Top Lead Generation Companies & Services
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Featured
What are Featured Providers?
$1,000+$25 - $49 / hr50 - 249Laguna Beach, CAServices provided
Focus Areas
See all 56 projectsLevelUp Leads is a Sales Outsourcing Solutions provider specializing in outbound lead generation and sales team augmentation. Reviews indicate high satisfaction with their services, with approximately 90% of feedback highlighting their adaptability, effective lead generation, and strong project management. Clients appreciate their consistent communication and commitment to refining strategies to improve outcomes, evidenced by significant increases in qualified meetings and enhanced sales pipelines.
$1,000+$25 - $49 / hr10 - 49Fredericton, CanadaServices provided
Focus Areas
See all 14 projectsAtlantic Growth Solutions is a Sales Development Agency specializing in lead generation and sales performance enhancement. Across multiple reviews, clients report a high level of satisfaction with their ability to generate qualified leads and improve sales processes, with over 90% highlighting their professionalism and timely delivery. Notably, the company excels in sales process discipline, leading to increased deal sizes and shortened sales cycles.
$1,000+< $25 / hr50 - 249Ed, SwedenServices provided
Focus Areas
See all 62 projectsA-SALES AB is a Sales Outsourcing Solutions company specializing in Sales Team Outsourcing, Sales Talent Acquisition, and Sales Process Automation. They have delivered consistent results with a structured approach, achieving a monthly average of 9-22 qualified meetings for various clients. Reviews indicate a 90% satisfaction rate, highlighting their ability to understand niche markets and tailor outreach effectively, although one review reported a negative experience due to low-quality service and unprofessional conduct.
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$1,000+< $25 / hr2 - 9Oberursel (Taunus), Germany
Services provided
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EnVoice is a phone answering service launched in 2004. Their services include Call Center Services and Sales Outsourcing.
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UndisclosedUndisclosed2 - 9Bogotá, Colombia
Services provided
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Small Sales Outsourcing company BlueMarketing, is located in Bogotá, Colombia. Their services include Sales Outsourcing and Digital Strategy.
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Featured
What are Featured Providers?
$1,000+< $25 / hr50 - 249London, EnglandServices provided
Focus Areas
See all 129 projectsSalesAR is a sales development agency specializing in sales outsourcing solutions, with a focus on lead generation and sales team augmentation. The company's reviews reveal a mixed response, with approximately 70% highlighting their structured approach and effective project management. However, around 20% of clients suggest room for improvement in delivering promised results. Overall, SalesAR is praised for its professionalism, flexibility, and communication, which are regarded as key strengths by many clients.
$1,000+< $25 / hr10 - 49Buenos Aires, ArgentinaServices provided
Focus Areas
See all 11 projectsVrand is a company specializing in Sales Outsourcing Solutions, providing services such as lead generation and appointment setting across various industries. With a 100% positive feedback rate, reviewers appreciate their excellent project management, efficient workflows, and ability to enhance sales pipelines and conversions. Around 70% of reviewers highlight Vrand’s strategic insight and data-driven approach, emphasizing their effectiveness in achieving business objectives and client satisfaction.
$1,000+$100 - $149 / hr10 - 49Horsham , EnglandServices provided
Focus Areas
See all 18 projectsVirtual Sales Limited is a proficient Sales Outsourcing Solutions provider specializing in lead generation and appointment setting. Reviews highlight their effectiveness as an extension of in-house teams, with 100% of reviewers praising their communication and reliability. They excel in Sales Team Outsourcing and Sales Talent Acquisition, consistently delivering timely results and adapting to client needs, thereby enhancing sales performance.
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UndisclosedUndisclosed2 - 9Middletown, DE
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Cogneve is a SEO company. They were established in 2019, and their services include Search Engine Optimization and Sales Outsourcing.
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UndisclosedUndisclosed10 - 49Lisboa, Portugal
Services provided
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Buildness Group is a call center. They are headquartered in Lisboa, Portugal and Porto, Portugal and have small team. They specialize in Call Center Services and Sales Outsourcing.
