUndisclosed2 - 9Miami, FL
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Level Seven NYC is a Fractional CMO Services company. Their small team is located in Miami, Florida and New York, New York. Their team specializes in Fractional CMO Services and Sales Outsourcing.
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UndisclosedUndisclosed2 - 9
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DND Expert is a custom software development company. The team focuses on Custom Software Development and Sales Outsourcing and is based in Tananarivo, France.
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UndisclosedUndisclosed2 - 9London, England
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Mytecnic is a business intelligence company. They provide BI & big data consulting & SI and Sales Outsourcing and are in London, England.
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UndisclosedUndisclosed2 - 9Poland, ME
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JC Marketing Group, LLC is a Poland, Maine-based Sales Outsourcing company. Their services include Sales Outsourcing and Email Marketing.
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UndisclosedUndisclosed2 - 9Montréal, Canada
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Decimus is a Sales Outsourcing company. They are in Montréal, Canada, and their services include Sales Outsourcing and Email Marketing.
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$1,000+$50 - $99 / hr10 - 49
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See all 1 projectsGolden Pass - Businesses Solutions provides Sales Team Augmentation, Sales BPO, and customer support services. The reviews highlight their effective project management, strategic approach, and ability to enhance sales performance by efficiently handling sales calls and generating leads. Clients appreciate their enthusiasm, cultural fit, and value for cost, noting no significant areas for improvement.
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$5,000+$25 - $49 / hr10 - 49
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Saaz International Marketing INC, a Sales Outsourcing company, is headquartered in Markham, Canada. They provide Sales Outsourcing and Call Center Services and were founded in 2017.
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UndisclosedUndisclosed10 - 49Indore, India
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BPO Global Business is a small call center company. They provide Call Center Services and Back Office Outsourcing and were founded in 2023.
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$1,000+< $25 / hr10 - 49St. Petersburg, FL
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Allen & Co Business Solutions, LLC, a Direct Marketing company, is located in St. Petersburg, Florida. Established in 2024, the team focuses on Direct Marketing and Business Consulting.
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$1,000+$100 - $149 / hr10 - 49Phoenix, AZ
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In Phoenix, Arizona, Dmarius AI is an artificial intelligence firm. The team provides Artificial Intelligence and AI Consulting.
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$1,000+< $25 / hr10 - 49
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Established in 2022, LUMISHA LLC, a small Market Research company, is in South Dumdum, India. Their services include Market Research and Call Center Services.
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$5,000+$25 - $49 / hr10 - 49
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IPTechSV is a call center service. Their small team is in San Salvador, El Salvador. Their services include Call Center Services and Customer Service Outsourcing.
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$5,000+< $25 / hr10 - 49Prishtina, Kosovo
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Customer Service Outsourcing company VOOXIO was founded in 2022. The team focuses on Customer Service Outsourcing and Sales Outsourcing.
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Undisclosed< $25 / hr10 - 49
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Warkalink BPO is a small Addis Ababa, Ethiopia-based telephone answering service. Their services include Call Center Services and Customer Service Outsourcing.
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Undisclosed< $25 / hr10 - 49
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Based in Kolkata, India, Remarketix Research & Insight is an Email Marketing company. Their services include Email Marketing and Search Engine Optimization.
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$10,000+$50 - $99 / hr10 - 49Aurangabad, India
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Small Other Design company 3D Power, is located in Aurangabad, India. The team provides Other Design and Interior Design.
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UndisclosedUndisclosedFreelancerLondon, England
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BOOSTER is a small London, England-based Sales Outsourcing company. Their services include Sales Outsourcing and Business Consulting.