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UndisclosedUndisclosed10 - 49Sarasota, FL
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Offrs.com, a Commercial Brokerage Services company, is in Sarasota, Florida. They specialize in Commercial Brokerage Services and Sales Outsourcing and were launched in 2014.
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UndisclosedUndisclosed10 - 49Montgomery, IL
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CRM consulting and SI company Development Consulting Partners, LLC offers CRM consulting and SI and Custom Software Development. They are based in Montgomery, Illinois.
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UndisclosedUndisclosed10 - 49Coorparoo, Australia
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A1CRM is a CRM consulting and SI company. Founded in 2015, their team specializes in CRM consulting and SI and Sales Outsourcing.
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UndisclosedUndisclosed10 - 49Raleigh, NC
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Carbon Design is a Digital Strategy company. The Raleigh, North Carolina-based team provides Digital Strategy and UX/UI Design.
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UndisclosedUndisclosed10 - 49New York, NY
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Revenue Accelerators is a Marketing Strategy company based in New York, New York. The team specializes in Marketing Strategy and Sales Outsourcing.
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UndisclosedUndisclosed10 - 49Harbor Springs, MI
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The Wisdom Link, Inc. Is a small Business Consulting company founded in 2002. Their services include Business Consulting and Sales Outsourcing.
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UndisclosedUndisclosed10 - 49Clermont, FL
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Netiquette Ads is a PPC agency. They are located in Clermont, Florida. Their team focuses on Pay Per Click and Mobile App Development.
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UndisclosedUndisclosed10 - 49Newark, DE
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Based in Newark, Delaware, Datahut is a business intelligence company. Their services include BI & big data consulting & SI and Sales Outsourcing.
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$1,000+< $25 / hr50 - 249Saint Ann's Bay, Jamaica
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JOBSltd, a phone answering service, is located in Saint Ann's Bay, Jamaica. Launched in 2015, the team focuses on Call Center Services and Back Office Outsourcing.
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$1,000+< $25 / hr10,000+New York, NY
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Conduent is a large Finance & Accounting Outsourcing (FAO) company in New York, New York and Florham Park, New Jersey. Their services include Finance & Accounting Outsourcing (FAO) and HR
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$1,000+< $25 / hr10,000+Milton Keynes, England
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Konecta, a Back Office Outsourcing company, offers Back Office Outsourcing and Call Center Services. The agency is headquartered in Milton Keynes, England.
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$1,000+< $25 / hr50 - 249Scottsdale, AZ
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Liveops, a call center company, was founded in 2000. The team offers Call Center Services and Sales Outsourcing.
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$1,000+< $25 / hr50 - 249Richmond Hill, Canada
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The ALEA Group is a midsize telephone answering service in Richmond Hill, Canada. The team specializes in Call Center Services and Sales Outsourcing.
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$1,000+< $25 / hr50 - 249Toronto, Canada
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ADSC is a Back Office Outsourcing company. Their midsize team is in Toronto, Canada. Their team specializes in Back Office Outsourcing and Sales Outsourcing.
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$1,000+< $25 / hr10,000+Corsico, Italy
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Established in 1989, COMDATA Group is a large call center in Corsico, Italy and Istanbul, Türkiye. Their team provides Call Center Services and Customer Service Outsourcing.
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$1,000+< $25 / hr50 - 249Oslo, Norway
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ProffCom AS, a midsize call center, is based in Oslo, Norway. Their services include Call Center Services and Sales Outsourcing.
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UndisclosedUndisclosed50 - 249Los Angeles, CA
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Pioneer Lists is a midsize Sales Outsourcing company. They focus on Sales Outsourcing and Marketing Strategy and were founded in 1997.
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UndisclosedUndisclosed50 - 249Hong Kong, Hong Kong
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Direct Marketing company Datatrade Group is based in Hong Kong, Hong Kong. Their services include Direct Marketing and CRM consulting and SI.
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UndisclosedUndisclosed50 - 249Guaynabo, Puerto Rico
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Launched in 1990, DRSI CALL CENTER, LLC is a Customer Service Outsourcing company. In Guaynabo, Puerto Rico, the team specializes in Customer Service Outsourcing and Sales Outsourcing.
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UndisclosedUndisclosed50 - 249Schaumburg, IL
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Inbox Insight is a Market Research company. They were launched in 2010, and their services include Market Research and Email Marketing.
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UndisclosedUndisclosed50 - 249Gurugram, India
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In Gurugram, India, DigiAladdin Marketing & Media Agency is a social media marketing company. They offer Social Media Marketing and Search Engine Optimization and were established in 2021.
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Undisclosed$50 - $99 / hrFreelancer
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Modulariti Studios, a web development company, was founded in 2021. They offers Web Development and Search Engine Optimization.
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$1,000+$100 - $149 / hrFreelancerNew York, NY
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AI company Vonwerk is located in New York, New York. They offer Artificial Intelligence and AI Consulting and were launched in 2021.
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$5,000+$50 - $99 / hrFreelancer
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Adaptive Tiers is a small branding company in Charlotte, North Carolina. The team provides Branding and Marketing Strategy.
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$250,000+< $25 / hr50 - 249Los Angeles, CA
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Midsize call center service Global Voxe Inc., is headquartered in Los Angeles, California. The team provides Call Center Services and Customer Service Outsourcing.
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UndisclosedUndisclosed50 - 249Pascoe Vale South, Australia
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Global TeleForce Ltd is a Pascoe Vale South, Australia-based Back Office Outsourcing company. They provide Back Office Outsourcing and Accounting and were founded in 2012.
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$10,000+$25 - $49 / hr50 - 249Davao City, Philippines
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Poseidon BPO is a phone answering service. In Davao City, Philippines, their midsize team offers Call Center Services and Back Office Outsourcing. The company was launched in 2020.
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$1,000+< $25 / hrFreelancer
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Axom Innovation is an artificial intelligence firm. In Guwahati, India, the team provides Artificial Intelligence and AI Consulting.
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UndisclosedUndisclosed10 - 49Addis Ababa, Ethiopia
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Based in Addis Ababa, Ethiopia, Axis Marketing Services PLC is a Business Consulting company. Their services include Business Consulting and Sales Outsourcing.
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Undisclosed< $25 / hr10 - 49
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TIMES BPO, a Market Research company, was established in 2011. The team provides Market Research and Call Center Services and is headquartered in New Delhi, India.
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$1,000+$25 - $49 / hr2 - 9
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Sales Outsourcing company Leadbase specializes in Sales Outsourcing and Content Marketing. They are located in London, England.
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$5,000+$100 - $149 / hr10 - 49
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See all 1 projectsWideGroup Interactive is a service provider purportedly specializing in website creation and management. However, the feedback is overwhelmingly negative, with 100% of reviewers citing issues such as persistent website errors and unprofessional project management, including fraudulent billing practices. The company is described as incapable of effectively delivering promised services, leading to significant financial and operational losses for clients.
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$1,000+< $25 / hr10 - 49
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See all 2 projectsAchivix helps businesses overcome B2B data challenges by delivering accurate, customized solutions tailored to support sales, marketing, and business development efforts. We provide targeted
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$1,000+< $25 / hr10 - 49Medellín, Colombia
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Telephone answering service GAB Soluciones is in Panamá, Panama and Medellín, Colombia. Established in 2018, the team provides Call Center Services and Finance & Accounting Outsourcing (FAO).
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$1,000+$25 - $49 / hr10 - 49
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GoPro IT LLC is a Marketing Strategy company. The Sheridan, Wyoming-based company was established in 2023. Their services include Marketing Strategy and IT strategy consulting.
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$1,000+< $25 / hr10 - 49Toronto, Canada
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In Toronto, Canada, Qallus JSR Inc. Is a phone answering service. Their services include Call Center Services and Back Office Outsourcing.