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$1,000+Undisclosed2 - 9Canton, MI
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Answering service company Epic Receptionists is located in Canton, Michigan. Established in 2020, the team focuses on Call Center Services and Sales Outsourcing.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
- Comprehensive project details
- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
The Best Lead Generation Companies
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$1,000+$25 - $49 / hr250 - 999Oakville, Canada
Ability to deliver
39.8/40.019.8/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Sales Outsourcing50% B2B Lead Generation30% Other -
$1,000+< $25 / hr50 - 249Denver, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Sales Outsourcing65% B2B Lead Generation30% Other -
$1,000+$25 - $49 / hr50 - 249Ottawa, Canada
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
75% Sales Outsourcing60% B2B Lead Generation25% Other -
$1,000+< $25 / hr50 - 249Ed, Sweden
Ability to deliver
38.9/40.020/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
80% Sales Outsourcing60% B2B Lead Generation20% Other -
$1,000+$25 - $49 / hr50 - 249Laguna Beach, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
80% Sales Outsourcing50% B2B Lead Generation20% Other -
$1,000+< $25 / hr50 - 249London, England
Ability to deliver
38/40.020/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
60% Sales Outsourcing60% B2B Lead Generation40% Other -
$1,000+< $25 / hr1,000 - 9,999Hollywood, FL
Ability to deliver
39/40.020/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
10% Sales Outsourcing34% B2B Lead Generation90% Other -
$1,000+$50 - $99 / hr10 - 49Olympia, WA
Ability to deliver
36.9/40.019.2/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
70% Sales Outsourcing70% B2B Lead Generation30% Other -
$1,000+< $25 / hr250 - 999Portland, OR
Ability to deliver
39.2/40.019.4/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
10% Sales Outsourcing50% B2B Lead Generation90% Other -
$5,000+Undisclosed50 - 249Boca Raton, FL
Ability to deliver
37.6/40.018/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Sales Outsourcing50% B2B Lead Generation20% Other -
$1,000+< $25 / hr50 - 249Las Vegas, NV
Ability to deliver
38.5/40.019.6/20 Reviews9.8/10 Clients & Experience9.1/10 Market PresenceService focus
75% Sales Outsourcing30% B2B Lead Generation25% Other -
$5,000+$150 - $199 / hr10 - 49
Ability to deliver
34.4/40.016.4/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
100% Sales Outsourcing100% B2B Lead Generation -
$1,000+$100 - $149 / hr250 - 999St. Louis, MO
Ability to deliver
38.3/40.018.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
75% Sales Outsourcing20% B2B Lead Generation25% Other -
$10,000+$25 - $49 / hr250 - 999Simi Valley, CA
Ability to deliver
35.2/40.015.6/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
70% Sales Outsourcing40% B2B Lead Generation30% Other -
$10,000+< $25 / hr10,000+Pasig, Philippines
Ability to deliver
34.2/40.014.6/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
20% Sales Outsourcing55% B2B Lead Generation80% Other -
UndisclosedUndisclosed1,000 - 9,999Los Angeles, CA
Ability to deliver
34.1/40.016.6/20 Reviews10/10 Clients & Experience7.5/10 Market PresenceService focus
60% Sales Outsourcing83% B2B Lead Generation40% Other -
$1,000+$50 - $99 / hr10 - 49Horsham , England
Ability to deliver
37.5/40.018.2/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
50% Sales Outsourcing50% B2B Lead Generation50% Other -
$1,000+Undisclosed1,000 - 9,999New York, NY
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
55% Sales Outsourcing20% B2B Lead Generation45% Other -
$5,000+< $25 / hr50 - 249Cairo, Egypt
Ability to deliver
36.3/40.017.8/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
20% Sales Outsourcing70% B2B Lead Generation80% Other -
$1,000+Undisclosed250 - 999Nashville, TN
Ability to deliver
33.1/40.015/20 Reviews8.4/10 Clients & Experience9.7/10 Market PresenceService focus
60% Sales Outsourcing50% B2B Lead Generation40% Other -
$1,000+$25 - $49 / hr10 - 49Los Angeles, CA
Ability to deliver
34.6/40.016.6/20 Reviews9.4/10 Clients & Experience8.7/10 Market PresenceService focus
40% Sales Outsourcing100% B2B Lead Generation60% Other -
$1,000+< $25 / hr2 - 9Kyiv, Ukraine
Ability to deliver
34.4/40.016/20 Reviews9.9/10 Clients & Experience8.5/10 Market PresenceService focus
80% Sales Outsourcing75% B2B Lead Generation20% Other -
$5,000+$25 - $49 / hr250 - 999Home, KS
Ability to deliver
33.8/40.016.4/20 Reviews9.2/10 Clients & Experience8.2/10 Market PresenceService focus
25% Sales Outsourcing60% B2B Lead Generation75% Other -
$5,000+$100 - $149 / hr50 - 249Denver, CO
Ability to deliver
33.8/40.016/20 Reviews10/10 Clients & Experience7.8/10 Market PresenceService focus
90% Sales Outsourcing50% B2B Lead Generation10% Other -
$1,000+$50 - $99 / hr50 - 249Farmington, CT
Ability to deliver