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$1,000+< $25 / hr10 - 49Quezon City, Philippines
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41 Globl, a phone answering service, is in Quezon City, Philippines. They specialize in Call Center Services and Customer Service Outsourcing and were founded in 2023.
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$1,000+$25 - $49 / hr10 - 49
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LeadsForge, a Sales Outsourcing company, was established in 2022. Based in Noida, India, the team provides Sales Outsourcing and Email Marketing.
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$1,000+< $25 / hr50 - 249Noida, India
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Beyond GTM is an Advertising company. They are located in Noida, India and have midsize team. They provide Advertising and Branding.
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$1,000+< $25 / hr50 - 249Panchkula, India
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BEYOND JUST SERVICE is an answering service company. The team is located in Panchkula, India and Wednesbury, England, and their services include Call Center Services and Sales Outsourcing.
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$1,000+< $25 / hr10 - 49
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Alpha Global Team is a Back Office Outsourcing company established in 2018. The team specializes in Back Office Outsourcing and Call Center Services and is in Surrey, Canada and Seattle, Washington.
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$1,000+Undisclosed2 - 9San Francisco, CA
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Sales Outsourcing company Lavendo was founded in 2021. The team specializes in Sales Outsourcing and Staffing and is based in San Francisco, California.
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$1,000+< $25 / hr2 - 9Cairo, Egypt
Services provided
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Dropjobbing is a Cairo, Egypt-based Direct Marketing company. They focus on Direct Marketing and Sales Outsourcing and were established in 2016.
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Undisclosed$25 - $49 / hr2 - 9Cheadle, England
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Snappy Assistance is an answering service company. They are in Cheadle, England and have small team. They offer Call Center Services and Back Office Outsourcing.
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$5,000+$300+ / hr2 - 9Bellshill, Scotland
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Pure Pipeline is a Market Research company. The team offers Market Research and Web Design and is in Bellshill, Scotland.
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UndisclosedUndisclosed2 - 9Beranang, Malaysia
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Founded in 1979, TAKO Since 1979 is a small Beranang, Malaysia-based social media marketing company. Their services include Social Media Marketing and Search Engine Optimization.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
- Comprehensive project details
- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
The Best Lead Generation Companies
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$1,000+$25 - $49 / hr250 - 999Oakville, Canada
Ability to deliver
39.8/40.019.8/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Sales Outsourcing50% B2B Lead Generation30% Other -
$1,000+< $25 / hr50 - 249Denver, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Sales Outsourcing65% B2B Lead Generation30% Other -
$1,000+< $25 / hr50 - 249Ed, Sweden
Ability to deliver
38.7/40.019.8/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
80% Sales Outsourcing60% B2B Lead Generation20% Other -
$1,000+$25 - $49 / hr50 - 249Ottawa, Canada
Ability to deliver
38.6/40.020/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
75% Sales Outsourcing60% B2B Lead Generation25% Other -
$1,000+$25 - $49 / hr50 - 249Laguna Beach, CA
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
80% Sales Outsourcing50% B2B Lead Generation20% Other -
$1,000+< $25 / hr50 - 249London, England
Ability to deliver
37.9/40.020/20 Reviews10/10 Clients & Experience7.9/10 Market PresenceService focus
80% Sales Outsourcing60% B2B Lead Generation20% Other -
$1,000+< $25 / hr250 - 999Portland, OR
Ability to deliver
39.6/40.019.8/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
10% Sales Outsourcing50% B2B Lead Generation90% Other -
$1,000+< $25 / hr1,000 - 9,999Hollywood, FL
Ability to deliver
38.9/40.020/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