33.2/40.015.2/20 Reviews8.3/10 Clients & Experience9.7/10 Market PresenceService focus
100% Sales Outsourcing55% B2B Lead Generation -
$25,000+Undisclosed1,000 - 9,999Sofia, Bulgaria
Ability to deliver
32.7/40.016.2/20 Reviews9.7/10 Clients & Experience6.8/10 Market PresenceService focus
75% Sales Outsourcing30% B2B Lead Generation25% Other -
$1,000+$50 - $99 / hr10 - 49Ipswich, England
Ability to deliver
35.3/40.016/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
15% Sales Outsourcing100% B2B Lead Generation85% Other -
$5,000+$25 - $49 / hr50 - 249Austin, TX
Ability to deliver
34/40.017.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
25% Sales Outsourcing100% B2B Lead Generation75% Other -
$1,000+< $25 / hr50 - 249Chicago, IL
Ability to deliver
35/40.016.2/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
15% Sales Outsourcing100% B2B Lead Generation85% Other -
$1,000+Undisclosed10 - 49Langley, Canada
Ability to deliver
35.1/40.016.8/20 Reviews9.1/10 Clients & Experience9.2/10 Market PresenceService focus
80% Sales Outsourcing40% B2B Lead Generation20% Other
Latest Lead Generation Articles
See all articles![How to Build a Budget for Call Center Services [With Template] cover image](https://img.shgstatic.com/clutch-static-prod/image/resize/715x400/s3fs-public/article/ba3fb126c373d45b88403b0272fa9201.jpg)
How to Build a Budget for Call Center Services [With Template]
Call center costs can add up over time, so it’s important that companies establish a thorough budget plan before outsourcing.
Lead Generation Company FAQs
Lead generation companies identify, attract, and qualify prospects so your sales team can focus on closing deals. They create targeted campaigns—phone, email, social, or paid media—to reach ideal buyers, gather contact data, and nurture interest until a lead is sales-ready. Many firms integrate directly with your CRM so every opportunity is tracked from first touch to conversion.
Lead generation service providers offer a comprehensive suite of end-to-end solutions to businesses in need. Common service lines include:
- Lead research & list building
- Outbound outreach (cold calling, email sequencing, LinkedIn messaging)
- Inbound marketing and SEO content to capture organic leads
- Lead qualification, scoring, and appointment setting
- Campaign analytics, A/B testing, and funnel optimization
- CRM consulting and integration
Specialized agencies may also offer sector-specific programs such as B2B account-based marketing or homeowner lists for real estate lead generation. While some specialized in B2C industries such as retail and subscription-based services.
Pricing for lead generation services varies by model. Here’s a quick breakdown of costs so you can budget accordingly:
- Monthly retainer: $2,000–$15,000 for ongoing outreach
- Pay-per-lead: $20–$150+ per qualified lead, depending on industry and complexity
- Revenue share/commission based: 5%–20% of closed-deal value
Clutch data shows most lead generation projects fall between $10,000– $49,999, with hourly rates averaging $25 – $49. The pricing is influenced by factors such as agency reputation, scope of services, and timelines.
When choosing the right lead generation provider, start by clarifying goals— that includes volume vs. quality, target industries, and timeline. After that, you can start comparing the following criteria:
- Track record and case studies in your niche
- Tech stack compatibility (CRM, marketing automation)
- Pricing transparency and contract flexibility
- Communication cadence and reporting rigor
Shortlist agencies with verified Clutch reviews, schedule discovery calls, and request a pilot or sample leads before committing long-term.
- Guaranteed results or unrealistic lead volumes
- Vague pricing or hidden fees
- Limited or no client references
- Outdated tactics (pure robo-dialing without personalization)
- Non-compliance with data privacy laws such as GDPR or TCPA
- Which channels drive most of your results for clients like us?
- How do you verify lead quality before hand-off?
- What tools do you use for tracking and reporting?
- Can you share success metrics (conversion rate, CPL) from similar campaigns?
- How do you handle data privacy, opt-outs, and regional regulations?
- What does onboarding look like, and how soon can we expect the first qualified leads?
Many agencies are cross-functional, but others focus on verticals such as SaaS, fintech, healthcare, or real estate lead generation. Niche expertise often translates to better prospect databases, tailored messaging, and higher conversion rates so put that into consideration when searching for the ideal lead generation partner.
Keeping track of key metrics is crucial for ensuring the success of your project and aligning the services to your goals. Here are some KPIs to monitor:
- Cost per lead (CPL)
- Lead-to-opportunity ratio
- Customer acquisition cost (CAC)
- Pipeline velocity.
Mature providers sync with your CRM to attribute revenue back to each campaign, allowing for continuous optimization.