10% Sales Outsourcing34% B2B Lead Generation90% Other -
$1,000+$50 - $99 / hr10 - 49Olympia, WA
Ability to deliver
36.8/40.019/20 Reviews10/10 Clients & Experience7.8/10 Market PresenceService focus
70% Sales Outsourcing70% B2B Lead Generation30% Other -
$1,000+$100 - $149 / hr250 - 999St. Louis, MO
Ability to deliver
39.5/40.019.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
75% Sales Outsourcing20% B2B Lead Generation25% Other -
$5,000+Undisclosed50 - 249Boca Raton, FL
Ability to deliver
37.2/40.017.6/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Sales Outsourcing50% B2B Lead Generation20% Other -
$1,000+$100 - $149 / hr10 - 49Horsham , England
Ability to deliver
37.6/40.018/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
90% Sales Outsourcing50% B2B Lead Generation10% Other -
$5,000+$150 - $199 / hr10 - 49
Ability to deliver
34.7/40.016.4/20 Reviews10/10 Clients & Experience8.3/10 Market PresenceService focus
100% Sales Outsourcing100% B2B Lead Generation -
$10,000+$25 - $49 / hr250 - 999Simi Valley, CA
Ability to deliver
35.2/40.015.6/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
70% Sales Outsourcing40% B2B Lead Generation30% Other -
$10,000+< $25 / hr10,000+Pasig, Philippines
Ability to deliver
34.2/40.014.6/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
20% Sales Outsourcing55% B2B Lead Generation80% Other -
UndisclosedUndisclosed1,000 - 9,999Los Angeles, CA
Ability to deliver
34.1/40.016.6/20 Reviews10/10 Clients & Experience7.5/10 Market PresenceService focus
60% Sales Outsourcing83% B2B Lead Generation40% Other -
$5,000+< $25 / hr50 - 249Cairo, Egypt
Ability to deliver
36.6/40.018.4/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
20% Sales Outsourcing70% B2B Lead Generation80% Other -
$1,000+Undisclosed1,000 - 9,999New York, NY
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
80% Sales Outsourcing20% B2B Lead Generation20% Other -
$1,000+< $25 / hr50 - 249Las Vegas, NV
Ability to deliver
37.5/40.018.6/20 Reviews9.8/10 Clients & Experience9.1/10 Market PresenceService focus
75% Sales Outsourcing30% B2B Lead Generation25% Other -
$1,000+Undisclosed250 - 999Nashville, TN
Ability to deliver
33.3/40.015.2/20 Reviews8.4/10 Clients & Experience9.7/10 Market PresenceService focus
60% Sales Outsourcing50% B2B Lead Generation40% Other -
$5,000+$25 - $49 / hr250 - 999Home, KS
Ability to deliver
34.4/40.017/20 Reviews9.2/10 Clients & Experience8.2/10 Market PresenceService focus
25% Sales Outsourcing60% B2B Lead Generation75% Other -
$1,000+< $25 / hr2 - 9Kyiv, Ukraine
Ability to deliver
34.7/40.016/20 Reviews9.9/10 Clients & Experience8.8/10 Market PresenceService focus
80% Sales Outsourcing75% B2B Lead Generation20% Other -
$1,000+$25 - $49 / hr10 - 49Los Angeles, CA
Ability to deliver
34.6/40.016.6/20 Reviews9.4/10 Clients & Experience8.7/10 Market PresenceService focus
40% Sales Outsourcing100% B2B Lead Generation60% Other -
$5,000+$25 - $49 / hr50 - 249Austin, TX
Ability to deliver
34.4/40.017.6/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
25% Sales Outsourcing100% B2B Lead Generation75% Other -
$1,000+< $25 / hr50 - 249Chicago, IL
Ability to deliver
35.4/40.016.6/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
15% Sales Outsourcing100% B2B Lead Generation85% Other -
$1,000+$50 - $99 / hr10 - 49Ipswich, England
Ability to deliver
35.5/40.016.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
15% Sales Outsourcing100% B2B Lead Generation85% Other -
$1,000+$50 - $99 / hr50 - 249Farmington, CT
Ability to deliver
33.2/40.015.2/20 Reviews8.3/10 Clients & Experience9.7/10 Market PresenceService focus
100% Sales Outsourcing55% B2B Lead Generation -
$25,000+Undisclosed1,000 - 9,999Sofia, Bulgaria
Ability to deliver
32.7/40.016.2/20 Reviews9.7/10 Clients & Experience6.8/10 Market PresenceService focus
75% Sales Outsourcing30% B2B Lead Generation25% Other -
$1,000+Undisclosed10 - 49Langley, Canada
Ability to deliver
35.3/40.017/20 Reviews9.1/10 Clients & Experience9.2/10 Market PresenceService focus
80% Sales Outsourcing40% B2B Lead Generation20% Other -
$5,000+$25 - $49 / hr2 - 9Kyiv, Ukraine
Ability to deliver
35/40.018.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
90% Sales Outsourcing50% B2B Lead Generation10% Other
Latest Lead Generation Articles
See all articles![How to Build a Budget for Call Center Services [With Template] cover image](https://img.shgstatic.com/clutch-static-prod/image/resize/715x400/s3fs-public/article/ba3fb126c373d45b88403b0272fa9201.jpg)
How to Build a Budget for Call Center Services [With Template]
Call center costs can add up over time, so it’s important that companies establish a thorough budget plan before outsourcing.
Lead Generation Company FAQs
Lead generation companies identify, attract, and qualify prospects so your sales team can focus on closing deals. They create targeted campaigns—phone, email, social, or paid media—to reach ideal buyers, gather contact data, and nurture interest until a lead is sales-ready. Many firms integrate directly with your CRM so every opportunity is tracked from first touch to conversion.
Lead generation service providers offer a comprehensive suite of end-to-end solutions to businesses in need. Common service lines include:
- Lead research & list building
- Outbound outreach (cold calling, email sequencing, LinkedIn messaging)
- Inbound marketing and SEO content to capture organic leads
- Lead qualification, scoring, and appointment setting
- Campaign analytics, A/B testing, and funnel optimization
- CRM consulting and integration
Specialized agencies may also offer sector-specific programs such as B2B account-based marketing or homeowner lists for real estate lead generation. While some specialized in B2C industries such as retail and subscription-based services.
Pricing for lead generation services varies by model. Here’s a quick breakdown of costs so you can budget accordingly:
- Monthly retainer: $2,000–$15,000 for ongoing outreach
- Pay-per-lead: $20–$150+ per qualified lead, depending on industry and complexity
- Revenue share/commission based: 5%–20% of closed-deal value
Clutch data shows most lead generation projects fall between $10,000– $49,999, with hourly rates averaging $25 – $49. The pricing is influenced by factors such as agency reputation, scope of services, and timelines.
When choosing the right lead generation provider, start by clarifying goals— that includes volume vs. quality, target industries, and timeline. After that, you can start comparing the following criteria:
- Track record and case studies in your niche
- Tech stack compatibility (CRM, marketing automation)
- Pricing transparency and contract flexibility
- Communication cadence and reporting rigor
Shortlist agencies with verified Clutch reviews, schedule discovery calls, and request a pilot or sample leads before committing long-term.
- Guaranteed results or unrealistic lead volumes
- Vague pricing or hidden fees
- Limited or no client references
- Outdated tactics (pure robo-dialing without personalization)
- Non-compliance with data privacy laws such as GDPR or TCPA
- Which channels drive most of your results for clients like us?
- How do you verify lead quality before hand-off?
- What tools do you use for tracking and reporting?
- Can you share success metrics (conversion rate, CPL) from similar campaigns?
- How do you handle data privacy, opt-outs, and regional regulations?
- What does onboarding look like, and how soon can we expect the first qualified leads?
Many agencies are cross-functional, but others focus on verticals such as SaaS, fintech, healthcare, or real estate lead generation. Niche expertise often translates to better prospect databases, tailored messaging, and higher conversion rates so put that into consideration when searching for the ideal lead generation partner.
Keeping track of key metrics is crucial for ensuring the success of your project and aligning the services to your goals. Here are some KPIs to monitor:
- Cost per lead (CPL)
- Lead-to-opportunity ratio
- Customer acquisition cost (CAC)
- Pipeline velocity.
Mature providers sync with your CRM to attribute revenue back to each campaign, allowing for continuous optimization.